The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Edinburgh region. Included is a guide to the salaries offered in IT jobs that have cited Marketing over the 3 months to 16 January 2017 with a comparison to the same period over the previous 2 years.

3 months to
16 Jan 2017
Same period 2016 Same period 2015
Marketing
Scotland / Edinburgh
Rank 50 38 61
Rank change year-on-year
-12 +23
Permanent jobs citing Marketing 40 62 44
As % of all permanent IT jobs located in Edinburgh 3.69% 5.01% 3.31%
As % of the General category 8.23% 8.84% 5.91%
Number of salaries quoted 27 55 27
Median salary £47,500 £38,000 £40,000
Median salary % change year-on-year
+25.00% -5.00%
90% offered a salary of more than £32,400 £27,000 £27,000
10% offered a salary of more than £53,500 £67,500 £51,000
UK excluding London median salary £40,000 £40,000 £37,500
% change year-on-year
- +6.66%

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Edinburgh region.

General Category
Edinburgh
Permanent IT job ads with a match in the
General category
486 701 744
As % of all permanent IT jobs located in Edinburgh 44.88% 56.62% 55.98%
Number of salaries quoted 315 452 465
Median salary £47,500 £47,500 £47,000
Median salary % change year-on-year
- +1.06%
90% offered a salary of more than £35,000 £32,450 £32,500
10% offered a salary of more than £70,000 £75,000 £67,500
UK excluding London median salary £45,000 £45,000 £45,000

Marketing
Jobs Demand Trend in Edinburgh

The demand trend of job ads across the Edinburgh region citing Marketing as a proportion of all IT jobs with a match in the General category.

Marketing Jobs Demand Trend in Edinburgh

Marketing
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Edinburgh region.

Marketing Salary Trend in Edinburgh

Marketing
Salary Histogram in Edinburgh

This chart provides a salary histogram for IT jobs citing Marketing across the Edinburgh region over the 3 months to 16 January 2017.

Marketing Salary Histogram in Edinburgh

Marketing
Top 30 Related IT Skills in Edinburgh

For the 6 months to 16 January 2017, IT jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Edinburgh region with a requirement for Marketing.

1 27 (27.84%) Analytics
2 24 (24.74%) Business Intelligence
2 24 (24.74%) Finance
3 20 (20.62%) Degree
4 18 (18.56%) SQL
5 16 (16.49%) Java
5 16 (16.49%) JavaScript
6 15 (15.46%) CRM
6 15 (15.46%) Agile Software Development
7 14 (14.43%) SAP
7 14 (14.43%) Analytical Skills
8 13 (13.40%) Big Data
8 13 (13.40%) HTML
9 12 (12.37%) C#
9 12 (12.37%) CSS
9 12 (12.37%) Adobe
9 12 (12.37%) Telecoms
9 12 (12.37%) Web Analytics
9 12 (12.37%) Customer Insight
9 12 (12.37%) Presales
10 11 (11.34%) Data Analysis
11 10 (10.31%) Software Engineering
11 10 (10.31%) Digital Marketing
11 10 (10.31%) SAS
11 10 (10.31%) .NET
12 9 (9.28%) MySQL
12 9 (9.28%) SAP BW
12 9 (9.28%) SAP SD
12 9 (9.28%) Microsoft
12 9 (9.28%) SAP CRM

