The first table below looks at the prevalence of the term Marketing in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 23 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Edinburgh region.

Location
3 months to
23 May 2013
Same period 2012 Same period 2011
Marketing
Rank 59 59 39
Rank change year-on-year
0 -20
Permanent jobs citing Marketing 27 33 78
As % of all permanent IT jobs located in Edinburgh 2.538% 2.414% 4.918%
As % of the General category 4.729% 5.069% 8.894%
Number of salaries quoted 24 27 53
Average salary £43,750 £37,500 £35,000
Average salary % change year-on-year
+16.66% +7.14%
90% offered a salary of more than £25,750 £26,500 £23,800
10% offered a salary of more than £100,000 £50,000 £65,000
UK excluding London average salary £37,500 £35,000 £35,000
% change year-on-year
+7.14% -
All of the General Category
Edinburgh
Permanent IT job ads with a match in the
General category
571 651 877
As % of all permanent IT jobs located in Edinburgh 53.67% 47.62% 55.30%
Number of salaries quoted 282 429 634
Average salary £45,000 £45,000 £45,000
90% offered a salary of more than £29,000 £28,500 £30,000
10% offered a salary of more than £67,500 £62,000 £75,000
UK excluding London average salary £42,500 £42,500 £41,000
% change year-on-year
- +3.65%
Marketing
Scotland

Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Edinburgh region as a proportion of the total demand within the General category.

Edinburgh Marketing Jobs Demand Trend

Marketing
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Edinburgh region.

Edinburgh Marketing Salary Trend

Marketing
Salary Histogram

This chart provides a salary histogram for IT jobs citing Marketing across the Edinburgh region over the 3 months to 23 May 2013.

Edinburgh Marketing Salary Histogram

Marketing
Top 30 Related IT Skills

For the 6 months to 23 May 2013, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 12 (30.00%) Analytics
2 11 (27.50%) SQL
2 11 (27.50%) SQL Server
2 11 (27.50%) SQL Server Reporting Services
3 9 (22.50%) SQL Server Integration Services
4 8 (20.00%) Information Management
4 8 (20.00%) Finance
4 8 (20.00%) SQL Server Analysis Services
4 8 (20.00%) SQL Server 2008
5 7 (17.50%) Windows Azure
5 7 (17.50%) Project Management
5 7 (17.50%) PHP
5 7 (17.50%) Degree
6 6 (15.00%) Stakeholder Management
6 6 (15.00%) T-SQL
6 6 (15.00%) .NET
7 5 (12.50%) C#
7 5 (12.50%) ASP
7 5 (12.50%) SAS
7 5 (12.50%) Business Intelligence
7 5 (12.50%) Data Management
7 5 (12.50%) Azure SQL Database
7 5 (12.50%) Big Data
8 4 (10.00%) Oracle BI EE
8 4 (10.00%) VHDL
8 4 (10.00%) Verilog
8 4 (10.00%) Drupal
8 4 (10.00%) Digital Marketing
8 4 (10.00%) Advertising
8 4 (10.00%) Field-Programmable Gate Array

