The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 28 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Sep 2016
Same period 2015 Same period 2014
Marketing
Rank 60 62 56
Rank change year-on-year
+2 -6
Contract jobs citing Marketing 77 78 107
As % of all contract IT jobs located in the East of England 3.11% 2.74% 3.54%
As % of the General category 10.48% 8.86% 10.70%
Number of daily rates quoted 59 46 56
Median daily rate £350 £340 £405
Median daily rate % change year-on-year
+2.94% -16.04%
90% offered a daily rate of more than £205 £150 £254
10% offered a daily rate of more than £550 £450 £550
UK excluding London median daily rate £365 £375 £375
% change year-on-year
-2.66% -
Number of hourly rates quoted 11 5 13
Median hourly rate £20.00 £41.00 £37.50
Median hourly rate % change year-on-year
-51.21% +9.33%
90% offered a hourly rate of more than £16.00 £35.79 £17.50
10% offered a hourly rate of more than £42.80 £45.38 £47.60
UK excluding London median hourly rate £17.50 £33.15 £25.00
% change year-on-year
-47.20% +32.58%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East of England region.

General Category
East of England
Contract IT job ads with a match in the
General category
735 880 1000
As % of all contract IT jobs located in the East of England 29.70% 30.92% 33.06%
Number of daily rates quoted 432 413 567
Median daily rate £400 £400 £413
Median daily rate % change year-on-year
- -3.03%
90% offered a daily rate of more than £225 £225 £213
10% offered a daily rate of more than £550 £550 £550
UK excluding London median daily rate £400 £400 £400
Number of hourly rates quoted 56 86 83
Median hourly rate £32.40 £32.25 £30.16
Median hourly rate % change year-on-year
+0.46% +6.92%
90% offered a hourly rate of more than £16.00 £10.00 £15.85
10% offered a hourly rate of more than £45.00 £41.75 £42.65
UK excluding London median hourly rate £20.50 £30.00 £26.50
% change year-on-year
-31.66% +13.20%

Marketing
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the East of England

Marketing
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East of England region.

Marketing Daily Rate Trend in the East of England

Marketing
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 28 September 2016.

Marketing Daily Rate Histogram in the East of England

Marketing
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East of England region.

Marketing Hourly Rate Trend in the East of England

Marketing
Hourly Rate Histogram in the East of England

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 28 September 2016.

Marketing Hourly Rate Histogram in the East of England

Marketing
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the East of England region over the 3 months to 28 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Essex +13 39 £350 -6.66% 19
Hertfordshire -6 15 £280 +86.66% 20
Bedfordshire -12 11 £475 +39.70% 11
Cambridgeshire +27 8 £475 +5.55% 17
East Anglia - 3 £550 - 1
Norfolk +1 1 - - 12
Marketing
England

Marketing
Top 30 Related IT Skills in the East of England

For the 6 months to 28 September 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for Marketing.

1 53 (37.59%) Digital Marketing
2 50 (35.46%) Agile Software Development
3 48 (34.04%) Finance
4 41 (29.08%) CRM
5 37 (26.24%) Analytics
6 35 (24.82%) SAP
7 27 (19.15%) Social Media
8 26 (18.44%) HTML
8 26 (18.44%) Java
9 24 (17.02%) J2EE
10 23 (16.31%) Microsoft
11 21 (14.89%) SOA
11 21 (14.89%) SMS
12 20 (14.18%) Web Services
13 19 (13.48%) ERP
14 18 (12.77%) Adobe
14 18 (12.77%) Enterprise Architecture
15 17 (12.06%) Scrum
15 17 (12.06%) Big Data
16 16 (11.35%) Business Intelligence
17 15 (10.64%) .NET
17 15 (10.64%) Legal
17 15 (10.64%) Zachman Framework
17 15 (10.64%) TOGAF
17 15 (10.64%) Business Analysis
18 14 (9.93%) Programme Management
18 14 (9.93%) SAP Oil and Gas
18 14 (9.93%) Manufacturing
18 14 (9.93%) Electronics
18 14 (9.93%) Telecoms

