The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Social Media
Rank 139 133 149
Rank change year-on-year
-6 +16
Permanent jobs citing Social Media 32 20 11
As % of all permanent IT jobs located in Scotland 0.86% 0.66% 0.35%
As % of the Miscellaneous category 3.06% 2.19% 1.29%
Number of salaries quoted 23 7 10
Average salary £40,000 £42,500 £34,500
Average salary % change year-on-year
-5.88% +23.18%
90% offered a salary of more than £32,500 £30,900 £19,629
10% offered a salary of more than £60,000 £55,000 £48,000
UK excluding London average salary £39,000 £32,500 £34,000
% change year-on-year
+20.00% -4.41%
Social Media
UK

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Scotland region.

Miscellaneous Category
Scotland
Permanent IT job ads with a match in the
Miscellaneous category
1046 914 855
As % of all permanent IT jobs located in Scotland 28.01% 30.00% 27.27%
Number of salaries quoted 662 588 539
Average salary £41,500 £41,247 £40,000
Average salary % change year-on-year
+0.61% +3.11%
90% offered a salary of more than £28,000 £30,000 £26,000
10% offered a salary of more than £60,000 £62,500 £60,000
UK excluding London average salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%

Social Media
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Scotland region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Scotland

Social Media
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Scotland region.

Social Media Salary Trend in Scotland

Social Media
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Social Media across the Scotland region over the 3 months to 29 August 2014.

Social Media Salary Histogram in Scotland

Social Media
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the Scotland region over the 3 months to 29 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Edinburgh -1 21 £40,000 -5.88% 4
Stirling - 4 £45,000 -
Glasgow -8 2 £42,500 -22.72%
Dundee +2 1 £30,000 -
Aberdeen - 1 £25,000 -
Social Media
UK

Social Media
Top 30 Related IT Skills in Scotland

For the 6 months to 29 August 2014, IT jobs across the Scotland region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 23 (38.33%) Facebook
2 22 (36.67%) Marketing
3 17 (28.33%) Google
3 17 (28.33%) MVC
3 17 (28.33%) HTML
3 17 (28.33%) JavaScript
3 17 (28.33%) .NET
4 15 (25.00%) SQL Server
4 15 (25.00%) ASP.NET
5 14 (23.33%) Twitter
6 13 (21.67%) NoSQL
6 13 (21.67%) ASP.NET MVC
6 13 (21.67%) Ruby
7 12 (20.00%) TDD
7 12 (20.00%) OO
7 12 (20.00%) Apple
7 12 (20.00%) HTML5
7 12 (20.00%) Git (software)
8 11 (18.33%) SEO
8 11 (18.33%) E-Commerce
8 11 (18.33%) CSS
8 11 (18.33%) CMS
9 10 (16.67%) Web Design
9 10 (16.67%) Degree
9 10 (16.67%) Photoshop
9 10 (16.67%) Node.js
10 9 (15.00%) Web Application Development
10 9 (15.00%) Analytics
10 9 (15.00%) ASP.NET Web API
10 9 (15.00%) BDD

