The first table below looks at the prevalence of the term Social Media in IT contracts advertised for the Scotland region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 17 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the Scotland region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
17 Apr 2014
Same period 2013 Same period 2012
Social Media
Rank 121 109 104
Rank change year-on-year
-12 -5
Contract jobs citing Social Media 7 3 11
As % of all contract IT jobs located in Scotland 0.26% 0.13% 0.39%
As % of the Miscellaneous category 1.33% 0.58% 2.44%
Number of daily rates quoted 6 2 7
Average daily rate £155 £213 £273
Average daily rate % change year-on-year
-27.05% -22.16%
90% offered a daily rate of more than £128 £163 £226
10% offered a daily rate of more than £413 £263 £280
UK excluding London average daily rate £285 £275 £275
% change year-on-year
+3.63% -
Number of hourly rates quoted 1 0 3
Average hourly rate £17.86 - £10.00
UK excluding London average hourly rate £17.00 £13.50 £13.75
% change year-on-year
+25.92% -1.81%
Miscellaneous Category
Scotland
Contract IT job ads with a match in the
Miscellaneous category
528 517 451
As % of all contract IT jobs located in Scotland 19.89% 22.24% 16.15%
Number of daily rates quoted 273 253 206
Average daily rate £371 £375 £342
Average daily rate % change year-on-year
-1.00% +9.64%
90% offered a daily rate of more than £220 £257 £225
10% offered a daily rate of more than £475 £500 £450
UK excluding London average daily rate £350 £341 £350
% change year-on-year
+2.56% -2.50%
Number of hourly rates quoted 13 18 36
Average hourly rate £17.50 £13.75 £26.00
Average hourly rate % change year-on-year
+27.27% -47.11%
90% offered a hourly rate of more than £13.80 £10.42 £10.50
10% offered a hourly rate of more than £25.00 £22.00 £33.80
UK excluding London average hourly rate £17.50 £21.96 £25.00
% change year-on-year
-20.30% -12.16%
Social Media
UK

Social Media
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of IT contractor jobs citing Social Media across the Scotland region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Scotland

Social Media
Daily Rate Trend in Scotland

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Scotland region.

Social Media Daily Rate Trend in Scotland

Social Media
Daily Rate Histogram in Scotland

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media across the Scotland region over the 3 months to 17 April 2014.

Social Media Daily Rate Histogram in Scotland

Social Media
Hourly Rate Trend in Scotland

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media across the Scotland region.

Social Media Hourly Rate Trend in Scotland

Social Media
Contract Job Locations in Scotland

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media within the Scotland region over the 3 months to 17 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
Glasgow - 7 £155 - 1
Fife - - - -
Edinburgh - - - - 1
Social Media
UK

Social Media
Top 30 Related IT Skills in Scotland

For the 6 months to 17 April 2014, IT contractor jobs across the Scotland region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 4 (36.36%) CMS
1 4 (36.36%) Content Management
1 4 (36.36%) Project Management
2 3 (27.27%) Marketing
2 3 (27.27%) HTML
3 2 (18.18%) SEO
3 2 (18.18%) Finance
3 2 (18.18%) E-Commerce
3 2 (18.18%) SMS
3 2 (18.18%) Adobe
3 2 (18.18%) CSS
3 2 (18.18%) XML
3 2 (18.18%) XSLT
3 2 (18.18%) JavaScript
3 2 (18.18%) Web Development
3 2 (18.18%) PCI DSS
3 2 (18.18%) Retail
3 2 (18.18%) Adobe CQ
4 1 (9.09%) Web Application Development
4 1 (9.09%) Campaign Management
4 1 (9.09%) Qualitative Research
4 1 (9.09%) Qualitative Analysis
4 1 (9.09%) Subversion
4 1 (9.09%) DHTML
4 1 (9.09%) Web Usability
4 1 (9.09%) Windows 7
4 1 (9.09%) Open Source
4 1 (9.09%) SaaS
4 1 (9.09%) Digital Media
4 1 (9.09%) Facebook

