Period
to 16 December 2018

The table below looks at the prevalence of the term Marketing in contract job vacancies advertised in West Yorkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 16 December 2018 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Marketing
Yorkshire > West Yorkshire
6 months to
16 Dec 2018
Same period 2017 Same period 2016
Rank 115 78 118
Rank change year-on-year -37 +40 -2
Contract jobs citing Marketing 45 75 50
As % of all contract IT jobs advertised in West Yorkshire 1.32% 2.49% 1.46%
As % of the General category 4.95% 8.55% 4.72%
Number of daily rates quoted 35 58 38
West Yorkshire median daily rate £325 £378 £375
Median daily rate % change year-on-year -13.91% +0.67% +1.69%
10th Percentile £258 £248 £191
90th Percentile £484 £488 £483
Yorkshire median daily rate £350 £384 £400
% change year-on-year -8.79% -4.06% +10.34%
Number of hourly rates quoted 1 0 2
West Yorkshire median hourly rate £10.50 - £11.38
10th Percentile £9.75 - £10.69
90th Percentile £11.25 - £12.06
Yorkshire median hourly rate £10.50 - £11.38

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in West Yorkshire with a requirement for common skills.

All General Skills
West Yorkshire
Contract vacancies with a requirement for common skills 910 877 1,059
As % of all contract IT jobs advertised in West Yorkshire 26.69% 29.08% 30.82%
Number of daily rates quoted 640 617 717
West Yorkshire median daily rate £400 £400 £400
10th Percentile £269 £250 £263
90th Percentile £575 £575 £553
Yorkshire median daily rate £413 £405 £400
% change year-on-year +1.85% +1.25% +3.23%
Number of hourly rates quoted 12 23 26
West Yorkshire median hourly rate £16.50 £20.00 £13.50
Median hourly rate % change year-on-year -17.50% +48.15% -12.90%
10th Percentile £9.85 £11.29 £10.00
90th Percentile £29.50 £37.50 £20.97
Yorkshire median hourly rate £22.38 £18.75 £14.25
% change year-on-year +19.33% +31.58% -5.00%

Marketing
Job Vacancy Trend in West Yorkshire

Job postings citing Marketing as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Marketing in West Yorkshire

Marketing
Contractor Daily Rate Trend in West Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Marketing in West Yorkshire.

Contractor daily rate trend for Marketing in West Yorkshire

Marketing
Contractor Daily Rate Histogram in West Yorkshire

The daily rate distribution of IT jobs citing Marketing in West Yorkshire over the 6 months to 16 December 2018.

Contractor daily rate histogram for Marketing in West Yorkshire

Marketing
Contractor Hourly Rate Trend in West Yorkshire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing Marketing in West Yorkshire.

Contractor hourly rate trend for Marketing in West Yorkshire

Marketing
Contract Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the West Yorkshire region over the 6 months to 16 December 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -24 42 £320 -14.67% 53
Bradford -14 1 £575 - 9
Marketing
Yorkshire

For the 6 months to 16 December 2018, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all contract job ads across the West Yorkshire region with a requirement for Marketing.

1 23 (51.11%) Agile Software Development
2 10 (22.22%) JavaScript
2 10 (22.22%) HTML
2 10 (22.22%) CSS
2 10 (22.22%) Analytical Skills
3 9 (20.00%) PHP
4 8 (17.78%) SQL
5 7 (15.56%) MySQL
5 7 (15.56%) XML
5 7 (15.56%) Finance
5 7 (15.56%) Degree
5 7 (15.56%) Virtual Team
5 7 (15.56%) Decision-Making
5 7 (15.56%) Git (software)
6 6 (13.33%) Magento
6 6 (13.33%) API Integration
6 6 (13.33%) Digital Marketing
6 6 (13.33%) Legal
6 6 (13.33%) Retail
6 6 (13.33%) Microsoft
6 6 (13.33%) E-Commerce
7 5 (11.11%) Project Management
7 5 (11.11%) Telecoms
7 5 (11.11%) User Acceptance Testing
7 5 (11.11%) Web Development
7 5 (11.11%) User Experience
7 5 (11.11%) Time Management
7 5 (11.11%) HTML5
7 5 (11.11%) Test Strategy
8 4 (8.89%) Customer Insight

