The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Edinburgh region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Marketing
Rank 71 68 56
Rank change year-on-year
-3 -12
Contract jobs citing Marketing 9 8 8
As % of all contract IT jobs located in Edinburgh 0.66% 0.71% 1.10%
As % of the General category 1.16% 1.55% 2.32%
Number of daily rates quoted 4 6 1
Average daily rate
Keep up to 90%
of your Daily Rate
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£400 £410 £90
Average daily rate % change year-on-year
-2.43% +355.55%
UK excluding London average daily rate £363 £350 £330
% change year-on-year
+3.57% +6.06%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £18.00 £15.50 £23.50
% change year-on-year
+16.12% -34.04%
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Edinburgh region.

General Category
Edinburgh
Contract IT job ads with a match in the
General category
773 515 345
As % of all contract IT jobs located in Edinburgh 56.51% 45.78% 47.33%
Number of daily rates quoted 388 248 152
Average daily rate £400 £400 £395
Average daily rate % change year-on-year
- +1.26%
90% offered a daily rate of more than £305 £264 £229
10% offered a daily rate of more than £550 £500 £501
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 5 5 9
Average hourly rate £11.00 £14.00 £15.00
Average hourly rate % change year-on-year
-21.42% -6.66%
UK excluding London average hourly rate £26.25 £22.00 £25.00
% change year-on-year
+19.31% -12.00%

Marketing
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Edinburgh region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Edinburgh

Marketing
Daily Rate Trend in Edinburgh

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Edinburgh region.

Marketing Daily Rate Trend in Edinburgh

Marketing
Daily Rate Histogram in Edinburgh

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Edinburgh region over the 3 months to 30 January 2015.

Marketing Daily Rate Histogram in Edinburgh

Marketing
Hourly Rate Trend in Edinburgh

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Edinburgh region.

Marketing Hourly Rate Trend in Edinburgh

Marketing
Top 30 Related IT Skills in Edinburgh

For the 6 months to 30 January 2015, IT contractor jobs across the Edinburgh region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 14 (50.00%) Finance
1 14 (50.00%) Banking
2 13 (46.43%) Retail
2 13 (46.43%) Digital Marketing
3 12 (42.86%) Data Warehouse
4 10 (35.71%) IBM
4 10 (35.71%) Campaign Management
5 9 (32.14%) Retail Banking
6 8 (28.57%) Unica
7 7 (25.00%) Stakeholder Management
8 4 (14.29%) Business Intelligence
9 3 (10.71%) SQL
9 3 (10.71%) Microsoft
9 3 (10.71%) CMS
9 3 (10.71%) Migration
9 3 (10.71%) Content Management
9 3 (10.71%) SQL Server Reporting Services
9 3 (10.71%) MS PowerPoint
9 3 (10.71%) Web Development
9 3 (10.71%) SQL Server Integration Services
10 2 (7.14%) Drupal
10 2 (7.14%) Blog
10 2 (7.14%) Wealth Management
10 2 (7.14%) QlikView
10 2 (7.14%) Direct Marketing
10 2 (7.14%) HubSpot
10 2 (7.14%) SAS Data Integration Studio
10 2 (7.14%) Tableau
10 2 (7.14%) Facebook
10 2 (7.14%) Twitter

Marketing
Top Related IT Skills in Edinburgh by Category

For the 6 months to 30 January 2015, IT contractor jobs across the Edinburgh region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (10.71%) CMS
2 2 (7.14%) Drupal
2 2 (7.14%) SAS
Applications
1 3 (10.71%) MS PowerPoint
2 1 (3.57%) MS Visio
Business Applications
1 1 (3.57%) SAP Oil and Gas
Database & Business Intelligence
1 12 (42.86%) Data Warehouse
2 3 (10.71%) SQL Server Reporting Services
2 3 (10.71%) SQL Server Integration Services
3 2 (7.14%) QlikView
3 2 (7.14%) SAS Data Integration Studio
3 2 (7.14%) SQL Server Analysis Services
3 2 (7.14%) SQL Server
4 1 (3.57%) Big Data
Development Applications
1 1 (3.57%) Axure RP
General
1 14 (50.00%) Finance
1 14 (50.00%) Banking
2 13 (46.43%) Retail
3 9 (32.14%) Retail Banking
4 2 (7.14%) Legal
4 2 (7.14%) Publishing
5 1 (3.57%) Electronics
5 1 (3.57%) Telecoms
5 1 (3.57%) Back Office
5 1 (3.57%) Manufacturing
Job Titles
1 9 (32.14%) Architect
2 8 (28.57%) Solutions Architect
3 7 (25.00%) Analyst
4 4 (14.29%) Developer
4 4 (14.29%) Business Analyst
5 3 (10.71%) Project Manager
6 2 (7.14%) Financial Services Business Analyst
6 2 (7.14%) Drupal Developer
6 2 (7.14%) Financial Business Analyst
6 2 (7.14%) SAS Analyst
6 2 (7.14%) Communications Manager
6 2 (7.14%) Technical Analyst
7 1 (3.57%) Consultant
7 1 (3.57%) Security Consultant
7 1 (3.57%) Programme Manager
7 1 (3.57%) IT Project Manager
7 1 (3.57%) SQL Developer
7 1 (3.57%) Change Analyst
7 1 (3.57%) Procurement Manager
7 1 (3.57%) Change Manager
Libraries, Frameworks & Software Standards
1 2 (7.14%) RSS
2 1 (3.57%) Velocity
Miscellaneous
1 2 (7.14%) Blog
1 2 (7.14%) Open Source
1 2 (7.14%) Social Media
1 2 (7.14%) Streaming Video
2 1 (3.57%) Management Information System
2 1 (3.57%) DTV
2 1 (3.57%) User Experience
2 1 (3.57%) Analytical Skills
2 1 (3.57%) Computer Science
2 1 (3.57%) Credit Risk
Processes & Methodologies
1 13 (46.43%) Digital Marketing
2 10 (35.71%) Campaign Management
3 7 (25.00%) Stakeholder Management
4 4 (14.29%) Business Intelligence
5 3 (10.71%) Migration
5 3 (10.71%) Content Management
5 3 (10.71%) Web Development
6 2 (7.14%) Wealth Management
6 2 (7.14%) Direct Marketing
6 2 (7.14%) Data Migration
6 2 (7.14%) Customer Analysis
6 2 (7.14%) Systems Analysis
6 2 (7.14%) SEO
6 2 (7.14%) Validation
6 2 (7.14%) Risk Management
7 1 (3.57%) E-Commerce
7 1 (3.57%) ERP
7 1 (3.57%) PRINCE2
7 1 (3.57%) UML
7 1 (3.57%) CRM
Programming Languages
1 3 (10.71%) SQL
2 1 (3.57%) C
2 1 (3.57%) T-SQL
Qualifications
1 1 (3.57%) PRINCE2 Certification
1 1 (3.57%) Degree
Vendors
1 10 (35.71%) IBM
2 8 (28.57%) Unica
3 3 (10.71%) Microsoft
4 2 (7.14%) HubSpot
4 2 (7.14%) Tableau
4 2 (7.14%) Facebook
4 2 (7.14%) Twitter
4 2 (7.14%) Teradata
5 1 (3.57%) Chordiant
5 1 (3.57%) SAP
5 1 (3.57%) Salesforce.com
5 1 (3.57%) Endeca
Edinburgh
Computer Futures
Rate: £175 - £200 per annum + competitive
Posted: 16 days ago