The table below looks at the prevalence of the term Social Media in contract job vacancies advertised in West Yorkshire. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Social Media over the 3 months to 24 March 2017 with a comparison to the same period over the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

3 months to
24 Mar 2017
Same period 2016 Same period 2015
Social Media
Yorkshire / West Yorkshire
Rank 91 112 108
Rank change year-on-year +21 -4  
Contract jobs citing Social Media 11 1 2
As % of all contract IT jobs advertised in West Yorkshire 0.81% 0.052% 0.11%
As % of the Miscellaneous category 2.55% 0.20% 0.46%
Number of daily rates quoted 10 1 1
Median daily rate £300 £700 £200
Median daily rate % change year-on-year -57.14% +250.00%  
UK excluding London median daily rate £325 £375 £325
% change year-on-year -13.33% +15.38%  
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £15.02 £15.00 £11.50
% change year-on-year +0.10% +30.43%  

Social Media is in the generic IT skills category. The next table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in West Yorkshire with a requirement for generic IT skills.

Generic IT Skills
West Yorkshire
Contract job vacancies with a requirement for generic IT skills 431 508 431
As % of all contract IT job vacancies advertised in West Yorkshire 31.60% 26.50% 23.92%
Number of daily rates quoted 290 343 262
Median daily rate £400 £400 £350
Median daily rate % change year-on-year - +14.28%  
90% offered a daily rate of more than £300 £275 £220
10% offered a daily rate of more than £550 £575 £475
UK excluding London median daily rate £396 £375 £375
% change year-on-year +5.46% -  
Number of hourly rates quoted 15 21 29
Median hourly rate £22.50 £15.13 £14.00
Median hourly rate % change year-on-year +48.76% +8.03%  
90% offered a hourly rate of more than £8.82 £11.25 £10.30
10% offered a hourly rate of more than £34.24 £21.25 £30.00
UK excluding London median hourly rate £18.84 £29.00 £18.90
% change year-on-year -35.03% +53.43%  

Social Media
Job Vacancy Trend in West Yorkshire

The job posting trend of jobs advertised in West Yorkshire citing Social Media as a proportion of all contract or permanent IT jobs with a match in the Miscellaneous category.

Job vacancy trend for Social Media in West Yorkshire

Social Media
Contractor Daily Rate Trend in West Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing Social Media in West Yorkshire.

Contractor daily rate trend for Social Media in West Yorkshire

Social Media
Contractor Daily Rate Histogram in West Yorkshire

The daily rate distribution of IT jobs citing Social Media in West Yorkshire over the 3 months to 24 March 2017.

Contractor daily rate histogram for Social Media in West Yorkshire

Social Media
Contract Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the West Yorkshire region over the 3 months to 24 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +13 6 £325 -53.57% 4
Bradford - 1 £300 -
Social Media
Yorkshire

Social Media
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 24 March 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the West Yorkshire region with a requirement for Social Media.

1 10 (55.56%) Agile Software Development
2 8 (44.44%) Java
2 8 (44.44%) Scala
3 7 (38.89%) Open Source
3 7 (38.89%) Confluence
3 7 (38.89%) Puppet
3 7 (38.89%) MongoDB
3 7 (38.89%) NoSQL
3 7 (38.89%) JSON
3 7 (38.89%) JIRA
3 7 (38.89%) Selenium
3 7 (38.89%) Django
3 7 (38.89%) HTML5
3 7 (38.89%) Cucumber
3 7 (38.89%) RESTful
3 7 (38.89%) Opscode Chef
3 7 (38.89%) Play Framework
3 7 (38.89%) Relational Database
3 7 (38.89%) Analytics
3 7 (38.89%) Jenkins
3 7 (38.89%) Microservices
3 7 (38.89%) Linux
3 7 (38.89%) Python
3 7 (38.89%) Spring
3 7 (38.89%) Scrum
3 7 (38.89%) Business Analysis
3 7 (38.89%) Ruby
3 7 (38.89%) HTML
4 6 (33.33%) Marketing
4 6 (33.33%) TDD

Social Media
Top Related IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (38.89%) Confluence
Cloud Services
1 5 (27.78%) Google Analytics
2 1 (5.56%) Adobe Creative Cloud
Database & Business Intelligence
1 7 (38.89%) MongoDB
1 7 (38.89%) NoSQL
1 7 (38.89%) Relational Database
2 5 (27.78%) MySQL
Development Applications
1 7 (38.89%) Cucumber
1 7 (38.89%) Jenkins
1 7 (38.89%) JIRA
1 7 (38.89%) Selenium
General
1 6 (33.33%) Marketing
2 2 (11.11%) Legal
2 2 (11.11%) Publishing
2 2 (11.11%) Telecoms
3 1 (5.56%) Finance
Job Titles
1 7 (38.89%) Architect
2 5 (27.78%) Analyst
2 5 (27.78%) Lead Architect
3 4 (22.22%) Digital Analyst
3 4 (22.22%) Digital Analytics Analyst
4 3 (16.67%) Designer
4 3 (16.67%) Java Architect
4 3 (16.67%) Java Technical Architect
4 3 (16.67%) Technical Architect
5 2 (11.11%) Content Designer
5 2 (11.11%) Copywriter
5 2 (11.11%) Digital Copywriter
5 2 (11.11%) Digital Designer
5 2 (11.11%) Google Analytics Analyst
5 2 (11.11%) Google Analytics Web Analyst
5 2 (11.11%) Technical Leader
5 2 (11.11%) Web Analyst
5 2 (11.11%) Web Analytics Analyst
6 1 (5.56%) Digital Content Designer
6 1 (5.56%) Technical Solutions Architect
Libraries, Frameworks & Software Standards
1 7 (38.89%) Django
1 7 (38.89%) HTML
1 7 (38.89%) HTML5
1 7 (38.89%) JSON
1 7 (38.89%) Play Framework
1 7 (38.89%) RESTful
1 7 (38.89%) Spring
Miscellaneous
1 6 (33.33%) User Experience
2 5 (27.78%) Tandem
3 4 (22.22%) Mobile App
4 2 (11.11%) Blog
5 1 (5.56%) Management Information System
Operating Systems
1 7 (38.89%) Linux
Processes & Methodologies
1 10 (55.56%) Agile Software Development
2 7 (38.89%) Analytics
2 7 (38.89%) Business Analysis
2 7 (38.89%) Microservices
2 7 (38.89%) Open Source
2 7 (38.89%) Scrum
3 6 (33.33%) Kanban
3 6 (33.33%) TDD
4 5 (27.78%) A/B Testing
4 5 (27.78%) BDD
4 5 (27.78%) E-Commerce
4 5 (27.78%) Mentoring
4 5 (27.78%) Pay per click
4 5 (27.78%) UML
5 2 (11.11%) Coaching
5 2 (11.11%) Content Development
5 2 (11.11%) Digital Analytics
5 2 (11.11%) GAP Analysis
5 2 (11.11%) SEO
5 2 (11.11%) Web Application Development
Programming Languages
1 8 (44.44%) Java
1 8 (44.44%) Scala
2 7 (38.89%) Python
2 7 (38.89%) Ruby
3 5 (27.78%) SQL
Systems Management
1 7 (38.89%) Opscode Chef
1 7 (38.89%) Puppet
Vendors
1 5 (27.78%) Google
1 5 (27.78%) Tableau
2 1 (5.56%) Adobe