Period
to 21 November 2017

The following table provides summary statistics for permanent job vacancies advertised in West Yorkshire with a requirement for Digital Marketing skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Marketing over the 6 months to 21 November 2017 with a comparison to the same period in the previous 2 years.

Digital Marketing
Yorkshire > West Yorkshire
6 months to
21 Nov 2017
Same period 2016 Same period 2015
Rank 170 212 183
Rank change year-on-year +42 -29 +87
Permanent jobs citing Digital Marketing 100 63 143
As % of all permanent IT jobs advertised in West Yorkshire 1.46% 0.83% 1.55%
As % of the Processes & Methodologies category 1.60% 0.91% 1.70%
Number of salaries quoted 37 61 158
West Yorkshire median annual salary £30,000 £32,500 £32,500
Median salary % change year-on-year -7.69% - -
10th Percentile £22,950 £22,500 £21,500
90th Percentile £45,000 £47,500 £44,875
Yorkshire median annual salary £30,000 £32,500 £32,500
% change year-on-year -7.69% - +8.33%

Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
West Yorkshire
Permanent vacancies with a requirement for process or methodology skills 6251 6940 8398
As % of all permanent IT jobs advertised in West Yorkshire 91.48% 91.06% 91.05%
Number of salaries quoted 5256 5946 6737
West Yorkshire median annual salary £42,500 £42,500 £42,000
Median salary % change year-on-year - +1.19% +5.00%
10th Percentile £26,750 £26,750 £26,250
90th Percentile £62,500 £64,150 £60,000
Yorkshire median annual salary £42,500 £42,000 £40,000
% change year-on-year +1.19% +5.00% +1.27%

Digital Marketing
Job Vacancy Trend in West Yorkshire

Job postings citing Digital Marketing as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Digital Marketing in West Yorkshire

Digital Marketing
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing in West Yorkshire.

Salary trend for Digital Marketing in West Yorkshire

Digital Marketing
Salary Histogram in West Yorkshire

The salary distribution of IT jobs citing Digital Marketing in West Yorkshire over the 6 months to 21 November 2017.

Salary histogram for Digital Marketing in West Yorkshire

Digital Marketing
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the West Yorkshire region over the 6 months to 21 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +35 80 £29,250 -10.00% 20
Huddersfield - 9 £30,000 - 1
Ilkley - 6 £28,000 -
Bingley - 3 £38,500 -
Halifax - 1 £26,500 - 2
Batley - 1 £35,000 -
Digital Marketing
Yorkshire

For the 6 months to 21 November 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the West Yorkshire region with a requirement for Digital Marketing.

1 100 (100.00%) Marketing
2 55 (55.00%) Retail
3 53 (53.00%) Creative Thinking
4 52 (52.00%) Finance
5 25 (25.00%) SAP
6 24 (24.00%) Analytics
7 21 (21.00%) Microsoft Office
7 21 (21.00%) Microsoft
8 20 (20.00%) Windows
8 20 (20.00%) E-Commerce
9 18 (18.00%) Social Media
10 16 (16.00%) Agile Software Development
10 16 (16.00%) Analytical Skills
11 15 (15.00%) Google
11 15 (15.00%) Continuous Improvement
11 15 (15.00%) Office 365
12 14 (14.00%) SEO
12 14 (14.00%) Active Directory
13 13 (13.00%) Citrix
13 13 (13.00%) Mac OS X
13 13 (13.00%) HTML
14 12 (12.00%) VPN
15 11 (11.00%) Project Management
15 11 (11.00%) Pay per click
16 10 (10.00%) Statistics
16 10 (10.00%) Google Analytics
16 10 (10.00%) Service Delivery
16 10 (10.00%) CSS
16 10 (10.00%) User Experience
16 10 (10.00%) IT Strategy

