Period
to 24 September 2018

The table below looks at the prevalence of the term Social Media in permanent job vacancies advertised in West Yorkshire. Included is a benchmarking guide to the salaries offered in vacancies that have cited Social Media over the 6 months to 24 September 2018 with a comparison to the same period over the previous 2 years.

Social Media
Yorkshire > West Yorkshire
6 months to
24 Sep 2018
Same period 2017 Same period 2016
Rank 183 224 270
Rank change year-on-year +41 +46 -77
Permanent jobs citing Social Media 55 46 19
As % of all permanent IT jobs advertised in West Yorkshire 0.96% 0.68% 0.24%
As % of the Miscellaneous category 2.71% 1.93% 0.74%
Number of salaries quoted 35 27 19
West Yorkshire median annual salary £35,000 £30,000 £40,000
Median salary % change year-on-year +16.67% -25.00% +23.08%
10th Percentile £16,250 £22,950 £23,250
90th Percentile £53,750 £54,500 £57,500
Yorkshire median annual salary £36,250 £32,500 £35,000
% change year-on-year +11.54% -7.14% +7.69%

Social Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in West Yorkshire with a requirement for generic IT skills.

All Generic IT Skills
West Yorkshire
Permanent vacancies with a requirement for generic IT skills 2,030 2,388 2,571
As % of all permanent IT jobs advertised in West Yorkshire 35.26% 35.21% 33.12%
Number of salaries quoted 1,617 1,885 2,077
West Yorkshire median annual salary £42,500 £42,500 £40,000
Median salary % change year-on-year - +6.25% -
10th Percentile £23,000 £25,750 £25,000
90th Percentile £60,000 £62,500 £65,000
Yorkshire median annual salary £42,500 £41,250 £40,000
% change year-on-year +3.03% +3.13% -

Social Media
Job Vacancy Trend in West Yorkshire

Job postings citing Social Media as a percentage of all IT jobs advertised in West Yorkshire.

Job vacancy trend for Social Media in West Yorkshire

Social Media
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media in West Yorkshire.

Salary trend for Social Media in West Yorkshire

Social Media
Salary Histogram in West Yorkshire

The salary distribution of IT jobs citing Social Media in West Yorkshire over the 6 months to 24 September 2018.

Salary histogram for Social Media in West Yorkshire

Social Media
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Social Media within the West Yorkshire region over the 6 months to 24 September 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +25 40 £40,000 +33.33% 7
Pontefract +12 7 £16,500 -45.00%
Castleford - 4 £18,500 -
Bradford - 2 £50,000 - 1
Wakefield - 1 £17,000 -
Social Media
Yorkshire

For the 6 months to 24 September 2018, IT jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the West Yorkshire region with a requirement for Social Media.

1 19 (34.55%) Google
2 17 (30.91%) Marketing
2 17 (30.91%) Adobe
3 15 (27.27%) Adobe Creative Cloud
4 11 (20.00%) Twitter
5 10 (18.18%) C#
6 9 (16.36%) Unit Testing
7 8 (14.55%) Artificial Intelligence
7 8 (14.55%) Machine Learning
7 8 (14.55%) Analytics
7 8 (14.55%) .NET
7 8 (14.55%) ITIL
8 7 (12.73%) Tandem
8 7 (12.73%) CSS
8 7 (12.73%) HTML
8 7 (12.73%) User Experience
8 7 (12.73%) Wireframes
8 7 (12.73%) Self-Motivation
9 6 (10.91%) CRM
9 6 (10.91%) Finance
10 5 (9.09%) Agile Software Development
10 5 (9.09%) Retail
10 5 (9.09%) Microsoft
10 5 (9.09%) Microsoft Azure
10 5 (9.09%) Facebook
10 5 (9.09%) Google Cloud Platform
11 4 (7.27%) Analytical Skills
11 4 (7.27%) Lead Generation
11 4 (7.27%) FMCG
11 4 (7.27%) Test Automation

