Period
to 22 February 2018

The table below looks at the prevalence of the term Digital Media in permanent job vacancies advertised in the North West. Included is a benchmarking guide to the salaries offered in vacancies that have cited Digital Media over the 6 months to 22 February 2018 with a comparison to the same period over the previous 2 years.

Digital Media
England > North West
6 months to
22 Feb 2018
Same period 2017 Same period 2016
Rank 345 331 328
Rank change year-on-year -14 -3 +8
Permanent jobs citing Digital Media 21 39 20
As % of all permanent IT jobs advertised in the North West 0.16% 0.32% 0.17%
As % of the Miscellaneous category 0.43% 0.76% 0.46%
Number of salaries quoted 18 32 20
North West median annual salary £28,000 £60,000 £35,000
Median salary % change year-on-year -53.33% +71.43% +20.69%
10th Percentile £26,000 £31,375 £20,975
90th Percentile £58,625 £77,500 £39,750
England median annual salary £47,565 £50,000 £47,500
% change year-on-year -4.87% +5.26% +5.56%

Digital Media is in the Generic IT Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in the North West with a requirement for generic IT skills.

All Generic IT Skills
North West
Permanent vacancies with a requirement for generic IT skills 4,939 5,140 4,357
As % of all permanent IT jobs advertised in the North West 38.60% 41.54% 36.43%
Number of salaries quoted 3,819 4,216 3,496
North West median annual salary £42,500 £40,000 £40,000
Median salary % change year-on-year +6.25% - +2.56%
10th Percentile £26,250 £25,500 £23,250
90th Percentile £67,500 £61,500 £62,500
England median annual salary £50,000 £50,000 £50,000

Digital Media
Job Vacancy Trend in the North West

Job postings citing Digital Media as a percentage of all IT jobs advertised in the North West.

Job vacancy trend for Digital Media in the North West

Digital Media
Salary Trend in the North West

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Media in the North West.

Salary trend for Digital Media in the North West

Digital Media
Salary Histogram in the North West

The salary distribution of IT jobs citing Digital Media in the North West over the 6 months to 22 February 2018.

Salary histogram for Digital Media in the North West

Digital Media
Job Locations in the North West

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Media within the North West region over the 6 months to 22 February 2018. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Past 6 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Manchester +2 20 £28,000 -53.33% 5
Cheshire -56 1 £27,500 - 2
Digital Media
England

For the 6 months to 22 February 2018, IT jobs citing Digital Media also mentioned the following skills in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads across the North West region with a requirement for Digital Media.

1 11 (52.38%) Marketing
2 10 (47.62%) Analytics
2 10 (47.62%) Analytical Skills
3 9 (42.86%) SEO
4 8 (38.10%) Google
4 8 (38.10%) Google Analytics
4 8 (38.10%) Hitwise
5 7 (33.33%) Pay per click
6 6 (28.57%) B2C
7 5 (23.81%) E-Commerce
7 5 (23.81%) HTML
7 5 (23.81%) JavaScript
7 5 (23.81%) CSS
7 5 (23.81%) Digital Marketing
7 5 (23.81%) React
7 5 (23.81%) Marketing Strategy
7 5 (23.81%) User Experience
8 4 (19.05%) Performance Analysis
8 4 (19.05%) Front End Development
8 4 (19.05%) Brand Awareness
8 4 (19.05%) AdWords
8 4 (19.05%) Budgeting and Forecasting
8 4 (19.05%) Link Building
8 4 (19.05%) Sass
8 4 (19.05%) Grunt
8 4 (19.05%) Lead Generation
8 4 (19.05%) Customer Acquisition
8 4 (19.05%) jQuery
8 4 (19.05%) DoubleClick
8 4 (19.05%) Copywriting

