1 to 25 of 115 Marketing Strategy Jobs in London

a single person behaving differently. Overcoming beliefs and barriers to make life better for patients and healthcare communities is second nature to us. Within VML HEALTH is the Global Strategy Team (GST), home to a diverse set of strategic thinkers. It represents the highest levels of strategic competency under an agile business model, working independently with clients or as … agency team. The GST brings together four key disciplines to build brands and shape the healthcare environment from as early as pipeline development through to loss of exclusivity: Medical Strategy, Engagement Strategy, Brand Strategy, and Medical Consulting. This role sits with the Engagement Strategy team and our European Hub. About the Position Title: Strategy Director … Digital) Reports to: Head of Engagement Strategy Location : Can be based either in our London or Manchester office (hybrid) This role requires someone with experience either working within a dedicated heath agency or managing pharma clients. Where you shine As Strategy Director, you will quarterback a human-centered approach to translating human empathy and an understanding of the More ❯

a single person behaving differently. Overcoming beliefs and barriers to make life better for patients and healthcare communities is second nature to us. Within VML HEALTH is the Global Strategy Team (GST), home to a diverse set of strategic thinkers. It represents the highest levels of strategic competency under an agile business model, working independently with clients or as … agency team. The GST brings together four key disciplines to build brands and shape the healthcare environment from as early as pipeline development through to loss of exclusivity: Medical Strategy, Engagement Strategy, Brand Strategy, and Medical Consulting. This role sits with the Engagement Strategy team and our European Hub. About the Position Title: Strategy Director … Digital) Reports to: Head of Engagement Strategy Location : Can be based either in our London or Manchester office (hybrid) This role requires someone with experience either working within a dedicated heath agency or managing pharma clients. Where you shine As Strategy Director, you will quarterback a human-centered approach to translating human empathy and an understanding of the More ❯

Marketing Director/Farringdon, London/£55,000 to £80,000 Per Annum D.O.E Bonus & Benefits Are you a strategic and hands-on Marketing Director with a passion for the B2B technology and events sector? Our client is seeking an experienced and dynamic leader to join their fast-growing business and drive marketing initiatives to the next … level. If you thrive in an environment where your expertise directly impacts business growth, this could be the perfect role for you. The Role: As Marketing Director, you will be the driving force behind their marketing strategy, with a focus on audience development for key industry conferences. This is a unique opportunity for a leader who is … equally comfortable creating high-level strategy as they are executing campaigns. You will own the end-to-end audience acquisition for all conferences, leveraging your expertise in email marketing and LinkedIn promotion to generate leads and drive attendance. They need a proactive, results-oriented individual with a strong background in the data centre, cloud, or a related technology More ❯

create innovative, immersive experiences for players while integrating crypto in ways that push the envelope. As a young and dynamic team, they are looking for a Head of Acquisition Marketing who can drive their brand, build their marketing team from the ground up, and help them become a household name in crypto gaming. Role Overview: As the Head … of Acquisition Marketing, you will be the mastermind behind their marketing strategy, responsible for scaling the brand, generating awareness, and driving user acquisition. You will bring a deep understanding of both the crypto/blockchain ecosystem and ideally the iGaming world to craft unique strategies that resonate with their target audience. This role requires someone who is … entrepreneurial, creative, and capable of building and leading a high-performing marketing team. Key Responsibilities: Develop & Execute Marketing Strategy: Own the marketing vision, developing a comprehensive strategy that covers user acquisition, engagement, brand awareness, and customer retention. Team Building & Leadership: Build, mentor, and lead a results-driven marketing team that can operate in a More ❯

strategic yet hands-on Head of Growth to accelerate their already impressive momentum. The Opportunity We're seeking a Head of Growth to own and lead the complete growth marketing strategy for our rapidly-growing client. This role offers the chance to build upon an already successful lead generation function that generates 8,000+ leads per month, taking … to make your mark in a business that's defining the future of professional services. What You'll Be Doing Strategic Growth Leadership Own and lead the full growth marketing strategy and execution across all Performance Marketing channels Build upon and scale the existing lead generation function that already delivers 8,000+ leads monthly Drive strategic planning … while maintaining hands-on involvement in campaign execution Performance Marketing Excellence Plan, manage, and optimise performance marketing campaigns, with particular focus on LinkedIn and Meta (Facebook & Instagram) and also across Paid Search Work collaboratively with internal design team and external agency partners to optimise the complete funnel from paid ads through to conversion Continuously test and improve campaign More ❯