Marketing
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (5.67%) Adobe Experience Manager
2 5 (3.55%) CMS
3 4 (2.84%) Apache
3 4 (2.84%) Tomcat
4 2 (1.42%) BizTalk Server
4 2 (1.42%) Drupal
4 2 (1.42%) Elasticsearch
4 2 (1.42%) Mule
4 2 (1.42%) NetWeaver
4 2 (1.42%) SharePoint
4 2 (1.42%) Sitecore CMS
4 2 (1.42%) Skype for Business
4 2 (1.42%) WebSphere
5 1 (0.71%) Confluence
5 1 (0.71%) DNN
5 1 (0.71%) IBM Notes
5 1 (0.71%) SAS
Applications
1 14 (9.93%) MS Office
2 13 (9.22%) MS Excel
3 5 (3.55%) MS PowerPoint
4 2 (1.42%) Adobe Creative Suite
4 2 (1.42%) Adobe Illustrator
4 2 (1.42%) InDesign
4 2 (1.42%) Photoshop
5 1 (0.71%) MS Visio
Business Applications
1 14 (9.93%) SAP Oil and Gas
2 13 (9.22%) SAP ERP
3 12 (8.51%) Dynamics CRM
3 12 (8.51%) SAP CRM
4 9 (6.38%) Adobe Campaign
5 4 (2.84%) BigMachines
6 3 (2.13%) assyst
7 2 (1.42%) Oracle CRM
7 2 (1.42%) Oracle EBS
7 2 (1.42%) Oracle EBS R12
7 2 (1.42%) Salesforce.com CRM
8 1 (0.71%) OpenCart
8 1 (0.71%) Unica
Cloud Services
1 10 (7.09%) Google Analytics
2 6 (4.26%) SaaS
3 4 (2.84%) Google Apps
4 2 (1.42%) Amazon AWS
4 2 (1.42%) Microsoft Azure
4 2 (1.42%) Office 365
4 2 (1.42%) Yammer
5 1 (0.71%) Force.com
5 1 (0.71%) IaaS
5 1 (0.71%) SmartFocus
5 1 (0.71%) SuccessFactors
Communications & Networking
1 21 (14.89%) SMS
2 5 (3.55%) Internet
3 2 (1.42%) HTTP
3 2 (1.42%) TCP/IP
3 2 (1.42%) WAN
4 1 (0.71%) LAN
4 1 (0.71%) Wi-Fi
Database & Business Intelligence
1 17 (12.06%) Big Data
2 7 (4.96%) SQL Server
3 6 (4.26%) SAP HANA
4 4 (2.84%) Essbase
5 3 (2.13%) DB2
5 3 (2.13%) MS Access
6 2 (1.42%) BusinessObjects
6 2 (1.42%) MariaDB
6 2 (1.42%) MongoDB
7 1 (0.71%) Oracle Reports
7 1 (0.71%) PostgreSQL
7 1 (0.71%) RDBMS
7 1 (0.71%) Relational Database
7 1 (0.71%) SQL Server Integration Services
Development Applications
1 5 (3.55%) Axure RP
2 4 (2.84%) Dreamweaver
3 3 (2.13%) JIRA
3 3 (2.13%) SoapUI
4 2 (1.42%) AccuRev
5 1 (0.71%) FindBugs
5 1 (0.71%) Sonatype Nexus
5 1 (0.71%) Vagrant
General
1 48 (34.04%) Finance
2 15 (10.64%) Legal
3 14 (9.93%) Electronics
3 14 (9.93%) Manufacturing
3 14 (9.93%) Telecoms
4 12 (8.51%) Advertising
5 10 (7.09%) Retail
6 4 (2.84%) Billing
7 2 (1.42%) Automotive
8 1 (0.71%) Banking
8 1 (0.71%) Brand Awareness
8 1 (0.71%) Financial Institution
8 1 (0.71%) Front Office
8 1 (0.71%) Multimedia
8 1 (0.71%) Publishing
Job Titles
1 29 (20.57%) Analyst
2 28 (19.86%) Architect
3 18 (12.77%) Solutions Architect
4 16 (11.35%) Digital Architect
5 13 (9.22%) Business Analyst
5 13 (9.22%) Designer
6 10 (7.09%) Project Manager
7 9 (6.38%) Developer
7 9 (6.38%) Digital Solutions Architect
8 8 (5.67%) Consultant
8 8 (5.67%) IT Analyst
9 7 (4.96%) Business IT Analyst
9 7 (4.96%) IT Architect
10 6 (4.26%) Digital Business Analyst
10 6 (4.26%) J2EE Architect
11 5 (3.55%) Applications Support
11 5 (3.55%) Digital Analyst
11 5 (3.55%) Marketing Officer
11 5 (3.55%) TOGAF Architect
12 4 (2.84%) Solutions Designer
Libraries, Frameworks & Software Standards
1 26 (18.44%) HTML
2 24 (17.02%) J2EE
3 20 (14.18%) Web Services
4 15 (10.64%) .NET
5 13 (9.22%) CSS
