The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Manchester region. Included is a guide to the contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 25 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
25 Sep 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 95 101 81
Rank change year-on-year
+6 -20
Contract jobs citing Google Analytics 12 5 7
As % of all contract IT jobs located in Manchester 0.67% 0.27% 0.51%
As % of the Cloud Services category 6.63% 7.04% 28.00%
Number of daily rates quoted 4 2 0
Median daily rate £344 £475 -
Median daily rate % change year-on-year
-27.63% -
UK excluding London median daily rate £388 £369 £275
% change year-on-year
+5.08% +34.09%
Number of hourly rates quoted 0 1 0
Median hourly rate - £33.64 -
UK excluding London median hourly rate £18.00 £24.00 £37.50
% change year-on-year
-25.00% -36.00%
Google Analytics
North West

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in contract jobs advertised in the Manchester region.

Cloud Services Category
Manchester
Contract IT job ads with a match in the
Cloud Services category
181 71 25
As % of all contract IT jobs located in Manchester 10.10% 3.80% 1.82%
Number of daily rates quoted 108 47 15
Median daily rate £425 £475 £425
Median daily rate % change year-on-year
-10.52% +11.76%
90% offered a daily rate of more than £349 £350 £325
10% offered a daily rate of more than £525 £475 £575
UK excluding London median daily rate £425 £400 £400
% change year-on-year
+6.25% -
Number of hourly rates quoted 0 2 0
Median hourly rate - £33.64 -
UK excluding London median hourly rate £17.88 £25.00 £19.50
% change year-on-year
-28.50% +28.20%

Google Analytics
Jobs Demand Trend in Manchester

The demand trend of contract jobs across the Manchester region citing Google Analytics as a proportion of all IT contracts with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Manchester

Google Analytics
Daily Rate Trend in Manchester

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Manchester region.

Google Analytics Daily Rate Trend in Manchester

Google Analytics
Daily Rate Histogram in Manchester

This chart provides a histogram of daily rates quoted in contract IT jobs citing Google Analytics across the Manchester region over the 3 months to 25 September 2016.

Google Analytics Daily Rate Histogram in Manchester

Google Analytics
Hourly Rate Trend in Manchester

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Google Analytics across the Manchester region.

Google Analytics Hourly Rate Trend in Manchester

Google Analytics
Top 30 Related IT Skills in Manchester

For the 6 months to 25 September 2016, IT contractor jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Manchester region with a requirement for Google Analytics.

1 16 (100.00%) Google
1 16 (100.00%) Analytics
2 6 (37.50%) Marketing
2 6 (37.50%) SQL
2 6 (37.50%) E-Commerce
3 5 (31.25%) SAS
3 5 (31.25%) Business Intelligence
3 5 (31.25%) Oracle
3 5 (31.25%) SEO
3 5 (31.25%) GitHub
4 4 (25.00%) Bitbucket
4 4 (25.00%) Splunk
4 4 (25.00%) Jenkins
4 4 (25.00%) Elasticsearch
4 4 (25.00%) Cucumber
4 4 (25.00%) BDD
4 4 (25.00%) Puppet
4 4 (25.00%) Ansible
4 4 (25.00%) Docker
4 4 (25.00%) logstash
4 4 (25.00%) Opscode Chef
4 4 (25.00%) Kibana
4 4 (25.00%) ELK Stack
4 4 (25.00%) Finance
4 4 (25.00%) Agile Software Development
4 4 (25.00%) Configuration Management
4 4 (25.00%) Drupal
4 4 (25.00%) JMeter
4 4 (25.00%) Unit Testing
4 4 (25.00%) Continuous Integration

