The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Manchester region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 20 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
20 Oct 2014
Same period 2013 Same period 2012
Google Analytics
Rank 126 144 163
Rank change year-on-year
+18 +19
Permanent jobs citing Google Analytics 70 35 19
As % of all permanent IT jobs located in Manchester 1.68% 0.94% 0.50%
As % of the Business Applications category 16.24% 8.84% 4.82%
Number of salaries quoted 30 28 13
Average salary £30,750 £32,500 £35,000
Average salary % change year-on-year
-5.38% -7.14%
90% offered a salary of more than £21,500 £20,000 £23,600
10% offered a salary of more than £50,000 £49,000 £42,000
UK excluding London average salary £30,500 £30,000 £33,000
% change year-on-year
+1.66% -9.09%
Google Analytics
North West

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Manchester region.

Business Applications Category
Manchester
Permanent IT job ads with a match in the
Business Applications category
431 396 394
As % of all permanent IT jobs located in Manchester 10.34% 10.64% 10.37%
Number of salaries quoted 321 327 327
Average salary £47,500 £47,500 £45,000
Average salary % change year-on-year
- +5.55%
90% offered a salary of more than £27,500 £30,000 £29,000
10% offered a salary of more than £65,000 £62,500 £62,500
UK excluding London average salary £50,000 £50,000 £48,000
% change year-on-year
- +4.16%

Google Analytics
Jobs Demand Trend in Manchester

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Manchester region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Manchester

Google Analytics
Salary Trend in Manchester

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Manchester region.

Google Analytics Salary Trend in Manchester

Google Analytics
Salary Histogram in Manchester

This chart provides a salary histogram for IT jobs citing Google Analytics across the Manchester region over the 3 months to 20 October 2014.

Google Analytics Salary Histogram in Manchester

Google Analytics
Job Locations in Manchester

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the Manchester region over the 3 months to 20 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Altrincham -1 2 £21,000 +5.00% 1
Bolton - 1 - - 1
Google Analytics
North West

Google Analytics
Top 30 Related IT Skills in Manchester

For the 6 months to 20 October 2014, IT jobs across the Manchester region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 134 (100.00%) Google
1 134 (100.00%) Analytics
2 69 (51.49%) SEO
3 68 (50.75%) Marketing
4 64 (47.76%) Web Analytics
5 62 (46.27%) E-Commerce
6 50 (37.31%) Pay per click
7 35 (26.12%) Digital Marketing
8 32 (23.88%) MS Excel
9 31 (23.13%) SQL
9 31 (23.13%) Analytical Skills
10 26 (19.40%) Degree
11 25 (18.66%) User Experience
12 22 (16.42%) HTML
13 18 (13.43%) Data Mining
13 18 (13.43%) Social Media
14 17 (12.69%) Microsoft
15 16 (11.94%) CSS
15 16 (11.94%) Mathematics
16 15 (11.19%) JavaScript
16 15 (11.19%) Advertising
17 14 (10.45%) CMS
17 14 (10.45%) ClickTale
18 13 (9.70%) Tealeaf
18 13 (9.70%) MS Office
18 13 (9.70%) Economics
19 12 (8.96%) Coremetrics
20 11 (8.21%) DB2
20 11 (8.21%) CRM
20 11 (8.21%) Direct Marketing

