Period
to 23 November 2017

The following table provides summary statistics for contract job vacancies advertised in Yorkshire with a requirement for SEO skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited SEO over the 6 months to 23 November 2017 with a comparison to the same period in the previous 2 years.

Note that daily and hourly rates are treated separately in these statistics. When calculating contractor rate percentiles, daily rates are never derived from quoted hourly rates or vice versa.

Search Engine Optimisation (SEO)
England > Yorkshire
6 months to
23 Nov 2017
Same period 2016 Same period 2015
Rank 178 183 189
Rank change year-on-year +5 +6 -24
Contract jobs citing SEO 9 25 37
As % of all contract IT jobs advertised in Yorkshire 0.20% 0.46% 0.60%
As % of the Processes & Methodologies category 0.24% 0.55% 0.72%
Number of daily rates quoted 7 15 39
Yorkshire median daily rate £425 £425 £350
Median daily rate % change year-on-year - +21.43% +64.71%
10th Percentile £275 £340 £274
90th Percentile £475 £538 £515
England median daily rate £375 £325 £350
% change year-on-year +15.38% -7.14% +7.69%
Number of hourly rates quoted 0 0 0
Yorkshire median hourly rate - - -
England median hourly rate £29.00 £21.50 £36.34
% change year-on-year +34.88% -40.83% +15.35%

SEO is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Yorkshire with a requirement for process or methodology skills.

All Process and Methodology Skills
Yorkshire
Contract vacancies with a requirement for process or methodology skills 3700 4584 5132
As % of all contract IT jobs advertised in Yorkshire 83.48% 84.13% 83.19%
Number of daily rates quoted 2456 2984 3518
Yorkshire median daily rate £400 £400 £375
Median daily rate % change year-on-year - +6.67% +7.14%
10th Percentile £263 £263 £263
90th Percentile £550 £550 £538
England median daily rate £450 £425 £425
% change year-on-year +5.88% - +6.25%
Number of hourly rates quoted 98 131 179
Yorkshire median hourly rate £16.00 £14.87 £14.50
Median hourly rate % change year-on-year +7.64% +2.52% -
10th Percentile £9.94 £11.06 £9.25
90th Percentile £40.00 £37.00 £34.41
England median hourly rate £24.00 £24.00 £22.50
% change year-on-year - +6.67% +18.42%

SEO
Job Vacancy Trend in Yorkshire

Job postings citing SEO as a percentage of all IT jobs advertised in Yorkshire.

Job vacancy trend for SEO in Yorkshire

SEO
Contractor Daily Rate Trend in Yorkshire

This chart provides the 3-month moving average for daily rates quoted in contract jobs citing SEO in Yorkshire.

Contractor daily rate trend for SEO in Yorkshire

SEO
Contractor Daily Rate Histogram in Yorkshire

The daily rate distribution of IT jobs citing SEO in Yorkshire over the 6 months to 23 November 2017.

Contractor daily rate histogram for SEO in Yorkshire

SEO
Contractor Hourly Rate Trend in Yorkshire

This chart provides the 3-month moving average for contractor hourly rates quoted in IT jobs citing SEO in Yorkshire.

Contractor hourly rate trend for SEO in Yorkshire

SEO
Contract Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the Yorkshire region over the 6 months to 23 November 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Past 6 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
West Yorkshire -10 6 £350 -17.65% 8
South Yorkshire +16 1 £450 +12.50% 1
North Yorkshire +7 1 £425 - 3
SEO
England

For the 6 months to 23 November 2017, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Yorkshire region with a requirement for SEO.

1 6 (66.67%) Agile Software Development
2 3 (33.33%) Finance
3 2 (22.22%) Objective-C
3 2 (22.22%) JIRA
3 2 (22.22%) Data Protection
3 2 (22.22%) Android
3 2 (22.22%) Amazon AWS
3 2 (22.22%) Apple iOS
3 2 (22.22%) Node.js
3 2 (22.22%) REST
3 2 (22.22%) Mobile App
3 2 (22.22%) Android Development
3 2 (22.22%) iOS Development
3 2 (22.22%) React
3 2 (22.22%) Mobile Development
3 2 (22.22%) Apple Swift
3 2 (22.22%) API Development
3 2 (22.22%) GDPR
4 1 (11.11%) PMO
4 1 (11.11%) Cybersecurity
4 1 (11.11%) Stakeholder Engagement
4 1 (11.11%) Data Migration
4 1 (11.11%) Business Analysis
4 1 (11.11%) Migration
4 1 (11.11%) Stakeholder Management
4 1 (11.11%) Scrum
4 1 (11.11%) Java
4 1 (11.11%) PRINCE2
4 1 (11.11%) CRM
4 1 (11.11%) Data Warehouse

SEO
Co-occurring IT Skills in Yorkshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 2 (22.22%) Amazon AWS
Communications & Networking
1 1 (11.11%) SMS
Database & Business Intelligence
1 1 (11.11%) Data Warehouse
Development Applications
1 2 (22.22%) JIRA
General
1 3 (33.33%) Finance
Job Titles
1 4 (44.44%) Developer
2 2 (22.22%) Business Analyst
2 2 (22.22%) Full Stack Developer
3 1 (11.11%) Agile Project Manager
3 1 (11.11%) Analyst
3 1 (11.11%) Android Developer
3 1 (11.11%) GDPR Business Analyst
3 1 (11.11%) iOS Developer
3 1 (11.11%) PMO Lead
3 1 (11.11%) PMO Manager
3 1 (11.11%) Project Manager
3 1 (11.11%) Transformation Manager
3 1 (11.11%) Transformation Project Manager
Libraries, Frameworks & Software Standards
1 2 (22.22%) Node.js
1 2 (22.22%) React
1 2 (22.22%) REST
Miscellaneous
1 2 (22.22%) Mobile App
Operating Systems
1 2 (22.22%) Android
1 2 (22.22%) Apple iOS
Processes & Methodologies
1 6 (66.67%) Agile Software Development
2 2 (22.22%) Android Development
2 2 (22.22%) API Development
2 2 (22.22%) Data Protection
2 2 (22.22%) iOS Development
2 2 (22.22%) Mobile Development
3 1 (11.11%) Business Analysis
3 1 (11.11%) CRM
3 1 (11.11%) Cybersecurity
3 1 (11.11%) Data Migration
3 1 (11.11%) Migration
3 1 (11.11%) PRINCE2
3 1 (11.11%) Project Management
3 1 (11.11%) Scrum
3 1 (11.11%) Stakeholder Engagement
3 1 (11.11%) Stakeholder Management
Programming Languages
1 2 (22.22%) Apple Swift
1 2 (22.22%) Objective-C
2 1 (11.11%) Java
Quality Assurance & Compliance
1 2 (22.22%) GDPR
2 1 (11.11%) PMO
Vendors
1 1 (11.11%) Apple