The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Manchester region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 18 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 64 68 65
Rank change year-on-year
+4 -3
Contract jobs citing Marketing 24 12 26
As % of all contract IT jobs located in Manchester 1.76% 1.01% 1.75%
As % of the General category 5.26% 2.89% 4.36%
Number of daily rates quoted 10 4 24
Average daily rate
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of your Daily Rate
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£308 £278 £338
Average daily rate % change year-on-year
+10.81% -17.77%
90% offered a daily rate of more than £89 £243 £178
10% offered a daily rate of more than £500 £423 £450
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 0 2 0
Average hourly rate - £13.22 -
UK excluding London average hourly rate £22.00 £19.00 £15.50
% change year-on-year
+15.78% +22.58%
Marketing
North West

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Manchester region.

General Category
Manchester
Contract IT job ads with a match in the
General category
456 415 597
As % of all contract IT jobs located in Manchester 33.46% 34.96% 40.23%
Number of daily rates quoted 261 185 285
Average daily rate £400 £364 £328
Average daily rate % change year-on-year
+9.96% +11.06%
90% offered a daily rate of more than £250 £255 £225
10% offered a daily rate of more than £525 £503 £450
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 7 23 24
Average hourly rate £17.50 £17.50 £16.00
Average hourly rate % change year-on-year
- +9.37%
UK excluding London average hourly rate £22.50 £20.75 £28.50
% change year-on-year
+8.43% -27.19%

Marketing
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Manchester region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Manchester

Marketing
Daily Rate Trend in Manchester

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Manchester region.

Marketing Daily Rate Trend in Manchester

Marketing
Daily Rate Histogram in Manchester

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Manchester region over the 3 months to 18 September 2014.

Marketing Daily Rate Histogram in Manchester

Marketing
Hourly Rate Trend in Manchester

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Manchester region.

Marketing Hourly Rate Trend in Manchester

Marketing
Contract Job Locations in Manchester

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the Manchester region over the 3 months to 18 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Wigan - 4 - -
Altrincham - 3 - - 2
Bolton - 1 £350 - 1
Bury - - - -
Cheadle - - - -
Rochdale - - - -
Sale - - - -
Salford - - - -
Stockport - - - -
Marketing
North West

Marketing
Top 30 Related IT Skills in Manchester

For the 6 months to 18 September 2014, IT contractor jobs across the Manchester region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 17 (29.82%) Agile Software Development
2 16 (28.07%) Finance
3 15 (26.32%) Social Media
4 14 (24.56%) Digital Marketing
5 12 (21.05%) E-Commerce
6 10 (17.54%) Analytics
7 9 (15.79%) MS Excel
7 9 (15.79%) HTML
7 9 (15.79%) SAP
8 8 (14.04%) Stakeholder Management
9 7 (12.28%) Google Analytics
9 7 (12.28%) Google
9 7 (12.28%) SQL
9 7 (12.28%) .NET
9 7 (12.28%) CRM
10 6 (10.53%) Project Management
10 6 (10.53%) Adobe
10 6 (10.53%) Programme Management
11 5 (8.77%) CMS
11 5 (8.77%) Manufacturing
11 5 (8.77%) Content Management
11 5 (8.77%) SAP Oil and Gas
11 5 (8.77%) Electronics
11 5 (8.77%) Telecoms
11 5 (8.77%) DTV
11 5 (8.77%) Microsoft
11 5 (8.77%) SharePoint
11 5 (8.77%) Business Intelligence
11 5 (8.77%) SQL Server
11 5 (8.77%) Adobe CQ

