The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 20 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Aug 2014
Same period 2013 Same period 2012
Marketing
Rank 70 55 68
Rank change year-on-year
-15 +13
Permanent jobs citing Marketing 36 37 23
As % of all permanent IT jobs located in Edinburgh 2.44% 3.02% 1.91%
As % of the General category 4.97% 5.94% 3.96%
Number of salaries quoted 23 24 16
Average salary £40,000 £30,500 £35,000
Average salary % change year-on-year
+31.14% -12.85%
90% offered a salary of more than £30,100 £24,000 £29,000
10% offered a salary of more than £50,000 £52,200 £57,500
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Edinburgh region.

General Category
Edinburgh
Permanent IT job ads with a match in the
General category
724 623 581
As % of all permanent IT jobs located in Edinburgh 48.99% 50.86% 48.34%
Number of salaries quoted 464 372 380
Average salary £45,000 £46,250 £45,000
Average salary % change year-on-year
-2.70% +2.77%
90% offered a salary of more than £30,000 £30,500 £30,000
10% offered a salary of more than £65,000 £65,000 £61,500
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Edinburgh region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Edinburgh

Marketing
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Edinburgh region.

Marketing Salary Trend in Edinburgh

Marketing
Salary Histogram in Edinburgh

This chart provides a salary histogram for IT jobs citing Marketing across the Edinburgh region over the 3 months to 20 August 2014.

Marketing Salary Histogram in Edinburgh

Marketing
Top 30 Related IT Skills in Edinburgh

For the 6 months to 20 August 2014, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 47 (39.83%) Finance
2 45 (38.14%) Degree
3 41 (34.75%) SQL
4 28 (23.73%) Microsoft
4 28 (23.73%) Analytics
5 26 (22.03%) HTML
5 26 (22.03%) JavaScript
6 24 (20.34%) MS Excel
7 22 (18.64%) CSS
8 21 (17.80%) SAS
9 20 (16.95%) jQuery
10 15 (12.71%) Project Management
10 15 (12.71%) Business Intelligence
10 15 (12.71%) Business Development
10 15 (12.71%) Agile Software Development
11 14 (11.86%) .NET
12 13 (11.02%) Google
12 13 (11.02%) Product Management
12 13 (11.02%) Social Media
12 13 (11.02%) Enterprise Software
13 12 (10.17%) Digital Marketing
14 11 (9.32%) Computer Science
14 11 (9.32%) SQL Server
14 11 (9.32%) ASP.NET
14 11 (9.32%) XML
14 11 (9.32%) Workflow
15 10 (8.47%) CMS
15 10 (8.47%) CRM
15 10 (8.47%) Business Analysis
16 9 (7.63%) Software Engineering