Social Media
Top Related IT Skills in Scotland by Category

For the 6 months to 29 August 2014, IT jobs across the Scotland region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 11 (18.33%) CMS
2 10 (16.67%) Node.js
3 7 (11.67%) WordPress
4 6 (10.00%) Drupal
5 3 (5.00%) Joomla!
5 3 (5.00%) Apache
6 2 (3.33%) SharePoint
6 2 (3.33%) Umbraco
Applications
1 10 (16.67%) Photoshop
2 5 (8.33%) MS Excel
3 4 (6.67%) MS Office
4 3 (5.00%) Fireworks
4 3 (5.00%) Adobe Illustrator
5 2 (3.33%) InDesign
5 2 (3.33%) MS PowerPoint
6 1 (1.67%) Adobe Captivate
Business Applications
1 5 (8.33%) Google Analytics
2 4 (6.67%) Magento
3 1 (1.67%) SAP CRM
Cloud Services
1 4 (6.67%) MailChimp
2 1 (1.67%) Cloud Computing
2 1 (1.67%) Amazon EC2
2 1 (1.67%) Amazon S3
2 1 (1.67%) Amazon AWS
Communications & Networking
1 3 (5.00%) HTTP
2 1 (1.67%) SSL
2 1 (1.67%) Softphone
Database & Business Intelligence
1 15 (25.00%) SQL Server
2 13 (21.67%) NoSQL
3 4 (6.67%) MySQL
4 2 (3.33%) SQL Server 2012
5 1 (1.67%) MongoDB
Development Applications
1 12 (20.00%) Git (software)
2 4 (6.67%) Dreamweaver
3 3 (5.00%) QuickTest Pro
3 3 (5.00%) JMeter
3 3 (5.00%) Xcode
3 3 (5.00%) Selenium
3 3 (5.00%) Mercurial
3 3 (5.00%) Cucumber
3 3 (5.00%) SoapUI
3 3 (5.00%) JUnit
General
1 22 (36.67%) Marketing
2 4 (6.67%) Advertising
3 3 (5.00%) Publishing
3 3 (5.00%) Banking
3 3 (5.00%) Retail
3 3 (5.00%) Multimedia
3 3 (5.00%) Finance
4 1 (1.67%) Investment Banking
4 1 (1.67%) Games
4 1 (1.67%) Back Office
4 1 (1.67%) Telecoms
Job Titles
1 24 (40.00%) Developer
2 9 (15.00%) .NET Developer
3 8 (13.33%) Designer
4 6 (10.00%) Web Developer
5 4 (6.67%) Analyst
5 4 (6.67%) E-Commerce Specialist
6 3 (5.00%) UI Developer
6 3 (5.00%) PHP Developer
6 3 (5.00%) Technical Leader
6 3 (5.00%) IT Audit Manager
6 3 (5.00%) Consultant
6 3 (5.00%) Audit Manager
6 3 (5.00%) Digital Designer
6 3 (5.00%) iOS Developer
6 3 (5.00%) UI Programmer
6 3 (5.00%) Creative Web Developer
7 2 (3.33%) Senior Digital Designer
7 2 (3.33%) Senior Designer
7 2 (3.33%) Applications Developer
7 2 (3.33%) Senior Developer
Libraries, Frameworks & Software Standards
1 17 (28.33%) HTML
1 17 (28.33%) .NET
2 15 (25.00%) ASP.NET
3 13 (21.67%) ASP.NET MVC
4 12 (20.00%) HTML5
5 11 (18.33%) CSS
6 9 (15.00%) WCF
6 9 (15.00%) RESTful
6 9 (15.00%) ASP.NET Web API
7 8 (13.33%) CSS3
8 7 (11.67%) jQuery
9 6 (10.00%) Sass
9 6 (10.00%) AngularJS
9 6 (10.00%) XML
10 5 (8.33%) REST
11 4 (6.67%) SOAP
11 4 (6.67%) Web Services
12 3 (5.00%) JMS
12 3 (5.00%) Symfony
12 3 (5.00%) CodeIgniter
Miscellaneous
1 9 (15.00%) BBC
2 3 (5.00%) Web 2.0
2 3 (5.00%) Mobile App
3 2 (3.33%) Digital Media
3 2 (3.33%) Photography
4 1 (1.67%) Computer Science
4 1 (1.67%) Blog
4 1 (1.67%) Learning Management System
4 1 (1.67%) Visualisation
4 1 (1.67%) Handset
4 1 (1.67%) Mobile Games
4 1 (1.67%) Replication
4 1 (1.67%) E-Learning
4 1 (1.67%) Foreign Exchange (FX)
Operating Systems
1 4 (6.67%) Linux
2 3 (5.00%) Apple iOS
Processes & Methodologies
1 17 (28.33%) MVC
2 12 (20.00%) TDD
2 12 (20.00%) OO
3 11 (18.33%) E-Commerce
3 11 (18.33%) SEO
4 10 (16.67%) Web Design
5 9 (15.00%) BDD
5 9 (15.00%) Web Application Development
5 9 (15.00%) Analytics
6 7 (11.67%) Responsive Web Design
7 6 (10.00%) Content Management
7 6 (10.00%) Digital Marketing
8 5 (8.33%) Stakeholder Management
9 4 (6.67%) Business Development
9 4 (6.67%) Time Management
9 4 (6.67%) Workflow
9 4 (6.67%) Online Marketing
10 3 (5.00%) iOS Development
10 3 (5.00%) Continuous Improvement
10 3 (5.00%) Data Governance
Programming Languages
1 17 (28.33%) JavaScript
2 13 (21.67%) Ruby
3 9 (15.00%) C#
4 7 (11.67%) PHP
5 4 (6.67%) Java
6 3 (5.00%) Clojure
6 3 (5.00%) ClojureScript
6 3 (5.00%) Objective-C
7 1 (1.67%) SQL
Qualifications
1 10 (16.67%) Degree
Quality Assurance & Compliance
1 1 (1.67%) QA
Systems Management
1 3 (5.00%) CA LISA
Vendors
1 23 (38.33%) Facebook
2 17 (28.33%) Google
3 14 (23.33%) Twitter
4 12 (20.00%) Apple
5 9 (15.00%) Sony
5 9 (15.00%) Yahoo!
6 8 (13.33%) Adobe
7 5 (8.33%) Oracle
7 5 (8.33%) Microsoft
8 3 (5.00%) CA
8 3 (5.00%) Zend
9 1 (1.67%) Verint
9 1 (1.67%) ExactTarget
9 1 (1.67%) SAP
9 1 (1.67%) HP
9 1 (1.67%) Avaya
Edinburgh, Midlothian
Circle Recruitment
Salary: £30000 - £40000 per annum + Benefits
Posted: Yesterday
Edinburgh, Midlothian
Experis Ltd
Salary: £38000.00 - £40000.00 per annum
Posted: Yesterday
Edinburgh
Noir Consulting
Salary: £35000 - £45000 per annum + Bonus + Pension + Benefits
Posted: 4 days ago
Edinburgh
Hays IT - Uk Posting account
Salary: £27000.00 - £30000.00 per annum + Performance Bonus scheme
Posted: 22 days ago
Glenrothes
Recruitment Genius
Salary: £18000 - £25000 per annum
Posted: 22 days ago