The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 70 57 68
Rank change year-on-year
-13 +11
Permanent jobs citing Marketing 39 42 25
As % of all permanent IT jobs located in Edinburgh 2.61% 3.32% 2.05%
As % of the General category 4.99% 6.35% 4.17%
Number of salaries quoted 23 26 20
Average salary £35,000 £30,000 £33,250
Average salary % change year-on-year
+16.66% -9.77%
90% offered a salary of more than £29,200 £24,000 £25,650
10% offered a salary of more than £50,000 £50,750 £50,500
UK excluding London average salary £39,500 £35,000 £35,000
% change year-on-year
+12.85% -
Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Edinburgh region.

General Category
Edinburgh
Permanent IT job ads with a match in the
General category
782 661 599
As % of all permanent IT jobs located in Edinburgh 52.38% 52.25% 49.14%
Number of salaries quoted 489 425 405
Average salary £42,500 £46,500 £45,000
Average salary % change year-on-year
-8.60% +3.33%
90% offered a salary of more than £30,000 £31,200 £29,000
10% offered a salary of more than £65,000 £62,500 £65,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Edinburgh region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Edinburgh

Marketing
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Edinburgh region.

Marketing Salary Trend in Edinburgh

Marketing
Salary Histogram in Edinburgh

This chart provides a salary histogram for IT jobs citing Marketing across the Edinburgh region over the 3 months to 19 September 2014.

Marketing Salary Histogram in Edinburgh

Marketing
Top 30 Related IT Skills in Edinburgh

For the 6 months to 19 September 2014, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 45 (41.67%) Finance
2 38 (35.19%) SQL
3 36 (33.33%) Degree
4 27 (25.00%) HTML
5 26 (24.07%) Analytical Skills
6 25 (23.15%) Analytics
6 25 (23.15%) JavaScript
7 24 (22.22%) CSS
8 23 (21.30%) Microsoft
9 22 (20.37%) jQuery
10 20 (18.52%) SAS
11 19 (17.59%) MS Excel
11 19 (17.59%) Agile Software Development
12 15 (13.89%) Business Intelligence
12 15 (13.89%) Social Media
13 14 (12.96%) Digital Marketing
14 12 (11.11%) Business Development
14 12 (11.11%) CSS3
15 11 (10.19%) HTML5
15 11 (10.19%) Product Management
15 11 (10.19%) Enterprise Software
15 11 (10.19%) User Experience
15 11 (10.19%) Business Analysis
15 11 (10.19%) Google
15 11 (10.19%) .NET
16 10 (9.26%) SQL Server
16 10 (9.26%) Computer Science
17 9 (8.33%) Java
17 9 (8.33%) XML
17 9 (8.33%) CRM

