The table below looks at the prevalence of the term Marketing in IT contracts advertised for the East of England region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 29 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 May 2016
Same period 2015 Same period 2014
Marketing
Rank 66 72 75
Rank change year-on-year
+6 +3
Contract jobs citing Marketing 66 68 63
As % of all contract IT jobs located in the East of England 2.68% 2.38% 2.13%
As % of the General category 7.83% 7.82% 6.49%
Number of daily rates quoted 34 44 35
Median daily rate £450 £388 £375
Median daily rate % change year-on-year
+16.12% +3.33%
90% offered a daily rate of more than £285 £243 £110
10% offered a daily rate of more than £600 £450 £520
UK excluding London median daily rate £375 £360 £350
% change year-on-year
+4.16% +2.85%
Number of hourly rates quoted 2 3 6
Median hourly rate £27.25 £33.00 £21.00
Median hourly rate % change year-on-year
-17.42% +57.14%
UK excluding London median hourly rate £16.50 £17.50 £21.00
% change year-on-year
-5.71% -16.66%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the East of England region.

General Category
East of England
Contract IT job ads with a match in the
General category
843 870 970
As % of all contract IT jobs located in the East of England 34.21% 30.44% 32.78%
Number of daily rates quoted 416 501 515
Median daily rate £425 £420 £400
Median daily rate % change year-on-year
+1.19% +5.00%
90% offered a daily rate of more than £251 £260 £211
10% offered a daily rate of more than £600 £600 £520
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 85 58 70
Median hourly rate £19.00 £37.00 £22.43
Median hourly rate % change year-on-year
-48.64% +64.97%
90% offered a hourly rate of more than £16.50 £13.75 £14.30
10% offered a hourly rate of more than £40.25 £44.75 £45.00
UK excluding London median hourly rate £27.00 £24.50 £25.00
% change year-on-year
+10.20% -2.00%

Marketing
Jobs Demand Trend in the East of England

The demand trend of contract jobs across the East of England region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the East of England

Marketing
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the East of England region.

Marketing Daily Rate Trend in the East of England

Marketing
Daily Rate Histogram in the East of England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 29 May 2016.

Marketing Daily Rate Histogram in the East of England

Marketing
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the East of England region.

Marketing Hourly Rate Trend in the East of England

Marketing
Hourly Rate Histogram in the East of England

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the East of England region over the 3 months to 29 May 2016.

Marketing Hourly Rate Histogram in the East of England

Marketing
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the East of England region over the 3 months to 29 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridgeshire +16 21 £474 +89.50% 15
Hertfordshire +9 16 £305 -18.66% 13
Bedfordshire +8 12 £500 +25.00% 9
Suffolk +4 8 £475 - 3
Essex -16 6 - - 9
Norfolk - 3 - - 1
Marketing
England

Marketing
Top 30 Related IT Skills in the East of England

For the 6 months to 29 May 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the East of England region with a requirement for Marketing.

1 39 (34.51%) CRM
2 35 (30.97%) HTML
3 34 (30.09%) Agile Software Development
4 24 (21.24%) CSS
5 22 (19.47%) Microsoft
5 22 (19.47%) Finance
6 20 (17.70%) Digital Marketing
7 19 (16.81%) User Stories
8 16 (14.16%) Dynamics CRM
8 16 (14.16%) Web Services
9 15 (13.27%) SAP
9 15 (13.27%) Java
9 15 (13.27%) Analytics
9 15 (13.27%) User Experience
10 14 (12.39%) JavaScript
10 14 (12.39%) Salesforce.com
10 14 (12.39%) Scrum
11 13 (11.50%) Email Marketing
11 13 (11.50%) SQL
12 12 (10.62%) Project Management
12 12 (10.62%) Business Analysis
13 11 (9.73%) Mobile App
14 10 (8.85%) Online Marketing
14 10 (8.85%) HTML5
14 10 (8.85%) Marketing Strategy
14 10 (8.85%) Manufacturing
14 10 (8.85%) Migration
14 10 (8.85%) Stakeholder Management
14 10 (8.85%) CMS
14 10 (8.85%) Database Marketing