Marketing
Top Related IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 10 (10.31%) SAS
2 6 (6.19%) WordPress
3 3 (3.09%) CMS
4 2 (2.06%) Elasticsearch
4 2 (2.06%) SharePoint
4 2 (2.06%) Sitecore CMS
5 1 (1.03%) Apache
5 1 (1.03%) Drupal
5 1 (1.03%) SharePoint Server
5 1 (1.03%) SilverStripe
Applications
1 6 (6.19%) Adobe Illustrator
1 6 (6.19%) InDesign
1 6 (6.19%) Photoshop
2 3 (3.09%) Adobe Creative Suite
2 3 (3.09%) MS Excel
3 2 (2.06%) MS PowerPoint
3 2 (2.06%) SPSS
4 1 (1.03%) InVision
4 1 (1.03%) Maya
4 1 (1.03%) MS Office
4 1 (1.03%) MS Visio
Business Applications
1 9 (9.28%) SAP CRM
1 9 (9.28%) SAP SD
2 8 (8.25%) assyst
3 5 (5.15%) SAP Oil and Gas
4 2 (2.06%) Dynamics CRM
Cloud Services
1 5 (5.15%) Google Analytics
2 4 (4.12%) SaaS
3 2 (2.06%) Amazon AWS
3 2 (2.06%) Microsoft Azure
Communications & Networking
1 2 (2.06%) Internet
2 1 (1.03%) Cisco IPT
2 1 (1.03%) Firewall
2 1 (1.03%) SMS
2 1 (1.03%) WAN
Database & Business Intelligence
1 13 (13.40%) Big Data
2 9 (9.28%) BusinessObjects Business Intelligence
2 9 (9.28%) MySQL
2 9 (9.28%) SAP BW
2 9 (9.28%) SAP HANA
3 7 (7.22%) NoSQL
4 6 (6.19%) Amazon Redshift
4 6 (6.19%) Apache Cassandra
4 6 (6.19%) MongoDB
4 6 (6.19%) PostgreSQL
4 6 (6.19%) RDBMS
4 6 (6.19%) Relational Database
5 3 (3.09%) Data Mining
5 3 (3.09%) SQL Server
5 3 (3.09%) SQL Server Reporting Services
6 2 (2.06%) Data Warehouse
6 2 (2.06%) SQL Server Analysis Services
6 2 (2.06%) SQL Server Integration Services
7 1 (1.03%) MS Access
7 1 (1.03%) Power BI
Development Applications
1 4 (4.12%) JIRA
2 2 (2.06%) Git (software)
2 2 (2.06%) Subversion
3 1 (1.03%) Balsamiq Mockups
General
1 24 (24.74%) Finance
2 12 (12.37%) Telecoms
3 6 (6.19%) Advertising
3 6 (6.19%) Manufacturing
4 5 (5.15%) Banking
4 5 (5.15%) Electronics
5 3 (3.09%) Legal
6 2 (2.06%) Brand Awareness
6 2 (2.06%) Dutch Language
6 2 (2.06%) French Language
6 2 (2.06%) German Language
7 1 (1.03%) Aerospace
7 1 (1.03%) Automotive
7 1 (1.03%) Billing
7 1 (1.03%) Investment Banking
7 1 (1.03%) Publishing
Job Titles
1 21 (21.65%) Developer
2 19 (19.59%) Consultant
3 9 (9.28%) Architect
3 9 (9.28%) CRM Architect
3 9 (9.28%) CRM Solutions Architect
3 9 (9.28%) SAP Architect
3 9 (9.28%) SAP Solutions Architect
3 9 (9.28%) Solutions Architect
4 8 (8.25%) Applications Developer
4 8 (8.25%) ITSM Consultant
4 8 (8.25%) Marketing Manager
4 8 (8.25%) Presales Consultant
4 8 (8.25%) Web Developer
5 7 (7.22%) Analyst
6 6 (6.19%) Senior Developer
6 6 (6.19%) Senior Software Engineer
6 6 (6.19%) Software Engineer
6 6 (6.19%) Web Applications Developer
7 5 (5.15%) Senior Software Developer
7 5 (5.15%) Software Developer
Libraries, Frameworks & Software Standards
1 13 (13.40%) HTML
2 12 (12.37%) CSS
3 10 (10.31%) .NET
4 3 (3.09%) AngularJS
4 3 (3.09%) ASP.NET
4 3 (3.09%) React
5 2 (2.06%) Apache Cordova
5 2 (2.06%) ASP.NET MVC
5 2 (2.06%) DirectX
5 2 (2.06%) J2EE
5 2 (2.06%) OpenGL
5 2 (2.06%) PhoneGap
5 2 (2.06%) RabbitMQ
5 2 (2.06%) Ruby on Rails
5 2 (2.06%) XML
6 1 (1.03%) Ajax
6 1 (1.03%) DOM
6 1 (1.03%) Middleware
6 1 (1.03%) Spring
6 1 (1.03%) Web Services
Miscellaneous
