The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Scotland region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 2 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
2 Mar 2015
Same period 2014 Same period 2013
Marketing
Rank 103 94 81
Rank change year-on-year
-9 -13
Contract jobs citing Marketing 20 27 27
As % of all contract IT jobs located in Scotland 0.72% 1.09% 1.31%
As % of the General category 1.58% 2.81% 3.27%
Number of daily rates quoted 9 14 13
Average daily rate
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£275 £403 £388
Average daily rate % change year-on-year
-31.67% +3.87%
90% offered a daily rate of more than £198 £215 £375
10% offered a daily rate of more than £384 £500 £498
UK excluding London average daily rate £375 £370 £325
% change year-on-year
+1.35% +13.84%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £14.00
UK excluding London average hourly rate £18.00 £15.50 £21.50
% change year-on-year
+16.12% -27.90%
Marketing
UK

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Scotland region.

General Category
Scotland
Contract IT job ads with a match in the
General category
1269 960 825
As % of all contract IT jobs located in Scotland 45.86% 38.91% 40.11%
Number of daily rates quoted 670 457 434
Average daily rate £400 £400 £369
Average daily rate % change year-on-year
- +8.47%
90% offered a daily rate of more than £300 £255 £273
10% offered a daily rate of more than £521 £501 £480
UK excluding London average daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 14 11 15
Average hourly rate £32.00 £15.00 £10.50
Average hourly rate % change year-on-year
+113.33% +42.85%
90% offered a hourly rate of more than £10.90 £10.80 £6.19
10% offered a hourly rate of more than £68.00 £19.50 £27.50
UK excluding London average hourly rate £25.00 £24.00 £26.00
% change year-on-year
+4.16% -7.69%

Marketing
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Scotland region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Scotland

Marketing
Daily Rate Trend in Scotland

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Scotland region.

Marketing Daily Rate Trend in Scotland

Marketing
Daily Rate Histogram in Scotland

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Scotland region over the 3 months to 2 March 2015.

Marketing Daily Rate Histogram in Scotland

Marketing
Hourly Rate Trend in Scotland

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Scotland region.

Marketing Hourly Rate Trend in Scotland

Marketing
Contract Job Locations in Scotland

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Scotland region over the 3 months to 2 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh -8 9 £350 -16.66% 10
Glasgow +3 4 £275 -28.10% 2
Aberdeen - 1 - -
Dundee - - - -
Fife - - - -
Midlothian - - - - 1
West Lothian - - - - 1
North Lanarkshire - - - -
Marketing
UK

Marketing
Top 30 Related IT Skills in Scotland

For the 6 months to 2 March 2015, IT contractor jobs across the Scotland region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 21 (47.73%) Finance
2 16 (36.36%) Digital Marketing
3 11 (25.00%) Project Management
3 11 (25.00%) Retail
4 10 (22.73%) Banking
4 10 (22.73%) Data Warehouse
4 10 (22.73%) Campaign Management
5 8 (18.18%) IBM
5 8 (18.18%) SC Cleared
5 8 (18.18%) Security Cleared
6 7 (15.91%) Content Management
6 7 (15.91%) Retail Banking
6 7 (15.91%) CMS
7 6 (13.64%) Project Planning
7 6 (13.64%) Economics
7 6 (13.64%) Unica
7 6 (13.64%) Change Control
8 5 (11.36%) Stakeholder Management
9 4 (9.09%) SQL Server Reporting Services
9 4 (9.09%) Web Development
9 4 (9.09%) Degree
9 4 (9.09%) Business Intelligence
9 4 (9.09%) E-Commerce
9 4 (9.09%) Manufacturing
10 3 (6.82%) Management Information System
10 3 (6.82%) Microsoft
10 3 (6.82%) HTML
10 3 (6.82%) JavaScript
10 3 (6.82%) SAP
10 3 (6.82%) CSS

