The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 24 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
24 Aug 2016
Same period 2015 Same period 2014
Marketing
Rank 50 73 73
Rank change year-on-year
+23 0
Contract jobs citing Marketing 88 72 79
As % of all contract IT jobs located in the East of England 3.45% 2.28% 2.54%
As % of the General category 10.72% 7.51% 8.31%
Number of daily rates quoted 64 42 40
Median daily rate £413 £325 £398
Median daily rate % change year-on-year
+26.92% -18.23%
90% offered a daily rate of more than £195 £121 £245
10% offered a daily rate of more than £550 £450 £465
UK excluding London median daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 10 8 11
Median hourly rate £26.20 £34.50 £30.33
Median hourly rate % change year-on-year
-24.05% +13.76%
90% offered a hourly rate of more than £16.00 £32.90 £22.50
10% offered a hourly rate of more than £42.67 £45.19 £41.95
UK excluding London median hourly rate £17.50 £32.65 £19.00
% change year-on-year
-46.40% +71.84%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East of England region.

General Category
East of England
Contract IT job ads with a match in the
General category
821 959 951
As % of all contract IT jobs located in the East of England 32.18% 30.35% 30.56%
Number of daily rates quoted 475 480 529
Median daily rate £413 £400 £400
Median daily rate % change year-on-year
+3.12% -
90% offered a daily rate of more than £200 £250 £227
10% offered a daily rate of more than £550 £570 £525
UK excluding London median daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 76 93 81
Median hourly rate £29.50 £23.25 £30.00
Median hourly rate % change year-on-year
+26.88% -22.50%
90% offered a hourly rate of more than £16.00 £11.00 £12.80
10% offered a hourly rate of more than £42.50 £42.00 £42.06
UK excluding London median hourly rate £21.50 £23.75 £22.00
% change year-on-year
-9.47% +7.95%

Marketing
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the East of England

Marketing
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East of England region.

Marketing Daily Rate Trend in the East of England

Marketing
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 24 August 2016.

Marketing Daily Rate Histogram in the East of England

Marketing
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East of England region.

Marketing Hourly Rate Trend in the East of England

Marketing
Hourly Rate Histogram in the East of England

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 24 August 2016.

Marketing Hourly Rate Histogram in the East of England

Marketing
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the East of England region over the 3 months to 24 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Essex +17 34 £350 +2.94% 6
Hertfordshire +1 18 £290 +93.33% 18
Cambridgeshire +30 17 £550 +37.50% 15
Bedfordshire -7 11 £475 +42.85% 10
Norfolk - 4 £500 - 1
East Anglia - 3 £550 -
Suffolk - 1 - - 1
Marketing
England

Marketing
Top 30 Related IT Skills in the East of England

For the 6 months to 24 August 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for Marketing.

1 53 (34.19%) Agile Software Development
2 51 (32.90%) CRM
3 47 (30.32%) Finance
4 44 (28.39%) Digital Marketing
5 38 (24.52%) Analytics
6 32 (20.65%) HTML
7 31 (20.00%) SAP
8 27 (17.42%) Microsoft
9 25 (16.13%) Java
10 22 (14.19%) Scrum
10 22 (14.19%) Social Media
11 20 (12.90%) J2EE
11 20 (12.90%) Web Services
12 19 (12.26%) CSS
12 19 (12.26%) SMS
13 18 (11.61%) ERP
14 17 (10.97%) SOA
14 17 (10.97%) Dynamics CRM
14 17 (10.97%) User Stories
15 16 (10.32%) Enterprise Architecture
15 16 (10.32%) Project Management
15 16 (10.32%) Adobe
16 15 (9.68%) Stakeholder Management
17 14 (9.03%) Business Intelligence
17 14 (9.03%) Oracle
18 13 (8.39%) E-Commerce
18 13 (8.39%) Legal
18 13 (8.39%) Retail
18 13 (8.39%) SAP ERP
18 13 (8.39%) Business Analysis