Marketing
Top Related IT Skills in Edinburgh by Category

For the 6 months to 20 August 2014, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 21 (17.80%) SAS
2 10 (8.47%) CMS
3 7 (5.93%) SharePoint
4 5 (4.24%) IIS
4 5 (4.24%) Oracle Workflow
4 5 (4.24%) Drupal
4 5 (4.24%) Umbraco
5 2 (1.69%) Tomcat
6 1 (0.85%) Lync
6 1 (0.85%) SharePoint Server
6 1 (0.85%) TeamSite
6 1 (0.85%) Apache
6 1 (0.85%) MS Exchange
Applications
1 24 (20.34%) MS Excel
2 9 (7.63%) MS Office
3 6 (5.08%) Photoshop
4 5 (4.24%) MS PowerPoint
5 4 (3.39%) Adobe Illustrator
5 4 (3.39%) PowerPivot
6 2 (1.69%) InDesign
7 1 (0.85%) FastStats
7 1 (0.85%) SPSS
Business Applications
1 5 (4.24%) Oracle 11i
1 5 (4.24%) Oracle EBS
1 5 (4.24%) Oracle iRecruitment
1 5 (4.24%) Google Analytics
1 5 (4.24%) Oracle General Ledger
1 5 (4.24%) Oracle EBS R12
1 5 (4.24%) Oracle iProcurement
1 5 (4.24%) Oracle Payables
1 5 (4.24%) Oracle Procure-to-Pay
1 5 (4.24%) Oracle Receivables
1 5 (4.24%) Oracle Cash Management
2 4 (3.39%) WebTrends
3 1 (0.85%) SAP Oil and Gas
3 1 (0.85%) SiteCatalyst
Cloud Services
1 4 (3.39%) Microsoft Azure
2 3 (2.54%) Amazon EC2
3 1 (0.85%) Cloud Computing
3 1 (0.85%) SaaS
Communications & Networking
1 2 (1.69%) WAN
2 1 (0.85%) DHCP
2 1 (0.85%) TCP/IP
2 1 (0.85%) DNS
2 1 (0.85%) SSL
2 1 (0.85%) SAN
2 1 (0.85%) IPsec
2 1 (0.85%) VLAN
2 1 (0.85%) Cisco IOS
2 1 (0.85%) LDAP
Database & Business Intelligence
1 11 (9.32%) SQL Server
2 7 (5.93%) SQL Server Reporting Services
2 7 (5.93%) SQL Server Analysis Services
3 6 (5.08%) SQL Server 2008
4 5 (4.24%) QlikView
4 5 (4.24%) Oracle Reports
4 5 (4.24%) Oracle BI Publisher
5 4 (3.39%) Azure SQL Database
5 4 (3.39%) Microsoft Analysis Services
5 4 (3.39%) Spotfire
5 4 (3.39%) PerformancePoint
6 3 (2.54%) NoSQL
6 3 (2.54%) SQL Server Integration Services
6 3 (2.54%) OLAP
6 3 (2.54%) Data Warehouse
6 3 (2.54%) OLTP
6 3 (2.54%) RDBMS
6 3 (2.54%) Big Data
6 3 (2.54%) NewSQL
6 3 (2.54%) Relational Database
Development Applications
1 5 (4.24%) Visual Studio
1 5 (4.24%) Oracle Forms
1 5 (4.24%) InstallShield
1 5 (4.24%) Team Foundation Server
1 5 (4.24%) Visual Studio Tools for Office
1 5 (4.24%) Oracle APEX
1 5 (4.24%) MSBuild
2 1 (0.85%) Jenkins
2 1 (0.85%) Selenium
2 1 (0.85%) WebDriver
2 1 (0.85%) Hudson
2 1 (0.85%) Subversion
General
1 47 (39.83%) Finance
2 8 (6.78%) Legal
3 7 (5.93%) Manufacturing
3 7 (5.93%) Telecoms
3 7 (5.93%) Banking
3 7 (5.93%) Law
4 5 (4.24%) Retail
4 5 (4.24%) General Ledger
4 5 (4.24%) Advertising
5 4 (3.39%) Games
5 4 (3.39%) French Language
5 4 (3.39%) German Language
6 2 (1.69%) Multimedia
6 2 (1.69%) Billing
6 2 (1.69%) Investment Banking
7 1 (0.85%) Spanish Language
7 1 (0.85%) Dutch Language
7 1 (0.85%) Electronics
7 1 (0.85%) Automotive
Job Titles
1 27 (22.88%) Analyst
2 22 (18.64%) Developer
3 19 (16.10%) Consultant
4 14 (11.86%) Product Manager
5 13 (11.02%) Software Manager
6 10 (8.47%) MI Analyst
7 8 (6.78%) Senior Consultant
8 6 (5.08%) .NET Developer
8 6 (5.08%) Web Analyst
9 5 (4.24%) Senior Oracle Consultant
9 5 (4.24%) Senior Oracle Technical Consultant
9 5 (4.24%) Oracle Technical Consultant
9 5 (4.24%) Senior Business Consultant
9 5 (4.24%) E-Business Consultant
9 5 (4.24%) Business Consultant
9 5 (4.24%) ASP.NET Developer
9 5 (4.24%) Sales Consultant
9 5 (4.24%) Senior Developer
9 5 (4.24%) Technical Consultant
9 5 (4.24%) Senior Technical Consultant
Libraries, Frameworks & Software Standards
1 26 (22.03%) HTML
2 22 (18.64%) CSS
3 20 (16.95%) jQuery
4 14 (11.86%) .NET
5 11 (9.32%) ASP.NET
5 11 (9.32%) XML