Marketing
Top Related IT Skills in Scotland by Category

For the 6 months to 2 March 2015, IT contractor jobs across the Scotland region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 7 (15.91%) CMS
2 2 (4.55%) Drupal
3 1 (2.27%) WordPress
3 1 (2.27%) SAS
3 1 (2.27%) TeamSite
Applications
1 2 (4.55%) MS PowerPoint
2 1 (2.27%) MS Visio
Business Applications
1 1 (2.27%) WebTrends
1 1 (2.27%) SAP MM
1 1 (2.27%) SAP Oil and Gas
1 1 (2.27%) Google Analytics
Communications & Networking
1 1 (2.27%) WAN
Database & Business Intelligence
1 10 (22.73%) Data Warehouse
2 4 (9.09%) SQL Server Reporting Services
3 3 (6.82%) SQL Server Integration Services
4 2 (4.55%) SQL Server Analysis Services
4 2 (4.55%) SQL Server
5 1 (2.27%) Big Data
5 1 (2.27%) Relational Database
Development Applications
1 1 (2.27%) Subversion
1 1 (2.27%) StarTeam
1 1 (2.27%) Git (software)
1 1 (2.27%) Axure RP
1 1 (2.27%) QUnit
General
1 21 (47.73%) Finance
2 11 (25.00%) Retail
3 10 (22.73%) Banking
4 7 (15.91%) Retail Banking
5 4 (9.09%) Manufacturing
6 2 (4.55%) Electronics
6 2 (4.55%) Telecoms
7 1 (2.27%) Pharmaceutical
7 1 (2.27%) Back Office
7 1 (2.27%) Publishing
7 1 (2.27%) Legal
Job Titles
1 13 (29.55%) Analyst
2 7 (15.91%) Developer
2 7 (15.91%) Architect
3 6 (13.64%) Project Manager
3 6 (13.64%) Business Analyst
3 6 (13.64%) Solutions Architect
4 4 (9.09%) Project Analyst
5 2 (4.55%) Financial Business Analyst
5 2 (4.55%) Financial Services Business Analyst
5 2 (4.55%) Drupal Developer
5 2 (4.55%) Coordinator
5 2 (4.55%) Project Coordinator
5 2 (4.55%) IT Project Manager
5 2 (4.55%) Programme Manager
5 2 (4.55%) Web Developer
6 1 (2.27%) Consultant
6 1 (2.27%) Project Planner
6 1 (2.27%) Junior
6 1 (2.27%) SQL Developer
6 1 (2.27%) SAP MM Consultant
Libraries, Frameworks & Software Standards
1 3 (6.82%) HTML
1 3 (6.82%) CSS
1 3 (6.82%) CSS3
2 2 (4.55%) jQuery
2 2 (4.55%) HTML5
3 1 (2.27%) RSS
3 1 (2.27%) Velocity
Miscellaneous
1 6 (13.64%) Economics
2 3 (6.82%) Management Information System
2 3 (6.82%) Mobile App
2 3 (6.82%) Analytical Skills
3 2 (4.55%) Open Source
3 2 (4.55%) Social Media
3 2 (4.55%) Computer Science
4 1 (2.27%) Copywriting
4 1 (2.27%) Blog
4 1 (2.27%) Data Extraction
4 1 (2.27%) Streaming Video
4 1 (2.27%) Derivative
4 1 (2.27%) User Experience
4 1 (2.27%) DTV
Processes & Methodologies
1 16 (36.36%) Digital Marketing
2 11 (25.00%) Project Management
3 10 (22.73%) Campaign Management
4 7 (15.91%) Content Management
5 6 (13.64%) Project Planning
5 6 (13.64%) Change Control
6 5 (11.36%) Stakeholder Management
7 4 (9.09%) E-Commerce
7 4 (9.09%) Business Intelligence
7 4 (9.09%) Web Development
8 3 (6.82%) Agile Software Development
8 3 (6.82%) Analytics
9 2 (4.55%) Capacity Planning
9 2 (4.55%) Waterfall
9 2 (4.55%) ITIL V2
9 2 (4.55%) Continuous Improvement
9 2 (4.55%) User Acceptance Testing
9 2 (4.55%) Direct Marketing
9 2 (4.55%) Wealth Management
9 2 (4.55%) Use Case
Programming Languages
1 3 (6.82%) JavaScript
2 2 (4.55%) SQL
3 1 (2.27%) T-SQL
3 1 (2.27%) PHP
Qualifications
1 8 (18.18%) SC Cleared
1 8 (18.18%) Security Cleared
2 4 (9.09%) Degree
3 1 (2.27%) VCP4
3 1 (2.27%) CRISC
3 1 (2.27%) CISSP
3 1 (2.27%) PRINCE2 Certification
3 1 (2.27%) CISA
3 1 (2.27%) CISM
Quality Assurance & Compliance
1 1 (2.27%) Sarbanes-Oxley
1 1 (2.27%) ISO/IEC 27001
1 1 (2.27%) COBIT
1 1 (2.27%) QA
Systems Management
1 2 (4.55%) HP UCMDB
2 1 (2.27%) WMI
Vendors
1 8 (18.18%) IBM
2 6 (13.64%) Unica
3 3 (6.82%) SAP
3 3 (6.82%) Microsoft
4 2 (4.55%) Serena
4 2 (4.55%) HubSpot
4 2 (4.55%) Tableau
5 1 (2.27%) Facebook
5 1 (2.27%) Twitter
5 1 (2.27%) Business Objects
5 1 (2.27%) Chordiant
5 1 (2.27%) Omniture
5 1 (2.27%) Endeca
5 1 (2.27%) Google
5 1 (2.27%) HP
5 1 (2.27%) Borland
5 1 (2.27%) Salesforce.com
Midlothian
Exposed Solutions
Rate: Competitive
Posted: 3 days ago
Edinburgh
Churchill Frank
Rate: £300 - £400 per day
Posted: 10 days ago
Edinburgh, Midlothian
QA Limited
Rate: £130.12 - £169.88 per week
Posted: 17 days ago