The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 5 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
5 Dec 2016
Same period 2015 Same period 2014
Marketing
Rank 62 91 78
Rank change year-on-year
+29 -13
Contract jobs citing Marketing 66 42 69
As % of all contract IT jobs located in the East of England 2.88% 1.63% 2.36%
As % of the General category 9.42% 4.94% 7.20%
Number of daily rates quoted 45 26 39
Median daily rate £350 £400 £405
Median daily rate % change year-on-year
-12.50% -1.23%
90% offered a daily rate of more than £250 £140 £318
10% offered a daily rate of more than £530 £475 £550
UK excluding London median daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 9 3 6
Median hourly rate £26.88 £41.00 £27.25
Median hourly rate % change year-on-year
-34.45% +50.45%
90% offered a hourly rate of more than £11.08 £40.60 £17.50
10% offered a hourly rate of more than £42.87 £45.40 £50.00
UK excluding London median hourly rate £21.50 £25.00 £22.50
% change year-on-year
-14.00% +11.11%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East of England region.

General Category
East of England
Contract IT job ads with a match in the
General category
701 850 958
As % of all contract IT jobs located in the East of England 30.57% 32.95% 32.77%
Number of daily rates quoted 420 457 588
Median daily rate £416 £400 £405
Median daily rate % change year-on-year
+4.06% -1.23%
90% offered a daily rate of more than £223 £225 £210
10% offered a daily rate of more than £550 £550 £558
UK excluding London median daily rate £400 £400 £400
Number of hourly rates quoted 52 87 73
Median hourly rate £28.94 £25.25 £30.00
Median hourly rate % change year-on-year
+14.60% -15.83%
90% offered a hourly rate of more than £11.32 £13.30 £16.42
10% offered a hourly rate of more than £43.00 £45.00 £46.00
UK excluding London median hourly rate £24.50 £28.69 £24.50
% change year-on-year
-14.60% +17.10%

Marketing
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the East of England

Marketing
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East of England region.

Marketing Daily Rate Trend in the East of England

Marketing
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 5 December 2016.

Marketing Daily Rate Histogram in the East of England

Marketing
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East of England region.

Marketing Hourly Rate Trend in the East of England

Marketing
Hourly Rate Histogram in the East of England

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 5 December 2016.

Marketing Hourly Rate Histogram in the East of England

Marketing
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the East of England region over the 3 months to 5 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Essex +32 41 £450 +12.50% 19
Cambridgeshire +6 14 £300 -25.00% 26
Hertfordshire -8 7 £250 -7.40% 19
Bedfordshire +3 3 £600 +60.00% 9
Suffolk -2 1 - - 16
Marketing
England

Marketing
Top 30 Related IT Skills in the East of England

For the 6 months to 5 December 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for Marketing.

1 83 (54.61%) Digital Marketing
2 64 (42.11%) Agile Software Development
3 59 (38.82%) Finance
4 45 (29.61%) SAP
5 41 (26.97%) CRM
6 38 (25.00%) SOA
6 38 (25.00%) Java
6 38 (25.00%) Analytics
7 35 (23.03%) Social Media
8 31 (20.39%) Manufacturing
8 31 (20.39%) Business Intelligence
8 31 (20.39%) Adobe
9 29 (19.08%) Electronics
9 29 (19.08%) Telecoms
9 29 (19.08%) SAP Oil and Gas
9 29 (19.08%) Programme Management
10 28 (18.42%) .NET
10 28 (18.42%) J2EE
11 26 (17.11%) SMS
12 24 (15.79%) Big Data
13 23 (15.13%) Scrum
13 23 (15.13%) Zachman Framework
14 22 (14.47%) TOGAF
14 22 (14.47%) Enterprise Architecture
14 22 (14.47%) Legal
15 21 (13.82%) Web Services
15 21 (13.82%) Business Analysis
16 18 (11.84%) OO
16 18 (11.84%) HTML
16 18 (11.84%) Technical Architecture