Job Title: Digital Marketing Lead Location: London Area, UK (Hybrid Working) Contract: 9 Months The Digital Marketing Lead for TV plays a pivotal role in the success of our Digital Marketing team. This position is ideal for a senior marketer who is passionate about developing talent and driven by achieving performance outcomes while advancing innovative digital strategies … Head of Digital Marketing TV at client The Role In your role as Digital Marketing Lead, you will: Define and optimise the digital marketing strategy for NOW to achieve sports targets and contribute to client's subscription acquisition efforts. Drive customer acquisition. Lead initiatives to reach and acquire new customers through digital marketing channels. Oversee … media and creative planning: Steer the end to end digital marketing planning process, overseeing budget allocation and investment across a range of paid media channels, and working with client and NOW third-party media agency and internal creative team Work with trading and insight teams to help the business understand drivers of overall sales performance Inform and influence through More ❯

Head of International Marketing - B2C About the Company Join a purpose-driven consumer technology company that empowers personal discovery through data and storytelling. With a global customer base and a rapidly growing digital platform, this organisation is at the forefront of innovation in the personal insights space. With over 20 years of trusted relationships and millions of users worldwide … the company is committed to enriching lives through meaningful connections and insights. The Role They're seeking an experienced, strategic, and data-driven marketing leader to drive international growth across key markets. This pivotal role will lead marketing strategy, brand development, and customer acquisition for the in UK, US and APAC You'll be joining a dynamic … category, working with a globally recognised brand, and playing a key leadership role in shaping the international business. Your responsibilities will include: Strategic Leadership Own and lead marketing strategy and execution across UK, US and APAC. Align plans with international business goals to drive growth Manage marketing budgets to maximise ROI and profitability Use customer insights and More ❯

the core values on which the business has been built; loyalty, honesty, and offering true value to the education sector. Were looking for an experienced, forward-thinking Head of Marketing & Sales Operations to lead our demand generation, brand development and GTM strategies, while streamlining sales operations to support scalable, data-driven growth. Role purpose This is a pivotal leadership … role that bridges strategic marketing and commercial operations. Youll manage a high-performing marketing team, oversee marketing performance, lead GTM campaigns, and drive alignment between marketing, sales, product and customer success. You will also take full ownership of sales operations. This includes pipeline management, CRM optimisation and reporting to ensure the commercial team is equipped to … scale effectively. Responsibilities include: Marketing Leadership Lead, develop and inspire the marketing team across content, digital, events, brand, and product marketing Own and deliver the marketing strategy for customer acquisition, engagement and retention across schools, MATs and local authorities Champion the Bromcom brand across touchpoints, ensuring consistent, compelling and audience-relevant messaging Oversee the content More ❯

S&P Global About the Role Job Title: Director, Revenue Impact Modelling & Performance Analytics Experience Level: Senior Core Skills: Tableau, Power BI, Python, SQL, Demand generation, Marketing strategy, Data Pipelines Employment Type: Full Time Locations to Work: Remote London, UK Status: Not Available Position Roles: Head of Revenue Operations What the job involves Part of the Enterprise Marketing Strategy and Demand Generation Center of Excellence, this is a key role within the newly integrated Revenue Operations, Performance Analytics, and Martech pillar. As part of S&P Global's enterprise marketing transformation, this role ensures that investments, tactics, and campaigns are accountable to measurable business impact. The Director will work across data, analytics, and campaign teams … to define how marketing success is measured and how its impact on revenue is forecasted, visualized, and optimized. Responsibilities and Impact: Revenue Attribution & Impact Modeling: Design and operationalize attribution frameworks that connect marketing activity to pipeline and revenue across touchpoints. Build and maintain predictive models to forecast marketing-influenced revenue, campaign lift, and investment ROI. Partner with More ❯

Segment Marketing Manager - Financial Services or Professional Services Are you passionate about marketing lead generation programs? Are you ready for the next step in your marketing career? About our Team LexisNexis Legal & Professional, which serves customers in more than 150 countries with 11,800 employees worldwide, is part of RELX, a global provider of information-based analytics … prioritises using the best model from today's top model creators for each individual legal use case About the Role: LexisNexis is looking for a strategic and collaborative Segment Marketing Manager to lead marketing efforts within the Financial Services industry or Professional Services industry. You'll work closely with cross-functional teams-including Sales, Product, and Enablement-to … and growth. Responsibilities: Develop a strong understanding of financial services or professional services, including customer needs, market trends, and regulatory developments. Monitor industry news and competitive shifts to inform marketing strategy and content. Advocate for customer perspectives across internal teams to ensure relevance and impact. Craft inclusive, audience-specific messaging, personas, and value propositions. Lead the creation of More ❯