Marketing
Top Related IT Skills by Category

For the 6 months to 23 May 2013, IT jobs across the Edinburgh region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Development
1 6 (15.00%) .NET
2 5 (12.50%) ASP
3 4 (10.00%) CSS
4 3 (7.500%) LAMP
5 2 (5.000%) CSS3
5 2 (5.000%) HTML5
5 2 (5.000%) jQuery
5 2 (5.000%) Web Services
6 1 (2.500%) HTML
6 1 (2.500%) XHTML
6 1 (2.500%) JSON
6 1 (2.500%) Dojo
6 1 (2.500%) Spring
6 1 (2.500%) Hibernate
6 1 (2.500%) Sass
Application Platforms
1 7 (17.50%) Windows Azure
2 5 (12.50%) SAS
3 4 (10.00%) Drupal
4 3 (7.500%) Apache
5 2 (5.000%) Magento
Applications
1 2 (5.000%) MS Excel
2 1 (2.500%) Photoshop
2 1 (2.500%) MS Visio
2 1 (2.500%) SPSS
2 1 (2.500%) Fireworks
2 1 (2.500%) Adobe Illustrator
Business Applications
1 4 (10.00%) Oracle EBS
2 3 (7.500%) HFM
2 3 (7.500%) Hyperion Planning
3 1 (2.500%) Dynamics CRM
3 1 (2.500%) Oracle iRecruitment
Communications & Networking
1 4 (10.00%) Wireless
1 4 (10.00%) Ethernet
2 1 (2.500%) Broadband
2 1 (2.500%) Internet
Database & Business Intelligence
1 11 (27.50%) SQL Server
1 11 (27.50%) SQL Server Reporting Services
2 9 (22.50%) SQL Server Integration Services
3 8 (20.00%) SQL Server Analysis Services
3 8 (20.00%) SQL Server 2008
4 5 (12.50%) Azure SQL Database
4 5 (12.50%) Big Data
5 4 (10.00%) Oracle BI EE
5 4 (10.00%) Data Mining
5 4 (10.00%) Data Warehouse
6 3 (7.500%) OLAP
6 3 (7.500%) MySQL
6 3 (7.500%) Oracle OLAP
6 3 (7.500%) Oracle 11g
6 3 (7.500%) Essbase
6 3 (7.500%) Hadoop
6 3 (7.500%) Oracle Exadata
7 1 (2.500%) RDBMS
7 1 (2.500%) Microsoft Analysis Services
7 1 (2.500%) SQL Server 2005
Development Applications
1 2 (5.000%) Axure RP
2 1 (2.500%) Dreamweaver
General
1 8 (20.00%) Finance
2 4 (10.00%) Advertising
2 4 (10.00%) Electronics
3 2 (5.000%) Banking
3 2 (5.000%) Retail
4 1 (2.500%) Investment Banking
4 1 (2.500%) Automotive
Job Titles
1 12 (30.00%) Developer
2 8 (20.00%) Analyst
3 7 (17.50%) SQL Developer
4 6 (15.00%) SQL Server Developer
5 5 (12.50%) Consultant
6 4 (10.00%) Senior Design Engineer
6 4 (10.00%) Senior FPGA Engineer
6 4 (10.00%) Design Engineer
6 4 (10.00%) FPGA Engineer
6 4 (10.00%) Digital Design Engineer
7 3 (7.500%) Project Manager
7 3 (7.500%) Business Intelligence Consultant
7 3 (7.500%) Business Consultant
7 3 (7.500%) Data Analyst
7 3 (7.500%) Designer
7 3 (7.500%) OBIEE Consultant
8 2 (5.000%) Project Analyst
8 2 (5.000%) Product Manager
8 2 (5.000%) Project Support Analyst
8 2 (5.000%) UI Designer
Miscellaneous
1 4 (10.00%) VHDL
1 4 (10.00%) Verilog
1 4 (10.00%) Field-Programmable Gate Array
1 4 (10.00%) ASIC
2 3 (7.500%) Management Information System
2 3 (7.500%) Oracle Exalogic
2 3 (7.500%) Oracle Exalytics
3 2 (5.000%) Statistics
3 2 (5.000%) EPoS
4 1 (2.500%) Client/Server
4 1 (2.500%) Credit Risk
4 1 (2.500%) Blog
4 1 (2.500%) FMCG
4 1 (2.500%) Social Media
4 1 (2.500%) Mobile App
Operating Systems
1 3 (7.500%) Linux
2 1 (2.500%) Android
2 1 (2.500%) Apple iOS
Processes & Methodologies
1 12 (30.00%) Analytics
2 8 (20.00%) Information Management
3 7 (17.50%) Project Management
4 6 (15.00%) Stakeholder Management
5 5 (12.50%) Business Intelligence
5 5 (12.50%) Data Management
6 4 (10.00%) Digital Marketing
7 3 (7.500%) ETL
7 3 (7.500%) ERP
7 3 (7.500%) DRM
7 3 (7.500%) Web Development
7 3 (7.500%) Master Data Management
8 2 (5.000%) Data Analysis
8 2 (5.000%) Business Development
8 2 (5.000%) Business Analysis
8 2 (5.000%) Logistics
9 1 (2.500%) PRINCE2
9 1 (2.500%) CRM
9 1 (2.500%) E-Commerce
9 1 (2.500%) OOP
Programming Languages
1 11 (27.50%) SQL
2 7 (17.50%) PHP
3 6 (15.00%) T-SQL
4 5 (12.50%) C#
5 3 (7.500%) R
6 2 (5.000%) JavaScript
7 1 (2.500%) PL/SQL
7 1 (2.500%) Perl
7 1 (2.500%) Java
7 1 (2.500%) PHP5
Qualifications
1 7 (17.50%) Degree
2 1 (2.500%) HND
2 1 (2.500%) ISEB
Vendors
1 4 (10.00%) Oracle
2 3 (7.500%) Hyperion
2 3 (7.500%) Microsoft
2 3 (7.500%) Endeca
3 1 (2.500%) IBM
3 1 (2.500%) CODA
3 1 (2.500%) Google
Edinburgh, Scotland
The successful Senior Developer must have experience of building solutions for brands or marketing and have a can do attitude, inspire and enthuse the team, plus the following...
Computer Futures
Salary: £38000 - £42000 per annum
Posted: 16 May 2013
Edinburgh, Midlothian
The position offers the chance to head up an analytics function within financial services and play a pivotal role in the further development of a global brand name...
Harnham
Salary: £120000 - £150000 per annum + benefits
Posted: 19 May 2013
Edinburgh, Midlothian
KEYWORDS SAS, SQL, Head of Anlaytics, Director of Analytics, Customer Analysis, Marketing Analytics Manager, Financial Services, Retail Banking, Insurance, FS, Customer Insight, Statistical Analysis, Customer Loyalty, Customer Behaviour,...
Harnham
Salary: £100000 - £160000 per annum + benefits package
Posted: 22 May 2013
Edinburgh, Midlothian
EDINBURGH, Project Manager, Digital, Agency, Account Manager, Client handling, portfolio, campaigns, branding, marketing, Web, Microsites, Mobile, Scotland. My client is a large digital agency with offices in England...
Mortimer Spinks
Salary: £30000 - £45000 per annum + +benefits
Posted: 20 May 2013
Edinburgh, Midlothian
Sopra Group is currently looking for a number of GIS Consultants to join our offices across the UK... The Consultant position will be involved in developing GIS solutions...
Sopra Group Ltd
Salary: Attractive, plus flexible benefits
Posted: 2 May 2013
Edinburgh, Midlothian
Key Modules: Financial, Procurement, Spend and HR Analytics - Analytics and Data Mining : Oracle R Enterprise and Oracle Data Miner - ETL and Data Cleanse and Integration : Oracle Data Integrator,...
ANSON MCCADE
Salary: From £40,000 to £68,000 per annum with a fantastic package in addition
Posted: 20 May 2013