The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 June 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 Jun 2016
Same period 2015 Same period 2014
Marketing
Rank 65 89 97
Rank change year-on-year
+24 +8
Contract jobs citing Marketing 66 61 51
As % of all contract IT jobs located in the East of England 2.63% 2.04% 1.72%
As % of the General category 7.64% 6.86% 5.60%
Number of daily rates quoted 36 36 30
Median daily rate £450 £375 £356
Median daily rate % change year-on-year
+20.00% +5.26%
90% offered a daily rate of more than £197 £113 £110
10% offered a daily rate of more than £600 £500 £439
UK excluding London median daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 4 7 5
Median hourly rate £42.58 £33.00 £22.50
Median hourly rate % change year-on-year
+29.01% +46.66%
90% offered a hourly rate of more than £37.95 £24.80 £21.00
10% offered a hourly rate of more than £42.78 £39.10 £27.20
UK excluding London median hourly rate £18.00 £20.00 £22.00
% change year-on-year
-10.00% -9.09%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East of England region.

General Category
East of England
Contract IT job ads with a match in the
General category
864 889 911
As % of all contract IT jobs located in the East of England 34.39% 29.74% 30.74%
Number of daily rates quoted 452 503 493
Median daily rate £425 £400 £400
Median daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £200 £265 £215
10% offered a daily rate of more than £587 £575 £500
UK excluding London median daily rate £400 £400 £378
% change year-on-year
- +5.96%
Number of hourly rates quoted 93 73 85
Median hourly rate £19.00 £32.50 £26.00
Median hourly rate % change year-on-year
-41.53% +25.00%
90% offered a hourly rate of more than £10.80 £14.95 £14.00
10% offered a hourly rate of more than £42.50 £42.50 £42.50
UK excluding London median hourly rate £25.00 £22.50 £23.50
% change year-on-year
+11.11% -4.25%

Marketing
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the East of England

Marketing
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East of England region.

Marketing Daily Rate Trend in the East of England

Marketing
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 30 June 2016.

Marketing Daily Rate Histogram in the East of England

Marketing
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East of England region.

Marketing Hourly Rate Trend in the East of England

Marketing
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the East of England region over the 3 months to 30 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridgeshire +27 23 £500 +25.00% 16
Hertfordshire +7 16 £300 -12.40% 10
Essex +6 14 £438 +9.37% 4
Norfolk - 6 £500 - 1
Bedfordshire -2 4 £463 +120.23% 5
Suffolk -3 3 - - 1
Marketing
England

Marketing
Top 30 Related IT Skills in the East of England

For the 6 months to 30 June 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for Marketing.

1 42 (35.59%) CRM
2 37 (31.36%) HTML
3 36 (30.51%) Agile Software Development
4 31 (26.27%) Finance
5 24 (20.34%) Analytics
6 23 (19.49%) CSS
7 22 (18.64%) Microsoft
8 21 (17.80%) SAP
8 21 (17.80%) Web Services
9 18 (15.25%) User Stories
9 18 (15.25%) Digital Marketing
10 16 (13.56%) Scrum
11 15 (12.71%) Dynamics CRM
11 15 (12.71%) User Experience
12 14 (11.86%) Mobile App
12 14 (11.86%) ERP
13 13 (11.02%) Java
13 13 (11.02%) SAP ERP
14 12 (10.17%) SAP CRM
14 12 (10.17%) MS Excel
14 12 (10.17%) Salesforce.com
14 12 (10.17%) Project Management
15 11 (9.32%) Service Management
15 11 (9.32%) J2EE
15 11 (9.32%) SQL
15 11 (9.32%) Stakeholder Management
15 11 (9.32%) Silverlight
16 10 (8.47%) Business Analysis
16 10 (8.47%) Retail
16 10 (8.47%) JavaScript