Social Media
Top Related IT Skills in Scotland by Category

For the 6 months to 17 April 2014, IT contractor jobs across the Scotland region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 4 (36.36%) CMS
2 2 (18.18%) Adobe CQ
3 1 (9.09%) GlassFish
3 1 (9.09%) Facebook Platform
3 1 (9.09%) Apache
3 1 (9.09%) Tomcat
Cloud Services
1 1 (9.09%) SaaS
Communications & Networking
1 2 (18.18%) SMS
2 1 (9.09%) DNS
2 1 (9.09%) Intranet
Database & Business Intelligence
1 1 (9.09%) MySQL
1 1 (9.09%) DB2
1 1 (9.09%) PostgreSQL
Development Applications
1 1 (9.09%) Ant
1 1 (9.09%) Subversion
General
1 3 (27.27%) Marketing
2 2 (18.18%) Retail
2 2 (18.18%) Finance
3 1 (9.09%) Banking
Job Titles
1 3 (27.27%) Developer
2 2 (18.18%) Digital Project Manager
2 2 (18.18%) Project Manager
3 1 (9.09%) Front-End Developer
3 1 (9.09%) Digital Marketing Executive
3 1 (9.09%) Campaign Executive
3 1 (9.09%) Web Developer
3 1 (9.09%) Senior Developer
3 1 (9.09%) 1st Line Support
3 1 (9.09%) Help Desk Support
3 1 (9.09%) Communications Manager
3 1 (9.09%) Deployment Engineer
3 1 (9.09%) Marketing Manager
3 1 (9.09%) Web Editor
3 1 (9.09%) Web Content Editor
3 1 (9.09%) Content Editor
3 1 (9.09%) Digital Marketing Manager
3 1 (9.09%) Marketing Executive
Libraries, Frameworks & Software Standards
1 3 (27.27%) HTML
2 2 (18.18%) CSS
2 2 (18.18%) XML
2 2 (18.18%) XSLT
3 1 (9.09%) Hibernate
3 1 (9.09%) Spring
3 1 (9.09%) JSF
3 1 (9.09%) Ajax
3 1 (9.09%) jQuery
3 1 (9.09%) Google Maps API
3 1 (9.09%) Struts
3 1 (9.09%) Web Services
3 1 (9.09%) DHTML
3 1 (9.09%) .NET
3 1 (9.09%) J2EE
3 1 (9.09%) ASP.NET
3 1 (9.09%) ATL
Miscellaneous
1 1 (9.09%) Management Information System
1 1 (9.09%) Taxonomies
1 1 (9.09%) Open Source
1 1 (9.09%) Digital Media
Operating Systems
1 1 (9.09%) Windows
1 1 (9.09%) Windows 7
Processes & Methodologies
1 4 (36.36%) Content Management
1 4 (36.36%) Project Management
2 2 (18.18%) E-Commerce
2 2 (18.18%) SEO
2 2 (18.18%) Web Development
3 1 (9.09%) Direct Marketing
3 1 (9.09%) Digital Marketing
3 1 (9.09%) User Acceptance Testing
3 1 (9.09%) Web Usability
3 1 (9.09%) Web Application Development
3 1 (9.09%) Campaign Management
3 1 (9.09%) Qualitative Research
3 1 (9.09%) Qualitative Analysis
3 1 (9.09%) Migration
3 1 (9.09%) Stakeholder Management
3 1 (9.09%) Web Design
3 1 (9.09%) Service Management
3 1 (9.09%) ITSM
Programming Languages
1 2 (18.18%) JavaScript
2 1 (9.09%) Java
Qualifications
1 1 (9.09%) PhD
1 1 (9.09%) Sun Certification
1 1 (9.09%) Degree
Quality Assurance & Compliance
1 2 (18.18%) PCI DSS
Vendors
1 2 (18.18%) Adobe
2 1 (9.09%) Dell
2 1 (9.09%) Google
2 1 (9.09%) Facebook
2 1 (9.09%) Twitter
2 1 (9.09%) Oracle
2 1 (9.09%) JBoss
2 1 (9.09%) Microsoft