The table below looks at the prevalence of the term Social Media in IT contracts advertised for the East of England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 27 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
27 Aug 2014
Same period 2013 Same period 2012
Social Media
Rank 133 117 137
Rank change year-on-year
-16 +20
Contract jobs citing Social Media 12 7 2
As % of all contract IT jobs located in the East of England 0.38% 0.29% 0.064%
As % of the Miscellaneous category 1.69% 1.23% 0.29%
Number of daily rates quoted 6 3 0
Average daily rate
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of your Daily Rate
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£238 £300 -
Average daily rate % change year-on-year
-20.83% -
UK excluding London average daily rate £325 £320 £300
% change year-on-year
+1.56% +6.66%
Number of hourly rates quoted 0 1 1
Average hourly rate - £27.50 £12.50
Average hourly rate % change year-on-year
- +120.00%
UK excluding London average hourly rate £12.00 £21.50 £15.00
% change year-on-year
-44.18% +43.33%
Social Media
England

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the East of England region.

Miscellaneous Category
East of England
Contract IT job ads with a match in the
Miscellaneous category
712 568 686
As % of all contract IT jobs located in the East of England 22.73% 23.50% 21.97%
Number of daily rates quoted 389 267 299
Average daily rate £330 £334 £335
Average daily rate % change year-on-year
-1.12% -0.37%
90% offered a daily rate of more than £185 £209 £213
10% offered a daily rate of more than £473 £450 £450
UK excluding London average daily rate £350 £350 £338
% change year-on-year
- +3.70%
Number of hourly rates quoted 81 70 97
Average hourly rate £25.50 £23.83 £31.00
Average hourly rate % change year-on-year
+7.00% -23.12%
90% offered a hourly rate of more than £15.00 £11.08 £12.49
10% offered a hourly rate of more than £42.50 £50.00 £45.00
UK excluding London average hourly rate £19.50 £17.69 £29.00
% change year-on-year
+10.23% -39.00%

Social Media
Jobs Demand Trend in the East of England

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the East of England region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the East of England

Social Media
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the East of England region.

Social Media Daily Rate Trend in the East of England

Social Media
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media across the East of England region over the 3 months to 27 August 2014.

Social Media Daily Rate Histogram in the East of England

Social Media
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the East of England region.

Social Media Hourly Rate Trend in the East of England

Social Media
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media within the East of England region over the 3 months to 27 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hertfordshire -11 5 £250 - 5
Cambridgeshire 0 3 - - 3
Bedfordshire -20 2 - - 5
Essex -7 1 - - 3
Norfolk - 1 £145 -
Suffolk - - - - 2
Social Media
England

Social Media
Top 30 Related IT Skills in the East of England

For the 6 months to 27 August 2014, IT contractor jobs across the East of England region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 8 (40.00%) Analytics
2 7 (35.00%) Marketing
2 7 (35.00%) CMS
3 5 (25.00%) Project Management
3 5 (25.00%) Digital Marketing
4 4 (20.00%) Umbraco
4 4 (20.00%) Publishing
4 4 (20.00%) HTML
4 4 (20.00%) CSS
4 4 (20.00%) MS Excel
4 4 (20.00%) CRM
4 4 (20.00%) NHS
5 3 (15.00%) Web Services
5 3 (15.00%) PRINCE2
5 3 (15.00%) JavaScript
5 3 (15.00%) SEO
5 3 (15.00%) Degree
5 3 (15.00%) Dynamics CRM
5 3 (15.00%) Pay per click
5 3 (15.00%) Email Marketing
5 3 (15.00%) Agile Software Development
5 3 (15.00%) Web Analytics
6 2 (10.00%) Google
6 2 (10.00%) Content Management
6 2 (10.00%) Google Analytics
6 2 (10.00%) Continuous Improvement
6 2 (10.00%) Online Marketing
6 2 (10.00%) Change Management
6 2 (10.00%) WebTrends
6 2 (10.00%) .NET

Social Media
Top Related IT Skills in the East of England by Category

For the 6 months to 27 August 2014, IT contractor jobs across the East of England region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 7 (35.00%) CMS
2 4 (20.00%) Umbraco
3 1 (5.00%) WordPress
3 1 (5.00%) Drupal
3 1 (5.00%) Apache
Applications
1 4 (20.00%) MS Excel
Business Applications
1 3 (15.00%) Dynamics CRM
2 2 (10.00%) Google Analytics
2 2 (10.00%) WebTrends
Communications & Networking
1 1 (5.00%) Internet
Database & Business Intelligence
1 1 (5.00%) MySQL
Development Applications
1 1 (5.00%) Subversion
General
1 7 (35.00%) Marketing
2 4 (20.00%) Publishing
3 1 (5.00%) Retail
3 1 (5.00%) Pharmaceutical
3 1 (5.00%) Finance
Job Titles
1 6 (30.00%) Project Manager
2 4 (20.00%) Designer
3 3 (15.00%) Marketing Project Manager
3 3 (15.00%) Marketing Manager
3 3 (15.00%) Developer
4 2 (10.00%) Senior Developer
4 2 (10.00%) Support Manager
4 2 (10.00%) Project Support Manager
4 2 (10.00%) Social Media Manager
5 1 (5.00%) Development Consultant
5 1 (5.00%) Digital Project Manager
5 1 (5.00%) Content Editor
5 1 (5.00%) Communications Manager
5 1 (5.00%) Change Manager
5 1 (5.00%) Web Developer
5 1 (5.00%) Consultant
Libraries, Frameworks & Software Standards
1 4 (20.00%) HTML
1 4 (20.00%) CSS
2 3 (15.00%) Web Services
3 2 (10.00%) .NET
3 2 (10.00%) ASP.NET
4 1 (5.00%) SOAP
4 1 (5.00%) XML
4 1 (5.00%) LAMP
4 1 (5.00%) JSON
4 1 (5.00%) jQuery
4 1 (5.00%) HTML5
4 1 (5.00%) REST
4 1 (5.00%) CSS3
Miscellaneous
1 4 (20.00%) NHS
2 1 (5.00%) E-Learning
2 1 (5.00%) Mobile App
Processes & Methodologies
1 8 (40.00%) Analytics
2 5 (25.00%) Digital Marketing
2 5 (25.00%) Project Management
3 4 (20.00%) CRM
4 3 (15.00%) Web Analytics
4 3 (15.00%) Pay per click
4 3 (15.00%) Email Marketing
4 3 (15.00%) PRINCE2
4 3 (15.00%) SEO
4 3 (15.00%) Agile Software Development
5 2 (10.00%) Content Management
5 2 (10.00%) Change Management
5 2 (10.00%) Online Marketing
5 2 (10.00%) Continuous Improvement
6 1 (5.00%) Web Application Development
6 1 (5.00%) Waterfall
6 1 (5.00%) OO
6 1 (5.00%) Web Design
Programming Languages
1 3 (15.00%) JavaScript
2 2 (10.00%) C#
3 1 (5.00%) PHP
Qualifications
1 3 (15.00%) Degree
Vendors
1 2 (10.00%) Microsoft
1 2 (10.00%) Google
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