Digital & Performance Measurement Consultantt
- Location
- Greater London, England, United Kingdom
identify journey friction and produce actionable recommendations. Design and support reporting and visualisation solutions for executive, operational and specialist audiences using analytics and BI platforms. Develop measurement approaches for customer acquisition, engagement, conversion, retention, campaign effectiveness, content performance and customer experience. Support experimentation and optimisation programmes by defining … strategic goals into implementable analytics requirements and explaining complex findings in clear, commercially relevant language. Collaborate with analytics implementation, data engineering, data science, BI and experimentation specialists to ensure solutions are feasible, trusted and adopted. Proactively identify and communicate risks, dependencies and data limitations, and recommend pragmatic mitigation ...