Marketing
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (6.78%) CMS
2 4 (3.39%) WebSphere
3 3 (2.54%) Apache
3 3 (2.54%) JBoss
3 3 (2.54%) Tomcat
4 2 (1.69%) Adobe Experience Manager
4 2 (1.69%) Drupal
4 2 (1.69%) Elasticsearch
4 2 (1.69%) GlassFish
4 2 (1.69%) Mule
4 2 (1.69%) NetWeaver
4 2 (1.69%) Sitecore CMS
4 2 (1.69%) WebLogic
4 2 (1.69%) WebLogic Portal
4 2 (1.69%) WebSphere Application Server
5 1 (0.85%) BizTalk Server
5 1 (0.85%) DNN
5 1 (0.85%) Facebook Platform
5 1 (0.85%) IBM Notes
5 1 (0.85%) Skype for Business
Applications
1 12 (10.17%) MS Excel
2 7 (5.93%) MS Office
3 2 (1.69%) Adobe Creative Suite
3 2 (1.69%) Adobe Illustrator
3 2 (1.69%) InDesign
3 2 (1.69%) MS PowerPoint
3 2 (1.69%) Photoshop
4 1 (0.85%) MS Visio
4 1 (0.85%) Spreadsheet
Business Applications
1 15 (12.71%) Dynamics CRM
2 13 (11.02%) SAP ERP
3 12 (10.17%) SAP CRM
4 6 (5.08%) SAP Oil and Gas
5 5 (4.24%) Adobe Campaign
6 3 (2.54%) assyst
7 2 (1.69%) Oracle CRM
7 2 (1.69%) Salesforce.com CRM
7 2 (1.69%) Unit4 Business World
8 1 (0.85%) Oracle EBS
8 1 (0.85%) Oracle EBS R12
8 1 (0.85%) ResourceLink
8 1 (0.85%) Unica
Cloud Services
1 5 (4.24%) Google Analytics
1 5 (4.24%) SaaS
2 4 (3.39%) Google Apps
3 2 (1.69%) Force.com
4 1 (0.85%) GitHub
4 1 (0.85%) Microsoft Azure
4 1 (0.85%) Office 365
4 1 (0.85%) SmartFocus
4 1 (0.85%) Yammer
Communications & Networking
1 4 (3.39%) Internet
1 4 (3.39%) SMS
2 3 (2.54%) HTTP
3 1 (0.85%) HTTPS
3 1 (0.85%) WAN
3 1 (0.85%) Wi-Fi
Database & Business Intelligence
1 7 (5.93%) SQL Server
2 5 (4.24%) Relational Database
3 3 (2.54%) Big Data
3 3 (2.54%) DB2
4 2 (1.69%) BusinessObjects
4 2 (1.69%) MariaDB
4 2 (1.69%) MongoDB
4 2 (1.69%) MS Access
4 2 (1.69%) SAP HANA
5 1 (0.85%) Essbase
5 1 (0.85%) RDBMS
Development Applications
1 5 (4.24%) Axure RP
2 4 (3.39%) Ant
2 4 (3.39%) JIRA
2 4 (3.39%) Maven
3 2 (1.69%) AccuRev
3 2 (1.69%) Eclipse
3 2 (1.69%) JUnit
3 2 (1.69%) SoapUI
4 1 (0.85%) Cucumber
4 1 (0.85%) FindBugs
4 1 (0.85%) Git (software)
4 1 (0.85%) Selenium
4 1 (0.85%) Sonatype Nexus
4 1 (0.85%) Vagrant
4 1 (0.85%) WebDriver
4 1 (0.85%) Xcode
General
1 31 (26.27%) Finance
2 10 (8.47%) Retail
3 7 (5.93%) Manufacturing
4 6 (5.08%) Electronics
4 6 (5.08%) Legal
4 6 (5.08%) Telecoms
5 1 (0.85%) Advertising
5 1 (0.85%) Automotive
5 1 (0.85%) Brand Awareness
5 1 (0.85%) Dutch Language
5 1 (0.85%) Front Office
5 1 (0.85%) Games
5 1 (0.85%) German Language
5 1 (0.85%) Multimedia
5 1 (0.85%) Publishing
Job Titles
1 21 (17.80%) Analyst
2 17 (14.41%) Developer
3 15 (12.71%) Consultant
4 10 (8.47%) Architect
4 10 (8.47%) Business Analyst
5 9 (7.63%) CRM Consultant
5 9 (7.63%) Designer
6 8 (6.78%) Campaign Executive
6 8 (6.78%) Email Executive
6 8 (6.78%) Project Manager
7 6 (5.08%) Functional Consultant
7 6 (5.08%) Java Developer
7 6 (5.08%) Microsoft Consultant
7 6 (5.08%) Microsoft CRM Consultant
8 5 (4.24%) Applications Support
8 5 (4.24%) CRM Analyst
8 5 (4.24%) Data Analyst
8 5 (4.24%) HTML Developer
8 5 (4.24%) Product Owner
8 5 (4.24%) Solutions Architect