1 14 (14.43%) Analytical Skills
2 9 (9.28%) Credit Risk
3 8 (8.25%) Social Media
4 6 (6.19%) Blog
4 6 (6.19%) Copywriting
5 5 (5.15%) Algorithms
6 3 (3.09%) Data Structures
6 3 (3.09%) User Experience
6 3 (3.09%) Visualisation
7 2 (2.06%) 3D Graphics
7 2 (2.06%) Graphic Design
7 2 (2.06%) Mobile App
7 2 (2.06%) Social Network
8 1 (1.03%) Animation
8 1 (1.03%) Driving Licence
8 1 (1.03%) Enterprise Software
8 1 (1.03%) Mathematics
8 1 (1.03%) Physics
8 1 (1.03%) Statistics
Operating Systems
1 3 (3.09%) Android
1 3 (3.09%) Apple iOS
1 3 (3.09%) Linux
Processes & Methodologies
1 27 (27.84%) Analytics
2 24 (24.74%) Business Intelligence
3 15 (15.46%) Agile Software Development
3 15 (15.46%) CRM
4 12 (12.37%) Customer Insight
4 12 (12.37%) Presales
4 12 (12.37%) Web Analytics
5 11 (11.34%) Data Analysis
6 10 (10.31%) Digital Marketing
6 10 (10.31%) Software Engineering
7 9 (9.28%) Order to Cash
7 9 (9.28%) Service Management
8 8 (8.25%) B2B
8 8 (8.25%) Data Management
8 8 (8.25%) IT Asset Management
8 8 (8.25%) ITIL
8 8 (8.25%) ITSM
8 8 (8.25%) Market Research
8 8 (8.25%) Predictive Analytics
9 6 (6.19%) Web Development
Programming Languages
1 18 (18.56%) SQL
2 16 (16.49%) Java
2 16 (16.49%) JavaScript
3 12 (12.37%) C#
4 7 (7.22%) C++
5 5 (5.15%) PHP
5 5 (5.15%) Python
5 5 (5.15%) Ruby
6 2 (2.06%) R
7 1 (1.03%) C
7 1 (1.03%) Fortran
Qualifications
1 20 (20.62%) Degree
2 8 (8.25%) ITIL Certification
3 3 (3.09%) CISSP
4 2 (2.06%) CISA
4 2 (2.06%) CRISC
5 1 (1.03%) BICSI Certification
5 1 (1.03%) BICSI RCDD
5 1 (1.03%) CISM
5 1 (1.03%) PhD
Quality Assurance & Compliance
1 8 (8.25%) COBIT
2 1 (1.03%) GDPR
2 1 (1.03%) ISO 9001
2 1 (1.03%) ISO/IEC 27001
2 1 (1.03%) MiFID
2 1 (1.03%) QA
System Software
1 1 (1.03%) NFS
Systems Management
1 2 (2.06%) Puppet
2 1 (1.03%) Systems Management Server (SMS)
Vendors
1 14 (14.43%) SAP
2 12 (12.37%) Adobe
3 9 (9.28%) Microsoft
4 7 (7.22%) Salesforce.com
5 6 (6.19%) Facebook
5 6 (6.19%) Google
5 6 (6.19%) Hootsuite
5 6 (6.19%) Pardot
5 6 (6.19%) Twitter
5 6 (6.19%) Vertica
6 3 (3.09%) Oracle
6 3 (3.09%) Sitecore
7 2 (2.06%) IBM
7 2 (2.06%) Omniture
8 1 (1.03%) Cognizant
8 1 (1.03%) Cognos
8 1 (1.03%) Tableau
Edinburgh, Midlothian
Deerfoot IT Resources Ltd
Salary: £40000 - £50000 per annum + excellent benefits
Posted: 2 hours ago
Edinburgh, Midlothian
7 Fifty Two Solutions Ltd
Salary: Benefits
Posted: 3 days ago
Edinburgh, Midlothian
Harvey Nash plc
Salary: £30000 - £40000 per annum
Posted: 5 days ago
Edinburgh, Midlothian
HAYS INFORMATION TECHNOLOGY
Salary: £30000.00 - £35000.00 per annum
Posted: 3 days ago
Edinburgh, Midlothian
Harvey Nash plc
Salary: Excellent OTE, Bonus and benefits
Posted: 4 days ago
Edinburgh
Deerfoot IT Resources Ltd
Salary: £60000 per annum
Posted: 11 days ago
Edinburgh, Midlothian
Evolution Recruitment Solutions
Salary: 40,000 to 50,000 + Benefits
Posted: 2 days ago
Edinburgh
People Source Consulting
Salary: £35000 - £50000 per annum + amazing benefits
Posted: 10 days ago
Edinburgh, Midlothian
Candidate Source
Salary: Up to £45,000 per annum + Bonus + Beer on a Friday
Posted: 5 days ago