Google Analytics
Top Related IT Skills in Manchester by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (31.25%) SAS
2 4 (25.00%) Drupal
2 4 (25.00%) Elasticsearch
3 2 (12.50%) WordPress
Applications
1 3 (18.75%) MS PowerPoint
2 2 (12.50%) MS Excel
2 2 (12.50%) MS Office
Business Applications
1 1 (6.25%) WebTrends
Cloud Services
1 5 (31.25%) GitHub
2 4 (25.00%) Amazon AWS
3 3 (18.75%) Google Cloud Platform
4 1 (6.25%) Adobe Analytics
4 1 (6.25%) Adobe Creative Cloud
4 1 (6.25%) AdWords
4 1 (6.25%) Amazon EC2
4 1 (6.25%) Amazon S3
4 1 (6.25%) Silverpop
4 1 (6.25%) Slack
Communications & Networking
1 1 (6.25%) VoIP
Database & Business Intelligence
1 3 (18.75%) BigQuery
1 3 (18.75%) Data Warehouse
1 3 (18.75%) MySQL
1 3 (18.75%) SAS Enterprise Guide
1 3 (18.75%) SAS Visual Analytics
1 3 (18.75%) SQL Server
1 3 (18.75%) SQL Server Integration Services
1 3 (18.75%) SQL Server Reporting Services
2 2 (12.50%) BusinessObjects
2 2 (12.50%) Oracle BI EE
2 2 (12.50%) Oracle ODI
2 2 (12.50%) QlikView
3 1 (6.25%) Amazon RDS
3 1 (6.25%) SAS EBI
Development Applications
1 4 (25.00%) Bitbucket
1 4 (25.00%) Cucumber
1 4 (25.00%) Git (software)
1 4 (25.00%) Jenkins
1 4 (25.00%) JMeter
2 3 (18.75%) SQL Server Management Studio (SSMS)
General
1 6 (37.50%) Marketing
2 4 (25.00%) Finance
3 2 (12.50%) Brand Awareness
3 2 (12.50%) Retail
Job Titles
1 4 (25.00%) Developer
2 3 (18.75%) Business Intelligence Developer
2 3 (18.75%) Consultant
2 3 (18.75%) Database Developer
2 3 (18.75%) Drupal Consultant
2 3 (18.75%) Web Consultant
3 2 (12.50%) Business Intelligence Manager
3 2 (12.50%) Business Intelligence Project Manager
3 2 (12.50%) Digital Executive
3 2 (12.50%) Project Manager
3 2 (12.50%) SEO Manager
4 1 (6.25%) Analyst
4 1 (6.25%) AWS Developer
4 1 (6.25%) Business Analyst
4 1 (6.25%) Cloud Developer
4 1 (6.25%) Contracts Manager
4 1 (6.25%) DevOps Specialist
4 1 (6.25%) Digital Analyst
4 1 (6.25%) Digital Business Analyst
4 1 (6.25%) Salesforce.com Developer
Libraries, Frameworks & Software Standards
1 4 (25.00%) ELK Stack
2 2 (12.50%) .NET
2 2 (12.50%) HTML
Miscellaneous
1 3 (18.75%) Analytical Skills
2 2 (12.50%) Blog
2 2 (12.50%) Copywriting
2 2 (12.50%) Digital Media
2 2 (12.50%) Social Media
2 2 (12.50%) Social Network
2 2 (12.50%) User Experience
3 1 (6.25%) Computer Science
3 1 (6.25%) Driving Licence
3 1 (6.25%) Economics
3 1 (6.25%) Mathematics
3 1 (6.25%) Statistics
Processes & Methodologies
1 16 (100.00%) Analytics
2 6 (37.50%) E-Commerce
3 5 (31.25%) Business Intelligence
3 5 (31.25%) SEO
4 4 (25.00%) Agile Software Development
4 4 (25.00%) BDD
4 4 (25.00%) Configuration Management
4 4 (25.00%) Continuous Integration
4 4 (25.00%) Unit Testing
5 3 (18.75%) Data Analysis
5 3 (18.75%) ETL
5 3 (18.75%) Security Hardening
5 3 (18.75%) Service Delivery
5 3 (18.75%) Service Management
5 3 (18.75%) Test Automation
5 3 (18.75%) Visual Analytics
6 2 (12.50%) B2B
6 2 (12.50%) Content Development
6 2 (12.50%) Direct Marketing
6 2 (12.50%) Infographics
Programming Languages
1 6 (37.50%) SQL
2 2 (12.50%) PHP
Qualifications
1 3 (18.75%) Degree
System Software
1 4 (25.00%) Docker
Systems Management
1 4 (25.00%) Ansible
1 4 (25.00%) Kibana
1 4 (25.00%) logstash
1 4 (25.00%) Opscode Chef
1 4 (25.00%) Puppet
Vendors
1 16 (100.00%) Google
2 5 (31.25%) Oracle
3 4 (25.00%) Splunk
4 3 (18.75%) Microsoft
4 3 (18.75%) SAP
5 2 (12.50%) Adobe
5 2 (12.50%) Atlassian
5 2 (12.50%) DoubleClick
5 2 (12.50%) Facebook
5 2 (12.50%) Salesforce.com
5 2 (12.50%) Teradata
5 2 (12.50%) Twitter
6 1 (6.25%) Aprimo
6 1 (6.25%) Assembla
6 1 (6.25%) IBM
6 1 (6.25%) Tableau