Marketing
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 8 (5.16%) CMS
2 6 (3.87%) Adobe Experience Manager
3 5 (3.23%) Apache
3 5 (3.23%) Tomcat
4 2 (1.29%) BizTalk Server
4 2 (1.29%) Drupal
4 2 (1.29%) Elasticsearch
4 2 (1.29%) Mule
4 2 (1.29%) NetWeaver
4 2 (1.29%) SharePoint
4 2 (1.29%) Sitecore CMS
4 2 (1.29%) Skype for Business
4 2 (1.29%) WebSphere
5 1 (0.65%) Confluence
5 1 (0.65%) DNN
5 1 (0.65%) IBM Notes
5 1 (0.65%) JBoss
5 1 (0.65%) SAS
Applications
1 12 (7.74%) MS Office
2 10 (6.45%) MS Excel
3 4 (2.58%) MS PowerPoint
4 2 (1.29%) Adobe Creative Suite
4 2 (1.29%) Adobe Illustrator
4 2 (1.29%) InDesign
4 2 (1.29%) Photoshop
5 1 (0.65%) MS Visio
5 1 (0.65%) Spreadsheet
Business Applications
1 17 (10.97%) Dynamics CRM
2 13 (8.39%) SAP ERP
3 12 (7.74%) SAP CRM
4 11 (7.10%) SAP Oil and Gas
5 10 (6.45%) Adobe Campaign
6 4 (2.58%) BigMachines
7 3 (1.94%) assyst
8 2 (1.29%) Oracle CRM
8 2 (1.29%) Oracle EBS
8 2 (1.29%) Oracle EBS R12
8 2 (1.29%) Salesforce.com CRM
8 2 (1.29%) Unit4 Business World
9 1 (0.65%) OpenCart
9 1 (0.65%) ResourceLink
9 1 (0.65%) Unica
Cloud Services
1 9 (5.81%) Google Analytics
2 6 (3.87%) SaaS
3 4 (2.58%) Google Apps
4 2 (1.29%) Amazon AWS
4 2 (1.29%) Microsoft Azure
4 2 (1.29%) Office 365
4 2 (1.29%) Yammer
5 1 (0.65%) Force.com
5 1 (0.65%) GitHub
5 1 (0.65%) IaaS
5 1 (0.65%) SmartFocus
Communications & Networking
1 19 (12.26%) SMS
2 5 (3.23%) Internet
3 3 (1.94%) HTTP
4 2 (1.29%) TCP/IP
4 2 (1.29%) WAN
5 1 (0.65%) HTTPS
5 1 (0.65%) LAN
5 1 (0.65%) Wi-Fi
Database & Business Intelligence
1 13 (8.39%) Big Data
2 8 (5.16%) SQL Server
3 6 (3.87%) SAP HANA
4 3 (1.94%) DB2
4 3 (1.94%) Relational Database
5 2 (1.29%) BusinessObjects
5 2 (1.29%) Essbase
5 2 (1.29%) MariaDB
5 2 (1.29%) MongoDB
5 2 (1.29%) MS Access
6 1 (0.65%) PostgreSQL
6 1 (0.65%) RDBMS
Development Applications
1 5 (3.23%) Axure RP
1 5 (3.23%) JIRA
2 4 (2.58%) Dreamweaver
3 2 (1.29%) AccuRev
3 2 (1.29%) Ant
3 2 (1.29%) JUnit
3 2 (1.29%) Maven
4 1 (0.65%) FindBugs
4 1 (0.65%) Git (software)
4 1 (0.65%) Sonatype Nexus
4 1 (0.65%) Vagrant
4 1 (0.65%) Xcode
General
1 47 (30.32%) Finance
2 13 (8.39%) Legal
2 13 (8.39%) Retail
3 11 (7.10%) Electronics
3 11 (7.10%) Manufacturing
3 11 (7.10%) Telecoms
4 10 (6.45%) Advertising
5 4 (2.58%) Billing
6 2 (1.29%) Automotive
7 1 (0.65%) Banking
7 1 (0.65%) Brand Awareness
7 1 (0.65%) Financial Institution
7 1 (0.65%) Front Office
7 1 (0.65%) Multimedia
7 1 (0.65%) Publishing
Job Titles
1 29 (18.71%) Analyst
2 25 (16.13%) Architect
3 16 (10.32%) Consultant
3 16 (10.32%) Solutions Architect
4 15 (9.68%) Business Analyst
5 14 (9.03%) Developer
5 14 (9.03%) Project Manager
6 13 (8.39%) Designer
7 12 (7.74%) Digital Architect
8 9 (5.81%) CRM Consultant
9 7 (4.52%) CRM Analyst
9 7 (4.52%) Digital Solutions Architect
10 6 (3.87%) Business IT Analyst
10 6 (3.87%) Functional Consultant
10 6 (3.87%) IT Analyst
10 6 (3.87%) Microsoft Consultant
10 6 (3.87%) Microsoft CRM Consultant
11 5 (3.23%) Applications Support
11 5 (3.23%) Data Analyst
11 5 (3.23%) IT Architect
Libraries, Frameworks & Software Standards
1 32 (20.65%) HTML
2 20 (12.90%) J2EE
