The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Marketing
Rank 57 65 57
Rank change year-on-year
+8 -8
Permanent jobs citing Marketing 48 41 36
As % of all permanent IT jobs located in Edinburgh 3.42% 2.87% 3.09%
As % of the General category 6.09% 5.60% 6.11%
Number of salaries quoted 30 23 23
Average salary £38,750 £32,500 £40,000
Average salary % change year-on-year
+19.23% -18.75%
90% offered a salary of more than £27,450 £24,200 £26,300
10% offered a salary of more than £53,000 £43,500 £50,000
UK excluding London average salary £37,500 £37,500 £36,000
% change year-on-year
- +4.16%
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Edinburgh region.

General Category
Edinburgh
Permanent IT job ads with a match in the
General category
788 732 589
As % of all permanent IT jobs located in Edinburgh 56.17% 51.19% 50.60%
Number of salaries quoted 482 469 405
Average salary £47,000 £45,000 £45,000
Average salary % change year-on-year
+4.44% -
90% offered a salary of more than £32,500 £28,000 £29,500
10% offered a salary of more than £74,500 £62,500 £67,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Edinburgh region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Edinburgh

Marketing
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Edinburgh region.

Marketing Salary Trend in Edinburgh

Marketing
Salary Histogram in Edinburgh

This chart provides a salary histogram for IT jobs citing Marketing across the Edinburgh region over the 3 months to 24 December 2014.

Marketing Salary Histogram in Edinburgh

Marketing
Top 30 Related IT Skills in Edinburgh

For the 6 months to 24 December 2014, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 39 (45.35%) JavaScript
1 39 (45.35%) Finance
2 36 (41.86%) HTML
2 36 (41.86%) CSS
3 30 (34.88%) Agile Software Development
4 27 (31.40%) jQuery
5 24 (27.91%) Digital Marketing
6 22 (25.58%) Analytics
7 20 (23.26%) SQL
7 20 (23.26%) Degree
7 20 (23.26%) HTML5
7 20 (23.26%) User Experience
8 18 (20.93%) Social Media
9 17 (19.77%) Games
9 17 (19.77%) Analytical Skills
10 16 (18.60%) CSS3
11 15 (17.44%) Microsoft
12 14 (16.28%) Photoshop
12 14 (16.28%) SEO
13 13 (15.12%) Project Management
14 12 (13.95%) Web Services
14 12 (13.95%) CRM
14 12 (13.95%) Mentoring
15 11 (12.79%) Python
15 11 (12.79%) Web Development
16 9 (10.47%) SQL Server
16 9 (10.47%) XML
16 9 (10.47%) Scrum
16 9 (10.47%) Unit Testing
16 9 (10.47%) Sass