Marketing
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (8.85%) CMS
2 5 (4.42%) JBoss
2 5 (4.42%) WebSphere
3 4 (3.54%) Facebook Platform
4 3 (2.65%) Apache
4 3 (2.65%) GlassFish
4 3 (2.65%) Tomcat
4 3 (2.65%) WebLogic
4 3 (2.65%) WebLogic Portal
4 3 (2.65%) WebSphere Application Server
5 2 (1.77%) Drupal
5 2 (1.77%) Elasticsearch
5 2 (1.77%) Mule
5 2 (1.77%) Sitecore CMS
6 1 (0.88%) Adobe Experience Manager
6 1 (0.88%) DNN
6 1 (0.88%) Exchange Server 2007
6 1 (0.88%) Exchange Server 2010
6 1 (0.88%) MS Exchange
6 1 (0.88%) NetWeaver
Applications
1 10 (8.85%) MS Excel
2 4 (3.54%) MS Office
3 2 (1.77%) MS PowerPoint
4 1 (0.88%) MS Visio
4 1 (0.88%) Spreadsheet
Business Applications
1 16 (14.16%) Dynamics CRM
2 8 (7.08%) SAP Oil and Gas
3 6 (5.31%) SAP CRM
3 6 (5.31%) SAP ERP
4 3 (2.65%) Adobe Campaign
4 3 (2.65%) Salesforce.com CRM
5 2 (1.77%) Unit4 Business World
6 1 (0.88%) assyst
6 1 (0.88%) Oracle CRM
6 1 (0.88%) ResourceLink
Cloud Services
1 9 (7.96%) SaaS
2 5 (4.42%) Google Analytics
3 4 (3.54%) Google Apps
4 3 (2.65%) Force.com
5 1 (0.88%) Boomi
5 1 (0.88%) GitHub
Communications & Networking
1 3 (2.65%) HTTP
2 2 (1.77%) Internet
2 2 (1.77%) SMS
3 1 (0.88%) HTTPS
3 1 (0.88%) Wireless
Database & Business Intelligence
1 6 (5.31%) SQL Server
2 5 (4.42%) Relational Database
3 3 (2.65%) DB2
4 2 (1.77%) MariaDB
4 2 (1.77%) MongoDB
4 2 (1.77%) SAP HANA
5 1 (0.88%) Big Data
5 1 (0.88%) BusinessObjects
5 1 (0.88%) MS Access
Development Applications
1 5 (4.42%) Ant
1 5 (4.42%) Axure RP
1 5 (4.42%) Maven
2 4 (3.54%) JIRA
3 3 (2.65%) Eclipse
3 3 (2.65%) SoapUI
4 2 (1.77%) AccuRev
4 2 (1.77%) JUnit
5 1 (0.88%) Cucumber
5 1 (0.88%) FindBugs
5 1 (0.88%) Git (software)
5 1 (0.88%) Selenium
5 1 (0.88%) Sonatype Nexus
5 1 (0.88%) Vagrant
5 1 (0.88%) WebDriver
5 1 (0.88%) Xcode
General
1 22 (19.47%) Finance
2 10 (8.85%) Manufacturing
3 9 (7.96%) Retail
4 8 (7.08%) Electronics
4 8 (7.08%) Telecoms
5 5 (4.42%) Legal
6 4 (3.54%) Games
7 2 (1.77%) Advertising
7 2 (1.77%) Automotive
7 2 (1.77%) Publishing
8 1 (0.88%) Back Office
8 1 (0.88%) Dutch Language
8 1 (0.88%) German Language
Job Titles
1 22 (19.47%) Developer
2 16 (14.16%) Analyst
3 13 (11.50%) Consultant
4 10 (8.85%) Architect
4 10 (8.85%) Campaign Executive
4 10 (8.85%) Email Executive
5 9 (7.96%) Business Analyst
5 9 (7.96%) CRM Consultant
6 8 (7.08%) HTML Developer
7 7 (6.19%) Java Developer
7 7 (6.19%) JavaScript Developer
7 7 (6.19%) Project Manager
8 6 (5.31%) CRM Specialist
8 6 (5.31%) Designer
8 6 (5.31%) Functional Consultant
8 6 (5.31%) Microsoft Consultant
8 6 (5.31%) Microsoft CRM Consultant
8 6 (5.31%) Migration Specialist
9 5 (4.42%) Product Owner
9 5 (4.42%) Solutions Architect
Libraries, Frameworks & Software Standards
1 35 (30.97%) HTML
2 24 (21.24%) CSS
3 16 (14.16%) Web Services
4 10 (8.85%) HTML5
5 9 (7.96%) XML
6 8 (7.08%) J2EE
7 7 (6.19%) COM
7 7 (6.19%) jQuery
8 6 (5.31%) AngularJS
