Sales Operations Analyst
Sales Operations Analyst
Remote (UK)
Overview
We are seeking a highly analytical and commercially minded Sales Operations Analyst to play a pivotal role across our Go-to-Market (GTM) organisation. This role will act as the primary custodian of client data quality within HubSpot, a key contributor to sales enablement activity, and the lead analyst on strategic revenue initiatives such as Total Addressable Market (TAM) and whitespace analysis.
This is a cross-functional role working closely with Sales, Marketing and Client Management teams, providing data-driven insight, operational rigour and continuous improvement across the revenue lifecycle. The role reports into senior sales leadership and will be central to maximising value from the HubSpot CRM platform.
Key Responsibilities
Data & CRM Oversight
- Act as the primary owner of client data quality within HubSpot, ensuring data hygiene, enrichment, standardisation and governance
- Support the creation, maintenance and continuous improvement of dashboards and reports for Sales, Marketing and Leadership teams
- Assist with the integration of new tools and data sources into the wider revenue ecosystem in line with enterprise architecture standards
Strategic Analysis & Planning
- Lead and deliver strategic revenue analyses including TAM research, whitespace analysis, account segmentation and territory recommendations
- Conduct regular pipeline, forecasting and process inspections, identifying risks, inefficiencies and opportunities for improvement
- Provide clear, actionable insights to support decision-making across sales leadership
Sales & Marketing Enablement
- Support the Sales Excellence function with the curation and organisation of enablement content and learning resources
- Assist with planning and execution of GTM initiatives, sprints and improvement programmes
- Build and embed sales playbooks and nurture journeys directly within the CRM to drive consistent behaviours
- Support Marketing Operations with campaign setup, list building, GDPR compliance, tracking and outbound data quality
Go-to-Market Optimisation
- Track and analyse sales productivity and tool adoption metrics (e.g. calls, emails, sequences, CRM usage)
- Provide insight to Sales Enablement to support targeted coaching and performance improvement
Ideal Candidate Profile
Experience
- 3+ years’ experience in Sales Operations, Revenue Operations, Marketing Operations or a Business Analyst role
- Experience within a B2B environment strongly preferred
Education
- Bachelor’s degree in Business, Finance, Economics, Marketing or a related quantitative discipline (or equivalent experience)
Key Skills & Capabilities
- HubSpot CRM (Essential): Strong demonstrated experience with HubSpot data structures, reporting, workflows and automation
- Data & Analysis: Advanced Excel / Google Sheets skills, experience with data visualisation tools (e.g. Power BI or CRM reporting), and hands-on experience delivering TAM and whitespace analysis
- Process-Driven: Ability to map, document, audit and improve complex sales and marketing processes
- Communication: Excellent written and verbal communication skills, including experience creating enablement or training materials
- Compliance Awareness: Working knowledge of global data privacy regulations such as GDPR and CCPA
Knowledge
- Strong understanding of the end-to-end B2B revenue lifecycle (lead-to-cash)
- Familiarity with sales methodologies and operational metrics including conversion rates, pipeline health and forecasting accuracy
About the Company
You’ll be joining a global, people-focused organisation with a strong collaborative culture and a genuine commitment to professional development. The business operates internationally, values teamwork, and supports flexible ways of working to accommodate global collaboration.
About You
You’ll be able to demonstrate:
- Strong interpersonal and stakeholder management skills
- A proactive, enthusiastic and “can-do” mindset
- Excellent organisational and analytical abilities
- Flexibility to work across time zones when required
Interested? Send your CV Now!