Social Media
Co-occurring IT Skills in West Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (3.64%) BizTalk Server
1 2 (3.64%) CMS
1 2 (3.64%) Elasticsearch
1 2 (3.64%) Oracle SOA Suite
Applications
1 2 (3.64%) Adobe Premiere
1 2 (3.64%) Chatbot
2 1 (1.82%) Microsoft Office
Cloud Services
1 15 (27.27%) Adobe Creative Cloud
2 5 (9.09%) Google Cloud Platform
2 5 (9.09%) Microsoft Azure
3 2 (3.64%) Zapier
4 1 (1.82%) SaaS
Communications & Networking
1 2 (3.64%) Internet
2 1 (1.82%) DHCP
2 1 (1.82%) DNS
2 1 (1.82%) Firewall
2 1 (1.82%) IPsec
2 1 (1.82%) TCP/IP
2 1 (1.82%) VLAN
2 1 (1.82%) VPN
2 1 (1.82%) WebEx
2 1 (1.82%) Wireless
Database & Business Intelligence
1 2 (3.64%) Couchbase
Development Applications
1 3 (5.45%) Git (software)
2 2 (3.64%) SoapUI
3 1 (1.82%) Cucumber
3 1 (1.82%) JIRA
3 1 (1.82%) Selenium
3 1 (1.82%) Team Foundation Server
General
1 17 (30.91%) Marketing
2 6 (10.91%) Finance
3 5 (9.09%) Retail
4 2 (3.64%) Advertising
5 1 (1.82%) Games
Job Titles
1 15 (27.27%) Designer
2 10 (18.18%) Developer
3 8 (14.55%) Analyst
3 8 (14.55%) Junior
3 8 (14.55%) Junior Designer
3 8 (14.55%) Service Analyst
3 8 (14.55%) Service Desk Analyst
4 7 (12.73%) 1st Line Service Desk Analyst
4 7 (12.73%) 1st Line Support
4 7 (12.73%) 1st Line Support Analyst
4 7 (12.73%) Creative Designer
4 7 (12.73%) Digital Designer
4 7 (12.73%) First Line Help Desk Analyst
4 7 (12.73%) First Line Help Desk Support
4 7 (12.73%) Help Desk Analyst
4 7 (12.73%) Help Desk Support
4 7 (12.73%) Help Desk Support Analyst
4 7 (12.73%) Service Desk Support
4 7 (12.73%) Service Desk Support Analyst
5 6 (10.91%) Marketing Executive
Libraries, Frameworks & Software Standards
1 8 (14.55%) .NET
2 7 (12.73%) CSS
2 7 (12.73%) HTML
3 3 (5.45%) .NET Framework
4 2 (3.64%) Apache Flex
5 1 (1.82%) Middleware
5 1 (1.82%) SOAP
5 1 (1.82%) Web Services
Miscellaneous
1 7 (12.73%) Self-Motivation
1 7 (12.73%) Tandem
1 7 (12.73%) User Experience
2 4 (7.27%) Analytical Skills
2 4 (7.27%) FMCG
3 2 (3.64%) Computer Science
3 2 (3.64%) Digital Media
3 2 (3.64%) Management Information System
3 2 (3.64%) Video Editing
4 1 (1.82%) Driving Licence
4 1 (1.82%) Enterprise Software
4 1 (1.82%) Greenfield Project
Operating Systems
1 1 (1.82%) Linux
Processes & Methodologies
1 9 (16.36%) Unit Testing
2 8 (14.55%) Analytics
2 8 (14.55%) Artificial Intelligence
2 8 (14.55%) ITIL
2 8 (14.55%) Machine Learning
3 7 (12.73%) Wireframes
4 6 (10.91%) CRM
5 5 (9.09%) Agile Software Development
6 4 (7.27%) Business Development
6 4 (7.27%) Creative Thinking
6 4 (7.27%) Lead Generation
6 4 (7.27%) Test Automation
7 3 (5.45%) Brand Management
7 3 (5.45%) Content Management
7 3 (5.45%) Digital Marketing
7 3 (5.45%) MVC
7 3 (5.45%) OO
7 3 (5.45%) OOP
8 2 (3.64%) SOA
8 2 (3.64%) Value Proposition
Programming Languages
1 10 (18.18%) C#
Qualifications
1 3 (5.45%) DBS Check
2 1 (1.82%) Degree
Quality Assurance & Compliance
1 1 (1.82%) QA
System Software
1 1 (1.82%) Virtual Machines
Vendors
1 19 (34.55%) Google
2 17 (30.91%) Adobe
3 11 (20.00%) Twitter
4 5 (9.09%) Facebook
4 5 (9.09%) Microsoft
5 2 (3.64%) Oracle
5 2 (3.64%) Salesforce.com
5 2 (3.64%) SAP
6 1 (1.82%) Forcepoint
6 1 (1.82%) SonicWALL
6 1 (1.82%) Sophos