Digital Media
Co-occurring IT Skills in the North West by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (4.76%) WordPress
Applications
1 4 (19.05%) Microsoft Excel
Business Applications
1 3 (14.29%) Shopify
Cloud Services
1 8 (38.10%) Google Analytics
2 4 (19.05%) AdWords
3 3 (14.29%) SaaS
4 1 (4.76%) Amazon AWS
4 1 (4.76%) Microsoft Azure
Communications & Networking
1 3 (14.29%) Internet
Database & Business Intelligence
1 2 (9.52%) Big Data
1 2 (9.52%) MySQL
Development Applications
1 4 (19.05%) Git (software)
1 4 (19.05%) Grunt
2 3 (14.29%) gulp
3 1 (4.76%) CMake
3 1 (4.76%) Jenkins
3 1 (4.76%) Subversion
General
1 11 (52.38%) Marketing
2 4 (19.05%) Advertising
2 4 (19.05%) Brand Awareness
3 3 (14.29%) Retail
4 2 (9.52%) Banking
4 2 (9.52%) Finance
5 1 (4.76%) Publishing
Job Titles
1 5 (23.81%) Developer
2 4 (19.05%) Front End Developer (Client-Side Developer)
2 4 (19.05%) PPC Manager
2 4 (19.05%) SEO Manager
3 3 (14.29%) Front End Web Developer (Client-Side Developer)
3 3 (14.29%) HTML CSS Developer
3 3 (14.29%) HTML Developer
3 3 (14.29%) Web Developer
4 2 (9.52%) Business Development Manager
4 2 (9.52%) Business Manager
4 2 (9.52%) Development Manager
4 2 (9.52%) Digital Media Manager
4 2 (9.52%) Planning Manager
5 1 (4.76%) Build Engineer
5 1 (4.76%) PHP Developer
5 1 (4.76%) Release Engineer
5 1 (4.76%) Release Manager
5 1 (4.76%) Senior Developer
5 1 (4.76%) Senior PHP Developer
5 1 (4.76%) Software Engineer
Libraries, Frameworks & Software Standards
1 5 (23.81%) CSS
1 5 (23.81%) HTML
1 5 (23.81%) React
2 4 (19.05%) jQuery
2 4 (19.05%) Sass
3 3 (14.29%) JSON
4 1 (4.76%) CSS3
4 1 (4.76%) HTML5
4 1 (4.76%) Node.js
4 1 (4.76%) Redux
4 1 (4.76%) Twitter Bootstrap
Miscellaneous
1 10 (47.62%) Analytical Skills
2 5 (23.81%) User Experience
3 4 (19.05%) Social Media
4 1 (4.76%) Driving Licence
4 1 (4.76%) Private Cloud
Operating Systems
1 2 (9.52%) Linux
1 2 (9.52%) Windows
2 1 (4.76%) Android
2 1 (4.76%) Apple iOS
Processes & Methodologies
1 10 (47.62%) Analytics
2 9 (42.86%) SEO
3 7 (33.33%) Pay per click
4 6 (28.57%) B2C
5 5 (23.81%) Digital Marketing
5 5 (23.81%) E-Commerce
5 5 (23.81%) Marketing Strategy
6 4 (19.05%) B2B
6 4 (19.05%) Budgeting and Forecasting
6 4 (19.05%) Copywriting
6 4 (19.05%) Customer Acquisition
6 4 (19.05%) Front End Development
6 4 (19.05%) Lead Generation
6 4 (19.05%) Link Building
6 4 (19.05%) Performance Analysis
6 4 (19.05%) Software Engineering
6 4 (19.05%) Web Development
7 3 (14.29%) Business Development
7 3 (14.29%) High-Fidelity Prototypes
7 3 (14.29%) Wireframes
Programming Languages
1 5 (23.81%) JavaScript
2 2 (9.52%) PHP
3 1 (4.76%) C++
3 1 (4.76%) Python
Qualifications
1 3 (14.29%) Degree
Vendors
1 8 (38.10%) Google
1 8 (38.10%) Hitwise
2 4 (19.05%) comScore
2 4 (19.05%) DoubleClick
2 4 (19.05%) Microsoft