Marketing
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (8.89%) WordPress
2 3 (6.67%) SharePoint
3 2 (4.44%) Apache Solr
3 2 (4.44%) SharePoint Server
4 1 (2.22%) Adobe Experience Manager
4 1 (2.22%) CMS
Applications
1 4 (8.89%) Microsoft Office
2 3 (6.67%) Microsoft Excel
3 1 (2.22%) Acrobat
3 1 (2.22%) InVision
3 1 (2.22%) Microsoft PowerPoint
3 1 (2.22%) Photoshop
Business Applications
1 6 (13.33%) Magento
2 3 (6.67%) Payment Gateway
3 1 (2.22%) Adaptiv
Cloud Services
1 3 (6.67%) Force.com
1 3 (6.67%) Salesforce Service Cloud
2 1 (2.22%) GitHub
Communications & Networking
1 2 (4.44%) Broadband
2 1 (2.22%) Intranet
Database & Business Intelligence
1 7 (15.56%) MySQL
2 4 (8.89%) SQL Server
3 3 (6.67%) MongoDB
4 2 (4.44%) BusinessObjects
4 2 (4.44%) MS Access
4 2 (4.44%) PostgreSQL
4 2 (4.44%) Relational Database
5 1 (2.22%) Data Warehouse
Development Applications
1 7 (15.56%) Git (software)
2 4 (8.89%) Team Foundation Server
3 3 (6.67%) Grunt
3 3 (6.67%) gulp
4 2 (4.44%) Axure RP
4 2 (4.44%) Oracle APEX
4 2 (4.44%) Subversion
5 1 (2.22%) Android Studio
5 1 (2.22%) Octopus Deploy
5 1 (2.22%) TeamCity
5 1 (2.22%) Visual Studio Team System
General
1 7 (15.56%) Finance
2 6 (13.33%) Legal
2 6 (13.33%) Retail
3 5 (11.11%) Telecoms
4 4 (8.89%) Manufacturing
5 3 (6.67%) Banking
6 2 (4.44%) Electronics
6 2 (4.44%) Games
6 2 (4.44%) General Ledger
6 2 (4.44%) Retail Banking
7 1 (2.22%) Advertising
7 1 (2.22%) Pharmaceutical
Job Titles
1 13 (28.89%) Developer
2 12 (26.67%) Analyst
3 7 (15.56%) Test Analyst
4 5 (11.11%) PHP Developer
5 4 (8.89%) MySQL Developer
5 4 (8.89%) PHP MySQL Developer
6 3 (6.67%) Business Analyst
6 3 (6.67%) Business IT Analyst
6 3 (6.67%) IT Analyst
6 3 (6.67%) IT Business Analyst
6 3 (6.67%) Magento Developer
6 3 (6.67%) Marketing Manager
6 3 (6.67%) PHP WordPress Developer
6 3 (6.67%) Senior Manager
6 3 (6.67%) Senior Marketing Manager
6 3 (6.67%) WordPress Developer
7 2 (4.44%) Data Analyst
7 2 (4.44%) IT Manager
7 2 (4.44%) Programme Manager
7 2 (4.44%) Test Manager
Libraries, Frameworks & Software Standards
1 10 (22.22%) CSS
1 10 (22.22%) HTML
2 7 (15.56%) XML
3 5 (11.11%) HTML5
4 4 (8.89%) CSS3
4 4 (8.89%) jQuery
5 3 (6.67%) .NET
5 3 (6.67%) Sass
5 3 (6.67%) Visualforce
5 3 (6.67%) Web Services
5 3 (6.67%) XHTML
6 2 (4.44%) JSON
6 2 (4.44%) REST
6 2 (4.44%) SOAP
7 1 (2.22%) AngularJS
7 1 (2.22%) ASP.NET Web API
7 1 (2.22%) Dojo
7 1 (2.22%) Flash
7 1 (2.22%) LAMP
7 1 (2.22%) Zend Framework
Miscellaneous
1 10 (22.22%) Analytical Skills
2 7 (15.56%) Virtual Team
3 5 (11.11%) User Experience
4 3 (6.67%) Linux Command Line
5 2 (4.44%) Management Information System
5 2 (4.44%) Mobile App
5 2 (4.44%) NHS
6 1 (2.22%) Data Structures
6 1 (2.22%) Social Media
Operating Systems
1 3 (6.67%) Apple iOS
1 3 (6.67%) Linux
2 2 (4.44%) Android
2 2 (4.44%) Unix
Processes & Methodologies
1 23 (51.11%) Agile Software Development
2 7 (15.56%) Decision-Making
3 6 (13.33%) API Integration
3 6 (13.33%) Digital Marketing
3 6 (13.33%) E-Commerce
4 5 (11.11%) Project Management
4 5 (11.11%) Test Strategy
4 5 (11.11%) Time Management
4 5 (11.11%) User Acceptance Testing
4 5 (11.11%) Web Development
5 4 (8.89%) Analytical Thinking
5 4 (8.89%) Customer Insight
5 4 (8.89%) Front End Development
5 4 (8.89%) Migration
5 4 (8.89%) Open Source
5 4 (8.89%) Problem-Solving
5 4 (8.89%) Requirements Analysis
5 4 (8.89%) Scrum
5 4 (8.89%) Test Scripting
5 4 (8.89%) Waterfall
Programming Languages
1 10 (22.22%) JavaScript
2 9 (20.00%) PHP
3 8 (17.78%) SQL
4 3 (6.67%) Apex Code
4 3 (6.67%) Java
4 3 (6.67%) SOQL
5 2 (4.44%) Shell Script
6 1 (2.22%) C#
6 1 (2.22%) PHP 5
Qualifications
1 7 (15.56%) Degree
2 4 (8.89%) ISEB
2 4 (8.89%) ISTQB
3 1 (2.22%) BC Cleared
3 1 (2.22%) Security Cleared
Quality Assurance & Compliance
1 3 (6.67%) GxP
1 3 (6.67%) PMO
1 3 (6.67%) QA
2 2 (4.44%) Actionable Recommendations
3 1 (2.22%) ISO 9001
3 1 (2.22%) ISO/IEC 27001
System Software
1 1 (2.22%) Docker
Systems Management
1 2 (4.44%) HP ALM
2 1 (2.22%) Rancher
2 1 (2.22%) Terraform
Vendors
1 6 (13.33%) Microsoft
2 4 (8.89%) Oracle
3 3 (6.67%) Adobe
3 3 (6.67%) Salesforce.com
3 3 (6.67%) Sitecore
4 2 (4.44%) HP
4 2 (4.44%) JD Edwards
4 2 (4.44%) SAP
4 2 (4.44%) ServiceNow
5 1 (2.22%) Xamarin
5 1 (2.22%) Zend