Period
to 22 November 2017

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in Poole. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 22 November 2017 with a comparison to the same period over the previous 2 years.

Marketing
Dorset > Poole
6 months to
22 Nov 2017
Same period 2016 Same period 2015
Rank 49 35 32
Rank change year-on-year -14 -3 +17
Permanent jobs citing Marketing 14 17 21
As % of all permanent IT jobs advertised in Poole 3.80% 5.76% 8.05%
As % of the General category 16.87% 32.69% 21.00%
Number of salaries quoted 13 17 10
Poole median annual salary £48,500 £28,500 £42,500
Median salary % change year-on-year +70.18% -32.94% +26.87%
10th Percentile £21,600 £19,750 £29,525
90th Percentile £50,450 £46,250 £48,250
Dorset median annual salary £37,500 £30,500 £35,000
% change year-on-year +22.95% -12.86% -

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Poole with a requirement for common skills.

All General Skills
Poole
Permanent vacancies with a requirement for common skills 83 52 100
As % of all permanent IT jobs advertised in Poole 22.55% 17.63% 38.31%
Number of salaries quoted 78 51 73
Poole median annual salary £42,500 £37,500 £37,500
Median salary % change year-on-year +13.33% - -11.76%
10th Percentile £22,700 £19,750 £28,750
90th Percentile £51,815 £46,250 £48,250
Dorset median annual salary £40,000 £40,000 £37,500
% change year-on-year - +6.67% -16.67%

Marketing
Job Vacancy Trend in Poole

Job postings citing Marketing as a percentage of all IT jobs advertised in Poole.

Job vacancy trend for Marketing in Poole

Marketing
Salary Trend in Poole

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in Poole.

Salary trend for Marketing in Poole

Marketing
Salary Histogram in Poole

The salary distribution of IT jobs citing Marketing in Poole over the 6 months to 22 November 2017.

Salary histogram for Marketing in Poole

For the 6 months to 22 November 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Poole region with a requirement for Marketing.

1 7 (50.00%) CRM
1 7 (50.00%) Intranet
1 7 (50.00%) Project Management
1 7 (50.00%) Finance
1 7 (50.00%) Stakeholder Management
1 7 (50.00%) Project Planning
1 7 (50.00%) Retail
1 7 (50.00%) Office 365
2 6 (42.86%) SEO
3 5 (35.71%) Adobe
3 5 (35.71%) CSS
3 5 (35.71%) HTML
3 5 (35.71%) JavaScript
3 5 (35.71%) User Experience
3 5 (35.71%) Web Development
3 5 (35.71%) Adobe Creative Suite
3 5 (35.71%) Front End Development
4 4 (28.57%) PHP
4 4 (28.57%) E-Commerce
5 2 (14.29%) Microsoft PowerPoint
5 2 (14.29%) Google
5 2 (14.29%) Analytical Skills
5 2 (14.29%) Analytics
5 2 (14.29%) Google Analytics
5 2 (14.29%) Digital Marketing
5 2 (14.29%) Microsoft
5 2 (14.29%) Microsoft Excel
6 1 (7.14%) .NET

Marketing
Co-occurring IT Skills in Poole by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 5 (35.71%) Adobe Creative Suite
2 2 (14.29%) Microsoft Excel
2 2 (14.29%) Microsoft PowerPoint
Cloud Services
1 7 (50.00%) Office 365
2 2 (14.29%) Google Analytics
Communications & Networking
1 7 (50.00%) Intranet
General
1 7 (50.00%) Finance
1 7 (50.00%) Retail
Job Titles
1 7 (50.00%) IT Manager
1 7 (50.00%) IT Project Manager
1 7 (50.00%) Project Manager
2 5 (35.71%) Developer
2 5 (35.71%) Junior
2 5 (35.71%) Junior Developer
3 3 (21.43%) Front End Developer (Client-Side Developer)
3 3 (21.43%) Junior Front End Developer (Client-Side Developer)
4 2 (14.29%) E-Commerce Developer
4 2 (14.29%) Junior Web Developer
4 2 (14.29%) SEO Manager
4 2 (14.29%) SEO Specialist
4 2 (14.29%) Web Developer
Libraries, Frameworks & Software Standards
1 5 (35.71%) CSS
1 5 (35.71%) HTML
2 1 (7.14%) .NET
Miscellaneous
1 5 (35.71%) User Experience
2 2 (14.29%) Analytical Skills
Processes & Methodologies
1 7 (50.00%) CRM
1 7 (50.00%) Project Management
1 7 (50.00%) Project Planning
1 7 (50.00%) Stakeholder Management
2 6 (42.86%) SEO
3 5 (35.71%) Front End Development
3 5 (35.71%) Web Development
4 4 (28.57%) E-Commerce
5 2 (14.29%) Analytics
5 2 (14.29%) Digital Marketing
Programming Languages
1 5 (35.71%) JavaScript
2 4 (28.57%) PHP
Vendors
1 5 (35.71%) Adobe
2 2 (14.29%) Google
2 2 (14.29%) Microsoft