2 20 (12.90%) Web Services
3 19 (12.26%) CSS
4 11 (7.10%) .NET
4 11 (7.10%) Silverlight
5 6 (3.87%) AngularJS
5 6 (3.87%) HTML5
5 6 (3.87%) XML
6 5 (3.23%) jQuery
6 5 (3.23%) RESTful
7 4 (2.58%) CSS3
7 4 (2.58%) Middleware
8 3 (1.94%) Sass
8 3 (1.94%) SOAP
9 2 (1.29%) COM
9 2 (1.29%) JDBC
9 2 (1.29%) JSP
9 2 (1.29%) Servlets
9 2 (1.29%) Struts
Miscellaneous
1 22 (14.19%) Social Media
2 13 (8.39%) User Experience
3 11 (7.10%) Mobile App
4 9 (5.81%) Management Information System
5 7 (4.52%) Analytical Skills
5 7 (4.52%) Virtual Team
6 6 (3.87%) Enterprise Software
7 5 (3.23%) Copywriting
7 5 (3.23%) Informatics
8 4 (2.58%) Health Informatics
9 3 (1.94%) EPoS
9 3 (1.94%) NHS
9 3 (1.94%) Smart Energy
10 2 (1.29%) Client/Server
10 2 (1.29%) Digital Media
10 2 (1.29%) Mainframe
11 1 (0.65%) Data Integration
11 1 (0.65%) Data Structures
11 1 (0.65%) PMI
11 1 (0.65%) Visualisation
Operating Systems
1 7 (4.52%) Windows
2 3 (1.94%) Windows Server
3 2 (1.29%) CentOS
3 2 (1.29%) Fedora
3 2 (1.29%) Linux
3 2 (1.29%) Red Hat Enterprise Linux
3 2 (1.29%) zOS
4 1 (0.65%) Unix
4 1 (0.65%) Windows 8
4 1 (0.65%) Windows XP
Processes & Methodologies
1 53 (34.19%) Agile Software Development
2 51 (32.90%) CRM
3 44 (28.39%) Digital Marketing
4 38 (24.52%) Analytics
5 22 (14.19%) Scrum
6 18 (11.61%) ERP
7 17 (10.97%) SOA
7 17 (10.97%) User Stories
8 16 (10.32%) Enterprise Architecture
8 16 (10.32%) Project Management
9 15 (9.68%) Stakeholder Management
10 14 (9.03%) Business Intelligence
11 13 (8.39%) Business Analysis
11 13 (8.39%) E-Commerce
12 12 (7.74%) Translating Business Requirements
13 11 (7.10%) Programme Management
13 11 (7.10%) Service Management
13 11 (7.10%) TOGAF
13 11 (7.10%) Zachman Framework
14 9 (5.81%) Technical Architecture
Programming Languages
1 25 (16.13%) Java
2 7 (4.52%) JavaScript
3 6 (3.87%) SQL
4 5 (3.23%) PHP
5 4 (2.58%) Python
6 2 (1.29%) Bash Shell
6 2 (1.29%) COBOL
6 2 (1.29%) Perl
6 2 (1.29%) Ruby
6 2 (1.29%) SQR
6 2 (1.29%) VB
7 1 (0.65%) Apex Code
7 1 (0.65%) C
7 1 (0.65%) SOQL
7 1 (0.65%) T-SQL
Qualifications
1 7 (4.52%) Degree
2 4 (2.58%) PRINCE2 Certification
3 3 (1.94%) MOS
4 1 (0.65%) ISEB
4 1 (0.65%) ITIL Certification
4 1 (0.65%) PMI Certification
Quality Assurance & Compliance
1 5 (3.23%) QA
2 4 (2.58%) Data Quality
3 1 (0.65%) SLA
System Software
1 9 (5.81%) Active Directory
2 3 (1.94%) Microsoft App-V
2 3 (1.94%) XenApp
3 2 (1.29%) Apache ZooKeeper
3 2 (1.29%) Varnish
3 2 (1.29%) Virtual Machines
4 1 (0.65%) VirtualBox
Systems Management
1 3 (1.94%) SCOM
2 2 (1.29%) Kibana
2 2 (1.29%) logstash
2 2 (1.29%) Opscode Chef
2 2 (1.29%) Puppet
3 1 (0.65%) Capistrano
3 1 (0.65%) SCCM
Vendors
1 31 (20.00%) SAP
2 27 (17.42%) Microsoft
3 16 (10.32%) Adobe
4 14 (9.03%) Oracle
5 11 (7.10%) Google
6 8 (5.16%) Salesforce.com
7 7 (4.52%) Facebook
7 7 (4.52%) Twitter
8 5 (3.23%) IBM
9 3 (1.94%) Citrix
9 3 (1.94%) hybris
9 3 (1.94%) Intershop
10 2 (1.29%) Ariba
10 2 (1.29%) ForgeRock
10 2 (1.29%) Infor
10 2 (1.29%) Red Hat
10 2 (1.29%) Salesforce Marketing Cloud
10 2 (1.29%) Sitecore
11 1 (0.65%) Informatica
11 1 (0.65%) Lotus
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