Marketing
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 17 (11.18%) Adobe Experience Manager
2 9 (5.92%) CMS
3 7 (4.61%) Oracle SOA Suite
4 2 (1.32%) Apache
4 2 (1.32%) BizTalk Server
4 2 (1.32%) Mule
4 2 (1.32%) Oracle Service Bus
4 2 (1.32%) SharePoint
4 2 (1.32%) Skype for Business
4 2 (1.32%) Tomcat
5 1 (0.66%) Confluence
5 1 (0.66%) Drupal
5 1 (0.66%) IIS
5 1 (0.66%) Joomla!
5 1 (0.66%) SAS
5 1 (0.66%) WebLogic
5 1 (0.66%) WebSphere
5 1 (0.66%) WordPress
Applications
1 12 (7.89%) MS Excel
1 12 (7.89%) MS Office
2 7 (4.61%) MS PowerPoint
3 2 (1.32%) Adobe Creative Suite
3 2 (1.32%) Adobe Illustrator
3 2 (1.32%) InDesign
3 2 (1.32%) Photoshop
4 1 (0.66%) MS Project
4 1 (0.66%) MS Visio
Business Applications
1 29 (19.08%) SAP Oil and Gas
2 17 (11.18%) Adobe Campaign
3 9 (5.92%) SAP CRM
4 8 (5.26%) Dynamics CRM
4 8 (5.26%) SAP ERP
5 4 (2.63%) BigMachines
6 2 (1.32%) Oracle EBS
6 2 (1.32%) Oracle EBS R12
7 1 (0.66%) Dynamics NAV
7 1 (0.66%) OpenCart
7 1 (0.66%) Oracle BPM
7 1 (0.66%) SDL Web 8
7 1 (0.66%) Unica
Cloud Services
1 7 (4.61%) SaaS
2 6 (3.95%) Google Analytics
3 4 (2.63%) Amazon AWS
4 3 (1.97%) IaaS
4 3 (1.97%) Oracle CX
4 3 (1.97%) PaaS
5 2 (1.32%) Microsoft Azure
5 2 (1.32%) Office 365
5 2 (1.32%) Yammer
6 1 (0.66%) AdWords
6 1 (0.66%) GitHub
6 1 (0.66%) SmartFocus
6 1 (0.66%) SuccessFactors
Communications & Networking
1 26 (17.11%) SMS
2 5 (3.29%) WAN
3 3 (1.97%) LAN
4 2 (1.32%) DNS
4 2 (1.32%) Internet
4 2 (1.32%) TCP/IP
4 2 (1.32%) Wi-Fi
5 1 (0.66%) Intranet
Database & Business Intelligence
1 24 (15.79%) Big Data
2 7 (4.61%) SQL Server
3 4 (2.63%) Essbase
3 4 (2.63%) Relational Database
3 4 (2.63%) SAP HANA
4 3 (1.97%) MS Access
5 1 (0.66%) Oracle Reports
5 1 (0.66%) PostgreSQL
5 1 (0.66%) RDBMS
5 1 (0.66%) SQL Server Integration Services
Development Applications
1 6 (3.95%) SoapUI
2 4 (2.63%) Dreamweaver
3 2 (1.32%) JIRA
3 2 (1.32%) Maven
4 1 (0.66%) Bitbucket
4 1 (0.66%) Grunt
4 1 (0.66%) gulp
4 1 (0.66%) Team Foundation Server
General
1 59 (38.82%) Finance
2 31 (20.39%) Manufacturing
3 29 (19.08%) Electronics
3 29 (19.08%) Telecoms
4 22 (14.47%) Legal
5 14 (9.21%) Advertising
6 7 (4.61%) Retail
7 4 (2.63%) Billing
8 3 (1.97%) Automotive
9 1 (0.66%) Banking
9 1 (0.66%) Brand Awareness
9 1 (0.66%) Financial Institution
9 1 (0.66%) Front Office
9 1 (0.66%) Games
9 1 (0.66%) Multimedia
Job Titles
1 42 (27.63%) Analyst
2 37 (24.34%) Architect
3 24 (15.79%) Digital Architect
4 23 (15.13%) Digital Marketing Architect
5 20 (13.16%) Business Analyst
6 19 (12.50%) Solutions Architect
7 16 (10.53%) Digital Analyst
8 15 (9.87%) Digital Business Analyst
9 14 (9.21%) Project Manager
10 13 (8.55%) Developer
10 13 (8.55%) Digital Solutions Architect
11 11 (7.24%) IT Architect
12 7 (4.61%) Designer
12 7 (4.61%) Digital Marketing Analyst
12 7 (4.61%) IT Analyst
12 7 (4.61%) Marketing Analyst
12 7 (4.61%) Marketing Business Analyst
13 6 (3.95%) Business IT Analyst
