quarterly,andannualpipelinetargetsoptimisingCAC,ROAS,conversionrates,andfunnelhealth Leadandcoachagrowingteamofpaid,campaign,andlifecyclespecialists CampaignPlanning&Execution Buildandrunintegrated,multi-channelcampaignsalignedtobusinesspriorities Driveend-to-endcampaignperformance:fromawarenesstoMQLandSQL LeadsanddeliversABMprogrammetodriveOutbounddemandgeneration,workingcollaborativelywiththeBusinessDevelopmentteam PaidMedia Overseethemediaplanandmanageexecutionacrosspaidsearch,paidsocial,retargeting,anddisplay SEO OwntheSEOstrategytoimproverankings,drivehigh-intentorganictraffic,andsupportpipelinegrowth Collaboratewithcontent,web,andbrandteamstooptimiseon-page,technical,andoff-pageSEO Lifecycle&Nurture Developandoptimiselifecyclejourneysacrossourchannels,andmarketingautomationplatforms Improveconversionthroughsegmentation,nurturesequencing,andleadscoring Analytics&Optimisation Defineanddeliverperformanceframeworks,dashboardsandattributiontoenabledata-drivendecisionmakingacrossmarketingandsales Skills&Experience ...