Period
to 21 January 2018

The table below looks at the prevalence of the term Marketing in permanent job vacancies advertised in York. Included is a benchmarking guide to the salaries offered in vacancies that have cited Marketing over the 6 months to 21 January 2018 with a comparison to the same period over the previous 2 years.

Marketing
6 months to
21 Jan 2018
Same period 2017 Same period 2016
Rank 56 55 61
Rank change year-on-year -1 +6 +20
Permanent jobs citing Marketing 22 22 11
As % of all permanent IT jobs advertised in York 3.17% 3.38% 1.83%
As % of the General category 10.38% 11.52% 6.96%
Number of salaries quoted 21 28 11
York median annual salary £30,000 £45,000 £35,000
Median salary % change year-on-year -33.33% +28.57% -12.50%
10th Percentile £20,500 £38,750 £22,250
90th Percentile £55,000 £47,500 £45,000
North Yorkshire median annual salary £37,500 £42,500 £32,500
% change year-on-year -11.76% +30.77% +8.33%

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all permanent job vacancies advertised in York with a requirement for common skills.

All General Skills
York
Permanent vacancies with a requirement for common skills 212 191 158
As % of all permanent IT jobs advertised in York 30.50% 29.34% 26.29%
Number of salaries quoted 181 148 146
York median annual salary £42,500 £42,750 £37,500
Median salary % change year-on-year -0.58% +14.00% -6.25%
10th Percentile £24,000 £27,425 £22,625
90th Percentile £59,000 £54,875 £62,500
North Yorkshire median annual salary £42,500 £37,500 £37,500
% change year-on-year +13.33% - -

Marketing
Job Vacancy Trend in York

Job postings citing Marketing as a percentage of all IT jobs advertised in York.

Job vacancy trend for Marketing in York

Marketing
Salary Trend in York

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing in York.

Salary trend for Marketing in York

Marketing
Salary Histogram in York

The salary distribution of IT jobs citing Marketing in York over the 6 months to 21 January 2018.

Salary histogram for Marketing in York

For the 6 months to 21 January 2018, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the York region with a requirement for Marketing.

1 11 (50.00%) Google
2 10 (45.45%) Degree
3 9 (40.91%) Google Analytics
3 9 (40.91%) Analytics
4 8 (36.36%) Social Media
4 8 (36.36%) SEO
4 8 (36.36%) SQL
4 8 (36.36%) Microsoft
5 7 (31.82%) CMS
5 7 (31.82%) Content Management
5 7 (31.82%) Analytical Skills
6 6 (27.27%) Digital Marketing
7 5 (22.73%) Manual Testing
7 5 (22.73%) Test Automation
7 5 (22.73%) CRM
7 5 (22.73%) .NET
7 5 (22.73%) SQL Server
7 5 (22.73%) Software Testing
8 4 (18.18%) Twitter
8 4 (18.18%) Algorithms
8 4 (18.18%) Microsoft Office
8 4 (18.18%) CSS
8 4 (18.18%) HTML
8 4 (18.18%) JavaScript
8 4 (18.18%) Microsoft Excel
8 4 (18.18%) SQL Server Reporting Services
8 4 (18.18%) Finance
8 4 (18.18%) SQL Server Integration Services
8 4 (18.18%) Capita
9 3 (13.64%) Customer Engagement

Marketing
Co-occurring IT Skills in York by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 7 (31.82%) CMS
2 2 (9.09%) WordPress
Applications
1 4 (18.18%) Microsoft Excel
1 4 (18.18%) Microsoft Office
Business Applications
1 1 (4.55%) FastStats
Cloud Services
1 9 (40.91%) Google Analytics
2 1 (4.55%) AdWords
2 1 (4.55%) MailChimp
2 1 (4.55%) SaaS
Database & Business Intelligence
1 5 (22.73%) SQL Server
2 4 (18.18%) SQL Server Integration Services
2 4 (18.18%) SQL Server Reporting Services
3 3 (13.64%) SQL Server Analysis Services
4 2 (9.09%) SQL Server 2016
5 1 (4.55%) BusinessObjects
5 1 (4.55%) Data Warehouse
5 1 (4.55%) SQL Server 2008
Development Applications
1 2 (9.09%) JIRA
1 2 (9.09%) Selenium
General
1 4 (18.18%) Finance
2 2 (9.09%) Games
Job Titles
1 5 (22.73%) Analyst
2 3 (13.64%) Developer
2 3 (13.64%) Digital Executive
2 3 (13.64%) Digital Marketing Executive
2 3 (13.64%) Marketing Executive
2 3 (13.64%) Software Tester
2 3 (13.64%) SQL Developer
2 3 (13.64%) Tester
3 2 (9.09%) Graduate
3 2 (9.09%) Graduate Analyst
3 2 (9.09%) Graduate Test Analyst
3 2 (9.09%) Junior
3 2 (9.09%) Junior Analyst
3 2 (9.09%) Junior Test Analyst
3 2 (9.09%) Lead Developer
3 2 (9.09%) Senior Analyst
3 2 (9.09%) Senior SEO Analyst
3 2 (9.09%) SEO Analyst
3 2 (9.09%) SEO Specialist
3 2 (9.09%) Test Analyst
Libraries, Frameworks & Software Standards
1 5 (22.73%) .NET
2 4 (18.18%) CSS
2 4 (18.18%) HTML
Miscellaneous
1 8 (36.36%) Social Media
2 7 (31.82%) Analytical Skills
3 4 (18.18%) Algorithms
4 2 (9.09%) Blog
4 2 (9.09%) Computer Science
4 2 (9.09%) Management Information System
4 2 (9.09%) User Experience
4 2 (9.09%) Virtual Team
5 1 (4.55%) Clustering
Processes & Methodologies
1 9 (40.91%) Analytics
2 8 (36.36%) SEO
3 7 (31.82%) Content Management
4 6 (27.27%) Digital Marketing
5 5 (22.73%) CRM
5 5 (22.73%) Manual Testing
5 5 (22.73%) Software Testing
5 5 (22.73%) Test Automation
6 3 (13.64%) Customer Engagement
6 3 (13.64%) Marketing Strategy
6 3 (13.64%) User Acceptance Testing
7 2 (9.09%) Content Marketing
7 2 (9.09%) Data Analysis
7 2 (9.09%) Data Protection
7 2 (9.09%) Lead Generation
7 2 (9.09%) Marketing Automation
7 2 (9.09%) Performance Monitoring
7 2 (9.09%) Proactive Monitoring
7 2 (9.09%) Stakeholder Engagement
7 2 (9.09%) Technical Analysis
Programming Languages
1 8 (36.36%) SQL
2 4 (18.18%) JavaScript
3 2 (9.09%) T-SQL
Qualifications
1 10 (45.45%) Degree
2 2 (9.09%) Computer Science Degree
2 2 (9.09%) ISEB
2 2 (9.09%) ISTQB
Vendors
1 11 (50.00%) Google
2 8 (36.36%) Microsoft
3 4 (18.18%) Capita
3 4 (18.18%) Twitter
4 3 (13.64%) Sun
5 2 (9.09%) Facebook
5 2 (9.09%) Hootsuite