Marketing
Top Related IT Skills in Edinburgh by Category

For the 6 months to 19 September 2014, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (18.52%) SAS
2 9 (8.33%) CMS
3 7 (6.48%) SharePoint
4 5 (4.63%) IIS
4 5 (4.63%) Oracle Workflow
4 5 (4.63%) Umbraco
4 5 (4.63%) Drupal
5 2 (1.85%) Apache
5 2 (1.85%) Tomcat
6 1 (0.93%) MS Exchange
6 1 (0.93%) SharePoint Server
6 1 (0.93%) TeamSite
6 1 (0.93%) GlassFish
6 1 (0.93%) nginx
6 1 (0.93%) Lync
6 1 (0.93%) Node.js
Applications
1 19 (17.59%) MS Excel
2 8 (7.41%) Photoshop
3 5 (4.63%) MS PowerPoint
4 4 (3.70%) Adobe Illustrator
4 4 (3.70%) MS Office
4 4 (3.70%) PowerPivot
5 2 (1.85%) InDesign
6 1 (0.93%) FastStats
6 1 (0.93%) SPSS
Business Applications
1 5 (4.63%) Oracle 11i
1 5 (4.63%) Oracle EBS
1 5 (4.63%) Oracle iRecruitment
1 5 (4.63%) Oracle General Ledger
1 5 (4.63%) Oracle EBS R12
1 5 (4.63%) Oracle iProcurement
1 5 (4.63%) Oracle Payables
1 5 (4.63%) Oracle Procure-to-Pay
1 5 (4.63%) Oracle Receivables
1 5 (4.63%) Oracle Cash Management
2 4 (3.70%) Google Analytics
2 4 (3.70%) WebTrends
3 1 (0.93%) SAP Oil and Gas
3 1 (0.93%) SiteCatalyst
Cloud Services
1 4 (3.70%) Microsoft Azure
2 3 (2.78%) Amazon EC2
3 2 (1.85%) SaaS
4 1 (0.93%) Cloud Computing
Communications & Networking
1 2 (1.85%) WAN
2 1 (0.93%) DHCP
2 1 (0.93%) DNS
2 1 (0.93%) SSL
2 1 (0.93%) SAN
2 1 (0.93%) IPsec
2 1 (0.93%) VLAN
2 1 (0.93%) Cisco IOS
2 1 (0.93%) LDAP
Database & Business Intelligence
1 10 (9.26%) SQL Server
2 7 (6.48%) SQL Server Reporting Services
2 7 (6.48%) SQL Server Analysis Services
3 5 (4.63%) QlikView
3 5 (4.63%) Oracle Reports
3 5 (4.63%) Oracle BI Publisher
4 4 (3.70%) Relational Database
4 4 (3.70%) Azure SQL Database
4 4 (3.70%) Microsoft Analysis Services
4 4 (3.70%) Spotfire
4 4 (3.70%) PerformancePoint
5 3 (2.78%) NoSQL
5 3 (2.78%) SQL Server 2008
5 3 (2.78%) SQL Server Integration Services
5 3 (2.78%) MySQL
5 3 (2.78%) OLAP
5 3 (2.78%) Data Warehouse
5 3 (2.78%) OLTP
5 3 (2.78%) RDBMS
5 3 (2.78%) Big Data
Development Applications
1 5 (4.63%) Oracle APEX
1 5 (4.63%) Oracle Forms
2 4 (3.70%) InstallShield
2 4 (3.70%) Team Foundation Server
3 3 (2.78%) Visual Studio Tools for Office
3 3 (2.78%) Visual Studio
3 3 (2.78%) MSBuild
4 2 (1.85%) Jenkins
4 2 (1.85%) Hudson
5 1 (0.93%) Subversion
5 1 (0.93%) WebDriver
5 1 (0.93%) Axure RP
5 1 (0.93%) Selenium
5 1 (0.93%) TeamCity
5 1 (0.93%) Git (software)
General
1 45 (41.67%) Finance
2 8 (7.41%) Banking
3 7 (6.48%) Manufacturing
3 7 (6.48%) Advertising
4 5 (4.63%) General Ledger
4 5 (4.63%) Retail
4 5 (4.63%) Telecoms
5 4 (3.70%) Games
5 4 (3.70%) Legal
6 3 (2.78%) French Language
6 3 (2.78%) German Language
6 3 (2.78%) Law
7 2 (1.85%) Multimedia
7 2 (1.85%) Investment Banking
8 1 (0.93%) Electronics
Job Titles
1 27 (25.00%) Analyst
2 19 (17.59%) Consultant
3 17 (15.74%) Developer
4 12 (11.11%) Product Manager
5 11 (10.19%) Software Manager
6 10 (9.26%) Designer
7 8 (7.41%) MI Analyst
7 8 (7.41%) Senior Consultant
8 7 (6.48%) Digital Designer
9 6 (5.56%) Web Analyst
10 5 (4.63%) Senior Oracle Consultant
10 5 (4.63%) Senior Oracle Technical Consultant
10 5 (4.63%) Oracle Technical Consultant
10 5 (4.63%) E-Business Consultant
10 5 (4.63%) Oracle Consultant
10 5 (4.63%) Sales Consultant
10 5 (4.63%) Senior Technical Consultant
10 5 (4.63%) Senior Business Consultant
10 5 (4.63%) Technical Consultant
10 5 (4.63%) .NET Developer
