Marketing Operations and MarTech Manager
- Hiring Organisation
- CHEC
- Location
- Preston, PR2 9WT, United Kingdom
- Salary
- Negotiable
continuously improve the Marketing operating model. Develop efficient workflows, campaign processes and governance procedures. Support campaign delivery through effective planning, prioritisation and resource management. Drive operational excellence across Marketing and its interfaces with Sales, Operations and other business functions. CRM & HubSpot Leadership Own the development and strategic roadmap … HubSpot. Lead CRM architecture, segmentation, lifecycle management and lead processes. Build and optimise automated customer, patient and referrer journeys. Champion CRM adoption and best practice across the organisation. Automation, AI & Marketing Technology Develop and optimise the marketing technology stack. Identify opportunities to automate repetitive processes and increase productivity. Build ...