Marketing
Top Related IT Skills in Edinburgh by Category

For the 6 months to 24 December 2014, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 8 (9.30%) SAS
1 8 (9.30%) Node.js
2 7 (8.14%) IIS
3 4 (4.65%) Oracle Workflow
3 4 (4.65%) WordPress
4 3 (3.49%) CMS
5 2 (2.33%) Drupal
6 1 (1.16%) GlassFish
6 1 (1.16%) Umbraco
6 1 (1.16%) Apache
6 1 (1.16%) Tomcat
6 1 (1.16%) SharePoint
6 1 (1.16%) nginx
6 1 (1.16%) TeamSite
Applications
1 14 (16.28%) Photoshop
2 7 (8.14%) MS Excel
2 7 (8.14%) GIMP
3 3 (3.49%) Adobe Creative Suite
4 2 (2.33%) InDesign
5 1 (1.16%) Adobe After Effects
5 1 (1.16%) SPSS
5 1 (1.16%) Adobe Illustrator
Business Applications
1 5 (5.81%) Dynamics CRM
2 4 (4.65%) Oracle 11i
2 4 (4.65%) Oracle EBS
2 4 (4.65%) Oracle iRecruitment
2 4 (4.65%) Oracle General Ledger
2 4 (4.65%) Oracle EBS R12
2 4 (4.65%) Oracle iProcurement
2 4 (4.65%) Oracle Payables
2 4 (4.65%) Oracle Procure-to-Pay
2 4 (4.65%) Oracle Receivables
2 4 (4.65%) Oracle Cash Management
3 3 (3.49%) WebTrends
3 3 (3.49%) Google Analytics
Cloud Services
1 7 (8.14%) Amazon AWS
2 4 (4.65%) Amazon EC2
3 2 (2.33%) SaaS
Communications & Networking
1 3 (3.49%) Internet
2 1 (1.16%) SSL
Database & Business Intelligence
1 9 (10.47%) SQL Server
2 7 (8.14%) Hadoop
3 5 (5.81%) SQL Server 2005
3 5 (5.81%) MySQL
3 5 (5.81%) Relational Database
3 5 (5.81%) SQL Server 2008
4 4 (4.65%) Oracle Reports
4 4 (4.65%) Big Data
4 4 (4.65%) Oracle BI Publisher
5 2 (2.33%) Data Mining
6 1 (1.16%) Data Warehouse
6 1 (1.16%) Base SAS
6 1 (1.16%) SAS Enterprise Guide
6 1 (1.16%) SAS Data Integration Studio
Development Applications
1 8 (9.30%) Git (software)
2 7 (8.14%) Mercurial
2 7 (8.14%) QUnit
2 7 (8.14%) Jasmine
2 7 (8.14%) Grunt
2 7 (8.14%) PhantomJS
3 5 (5.81%) Team Foundation Server
4 4 (4.65%) JIRA
4 4 (4.65%) Oracle APEX
4 4 (4.65%) Oracle Forms
5 3 (3.49%) Bugzilla
6 2 (2.33%) FogBugz
7 1 (1.16%) Jenkins
7 1 (1.16%) Axure RP
7 1 (1.16%) Hudson
7 1 (1.16%) Subversion
7 1 (1.16%) InstallShield
7 1 (1.16%) TeamCity
General
1 39 (45.35%) Finance
2 17 (19.77%) Games
3 7 (8.14%) Advertising
4 5 (5.81%) Manufacturing
4 5 (5.81%) Back Office
5 4 (4.65%) General Ledger
6 3 (3.49%) Banking
6 3 (3.49%) Retail
6 3 (3.49%) Telecoms
6 3 (3.49%) Legal
7 2 (2.33%) Law
7 2 (2.33%) Multimedia
8 1 (1.16%) Publishing
Job Titles
1 24 (27.91%) Developer
2 16 (18.60%) Analyst
3 12 (13.95%) Designer
4 10 (11.63%) Digital Designer
5 9 (10.47%) Front-End Developer
6 7 (8.14%) Consultant
7 5 (5.81%) Senior Developer
7 5 (5.81%) .NET Developer
7 5 (5.81%) C# Developer
7 5 (5.81%) ASP.NET Developer
7 5 (5.81%) C# .NET Developer
7 5 (5.81%) C# ASP.NET Developer
8 4 (4.65%) Senior Digital Designer
8 4 (4.65%) Senior Front-End Developer
8 4 (4.65%) Senior Designer
8 4 (4.65%) Oracle Technical Consultant
8 4 (4.65%) E-Business Consultant
8 4 (4.65%) Business Consultant
8 4 (4.65%) Senior Oracle Consultant
8 4 (4.65%) Senior Oracle Technical Consultant