8 6 (5.31%) SOAP
9 5 (4.42%) REST
9 5 (4.42%) Silverlight
9 5 (4.42%) Struts
9 5 (4.42%) TopLink
10 4 (3.54%) Ajax
10 4 (3.54%) CSS3
10 4 (3.54%) Spring
11 3 (2.65%) Java SE
11 3 (2.65%) SAML
11 3 (2.65%) XHTML
Miscellaneous
1 15 (13.27%) User Experience
2 11 (9.73%) Mobile App
3 9 (7.96%) Analytical Skills
4 5 (4.42%) Enterprise Software
4 5 (4.42%) Social Media
5 3 (2.65%) Clustering
5 3 (2.65%) Management Information System
5 3 (2.65%) Replication
5 3 (2.65%) Smart Energy
6 2 (1.77%) NHS
7 1 (0.88%) Blackberry
7 1 (0.88%) Client/Server
7 1 (0.88%) Data Integration
7 1 (0.88%) Data Structures
7 1 (0.88%) Health Informatics
7 1 (0.88%) Informatics
7 1 (0.88%) Mainframe
7 1 (0.88%) Smartphone
7 1 (0.88%) Visualisation
Operating Systems
1 6 (5.31%) Windows
2 3 (2.65%) Linux
2 3 (2.65%) Solaris
2 3 (2.65%) Unix
3 2 (1.77%) Android
3 2 (1.77%) Apple iOS
3 2 (1.77%) Windows XP
3 2 (1.77%) zOS
4 1 (0.88%) Windows 7
4 1 (0.88%) Windows 8
4 1 (0.88%) Windows Server
Processes & Methodologies
1 39 (34.51%) CRM
2 34 (30.09%) Agile Software Development
3 20 (17.70%) Digital Marketing
4 19 (16.81%) User Stories
5 15 (13.27%) Analytics
6 14 (12.39%) Scrum
7 13 (11.50%) Email Marketing
8 12 (10.62%) Business Analysis
8 12 (10.62%) Project Management
9 10 (8.85%) Database Marketing
9 10 (8.85%) Marketing Strategy
9 10 (8.85%) Migration
9 10 (8.85%) Online Marketing
9 10 (8.85%) Stakeholder Management
10 9 (7.96%) Business Intelligence
11 8 (7.08%) Programme Management
12 7 (6.19%) B2C
12 7 (6.19%) Data Migration
12 7 (6.19%) ERP
13 6 (5.31%) E-Commerce
Programming Languages
1 15 (13.27%) Java
2 14 (12.39%) JavaScript
3 13 (11.50%) SQL
4 3 (2.65%) Apex Code
4 3 (2.65%) C#
4 3 (2.65%) C++
4 3 (2.65%) PHP
4 3 (2.65%) PL/SQL
5 2 (1.77%) Apple Swift
5 2 (1.77%) Objective-C
5 2 (1.77%) SQR
6 1 (0.88%) C
6 1 (0.88%) Python
6 1 (0.88%) SOQL
6 1 (0.88%) T-SQL
Qualifications
1 5 (4.42%) PRINCE2 Certification
2 2 (1.77%) PMI Certification
2 2 (1.77%) PMP
3 1 (0.88%) Degree
3 1 (0.88%) ITIL Certification
3 1 (0.88%) MBA
3 1 (0.88%) MOS
Quality Assurance & Compliance
1 9 (7.96%) Data Quality
2 3 (2.65%) QA
3 1 (0.88%) SLA
System Software
1 3 (2.65%) Active Directory
2 2 (1.77%) Apache ZooKeeper
2 2 (1.77%) Varnish
3 1 (0.88%) Microsoft App-V
3 1 (0.88%) VirtualBox
3 1 (0.88%) XenApp
Systems Management
1 2 (1.77%) Kibana
1 2 (1.77%) logstash
2 1 (0.88%) Capistrano
2 1 (0.88%) SCCM
2 1 (0.88%) SCOM
Vendors
1 22 (19.47%) Microsoft
2 15 (13.27%) SAP
3 14 (12.39%) Salesforce.com
4 6 (5.31%) Google
4 6 (5.31%) NetSuite
5 5 (4.42%) Oracle
6 4 (3.54%) Adobe
6 4 (3.54%) Facebook
7 3 (2.65%) Intershop
8 2 (1.77%) Citrix
8 2 (1.77%) ForgeRock
8 2 (1.77%) Salesforce Marketing Cloud
8 2 (1.77%) Sitecore
9 1 (0.88%) Ariba
9 1 (0.88%) Dell
9 1 (0.88%) IBM Sterling
9 1 (0.88%) Lotus
9 1 (0.88%) Red Hat
9 1 (0.88%) Sybase
9 1 (0.88%) TIBCO
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