Period
to 15 December 2018

The following table provides summary statistics for contract job vacancies advertised in West Yorkshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 15 December 2018 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Digital Marketing
Yorkshire > West Yorkshire
6 months to
15 Dec 2018
Same period 2017 Same period 2016
Rank 149 128 160
Rank change year-on-year -21 +32 +1
Contract jobs citing Digital Marketing 6 23 6
As % of all contract IT jobs advertised in West Yorkshire 0.18% 0.76% 0.17%
As % of the Processes & Methodologies category 0.20% 0.88% 0.20%
Number of daily rates quoted 6 16 6
West Yorkshire median daily rate £375 £438 £400
Median daily rate % change year-on-year -14.29% +9.38% +37.93%
10th Percentile £258 £213 £191
90th Percentile £606 £506 £450
Yorkshire median daily rate £350 £444 £400
% change year-on-year -21.13% +10.94% +29.03%
Number of hourly rates quoted 0 0 0
West Yorkshire median hourly rate - - -
Yorkshire median hourly rate - - -

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in West Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
West Yorkshire
Contract vacancies with a requirement for process or methodology skills 2,979 2,625 3,026
As % of all contract IT jobs advertised in West Yorkshire 87.41% 86.49% 87.41%
Number of daily rates quoted 2,036 1,814 1,968
West Yorkshire median daily rate £414 £405 £400
Median daily rate % change year-on-year +2.16% +1.25% +6.67%
10th Percentile £300 £263 £263
90th Percentile £575 £550 £540
Yorkshire median daily rate £413 £410 £400
% change year-on-year +0.61% +2.50% +6.67%
Number of hourly rates quoted 78 68 72
West Yorkshire median hourly rate £17.21 £16.00 £14.50
Median hourly rate % change year-on-year +7.53% +10.34% -3.33%
10th Percentile £11.18 £9.81 £10.23
90th Percentile £27.55 £40.00 £29.50
Yorkshire median hourly rate £17.00 £16.00 £14.57
% change year-on-year +6.25% +9.85% +0.45%

Digital Marketing
Job Vacancy Trend in West Yorkshire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Digital Marketing in West Yorkshire

Digital Marketing
Contractor Daily Rate Trend in West Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Digital Marketing in West Yorkshire.

Contractor daily rate trend for Digital Marketing in West Yorkshire

Digital Marketing
Contractor Daily Rate Histogram in West Yorkshire

The daily rate distribution of IT jobs citing Digital Marketing in West Yorkshire over the 6 months to 15 December 2018.

Contractor daily rate histogram for Digital Marketing in West Yorkshire

Digital Marketing
Contractor Hourly Rate Trend in West Yorkshire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Digital Marketing in West Yorkshire.

Contractor hourly rate trend for Digital Marketing in West Yorkshire

Digital Marketing
Contract Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Digital Marketing within the West Yorkshire region over the 6 months to 15 December 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -28 5 £325 -25.71% 4
Bradford - 1 £575 - 1
Digital Marketing
Yorkshire

For the 6 months to 15 December 2018, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the West Yorkshire region with a requirement for Digital Marketing.

1 6 (100.00%) Marketing
2 5 (83.33%) Telecoms
3 4 (66.67%) Migration
4 3 (50.00%) Virtual Team
5 2 (33.33%) Virtual Team Management
5 2 (33.33%) Agile Software Development
5 2 (33.33%) Mobile Marketing
5 2 (33.33%) Electronics
5 2 (33.33%) SAP
5 2 (33.33%) Broadband
5 2 (33.33%) Business Intelligence
5 2 (33.33%) Programme Management
5 2 (33.33%) Finance
5 2 (33.33%) Manufacturing
6 1 (16.67%) Advertising
6 1 (16.67%) Workflow
6 1 (16.67%) Stakeholder Management
6 1 (16.67%) LAMP
6 1 (16.67%) Degree
6 1 (16.67%) Dojo
6 1 (16.67%) Zend
6 1 (16.67%) Zend Framework
6 1 (16.67%) PHP 5
6 1 (16.67%) Kanban
6 1 (16.67%) BC Cleared
6 1 (16.67%) Security Cleared
6 1 (16.67%) Waterfall
6 1 (16.67%) MongoDB
6 1 (16.67%) RabbitMQ
6 1 (16.67%) Continuous Improvement

Digital Marketing
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (16.67%) SharePoint
Communications & Networking
1 2 (33.33%) Broadband
2 1 (16.67%) Intranet
Database & Business Intelligence
1 1 (16.67%) MongoDB
1 1 (16.67%) MySQL
General
1 6 (100.00%) Marketing
2 5 (83.33%) Telecoms
3 2 (33.33%) Electronics
3 2 (33.33%) Finance
3 2 (33.33%) Manufacturing
4 1 (16.67%) Advertising
Job Titles
1 3 (50.00%) Marketing Manager
1 3 (50.00%) Senior Manager
1 3 (50.00%) Senior Marketing Manager
2 2 (33.33%) Developer
3 1 (16.67%) Applications Manager
3 1 (16.67%) Consultant
3 1 (16.67%) Digital Programme Manager
3 1 (16.67%) NHS Programme Manager
3 1 (16.67%) PHP Developer
3 1 (16.67%) Programme Manager
3 1 (16.67%) SharePoint Consultant
3 1 (16.67%) SharePoint Developer
Libraries, Frameworks & Software Standards
1 1 (16.67%) Doctrine
1 1 (16.67%) Dojo
1 1 (16.67%) LAMP
1 1 (16.67%) RabbitMQ
1 1 (16.67%) Zend Framework
Miscellaneous
1 3 (50.00%) Virtual Team
2 1 (16.67%) Analytical Skills
2 1 (16.67%) NHS
Processes & Methodologies
1 4 (66.67%) Migration
2 2 (33.33%) Agile Software Development
2 2 (33.33%) Business Intelligence
2 2 (33.33%) Mobile Marketing
2 2 (33.33%) Programme Management
2 2 (33.33%) Virtual Team Management
3 1 (16.67%) B2B
3 1 (16.67%) B2C
3 1 (16.67%) Campaign Management
3 1 (16.67%) Collaborative Working
3 1 (16.67%) Continuous Improvement
3 1 (16.67%) Customer Insight
3 1 (16.67%) Kanban
3 1 (16.67%) Project Management
3 1 (16.67%) Stakeholder Management
3 1 (16.67%) Target Operating Model
3 1 (16.67%) Waterfall
3 1 (16.67%) Workflow
Programming Languages
1 1 (16.67%) PHP
1 1 (16.67%) PHP 5
Qualifications
1 1 (16.67%) BC Cleared
1 1 (16.67%) Degree
1 1 (16.67%) Security Cleared
Vendors
1 2 (33.33%) SAP
2 1 (16.67%) Zend