Libraries, Frameworks & Software Standards
1 36 (41.86%) CSS
1 36 (41.86%) HTML
2 27 (31.40%) jQuery
3 20 (23.26%) HTML5
4 16 (18.60%) CSS3
5 12 (13.95%) Web Services
6 9 (10.47%) XML
6 9 (10.47%) Sass
7 7 (8.14%) Ember.js
7 7 (8.14%) Zepto.js
7 7 (8.14%) AngularJS
7 7 (8.14%) Backbone.js
8 6 (6.98%) .NET
8 6 (6.98%) LAMP
9 5 (5.81%) WCF
9 5 (5.81%) ASP.NET
9 5 (5.81%) ASP.NET Web Forms
10 4 (4.65%) WebSockets
10 4 (4.65%) XSL
11 3 (3.49%) XSLT
Miscellaneous
1 20 (23.26%) User Experience
2 18 (20.93%) Social Media
3 17 (19.77%) Analytical Skills
4 8 (9.30%) Mobile App
5 7 (8.14%) Xbox
6 6 (6.98%) Mathematics
6 6 (6.98%) Computer Science
6 6 (6.98%) Blog
7 4 (4.65%) E-Learning
7 4 (4.65%) Data Protection Act
8 3 (3.49%) Statistics
8 3 (3.49%) EPoS
8 3 (3.49%) Management Information System
8 3 (3.49%) Photography
9 2 (2.33%) Digital Media
9 2 (2.33%) Economics
10 1 (1.16%) Graphic Design
10 1 (1.16%) Clustering
10 1 (1.16%) EMV
10 1 (1.16%) Client/Server
Operating Systems
1 8 (9.30%) Linux
2 5 (5.81%) Windows
3 1 (1.16%) UNIX
3 1 (1.16%) Mac OS
Processes & Methodologies
1 30 (34.88%) Agile Software Development
2 24 (27.91%) Digital Marketing
3 22 (25.58%) Analytics
4 14 (16.28%) SEO
5 13 (15.12%) Project Management
6 12 (13.95%) CRM
6 12 (13.95%) Mentoring
7 11 (12.79%) Web Development
8 9 (10.47%) Unit Testing
8 9 (10.47%) Scrum
9 8 (9.30%) OO
10 7 (8.14%) E-Commerce
10 7 (8.14%) B2B
10 7 (8.14%) Configuration Management
10 7 (8.14%) TDD
10 7 (8.14%) Business Analysis
10 7 (8.14%) Business Development
10 7 (8.14%) OpenUP
10 7 (8.14%) Customer Engagement
10 7 (8.14%) Responsive Web Design
Programming Languages
1 39 (45.35%) JavaScript
2 20 (23.26%) SQL
3 11 (12.79%) Python
4 8 (9.30%) Java
5 7 (8.14%) ActionScript
6 5 (5.81%) PL/SQL
6 5 (5.81%) C#
7 4 (4.65%) PHP
7 4 (4.65%) Ruby
8 3 (3.49%) Perl
9 2 (2.33%) XPath
10 1 (1.16%) Bash Shell
10 1 (1.16%) R
Qualifications
1 20 (23.26%) Degree
2 4 (4.65%) MBA
2 4 (4.65%) OCP
2 4 (4.65%) Oracle Certification
2 4 (4.65%) ITIL Certification
3 1 (1.16%) PMP
3 1 (1.16%) PMI Certification
3 1 (1.16%) ISTQB
3 1 (1.16%) ISEB
Quality Assurance & Compliance
1 4 (4.65%) ISO 9001
1 4 (4.65%) SLA
2 3 (3.49%) QA
System Software
1 2 (2.33%) VMware Infrastructure
1 2 (2.33%) Docker
Systems Management
1 2 (2.33%) Puppet
1 2 (2.33%) Opscode Chef
Vendors
1 15 (17.44%) Microsoft
2 6 (6.98%) Oracle
3 5 (5.81%) Google
4 4 (4.65%) Adobe
5 2 (2.33%) VMware
6 1 (1.16%) HP
6 1 (1.16%) Salesforce.com
6 1 (1.16%) Ab Initio
6 1 (1.16%) ExactTarget
6 1 (1.16%) SAP
Edinburgh, Midlothian
Sanderson
Salary: excellent benefits and bonus
Posted: 5 days ago
Edinburgh, Midlothian
Sanderson
Posted: 10 days ago
Edinburgh
DP Connect
Salary: £40000 - £45000 per annum + Pension, Benefits, Bonus
Posted: 11 days ago
Edinburgh
Nigel Frank International Limited - Newcastle
Salary: £50000 - £55000 per annum + benefits + bonus
Posted: 26 days ago