Marketing
Top Related IT Skills in Manchester by Category

For the 6 months to 18 September 2014, IT contractor jobs across the Manchester region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 5 (8.77%) SharePoint
1 5 (8.77%) CMS
1 5 (8.77%) Adobe CQ
2 3 (5.26%) WordPress
2 3 (5.26%) Joomla!
3 1 (1.75%) Umbraco
3 1 (1.75%) Apache
Applications
1 9 (15.79%) MS Excel
2 3 (5.26%) MS Visio
3 1 (1.75%) MS PowerPoint
3 1 (1.75%) Photoshop
Business Applications
1 7 (12.28%) Google Analytics
2 5 (8.77%) SAP Oil and Gas
3 4 (7.02%) Dynamics CRM
4 2 (3.51%) Magento
5 1 (1.75%) Oracle CRM
5 1 (1.75%) Oracle ERP
Cloud Services
1 2 (3.51%) SaaS
Communications & Networking
1 4 (7.02%) Intranet
2 2 (3.51%) DNS
2 2 (3.51%) SSL
Database & Business Intelligence
1 5 (8.77%) SQL Server
2 4 (7.02%) SQL Server Integration Services
3 2 (3.51%) Oracle Reports
3 2 (3.51%) SQL Server Reporting Services
4 1 (1.75%) MySQL
4 1 (1.75%) EDMS
4 1 (1.75%) SQL Server Analysis Services
4 1 (1.75%) SQL Server 2008
Development Applications
1 3 (5.26%) Team Foundation Server
General
1 16 (28.07%) Finance
2 5 (8.77%) Manufacturing
2 5 (8.77%) Electronics
2 5 (8.77%) Telecoms
3 4 (7.02%) Games
4 1 (1.75%) Banking
4 1 (1.75%) Retail
4 1 (1.75%) Advertising
4 1 (1.75%) Publishing
Job Titles
1 17 (29.82%) Analyst
2 13 (22.81%) Business Analyst
3 6 (10.53%) Senior Analyst
3 6 (10.53%) Senior Business Analyst
4 5 (8.77%) Project Manager
5 4 (7.02%) Developer
5 4 (7.02%) Content Editor
6 3 (5.26%) Web Content Editor
6 3 (5.26%) Architect
6 3 (5.26%) Consultant
6 3 (5.26%) Service Manager
6 3 (5.26%) Web Editor
6 3 (5.26%) Digital Project Manager
7 2 (3.51%) Process Analyst
7 2 (3.51%) Business Intelligence Analyst
7 2 (3.51%) Communications Manager
7 2 (3.51%) CRM Consultant
7 2 (3.51%) Marketing Manager
7 2 (3.51%) Report Writer
8 1 (1.75%) NHS Project Manager
Libraries, Frameworks & Software Standards
1 9 (15.79%) HTML
2 7 (12.28%) .NET
3 4 (7.02%) CSS
4 1 (1.75%) LAMP
4 1 (1.75%) Ajax
4 1 (1.75%) CodeIgniter
4 1 (1.75%) jQuery
4 1 (1.75%) ASP.NET MVC
4 1 (1.75%) ASP.NET
Miscellaneous
1 15 (26.32%) Social Media
2 5 (8.77%) DTV
3 4 (7.02%) Copywriting
3 4 (7.02%) Blog
4 2 (3.51%) Mathematics
4 2 (3.51%) Management Information System
4 2 (3.51%) Web 2.0
4 2 (3.51%) Statistics
4 2 (3.51%) Mobile App
4 2 (3.51%) Analytical Skills
5 1 (1.75%) User Experience
5 1 (1.75%) Informatics
5 1 (1.75%) NHS
Operating Systems
1 1 (1.75%) Linux
1 1 (1.75%) Apple iOS
Processes & Methodologies
1 17 (29.82%) Agile Software Development
2 14 (24.56%) Digital Marketing
3 12 (21.05%) E-Commerce
4 10 (17.54%) Analytics
5 8 (14.04%) Stakeholder Management
6 7 (12.28%) CRM
7 6 (10.53%) Programme Management
7 6 (10.53%) Project Management
8 5 (8.77%) Business Intelligence
8 5 (8.77%) Content Management
8 5 (8.77%) Online Marketing
9 4 (7.02%) Email Marketing
9 4 (7.02%) Pay per click
9 4 (7.02%) Competitor Analysis
9 4 (7.02%) SEO
10 3 (5.26%) Service Management
10 3 (5.26%) ITIL
10 3 (5.26%) UML
10 3 (5.26%) Business Analysis
10 3 (5.26%) Migration
Programming Languages
1 7 (12.28%) SQL
2 3 (5.26%) Java
3 2 (3.51%) PHP
3 2 (3.51%) VBScript
3 2 (3.51%) VB
4 1 (1.75%) PowerHouse
4 1 (1.75%) C#
4 1 (1.75%) JavaScript
Qualifications
1 4 (7.02%) Degree
2 2 (3.51%) ACCA
2 2 (3.51%) CIPFA
2 2 (3.51%) CIMA
2 2 (3.51%) ICAEW
3 1 (1.75%) Security Cleared
3 1 (1.75%) ITIL Certification
Quality Assurance & Compliance
1 1 (1.75%) SLA
Vendors
1 9 (15.79%) SAP
2 7 (12.28%) Google
3 6 (10.53%) Adobe
4 5 (8.77%) Microsoft
5 4 (7.02%) Coremetrics
5 4 (7.02%) Facebook
5 4 (7.02%) Twitter
6 3 (5.26%) Oracle
7 2 (3.51%) Interwoven
8 1 (1.75%) JD Edwards
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