Libraries, Frameworks & Software Standards
1 37 (31.36%) HTML
2 23 (19.49%) CSS
3 21 (17.80%) Web Services
4 11 (9.32%) J2EE
4 11 (9.32%) Silverlight
5 8 (6.78%) XML
6 7 (5.93%) HTML5
7 6 (5.08%) AngularJS
7 6 (5.08%) jQuery
8 5 (4.24%) COM
8 5 (4.24%) SOAP
9 4 (3.39%) CSS3
9 4 (3.39%) REST
9 4 (3.39%) Struts
9 4 (3.39%) TopLink
10 3 (2.54%) .NET
10 3 (2.54%) Ajax
10 3 (2.54%) Sass
10 3 (2.54%) Spring
10 3 (2.54%) Visualforce
Miscellaneous
1 15 (12.71%) User Experience
2 14 (11.86%) Mobile App
3 9 (7.63%) Analytical Skills
4 6 (5.08%) Social Media
5 5 (4.24%) Enterprise Software
6 3 (2.54%) Management Information System
6 3 (2.54%) Smart Energy
7 2 (1.69%) Client/Server
7 2 (1.69%) Clustering
7 2 (1.69%) Copywriting
7 2 (1.69%) Mainframe
7 2 (1.69%) NHS
7 2 (1.69%) Replication
8 1 (0.85%) Data Structures
8 1 (0.85%) Health Informatics
8 1 (0.85%) Informatics
8 1 (0.85%) IVR
8 1 (0.85%) Smartphone
8 1 (0.85%) Virtual Team
8 1 (0.85%) Visualisation
Operating Systems
1 7 (5.93%) Windows
2 3 (2.54%) Unix
2 3 (2.54%) Windows Server
3 2 (1.69%) Linux
3 2 (1.69%) Solaris
3 2 (1.69%) zOS
4 1 (0.85%) Windows 8
4 1 (0.85%) Windows XP
Processes & Methodologies
1 42 (35.59%) CRM
2 36 (30.51%) Agile Software Development
3 24 (20.34%) Analytics
4 18 (15.25%) Digital Marketing
4 18 (15.25%) User Stories
5 16 (13.56%) Scrum
6 14 (11.86%) ERP
7 12 (10.17%) Project Management
8 11 (9.32%) Service Management
8 11 (9.32%) Stakeholder Management
9 10 (8.47%) Business Analysis
9 10 (8.47%) Email Marketing
10 9 (7.63%) B2C
11 8 (6.78%) Business Intelligence
11 8 (6.78%) Database Marketing
11 8 (6.78%) Marketing Strategy
11 8 (6.78%) Online Marketing
12 6 (5.08%) Migration
12 6 (5.08%) Programme Management
12 6 (5.08%) Web Design
Programming Languages
1 13 (11.02%) Java
2 11 (9.32%) SQL
3 10 (8.47%) JavaScript
4 3 (2.54%) Apex Code
4 3 (2.54%) PHP
5 2 (1.69%) C++
5 2 (1.69%) PL/SQL
5 2 (1.69%) SQR
6 1 (0.85%) C
6 1 (0.85%) C#
6 1 (0.85%) COBOL
6 1 (0.85%) Python
6 1 (0.85%) SOQL
6 1 (0.85%) T-SQL
6 1 (0.85%) VB
Qualifications
1 5 (4.24%) PRINCE2 Certification
2 3 (2.54%) MOS
3 1 (0.85%) ITIL Certification
3 1 (0.85%) PMI Certification
3 1 (0.85%) PMP
Quality Assurance & Compliance
1 6 (5.08%) Data Quality
2 3 (2.54%) QA
3 1 (0.85%) SLA
System Software
1 4 (3.39%) Active Directory
2 3 (2.54%) Microsoft App-V
2 3 (2.54%) XenApp
3 2 (1.69%) Apache ZooKeeper
3 2 (1.69%) Varnish
3 2 (1.69%) Virtual Machines
4 1 (0.85%) VirtualBox
Systems Management
1 3 (2.54%) SCOM
2 2 (1.69%) Kibana
2 2 (1.69%) logstash
3 1 (0.85%) Capistrano
3 1 (0.85%) SCCM
Vendors
1 22 (18.64%) Microsoft
2 21 (17.80%) SAP
3 12 (10.17%) Salesforce.com
4 10 (8.47%) Adobe
5 8 (6.78%) Oracle
6 6 (5.08%) Google
7 3 (2.54%) Citrix
7 3 (2.54%) Intershop
7 3 (2.54%) NetSuite
8 2 (1.69%) Ariba
8 2 (1.69%) ForgeRock
8 2 (1.69%) Salesforce Marketing Cloud
8 2 (1.69%) Sitecore
9 1 (0.85%) Facebook
9 1 (0.85%) IBM
9 1 (0.85%) Infor
9 1 (0.85%) Informatica
9 1 (0.85%) Lotus
9 1 (0.85%) ServiceNow
9 1 (0.85%) Sybase
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