SEO Job Trends in Yorkshire

Search Engine Optimisation (SEO)
England > Yorkshire

The table below provides summary statistics and salary benchmarking for jobs advertised in Yorkshire requiring SEO skills. It covers permanent job vacancies from the 6 months leading up to 14 January 2026, with comparisons to the same periods in the previous two years.

6 months to
14 Jan 2026
Same period 2025 Same period 2024
Rank 129 143 162
Rank change year-on-year +14 +19 +114
Permanent jobs citing SEO 34 9 18
As % of all permanent jobs in Yorkshire 1.01% 0.29% 0.54%
As % of the Processes & Methodologies category 1.29% 0.32% 0.61%
Number of salaries quoted 25 3 17
10th Percentile £30,000 £28,800 £24,750
25th Percentile £35,000 £29,250 £26,250
Median annual salary (50th Percentile) £42,410 £30,000 £42,500
Median % change year-on-year +41.37% -29.41% -38.18%
75th Percentile £57,500 £35,000 £50,000
90th Percentile £63,000 £38,000 £71,274
England median annual salary £42,735 £42,500 £42,500
% change year-on-year +0.55% - -10.53%

All Process & Methodology Skills
Yorkshire

SEO falls under the Processes and Methodologies category. For comparison with the information above, the following table provides summary statistics for all permanent job vacancies requiring process or methodology skills in Yorkshire.

Permanent vacancies with a requirement for process or methodology skills 2,643 2,821 2,948
As % of all permanent jobs advertised in Yorkshire 78.26% 90.62% 89.04%
Number of salaries quoted 1,534 1,086 2,314
10th Percentile £27,575 £29,750 £29,000
25th Percentile £30,500 £41,000 £39,750
Median annual salary (50th Percentile) £47,500 £52,500 £52,500
Median % change year-on-year -9.52% - -2.78%
75th Percentile £70,000 £70,000 £67,500
90th Percentile £85,000 £83,750 £84,056
England median annual salary £55,000 £60,000 £60,000
% change year-on-year -8.33% - -4.00%

SEO
Job Vacancy Trend in Yorkshire

Historical trend showing the proportion of permanent IT job postings citing SEO relative to all permanent IT jobs advertised in Yorkshire.

SEO job vacancy trend in Yorkshire

SEO
Salary Trend in Yorkshire

Salary distribution trend for jobs in Yorkshire citing SEO.

Salary distribution trend for jobs in Yorkshire citing SEO

SEO
Salary Histogram in Yorkshire

Salary distribution for jobs citing SEO in Yorkshire over the 6 months to 14 January 2026.

Salary histogram for SEO in Yorkshire

SEO
Job Locations in Yorkshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Yorkshire region over the 6 months to 14 January 2026. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Jobs
West Yorkshire -15 13 £46,205 - 8
North Yorkshire +5 8 £30,000 - 1
East Yorkshire +1 6 £45,750 +30.71% 1
South Yorkshire - 4 £55,000 - 3
SEO
England

SEO
Co-Occurring Skills & Capabilities in Yorkshire by Category

The following tables expand on the one above by listing co-occurrences grouped by category. They cover the same employment type, locality and period, with up to 20 co-occurrences shown in each category:

Application Platforms
1 3 (8.82%) CMS
2 2 (5.88%) Drupal
2 2 (5.88%) EPiServer
2 2 (5.88%) Umbraco
2 2 (5.88%) WordPress
Applications
1 2 (5.88%) Photoshop
Business Applications
1 4 (11.76%) Shopify
Cloud Services
1 9 (26.47%) Google Ads
2 5 (14.71%) Figma
3 2 (5.88%) Adobe Analytics
3 2 (5.88%) MailChimp
3 2 (5.88%) npm
3 2 (5.88%) SaaS
4 1 (2.94%) Google Analytics
4 1 (2.94%) Google Data Studio
Database & Business Intelligence
1 6 (17.65%) Looker
2 2 (5.88%) Metadata
Development Applications
1 2 (5.88%) Git
1 2 (5.88%) Grunt
1 2 (5.88%) gulp
1 2 (5.88%) webpack
2 1 (2.94%) GitLab
2 1 (2.94%) Jenkins
2 1 (2.94%) Pivotal Tracker
2 1 (2.94%) Selenium
General
1 16 (47.06%) Marketing
2 10 (29.41%) Advertising
3 5 (14.71%) Retail
4 4 (11.76%) Social Skills
5 3 (8.82%) Analytical Skills
5 3 (8.82%) Organisational Skills
6 2 (5.88%) Finance
7 1 (2.94%) Presentation Skills
Job Titles
1 10 (29.41%) Account Manager
2 5 (14.71%) SEO Account Manager
2 5 (14.71%) SEO Manager
3 4 (11.76%) PPC Account Manager
3 4 (11.76%) PPC Manager
3 4 (11.76%) Senior
4 3 (8.82%) E-Commerce Manager
4 3 (8.82%) PPC Executive
4 3 (8.82%) Sales Representative
5 2 (5.88%) Developer
5 2 (5.88%) Interaction Designer
5 2 (5.88%) Marketing Manager
5 2 (5.88%) Senior Account Manager
5 2 (5.88%) Senior Manager
5 2 (5.88%) Senior Software Engineer
5 2 (5.88%) Senior Technical Manager
5 2 (5.88%) Software Developer
5 2 (5.88%) Software Engineer
5 2 (5.88%) Technical Account Manager
5 2 (5.88%) Technical Manager
Libraries, Frameworks & Software Standards
1 4 (11.76%) CSS
1 4 (11.76%) HTML
1 4 (11.76%) HTML5
2 2 (5.88%) .NET
2 2 (5.88%) AngularJS
2 2 (5.88%) Apache Cordova
2 2 (5.88%) ASP.NET
2 2 (5.88%) CSS3
2 2 (5.88%) Ionic Framework
2 2 (5.88%) jQuery
2 2 (5.88%) Node.js
2 2 (5.88%) Redux
2 2 (5.88%) RESTful
2 2 (5.88%) Sass
Miscellaneous
1 10 (29.41%) Social Media
2 3 (8.82%) Algorithms
3 2 (5.88%) Blog
3 2 (5.88%) FMCG
3 2 (5.88%) Graphic Design
3 2 (5.88%) NHS
3 2 (5.88%) Self-Motivation
Processes & Methodologies
1 14 (41.18%) Digital Marketing
2 13 (38.24%) Pay per click
3 12 (35.29%) E-Commerce
4 11 (32.35%) Paid Search
5 10 (29.41%) Agile
5 10 (29.41%) User Experience
6 9 (26.47%) Customer Experience
7 7 (20.59%) Mentoring
8 6 (17.65%) Actionable Insight
8 6 (17.65%) Analytics
8 6 (17.65%) B2C
9 5 (14.71%) Software Engineering
10 4 (11.76%) A/B Testing
10 4 (11.76%) Budget Management
10 4 (11.76%) Content Marketing
11 3 (8.82%) Business Analysis
11 3 (8.82%) Collaborative Culture
11 3 (8.82%) Collaborative Working
11 3 (8.82%) Cross-Browser Compatibility
11 3 (8.82%) Planning and Forecasting
Programming Languages
1 4 (11.76%) JavaScript
2 1 (2.94%) C#
2 1 (2.94%) Java
2 1 (2.94%) Python
2 1 (2.94%) R
2 1 (2.94%) SQL
Qualifications
1 3 (8.82%) Degree
2 1 (2.94%) SC Cleared
2 1 (2.94%) Security Cleared
Quality Assurance & Compliance
1 4 (11.76%) Accessibility
1 4 (11.76%) QA
2 2 (5.88%) GDPR
2 2 (5.88%) PCI DSS
Vendors
1 12 (35.29%) Google
2 4 (11.76%) Microsoft
3 3 (8.82%) Adobe
3 3 (8.82%) TikTok
3 3 (8.82%) YouTube
4 2 (5.88%) HubSpot
4 2 (5.88%) Screaming Frog
5 1 (2.94%) New Relic
5 1 (2.94%) Pardot
5 1 (2.94%) Salesforce