Best Benefits, and Otta's top 100 startups to work at. WHAT WE NEED Over the past few years, Avant Arte has built up a sophisticated CRM and email marketing function that sits at the heart of our programme of editions. A tailored email marketing strategy underpins every one of our releases, guiding collectors along the journey … tailored communications that connects collectors with artwork they love, and introduces them to artists they're yet to discover. The CRM & Retention Lead will oversee the end-to-end strategy for CRM and email marketing, providing leadership to the CRM team while working closely with cross-functional departments to create integrated, high-impact campaigns. This role is pivotal … opportunity for an experienced CRM professional who combines a strategic mindset with a deep understanding of customer engagement, data analytics, and creative marketing. What the job involves: CRM & Retention strategy Lead the overall CRM and retention strategy, ensuring alignment with Avant Arte's business objectives and marketing goals. Own and optimise the health of Avant Arte's More ❯

employees' passion for travel and ensure a rewarding career journey. We're building a more open world. Join us. Introduction to team: We create and deliver an aligned, dedicated marketing strategy to fuel each Expedia Group brand's success. Since our travelers interact with us through our brands, we have a brand focus in our marketing, while … leveraging the scale and efficiency we've built in functional expertise. As an Applied AI Scientist III , you will be a dedicated AI thought leader in Search Marketing, exploring emerging technologies, developing prototypes and building production-ready solutions that enhance marketing performance. You will design and deploy AI solutions, including autonomous and agent-based systems capable of executing … marketing workflows and optimising spend. Working closely with Marketing, Engineering, Product and ML Science, you will embed AI into decision-making, automation and cost optimisation workflows to drive revenue growth, reduce costs and increase customer engagement. What You'll Do Lead AI innovation by identifying and testing opportunities to integrate advanced generative AI and other ML methods, including More ❯

create innovative, immersive experiences for players while integrating crypto in ways that push the envelope. As a young and dynamic team, they are looking for a Head of Acquisition Marketing - Cryptowho can drive their brand, build their team from the ground up, and help them become a household name in the crypto gaming. Along with a competitive salary, you … Flexible working conditions (remote work, flexible hours) Opportunity to lead in a cutting-edge industry and shape the future of crypto gaming Role Overview: As the Head of Acquisition Marketing, you will be the mastermind behind their strategy, responsible for scaling the brand, generating awareness, and driving user acquisition. You will bring a deep understanding of both the … iGaming world to craft unique strategies that resonate with their target audience. This role requires someone who is entrepreneurial, creative, and capable of building and leading a high-performing marketing team. Key Responsibilities: Develop & Execute Marketing Strategy: Own the vision, developing a comprehensive strategy that covers user acquisition, engagement, brand awareness, and customer retention. Team Building More ❯

create innovative, immersive experiences for players while integrating crypto in ways that push the envelope. As a young and dynamic team, they are looking for a Head of Acquisition Marketing - Crypto who can drive their brand, build their team from the ground up, and help them become a household name in the crypto gaming. Along with a competitive salary … Flexible working conditions (remote work, flexible hours) Opportunity to lead in a cutting-edge industry and shape the future of crypto gaming Role Overview: As the Head of Acquisition Marketing, you will be the mastermind behind their strategy, responsible for scaling the brand, generating awareness, and driving user acquisition. You will bring a deep understanding of both the … iGaming world to craft unique strategies that resonate with their target audience. This role requires someone who is entrepreneurial, creative, and capable of building and leading a high-performing marketing team. Key Responsibilities: Develop & Execute Marketing Strategy: Own the vision, developing a comprehensive strategy that covers user acquisition, engagement, brand awareness, and customer retention. Team Building More ❯

and technology, this business delivers market-leading content, conferences, and digital platforms that help companies navigate the evolving landscape of tech convergence, sustainability, and innovation. Your new role As Marketing Manager for the client-facing arm of the business, you'll lead global marketing strategy and deliver high-impact, lead-generation campaigns for advisory and technology providers … a strategic and hands-on role, ideal for someone who thrives in a fast-paced, commercially driven environment. What you'll need to succeed 3+ years' experience in B2B marketing or communications Proven success with whitepaper syndication, webinars, and digital media campaigns Strong copywriting and communication skills Solid understanding of marketing fundamentals and current trends Experience with CRM … CMS, marketing automation, and social media platforms Excellent stakeholder management and presentation skills Confidence working with senior leadership and managing complex campaigns What you'll get in return You will be working directly with the Head of Marketing and other Marketing Managers within the wider team, gaining full exposure to learning and development opportunities in a highly More ❯