Libraries, Frameworks & Software Standards
1 27 (25.00%) HTML
2 24 (22.22%) CSS
3 22 (20.37%) jQuery
4 12 (11.11%) CSS3
5 11 (10.19%) HTML5
5 11 (10.19%) .NET
6 9 (8.33%) XML
7 8 (7.41%) ASP.NET
8 6 (5.56%) XSLT
9 5 (4.63%) XSL
10 3 (2.78%) JDBC
10 3 (2.78%) SOAP
10 3 (2.78%) Web Services
10 3 (2.78%) .NET Remoting
10 3 (2.78%) .NET Framework
10 3 (2.78%) JSON
10 3 (2.78%) OOXML
10 3 (2.78%) WinForms
10 3 (2.78%) Ajax
11 2 (1.85%) Semantic HTML
Miscellaneous
1 26 (24.07%) Analytical Skills
2 15 (13.89%) Social Media
3 11 (10.19%) Enterprise Software
3 11 (10.19%) User Experience
4 10 (9.26%) Computer Science
5 6 (5.56%) Blog
5 6 (5.56%) Management Information System
6 5 (4.63%) Data Protection Act
6 5 (4.63%) Mathematics
7 4 (3.70%) Visualisation
8 3 (2.78%) N-Tier
8 3 (2.78%) Mobile App
9 2 (1.85%) Digital Media
9 2 (1.85%) Client/Server
9 2 (1.85%) Mainframe
9 2 (1.85%) 3D Graphics
9 2 (1.85%) Economics
9 2 (1.85%) Photography
9 2 (1.85%) Video Editing
10 1 (0.93%) Open Source
Operating Systems
1 8 (7.41%) Windows
2 6 (5.56%) Linux
3 3 (2.78%) Ubuntu
3 3 (2.78%) Windows Server 2012
4 1 (0.93%) Mac OS X
4 1 (0.93%) UNIX
Processes & Methodologies
1 25 (23.15%) Analytics
2 19 (17.59%) Agile Software Development
3 15 (13.89%) Business Intelligence
4 14 (12.96%) Digital Marketing
5 12 (11.11%) Business Development
6 11 (10.19%) Product Management
6 11 (10.19%) Business Analysis
7 9 (8.33%) Project Management
7 9 (8.33%) CRM
7 9 (8.33%) Service Delivery
7 9 (8.33%) SEO
7 9 (8.33%) Workflow
8 8 (7.41%) Data Analysis
8 8 (7.41%) Quantitative Analysis
9 6 (5.56%) Web Development
9 6 (5.56%) Software Engineering
9 6 (5.56%) Web Design
9 6 (5.56%) ITIL
9 6 (5.56%) Customer Analytics
10 5 (4.63%) Responsive Web Design
Programming Languages
1 38 (35.19%) SQL
2 25 (23.15%) JavaScript
3 9 (8.33%) Java
4 6 (5.56%) PL/SQL
5 4 (3.70%) C#
5 4 (3.70%) PHP
6 3 (2.78%) Python
6 3 (2.78%) XQuery
7 2 (1.85%) Bash Shell
7 2 (1.85%) R
8 1 (0.93%) VB
8 1 (0.93%) MATLAB
8 1 (0.93%) Ruby
8 1 (0.93%) PowerShell
Qualifications
1 36 (33.33%) Degree
2 5 (4.63%) OCP
2 5 (4.63%) Oracle Certification
2 5 (4.63%) ITIL Certification
2 5 (4.63%) MBA
3 3 (2.78%) Microsoft Certification
Quality Assurance & Compliance
1 5 (4.63%) ISO 9001
1 5 (4.63%) SLA
2 4 (3.70%) Data Quality
System Software
1 4 (3.70%) VMware Infrastructure
2 2 (1.85%) Docker
3 1 (0.93%) Active Directory
3 1 (0.93%) Hyper-V
3 1 (0.93%) DFS Replication
Systems Management
1 2 (1.85%) Puppet
1 2 (1.85%) Opscode Chef
2 1 (0.93%) SCCM
Vendors
1 23 (21.30%) Microsoft
2 11 (10.19%) Google
3 7 (6.48%) Oracle
4 5 (4.63%) Adobe
4 5 (4.63%) VMware
4 5 (4.63%) Tableau
5 4 (3.70%) Alterian
5 4 (3.70%) SmartFocus
6 3 (2.78%) Red Hat
6 3 (2.78%) Reuters
7 2 (1.85%) MicroStrategy
7 2 (1.85%) NetApp
7 2 (1.85%) HP
7 2 (1.85%) SAP
8 1 (0.93%) Cognos
8 1 (0.93%) Cisco
8 1 (0.93%) IBM
8 1 (0.93%) EMC
8 1 (0.93%) Citrix
8 1 (0.93%) Business Objects
Edinburgh, Midlothian
Head Resourcing
Salary: Excellent DOE
Posted: Yesterday
Edinburgh, Midlothian
PwC Careers in the UK
Posted: 2 days ago
Edinburgh, Midlothian
Premier Group Recruitment
Salary: £25000 - £30000 per annum + Benefits.
Posted: 2 days ago
Edinburgh, Midlothian
FPSG Connect
Posted: 3 days ago
Edinburgh, Midlothian
Uniting Ambition
Salary: £35k - 40k per year
Posted: 5 days ago
Edinburgh
Recruitment Genius
Salary: £28000 - £33000 per annum
Posted: 8 days ago