13 6 (3.95%) Consultant
13 6 (3.95%) J2EE Architect
Libraries, Frameworks & Software Standards
1 28 (18.42%) .NET
1 28 (18.42%) J2EE
2 21 (13.82%) Web Services
3 18 (11.84%) HTML
4 10 (6.58%) CSS
4 10 (6.58%) RESTful
5 9 (5.92%) Middleware
5 9 (5.92%) SOAP
6 8 (5.26%) Silverlight
7 4 (2.63%) ASP.NET
7 4 (2.63%) JSON
8 3 (1.97%) ASP.NET Web API
8 3 (1.97%) jQuery
8 3 (1.97%) Play Framework
8 3 (1.97%) Ruby on Rails
8 3 (1.97%) Swagger
8 3 (1.97%) WCF
8 3 (1.97%) XSLT
9 2 (1.32%) CSS3
9 2 (1.32%) HTML5
Miscellaneous
1 35 (23.03%) Social Media
2 15 (9.87%) Virtual Team
3 12 (7.89%) User Experience
4 9 (5.92%) Analytical Skills
4 9 (5.92%) Mobile App
5 7 (4.61%) Management Information System
6 6 (3.95%) NHS
7 5 (3.29%) Copywriting
8 4 (2.63%) Informatics
9 3 (1.97%) Client/Server
9 3 (1.97%) EPoS
9 3 (1.97%) Health Informatics
9 3 (1.97%) Mainframe
10 2 (1.32%) Digital Media
10 2 (1.32%) PMI
11 1 (0.66%) Computer Science
11 1 (0.66%) Data Integration
11 1 (0.66%) Enterprise Cloud
11 1 (0.66%) Enterprise Software
11 1 (0.66%) IVR
Operating Systems
1 5 (3.29%) Windows
2 4 (2.63%) Linux
3 2 (1.32%) CentOS
3 2 (1.32%) Fedora
3 2 (1.32%) Red Hat Enterprise Linux
4 1 (0.66%) Unix
4 1 (0.66%) Windows Server
Processes & Methodologies
1 83 (54.61%) Digital Marketing
2 64 (42.11%) Agile Software Development
3 41 (26.97%) CRM
4 38 (25.00%) Analytics
4 38 (25.00%) SOA
5 31 (20.39%) Business Intelligence
6 29 (19.08%) Programme Management
7 23 (15.13%) Scrum
7 23 (15.13%) Zachman Framework
8 22 (14.47%) Enterprise Architecture
8 22 (14.47%) TOGAF
9 21 (13.82%) Business Analysis
10 18 (11.84%) OO
10 18 (11.84%) Open Source
10 18 (11.84%) Technical Architecture
11 17 (11.18%) Data Analytics
12 15 (9.87%) Big Data Analytics
13 14 (9.21%) B2C
13 14 (9.21%) E-Commerce
13 14 (9.21%) TDD
Programming Languages
1 38 (25.00%) Java
2 8 (5.26%) SQL
3 7 (4.61%) PHP
4 6 (3.95%) JavaScript
5 5 (3.29%) Ruby
6 4 (2.63%) C#
7 3 (1.97%) COBOL
7 3 (1.97%) Python
7 3 (1.97%) VB
7 3 (1.97%) XPath
8 2 (1.32%) Bash Shell
8 2 (1.32%) Perl
9 1 (0.66%) C
9 1 (0.66%) T-SQL
9 1 (0.66%) VBA
Qualifications
1 11 (7.24%) Degree
2 2 (1.32%) PMI Certification
3 1 (0.66%) ISEB
3 1 (0.66%) PMP
Quality Assurance & Compliance
1 5 (3.29%) QA
2 4 (2.63%) Data Quality
System Software
1 6 (3.95%) Active Directory
2 1 (0.66%) Hyper-V
2 1 (0.66%) VMware Infrastructure
Systems Management
1 2 (1.32%) Opscode Chef
1 2 (1.32%) Puppet
Vendors
1 45 (29.61%) SAP
2 31 (20.39%) Adobe
3 15 (9.87%) Microsoft
3 15 (9.87%) Oracle
4 9 (5.92%) CA Agile Central
5 8 (5.26%) Facebook
5 8 (5.26%) Twitter
6 7 (4.61%) Google
6 7 (4.61%) Salesforce.com
7 6 (3.95%) IBM
8 3 (1.97%) hybris
9 2 (1.32%) Infor
9 2 (1.32%) Red Hat
9 2 (1.32%) WSO2
10 1 (0.66%) Chordiant
10 1 (0.66%) Epiphany
10 1 (0.66%) Hyperion
10 1 (0.66%) Informatica
10 1 (0.66%) Teradata
10 1 (0.66%) VMware
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