About the Role: Grade Level (for internal use): 11 About the Role: The Associate Director, Adobe Target Product Management is part of the Martech function within the Enterprise Marketing Strategy & Demand Generation Centre of Excellence, reporting to the Director of Marketing Data Enablement & Automation. This role collaborates closely with the broader Enterprise and Divisional marketing teams … across Martech and Digital Experience and plays a critical bridge function between strategy and technical execution. While technically adept, this role sits within the Marketing team and represents the business's strategic interests. Through Adobe Experience Cloud tools-including RTCDP, AEM, and Target-our team operationalizes enterprise-wide personalization, driving real-time, audience-centric digital engagement at scale … across global web properties. Responsibilities and Impact: Develop a comprehensive strategy for web personalization aligned with business goals and user needs. Analyze user data and behavior to guide the creation of targeted, personalized experiences. Define the strategic roadmap for personalization features, enhancements, and implementation timelines. Collaborate with UX/UI, engineering, content, campaign, and analytics teams to activate and More ❯

Department : Ecommerce Reports To : Senior Head of Ecommerce & Digital Position Overview : We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate … retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. Manage and optimize CRM software and platforms to ensure seamless integration with marketing activities. Monitor CRM database health and conduct regular clean-up to ensure data accuracy. Email Marketing : Create, manage, and execute email marketing campaigns, including promotional, transactional, and … retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure loyalty initiatives align with overall marketing and business objectives. Reporting and Analysis : Regularly report on key metrics such as email performance, CRM KPIs, loyalty program growth, and customer lifetime value. Analyse customer behaviour, trends, and More ❯

Department : Ecommerce Reports To : Senior Head of Ecommerce & Digital Position Overview : We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate … retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. Manage and optimize CRM software and platforms to ensure seamless integration with marketing activities. Monitor CRM database health and conduct regular clean-up to ensure data accuracy. Email Marketing : Create, manage, and execute email marketing campaigns, including promotional, transactional, and … retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure loyalty initiatives align with overall marketing and business objectives. Reporting and Analysis : Regularly report on key metrics such as email performance, CRM KPIs, loyalty program growth, and customer lifetime value. Analyse customer behaviour, trends, and More ❯

Department : Ecommerce Reports To : Senior Head of Ecommerce & Digital Position Overview : We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate … retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. Manage and optimize CRM software and platforms to ensure seamless integration with marketing activities. Monitor CRM database health and conduct regular clean-up to ensure data accuracy. Email Marketing : Create, manage, and execute email marketing campaigns, including promotional, transactional, and … retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure loyalty initiatives align with overall marketing and business objectives. Reporting and Analysis : Regularly report on key metrics such as email performance, CRM KPIs, loyalty program growth, and customer lifetime value. Analyse customer behaviour, trends, and More ❯

Department : Ecommerce Reports To : Senior Head of Ecommerce & Digital Position Overview : We are seeking a highly motivated and experienced CRM/Email and Loyalty Lead to join our dynamic marketing team. This role involves managing customer relationship management (CRM) strategies, email marketing campaigns, and loyalty programs to enhance customer engagement, retention, and overall brand experience. The ideal candidate … retention, and drive long-term loyalty. Segment and target customer groups based on behaviour, preferences, and demographics. Manage and optimize CRM software and platforms to ensure seamless integration with marketing activities. Monitor CRM database health and conduct regular clean-up to ensure data accuracy. Email Marketing : Create, manage, and execute email marketing campaigns, including promotional, transactional, and … retention and drive repeat business. Monitor and assess the success of loyalty initiatives, making recommendations for improvement. Coordinate with cross-functional teams to ensure loyalty initiatives align with overall marketing and business objectives. Reporting and Analysis : Regularly report on key metrics such as email performance, CRM KPIs, loyalty program growth, and customer lifetime value. Analyse customer behaviour, trends, and More ❯