6 11 (7.80%) Silverlight
7 6 (4.26%) SOAP
8 5 (3.55%) RESTful
9 4 (2.84%) AngularJS
9 4 (2.84%) Middleware
10 3 (2.13%) HTML5
10 3 (2.13%) XML
11 2 (1.42%) COM
11 2 (1.42%) Django
11 2 (1.42%) ELK Stack
11 2 (1.42%) Google Maps API
11 2 (1.42%) Java EE
11 2 (1.42%) jQuery
11 2 (1.42%) PrimeFaces
11 2 (1.42%) REST
Miscellaneous
1 27 (19.15%) Social Media
2 11 (7.80%) Mobile App
3 10 (7.09%) User Experience
4 9 (6.38%) Virtual Team
5 7 (4.96%) Analytical Skills
5 7 (4.96%) Management Information System
6 5 (3.55%) Copywriting
6 5 (3.55%) Informatics
7 4 (2.84%) Health Informatics
7 4 (2.84%) NHS
8 3 (2.13%) Client/Server
8 3 (2.13%) Enterprise Software
8 3 (2.13%) EPoS
8 3 (2.13%) Mainframe
9 2 (1.42%) Digital Media
10 1 (0.71%) Data Integration
10 1 (0.71%) Data Structures
10 1 (0.71%) Enterprise Cloud
10 1 (0.71%) PMI
10 1 (0.71%) Smart Energy
Operating Systems
1 7 (4.96%) Windows
2 4 (2.84%) Windows Server
3 2 (1.42%) CentOS
3 2 (1.42%) Fedora
3 2 (1.42%) Linux
3 2 (1.42%) Red Hat Enterprise Linux
3 2 (1.42%) zOS
4 1 (0.71%) Unix
4 1 (0.71%) Windows 8
4 1 (0.71%) Windows XP
Processes & Methodologies
1 53 (37.59%) Digital Marketing
2 50 (35.46%) Agile Software Development
3 41 (29.08%) CRM
4 37 (26.24%) Analytics
5 21 (14.89%) SOA
6 19 (13.48%) ERP
7 18 (12.77%) Enterprise Architecture
8 17 (12.06%) Scrum
9 16 (11.35%) Business Intelligence
10 15 (10.64%) Business Analysis
10 15 (10.64%) TOGAF
10 15 (10.64%) Zachman Framework
11 14 (9.93%) Programme Management
12 13 (9.22%) Stakeholder Management
13 12 (8.51%) Project Management
13 12 (8.51%) Technical Architecture
14 11 (7.80%) Service Management
15 10 (7.09%) Translating Business Requirements
16 9 (6.38%) Big Data Analytics
16 9 (6.38%) Data Analytics
Programming Languages
1 26 (18.44%) Java
2 5 (3.55%) SQL
3 4 (2.84%) PHP
3 4 (2.84%) Python
4 3 (2.13%) COBOL
4 3 (2.13%) VB
5 2 (1.42%) Bash Shell
5 2 (1.42%) JavaScript
5 2 (1.42%) Perl
5 2 (1.42%) Ruby
5 2 (1.42%) SQR
6 1 (0.71%) Apex Code
6 1 (0.71%) SOQL
6 1 (0.71%) VBA
Qualifications
1 9 (6.38%) Degree
2 3 (2.13%) MOS
3 1 (0.71%) ISEB
3 1 (0.71%) PMI Certification
Quality Assurance & Compliance
1 5 (3.55%) QA
2 2 (1.42%) Data Quality
System Software
1 10 (7.09%) Active Directory
2 3 (2.13%) Microsoft App-V
2 3 (2.13%) XenApp
3 2 (1.42%) Apache ZooKeeper
3 2 (1.42%) Varnish
3 2 (1.42%) Virtual Machines
4 1 (0.71%) Hyper-V
4 1 (0.71%) VirtualBox
4 1 (0.71%) VMware Infrastructure
Systems Management
1 3 (2.13%) SCOM
2 2 (1.42%) Kibana
2 2 (1.42%) logstash
2 2 (1.42%) Opscode Chef
2 2 (1.42%) Puppet
3 1 (0.71%) Capistrano
3 1 (0.71%) SCCM
Vendors
1 35 (24.82%) SAP
2 23 (16.31%) Microsoft
3 18 (12.77%) Adobe
4 12 (8.51%) Google
5 11 (7.80%) Oracle
6 8 (5.67%) Facebook
6 8 (5.67%) Twitter
7 7 (4.96%) Salesforce.com
8 5 (3.55%) IBM
9 3 (2.13%) Citrix
9 3 (2.13%) hybris
10 2 (1.42%) Ariba
10 2 (1.42%) ForgeRock
10 2 (1.42%) Infor
10 2 (1.42%) Red Hat
10 2 (1.42%) Salesforce Marketing Cloud
10 2 (1.42%) Sitecore
11 1 (0.71%) Hyperion
11 1 (0.71%) Informatica
11 1 (0.71%) VMware
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