Google Analytics
Top Related IT Skills in Manchester by Category

For the 6 months to 20 October 2014, IT jobs across the Manchester region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 14 (10.45%) CMS
2 4 (2.99%) WordPress
3 1 (0.75%) Sitecore CMS
Applications
1 32 (23.88%) MS Excel
2 13 (9.70%) MS Office
3 11 (8.21%) Spreadsheet
4 9 (6.72%) Photoshop
5 7 (5.22%) MS PowerPoint
6 3 (2.24%) Adobe Illustrator
Business Applications
1 6 (4.48%) Magento
2 5 (3.73%) Sage 200
2 5 (3.73%) SiteCatalyst
3 4 (2.99%) WebTrends
4 1 (0.75%) Oracle CRM
Cloud Services
1 1 (0.75%) Responsys
Communications & Networking
1 5 (3.73%) Internet
2 3 (2.24%) GSM
3 1 (0.75%) HTTP
Database & Business Intelligence
1 18 (13.43%) Data Mining
2 11 (8.21%) DB2
2 11 (8.21%) Relational Database
3 1 (0.75%) MySQL
3 1 (0.75%) Oracle BI Publisher
Development Applications
1 4 (2.99%) RequisitePro
2 3 (2.24%) Visual Studio
3 1 (0.75%) Eclipse
3 1 (0.75%) Subversion
General
1 68 (50.75%) Marketing
2 15 (11.19%) Advertising
3 9 (6.72%) Finance
4 8 (5.97%) Retail
5 6 (4.48%) Automotive
6 1 (0.75%) French Language
6 1 (0.75%) German Language
Job Titles
1 52 (38.81%) Analyst
2 34 (25.37%) Web Analyst
3 23 (17.16%) PPC Specialist
3 23 (17.16%) PPC Manager
3 23 (17.16%) PPC Analyst
3 23 (17.16%) PPC Executive
4 12 (8.96%) Data Analyst
5 11 (8.21%) E-Commerce Manager
5 11 (8.21%) Senior Manager
5 11 (8.21%) Marketing Analyst
6 10 (7.46%) Developer
7 7 (5.22%) SEO Executive
8 6 (4.48%) Consultant
9 5 (3.73%) Junior
9 5 (3.73%) Senior Analyst
9 5 (3.73%) Web Manager
9 5 (3.73%) Marketing Consultant
9 5 (3.73%) UI Developer
9 5 (3.73%) Front-End Developer
9 5 (3.73%) UI Programmer
Libraries, Frameworks & Software Standards
1 22 (16.42%) HTML
2 16 (11.94%) CSS
3 9 (6.72%) jQuery
4 5 (3.73%) XHTML
5 4 (2.99%) HTML5
5 4 (2.99%) .NET
6 3 (2.24%) ASP.NET
6 3 (2.24%) Flash
7 1 (0.75%) Spring
7 1 (0.75%) JSON
Miscellaneous
1 31 (23.13%) Analytical Skills
2 25 (18.66%) User Experience
3 18 (13.43%) Social Media
4 16 (11.94%) Mathematics
5 13 (9.70%) Economics
6 10 (7.46%) Mobile App
7 7 (5.22%) Digital Media
8 4 (2.99%) FMCG
9 3 (2.24%) iPhone
9 3 (2.24%) Visualisation
9 3 (2.24%) iPad
9 3 (2.24%) Statistics
9 3 (2.24%) Physics
10 2 (1.49%) Blog
11 1 (0.75%) Performance Metrics
Operating Systems
1 4 (2.99%) Android
2 3 (2.24%) Mac OS
2 3 (2.24%) Windows
2 3 (2.24%) Windows Mobile
3 2 (1.49%) Apple iOS
Processes & Methodologies
1 134 (100.00%) Analytics
2 69 (51.49%) SEO
3 64 (47.76%) Web Analytics
4 62 (46.27%) E-Commerce
5 50 (37.31%) Pay per click
6 35 (26.12%) Digital Marketing
7 11 (8.21%) Direct Marketing
7 11 (8.21%) CRM
7 11 (8.21%) Data-Driven Marketing
8 10 (7.46%) Online Marketing
8 10 (7.46%) Test Strategy
8 10 (7.46%) Coaching
8 10 (7.46%) Service Delivery
8 10 (7.46%) Web Development
8 10 (7.46%) Performance Management
9 9 (6.72%) Web Design
9 9 (6.72%) Benchmarking
10 8 (5.97%) Link Building
11 7 (5.22%) Campaign Management
12 6 (4.48%) Agile Software Development
Programming Languages
1 31 (23.13%) SQL
2 15 (11.19%) JavaScript
3 10 (7.46%) PHP
4 5 (3.73%) PHP5
4 5 (3.73%) PHP4
5 2 (1.49%) Java
5 2 (1.49%) VBA
6 1 (0.75%) Objective-C
6 1 (0.75%) PL/SQL
Qualifications
1 26 (19.40%) Degree
Quality Assurance & Compliance
1 1 (0.75%) Data Quality
Vendors
1 134 (100.00%) Google
2 17 (12.69%) Microsoft
3 14 (10.45%) ClickTale
4 13 (9.70%) Tealeaf
5 12 (8.96%) Coremetrics
6 9 (6.72%) Omniture
7 5 (3.73%) Sage
8 4 (2.99%) DoubleClick
9 2 (1.49%) Adobe
9 2 (1.49%) Oracle
9 2 (1.49%) comScore
10 1 (0.75%) Facebook
10 1 (0.75%) Twitter
10 1 (0.75%) EPiServer
10 1 (0.75%) Sitecore
10 1 (0.75%) hybris
10 1 (0.75%) SAP
10 1 (0.75%) JD Edwards
10 1 (0.75%) Endeca
Stockport, Cheshire
Oscar Associates (UK) Ltd
Salary: £20000 - £30000 per annum
Posted: 1 hour ago
Bury, Lancashire
Oscar Associates (UK) Ltd
Salary: £20000 - £25000 per annum
Posted: 1 hour ago
Altrincham, Cheshire
Oscar Associates (UK) Ltd
Salary: £20000 - £28000 per annum
Posted: 4 days ago
Bury, Lancashire
Applause IT Innovation
Salary: £27000 - £31000 per annum + bens
Posted: 4 days ago
Manchester, Lancashire
The Little Black Book Agency
Posted: 4 days ago
Bolton, Lancashire
Oscar Associates (UK) Ltd
Salary: £25000 - £30000 per annum
Posted: 5 days ago
Oldham, Lancashire
Oscar Associates (UK) Ltd
Salary: £20000 - £30000 per annum
Posted: 6 days ago
Manchester
Adria Solutions Ltd
Salary: £30000 - £45000 per annum + Benefits
Posted: 9 days ago
Manchester
Mint Recruitment Solutions
Salary: £22000 - £26000 per annum + excellent benefits
Posted: 11 days ago
Manchester, Lancashire
The Little Black Book Agency
Posted: 12 days ago
Manchester
Adria Solutions Ltd
Salary: £30000 - £35000 per annum + Benefits
Posted: 26 days ago