Digital Marketing
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 9 (9.00%) WordPress
2 5 (5.00%) Confluence
3 4 (4.00%) CMS
3 4 (4.00%) SharePoint
4 2 (2.00%) Apache
4 2 (2.00%) nginx
4 2 (2.00%) Umbraco
5 1 (1.00%) MS Exchange
Applications
1 21 (21.00%) Microsoft Office
2 3 (3.00%) Photoshop
3 2 (2.00%) Adobe Creative Suite
3 2 (2.00%) Microsoft Excel
3 2 (2.00%) Microsoft Project
Business Applications
1 6 (6.00%) Workfront
2 5 (5.00%) Magento
3 3 (3.00%) WebTrends
4 2 (2.00%) Dynamics CRM
5 1 (1.00%) Remedy ITSM
Cloud Services
1 15 (15.00%) Office 365
2 10 (10.00%) Google Analytics
3 5 (5.00%) AdWords
4 4 (4.00%) Microsoft Azure
5 2 (2.00%) Amazon AWS
6 1 (1.00%) Adobe Creative Cloud
6 1 (1.00%) MailChimp
Communications & Networking
1 12 (12.00%) VPN
2 5 (5.00%) Internet
2 5 (5.00%) LAN
2 5 (5.00%) Network Security
2 5 (5.00%) WAN
3 4 (4.00%) Intranet
3 4 (4.00%) Wireless
4 3 (3.00%) BGP
4 3 (3.00%) DSL
4 3 (3.00%) EIGRP
4 3 (3.00%) Firewall
4 3 (3.00%) HSRP
4 3 (3.00%) MPLS
4 3 (3.00%) OSPF
4 3 (3.00%) VLAN
4 3 (3.00%) VoIP
4 3 (3.00%) VPLS
4 3 (3.00%) VRRP
5 2 (2.00%) SAN
5 2 (2.00%) SSH
Database & Business Intelligence
1 4 (4.00%) SQL Server
2 2 (2.00%) Data Warehouse
2 2 (2.00%) MySQL
2 2 (2.00%) Oracle Database
2 2 (2.00%) Oracle Database 12c
2 2 (2.00%) SQL Server 2012
2 2 (2.00%) SQL Server Analysis Services
2 2 (2.00%) SQL Server Integration Services
2 2 (2.00%) SQL Server Reporting Services
Development Applications
1 5 (5.00%) JIRA
2 3 (3.00%) Git (software)
3 2 (2.00%) SQL Server Management Studio (SSMS)
General
1 100 (100.00%) Marketing
2 55 (55.00%) Retail
3 52 (52.00%) Finance
4 6 (6.00%) Advertising
5 5 (5.00%) Manufacturing
6 3 (3.00%) Electronics
6 3 (3.00%) Telecoms
7 2 (2.00%) Back Office
7 2 (2.00%) Music Industry
Job Titles
1 15 (15.00%) Analyst
2 10 (10.00%) IT Analyst
3 9 (9.00%) Designer
3 9 (9.00%) Developer
3 9 (9.00%) Digital Marketing Manager
3 9 (9.00%) Marketing Manager
4 7 (7.00%) IT Manager
5 6 (6.00%) Service Analyst
5 6 (6.00%) Service Desk Analyst
5 6 (6.00%) Service Desk Team Leader
5 6 (6.00%) Team Leader
5 6 (6.00%) UX Designer
6 5 (5.00%) Digital Executive
6 5 (5.00%) Digital Marketing Executive
6 5 (5.00%) Marketing Executive
6 5 (5.00%) PHP Developer
6 5 (5.00%) Service Manager
6 5 (5.00%) WordPress Developer
7 4 (4.00%) Senior Digital Marketing Manager
7 4 (4.00%) Senior Marketing Manager
Libraries, Frameworks & Software Standards
1 13 (13.00%) HTML
2 10 (10.00%) CSS
3 6 (6.00%) .NET
4 4 (4.00%) SailPoint
5 3 (3.00%) jQuery
5 3 (3.00%) LAMP
6 2 (2.00%) Ajax
6 2 (2.00%) AngularJS
6 2 (2.00%) CSS3
6 2 (2.00%) HTML5
6 2 (2.00%) LEMP Stack