6 8 (6.78%) CSS3
6 8 (6.78%) XSLT
7 7 (5.93%) HTML5
8 5 (4.24%) XSL
8 5 (4.24%) WinForms
8 5 (4.24%) Ajax
8 5 (4.24%) .NET Remoting
8 5 (4.24%) .NET Framework
8 5 (4.24%) JSON
8 5 (4.24%) OOXML
8 5 (4.24%) SOAP
8 5 (4.24%) Web Services
9 3 (2.54%) JDBC
10 2 (1.69%) Backbone.js
Miscellaneous
1 13 (11.02%) Social Media
1 13 (11.02%) Enterprise Software
2 11 (9.32%) Computer Science
3 6 (5.08%) Blog
4 5 (4.24%) Data Protection Act
4 5 (4.24%) Mathematics
4 5 (4.24%) N-Tier
4 5 (4.24%) Management Information System
5 4 (3.39%) Smartphone
5 4 (3.39%) Visualisation
6 3 (2.54%) Mobile App
7 2 (1.69%) Economics
7 2 (1.69%) Digital Media
7 2 (1.69%) Photography
7 2 (1.69%) Video Editing
7 2 (1.69%) 3D Graphics
7 2 (1.69%) Client/Server
7 2 (1.69%) Mainframe
8 1 (0.85%) EMV
8 1 (0.85%) DTV
Operating Systems
1 9 (7.63%) Windows
2 5 (4.24%) Linux
2 5 (4.24%) Windows Server 2012
3 3 (2.54%) Ubuntu
4 1 (0.85%) Windows Vista
4 1 (0.85%) Windows 7
4 1 (0.85%) UNIX
4 1 (0.85%) Windows 2000
4 1 (0.85%) Windows XP
4 1 (0.85%) Mac OS X
Processes & Methodologies
1 28 (23.73%) Analytics
2 15 (12.71%) Business Intelligence
2 15 (12.71%) Project Management
2 15 (12.71%) Agile Software Development
2 15 (12.71%) Business Development
3 13 (11.02%) Product Management
4 12 (10.17%) Digital Marketing
5 11 (9.32%) Workflow
6 10 (8.47%) CRM
6 10 (8.47%) Business Analysis
7 9 (7.63%) Data Analysis
7 9 (7.63%) Software Engineering
7 9 (7.63%) Service Delivery
8 8 (6.78%) SEO
8 8 (6.78%) Customer Analytics
9 7 (5.93%) Practice Management
9 7 (5.93%) Quantitative Analysis
10 6 (5.08%) Continuous Integration
10 6 (5.08%) Web Development
10 6 (5.08%) Customer Analysis
Programming Languages
1 41 (34.75%) SQL
2 26 (22.03%) JavaScript
3 9 (7.63%) Java
4 8 (6.78%) C#
5 6 (5.08%) PL/SQL
6 5 (4.24%) XQuery
7 4 (3.39%) PHP
8 2 (1.69%) Python
8 2 (1.69%) R
9 1 (0.85%) MATLAB
9 1 (0.85%) PowerShell
9 1 (0.85%) Bash Shell
9 1 (0.85%) VB
Qualifications
1 45 (38.14%) Degree
2 5 (4.24%) MBA
2 5 (4.24%) ITIL Certification
2 5 (4.24%) Microsoft Certification
2 5 (4.24%) OCP
2 5 (4.24%) Oracle Certification
3 2 (1.69%) PRINCE2 Certification
3 2 (1.69%) PMP
3 2 (1.69%) PMI Certification
Quality Assurance & Compliance
1 5 (4.24%) ISO 9001
1 5 (4.24%) SLA
2 4 (3.39%) Data Quality
System Software
1 6 (5.08%) VMware Infrastructure
2 1 (0.85%) Hyper-V
2 1 (0.85%) DFS Replication
2 1 (0.85%) Active Directory
Systems Management
1 1 (0.85%) SCCM
Vendors
1 28 (23.73%) Microsoft
2 13 (11.02%) Google
3 7 (5.93%) VMware
3 7 (5.93%) Oracle
3 7 (5.93%) Reuters
4 6 (5.08%) Alterian
4 6 (5.08%) SmartFocus
5 5 (4.24%) Tableau
5 5 (4.24%) Adobe
6 4 (3.39%) BT
6 4 (3.39%) Red Hat
7 2 (1.69%) MicroStrategy
7 2 (1.69%) NetApp
7 2 (1.69%) HP
7 2 (1.69%) SAP
8 1 (0.85%) Cognos
8 1 (0.85%) Cisco
8 1 (0.85%) IBM
8 1 (0.85%) EMC
8 1 (0.85%) Citrix
Edinburgh, Midlothian
FPSG Connect
Posted: 19 hours ago
Edinburgh, Midlothian
Randstad Sourceright
Salary: £25000 - £33000 per annum + Bens
Posted: 22 hours ago
Edinburgh
Mason Frank
Salary: £31000 - £35000 per annum + Benefits
Posted: Yesterday
Edinburgh, Midlothian
JM
Salary: £30000 - £36000 per annum
Posted: Yesterday
Edinburgh, Midlothian
Sanderson
Posted: 4 days ago
Edinburgh
Skyscanner
Posted: 4 days ago
Edinburgh
Skyscanner
Posted: 4 days ago
Edinburgh, Midlothian
Head Resourcing
Salary: £25000 - £35000 per annum + benefits
Posted: 5 days ago
Edinburgh
Reed Technology - UK Posting Account
Salary: negotiable DOE
Posted: 18 days ago
Edinburgh
Computer Futures
Salary: competitive
Posted: 27 days ago