experience with SEO analytics, including tools like SEMrush, Ahrefs, or Google Search Console Understanding of conversion rate optimisation (CRO) principles and testing frameworks Experience with attribution modelling and multi-touch attribution analysis Background & Soft Skills: University degree in Data Science, Computer Science, Engineering, Mathematics, Economics, or related quantitative field 5+ years of proven expertise in data analytics, preferably More ❯
requirements into technical specifications Understanding the principles and limitations of marketing data collection, including laws and regulations related to data protection and privacy Experience with attribution modeling and multi-touch analytics Strong analytical and problem-solving skills, with a data-driven mindset A track record of success - either demonstrated through promotions at work or through other activities! Highly More ❯
to enable embedding latent representations of entities across our platform. The unique challenges/opportunities that you would help tackle are embedding entities to understand user behavior across multi-touch fragmented journeys in a continuous cold start setting. Get to work on Knowledge Graph Embeddings, Auto-Encoders, Attention etc to enable representing Users and Experiences in a common More ❯
Events Manager to bring growth innovation to the offline world. You'll also collaborate with Content and Community, Product Marketing, Sales Development and Sales teams to develop effective multi-touch customer journeys that blend online and offline touch points. AI & Tool Innovation : Stay curious about new tools, especially AI, and actively test multiple models including Claude, Perplexity More ❯
CB1 0GG, Cambridge, Cambridgeshire, United Kingdom
Four Squared Recruitment Ltd
collaborative—working closely with Sales in an ABM Pod structure—so you’ll need to thrive in a cross-functional, fast-paced environment. Key Responsibilities Coordinate and execute multi-touch ABM campaigns to engage and convert target accounts Develop compelling segment and persona-focused campaigns using audience insights and market research Collaborate with Marketing Operations on channel optimisation More ❯
to achieve business goals. Key Responsibilities: Drive Demand: In alignment with marketing, sales and industry solution experts, you will use customer's buyer's journey to architect innovative multi-touch engagement programs. Develop derivative campaign content (i.e. LinkedIn, email, etc.) designed to generate awareness, shift perceptions, and acquire net-new marketable contacts Create nurturing programs: orchestrate nurturing tactics More ❯
to achieve business goals. Key Responsibilities: Drive Demand: In alignment with marketing, sales and industry solution experts, you will use customer's buyer's journey to architect innovative multi-touch engagement programs. Develop derivative campaign content (i.e. LinkedIn, email, etc.) designed to generate awareness, shift perceptions, and acquire net-new marketable contacts Create nurturing programs: orchestrate nurturing tactics More ❯
into campaign improvements - you know what to optimize and when to pivot. Strong copy instincts and the ability to craft or guide compelling, channel-specific messaging. Familiarity with multi-touch attribution and marketing analytics tools (GA4, HubSpot, SEMrush, Looker, etc.). A growth mindset - you proactively test, iterate, and adapt to improve outcomes. Bonus points if you have More ❯
with deep dives in Adobe Analytics Building dashboards in Tableau using Salesforce data Surfacing insights from existing data sources Using Marketing Cloud Intelligence to activate marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience Strong experience working with Adobe Analytics Experience building … Lloyd Dunstall via the Apply link on this page Digital Analytics/Marketing Analytics/Adobe Analytics/Tableau/Marketing Cloud Intelligence/Datorama/Attribution/Multi-touch Attribution More ❯
with deep dives in Adobe Analytics Building dashboards in Tableau using Salesforce data Surfacing insights from existing data sources Using Marketing Cloud Intelligence to activate marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience Strong experience working with Adobe Analytics Experience building … Lloyd Dunstall via the Apply link on this page Digital Analytics/Marketing Analytics/Adobe Analytics/Tableau/Marketing Cloud Intelligence/Datorama/Attribution/Multi-touch Attribution More ❯
with deep dives in Adobe Analytics Building dashboards in Tableau using Salesforce data Surfacing insights from existing data sources Using Marketing Cloud Intelligence to activate marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience Strong experience working with Adobe Analytics Experience building … Lloyd Dunstall via the Apply link on this page Digital Analytics/Marketing Analytics/Adobe Analytics/Tableau/Marketing Cloud Intelligence/Datorama/Attribution/Multi-touch Attribution More ❯
Supporting deep dives in Adobe Analytics Surfacing insights from existing data sources Building dashboards in Tableau using Salesforce data Using Marketing Cloud Intelligence to activate marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience: Strong experience working with Adobe Analytics Experience building More ❯
Supporting deep dives in Adobe Analytics Surfacing insights from existing data sources Building dashboards in Tableau using Salesforce data Using Marketing Cloud Intelligence to activate marketing data Exploring multi-touch attribution and supporting early steps in attribution modelling Contributing to personalisation initiatives tied to app and campaign performance Skills & Experience: Strong experience working with Adobe Analytics Experience building More ❯
for Profits sectors to drive go-to-market success. You’ll collaborate closely with our Sales, Go To Market, Business Development and central Digital Marketing Team to develop multi-touch marketing programmes to generate leads and support revenue growth. You will also build strong relationships with global tech giants - such as Microsoft, Adobe, Apple and Sophos to develop … Marketing environment, ideally within the tech or IT sector. A strategic thinker who can balance big-picture planning with managing hands-on execution. Demonstrable experience in executing successful multi-touch campaigns that generate leads and ROI. Knowledge of the online and offline marketing mix. Strong project management and organisational skills and confidence in handling multiple partner campaigns simultaneously. More ❯