6 2 (2.00%) Node.js
6 2 (2.00%) React
6 2 (2.00%) Twitter Bootstrap
6 2 (2.00%) Web Services
6 2 (2.00%) XML
7 1 (1.00%) .NET Remoting
7 1 (1.00%) LESS
7 1 (1.00%) REST
7 1 (1.00%) Sass
Miscellaneous
1 18 (18.00%) Social Media
2 16 (16.00%) Analytical Skills
3 10 (10.00%) User Experience
4 7 (7.00%) FMCG
5 4 (4.00%) Digital Signage
5 4 (4.00%) Management Information System
6 3 (3.00%) Blog
7 2 (2.00%) Data Centre
7 2 (2.00%) iPhone
7 2 (2.00%) Mobile Computing
7 2 (2.00%) Video Editing
8 1 (1.00%) Digital Media
8 1 (1.00%) Distributed Denial-of-Service
8 1 (1.00%) Tandem
8 1 (1.00%) Video Conferencing
8 1 (1.00%) Video\Live Streaming
Operating Systems
1 20 (20.00%) Windows
2 13 (13.00%) Mac OS X
3 8 (8.00%) Linux
4 1 (1.00%) Apple iOS
4 1 (1.00%) Windows Server
Processes & Methodologies
1 53 (53.00%) Creative Thinking
2 24 (24.00%) Analytics
3 20 (20.00%) E-Commerce
4 16 (16.00%) Agile Software Development
5 15 (15.00%) Continuous Improvement
6 14 (14.00%) SEO
7 11 (11.00%) Pay per click
7 11 (11.00%) Project Management
8 10 (10.00%) IT Strategy
8 10 (10.00%) Service Delivery
8 10 (10.00%) Statistics
9 9 (9.00%) Business Intelligence
9 9 (9.00%) Programme Management
10 8 (8.00%) ITIL
11 7 (7.00%) Email Marketing
11 7 (7.00%) Global Marketing
11 7 (7.00%) Marketing Strategy
11 7 (7.00%) Mentoring
11 7 (7.00%) Reverse Mentoring
12 6 (6.00%) People Management
Programming Languages
1 8 (8.00%) PHP
1 8 (8.00%) SQL
2 7 (7.00%) JavaScript
3 4 (4.00%) T-SQL
4 3 (3.00%) Java
5 2 (2.00%) Bash Shell
6 1 (1.00%) C#
6 1 (1.00%) Python
6 1 (1.00%) VBA
Qualifications
1 7 (7.00%) Degree
2 2 (2.00%) CCDP
2 2 (2.00%) CCIE
2 2 (2.00%) CCNA
2 2 (2.00%) CCNP
2 2 (2.00%) CISA
2 2 (2.00%) Cisco Certification
2 2 (2.00%) CISM
2 2 (2.00%) CISSP
2 2 (2.00%) EMCIE
2 2 (2.00%) EMCTA
3 1 (1.00%) ISEB
3 1 (1.00%) ITIL Certification
3 1 (1.00%) Microsoft Certification
Quality Assurance & Compliance
1 6 (6.00%) PMO
2 1 (1.00%) ISO/IEC 27001
2 1 (1.00%) SLA
System Software
1 14 (14.00%) Active Directory
2 2 (2.00%) Docker
2 2 (2.00%) VMware Infrastructure
Systems Management
1 4 (4.00%) SCCM
2 2 (2.00%) AirWatch
2 2 (2.00%) Failover Clustering
2 2 (2.00%) Nagios
3 1 (1.00%) Aspera SmartTrack
3 1 (1.00%) Host Intrusion Detection System
Vendors
1 25 (25.00%) SAP
2 21 (21.00%) Microsoft
3 15 (15.00%) Google
4 13 (13.00%) Citrix
5 6 (6.00%) Adobe
5 6 (6.00%) Ariba
6 5 (5.00%) Facebook
6 5 (5.00%) Remedy
7 4 (4.00%) VMware
8 3 (3.00%) Apple
8 3 (3.00%) Cadence
8 3 (3.00%) Cisco
8 3 (3.00%) Fortinet
8 3 (3.00%) Twitter
9 2 (2.00%) Avature
9 2 (2.00%) Omniture
9 2 (2.00%) Oracle
10 1 (1.00%) FireEye
10 1 (1.00%) Samsung
10 1 (1.00%) Snow