a tech-forward environment and build a best-in-class research capability from the ground up. You’ll transform a nascent function into a strategic partner across Product, Design, Marketing, and Data, influencing product direction, marketing strategy, and customer experience. We’re looking for a hands-on, resilient research leader who can move between strategy, execution … and team-building, and who thrives in complex, fast-paced, and high-stakes environments. What you’ll do Define and lead the vision, strategy, and roadmap for a modern, combined Product & Market Research function. Build, mentor, and scale a high-performing team of researchers focused on customer insight and impact. Deliver actionable insights through qualitative and quantitative research that … shape product and marketing decisions. Partner with Product, Design, Data, Engineering, and Marketing to embed the customer voice into strategy and execution. Overhaul and elevate a legacy team through hiring, mentorship, and organisational change. Establish scalable frameworks, processes, and tools to maximise research effectiveness and influence. Act as a trusted advisor to senior stakeholders, influencing decisions with More ❯

a tech-forward environment and build a best-in-class research capability from the ground up. You’ll transform a nascent function into a strategic partner across Product, Design, Marketing, and Data, influencing product direction, marketing strategy, and customer experience. We’re looking for a hands-on, resilient research leader who can move between strategy, execution … and team-building, and who thrives in complex, fast-paced, and high-stakes environments. What you’ll do Define and lead the vision, strategy, and roadmap for a modern, combined Product & Market Research function. Build, mentor, and scale a high-performing team of researchers focused on customer insight and impact. Deliver actionable insights through qualitative and quantitative research that … shape product and marketing decisions. Partner with Product, Design, Data, Engineering, and Marketing to embed the customer voice into strategy and execution. Overhaul and elevate a legacy team through hiring, mentorship, and organisational change. Establish scalable frameworks, processes, and tools to maximise research effectiveness and influence. Act as a trusted advisor to senior stakeholders, influencing decisions with More ❯

a tech-forward environment and build a best-in-class research capability from the ground up. You’ll transform a nascent function into a strategic partner across Product, Design, Marketing, and Data, influencing product direction, marketing strategy, and customer experience. We’re looking for a hands-on, resilient research leader who can move between strategy, execution … and team-building, and who thrives in complex, fast-paced, and high-stakes environments. What you’ll do Define and lead the vision, strategy, and roadmap for a modern, combined Product & Market Research function. Build, mentor, and scale a high-performing team of researchers focused on customer insight and impact. Deliver actionable insights through qualitative and quantitative research that … shape product and marketing decisions. Partner with Product, Design, Data, Engineering, and Marketing to embed the customer voice into strategy and execution. Overhaul and elevate a legacy team through hiring, mentorship, and organisational change. Establish scalable frameworks, processes, and tools to maximise research effectiveness and influence. Act as a trusted advisor to senior stakeholders, influencing decisions with More ❯

a tech-forward environment and build a best-in-class research capability from the ground up. You’ll transform a nascent function into a strategic partner across Product, Design, Marketing, and Data, influencing product direction, marketing strategy, and customer experience. We’re looking for a hands-on, resilient research leader who can move between strategy, execution … and team-building, and who thrives in complex, fast-paced, and high-stakes environments. What you’ll do Define and lead the vision, strategy, and roadmap for a modern, combined Product & Market Research function. Build, mentor, and scale a high-performing team of researchers focused on customer insight and impact. Deliver actionable insights through qualitative and quantitative research that … shape product and marketing decisions. Partner with Product, Design, Data, Engineering, and Marketing to embed the customer voice into strategy and execution. Overhaul and elevate a legacy team through hiring, mentorship, and organisational change. Establish scalable frameworks, processes, and tools to maximise research effectiveness and influence. Act as a trusted advisor to senior stakeholders, influencing decisions with More ❯

one offshore analytics specialist reporting into this role, and you’ll have plenty of support from senior stakeholders – but this is your chance to take real ownership of analytics strategy and delivery. DAY TO DAY Lead analytics for multiple digital clients GTM setup, tagging, and tracking implementation Build and maintain dashboards (e.g., Looker Studio) Manage analytics accounts, data accuracy … a fast-paced agency environment Nice to have: BigQuery experience (roughly 10% of the role) Prior experience leading analytics projects or managing people Understanding of paid media and digital marketing strategy HOW TO APPLY If this sounds like the right next step in your analytics career, send your CV over using the link below. KEY TERMS GTM, Google … Tag Manager, Looker Studio, BigQuery, Google Analytics, GA4, Analytics Manager, Digital Agency, Hospitality, Travel, Paid Media, SEO, CRM, CRO, Strategy, Dashboards, Reporting, Data Analysis, Tagging, Tag Implementation, Web Analytics, Insight, Client-Facing, Marketing Analytics, Performance Marketing More ❯