The following table provides summary statistics for permanent job vacancies advertised in Wiltshire with a requirement for SEO skills. Included is a benchmarking guide to the salaries offered in vacancies that have cited SEO over the 3 months to 28 March 2017 with a comparison to the same period in the previous 2 years.

Search Engine Optimisation (SEO)
South West / Wiltshire
3 months to
28 Mar 2017
Same period 2016 Same period 2015
Rank 75 95 95
Rank change year-on-year +20 0  
Permanent jobs citing SEO 4 5 1
As % of all permanent IT jobs advertised in Wiltshire 0.50% 0.46% 0.088%
As % of the Processes & Methodologies category 0.56% 0.53% 0.098%
Number of salaries quoted 4 5 1
Median salary £36,000 £35,000 £32,500
Median salary % change year-on-year +2.85% +7.69%  
UK excluding London median salary £35,000 £35,000 £32,000
% change year-on-year - +9.37%  

SEO is in the process and methodology skills category. The next table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in Wiltshire with a requirement for process and methodology skills.

Process & Methodology Skills
Wiltshire
Permanent job vacancies with a requirement for process and methodology skills 708 951 1016
As % of all permanent IT job vacancies advertised in Wiltshire 88.50% 87.01% 89.52%
Number of salaries quoted 607 862 824
Median salary £43,000 £45,000 £40,000
Median salary % change year-on-year -4.44% +12.50%  
90% offered a salary of more than £30,000 £30,000 £30,000
10% offered a salary of more than £60,000 £55,194 £65,000
UK excluding London median salary £45,000 £45,000 £43,000
% change year-on-year - +4.65%  

SEO
Job Vacancy Trend in Wiltshire

The job posting trend of jobs advertised in Wiltshire citing SEO as a proportion of all permanent or contract IT jobs with a match in the Processes & Methodologies category.

Job vacancy trend for SEO in Wiltshire

SEO
Salary Trend in Wiltshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO in Wiltshire.

Salary trend for SEO in Wiltshire

SEO
Job Locations in Wiltshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Wiltshire region over the 3 months to 28 March 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bradford-on-Avon - 4 £36,000 -
SEO
South West

For the 6 months to 28 March 2017, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Wiltshire region with a requirement for SEO.

1 7 (100.00%) Google
1 7 (100.00%) Pay per click
1 7 (100.00%) Marketing
1 7 (100.00%) Blog
1 7 (100.00%) Google Analytics
1 7 (100.00%) Digital Marketing
1 7 (100.00%) Analytics
1 7 (100.00%) AdWords
1 7 (100.00%) Content Marketing
2 4 (57.14%) Analytical Skills
2 4 (57.14%) Social Media
2 4 (57.14%) Marketing Strategy

SEO
Co-occurring IT Skills in Wiltshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 7 (100.00%) AdWords
1 7 (100.00%) Google Analytics
General
1 7 (100.00%) Marketing
Job Titles
1 7 (100.00%) Digital Marketing Manager
1 7 (100.00%) Marketing Manager
Miscellaneous
1 7 (100.00%) Blog
2 4 (57.14%) Analytical Skills
2 4 (57.14%) Social Media
Processes & Methodologies
1 7 (100.00%) Analytics
1 7 (100.00%) Content Marketing
1 7 (100.00%) Digital Marketing
1 7 (100.00%) Pay per click
2 4 (57.14%) Marketing Strategy
Vendors
1 7 (100.00%) Google