The first table below looks at the prevalence of the term Social Media in IT jobs advertised for the Scotland region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the Scotland region.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Social Media
Rank 140 157 149
Rank change year-on-year
+17 -8
Permanent jobs citing Social Media 38 8 11
As % of all permanent IT jobs located in Scotland 0.94% 0.26% 0.31%
As % of the Miscellaneous category 3.54% 0.88% 1.36%
Number of salaries quoted 11 4 7
Average salary £32,500 £27,750 £26,500
Average salary % change year-on-year
+17.11% +4.71%
90% offered a salary of more than £20,000 £20,500 £25,900
10% offered a salary of more than £45,000 £49,000 £28,800
UK excluding London average salary £37,000 £35,000 £34,000
% change year-on-year
+5.71% +2.94%
Miscellaneous Category
Scotland
Permanent IT job ads with a match in the
Miscellaneous category
1072 906 809
As % of all permanent IT jobs located in Scotland 26.47% 29.08% 23.00%
Number of salaries quoted 677 479 577
Average salary £42,000 £40,000 £37,500
Average salary % change year-on-year
+5.00% +6.66%
90% offered a salary of more than £28,500 £24,000 £25,150
10% offered a salary of more than £56,500 £50,000 £60,000
UK excluding London average salary £40,000 £38,000 £40,000
% change year-on-year
+5.26% -5.00%
Social Media
UK

Social Media
Jobs Demand Trend in Scotland

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Scotland region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Scotland

Social Media
Salary Trend in Scotland

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Scotland region.

Social Media Salary Trend in Scotland

Social Media
Salary Histogram in Scotland

This chart provides a salary histogram for IT jobs citing Social Media across the Scotland region over the 3 months to 18 April 2014.

Social Media Salary Histogram in Scotland

Social Media
Job Locations in Scotland

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Social Media within the Scotland region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Edinburgh -4 20 £42,500 +107.31% 1
Glasgow +4 18 £21,000 -40.00% 1
Social Media
UK

Social Media
Top 30 Related IT Skills in Scotland

For the 6 months to 18 April 2014, IT jobs across the Scotland region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 35 (54.69%) Degree
2 30 (46.88%) Analytics
3 29 (45.31%) SEO
4 27 (42.19%) E-Commerce
4 27 (42.19%) Marketing
5 22 (34.38%) HTML
6 21 (32.81%) Mobile App
7 18 (28.13%) Business Intelligence
7 18 (28.13%) Retail
8 17 (26.56%) Data Management
8 17 (26.56%) SAP
9 16 (25.00%) CRM
10 15 (23.44%) SAP CRM
11 13 (20.31%) Facebook
12 12 (18.75%) jQuery
12 12 (18.75%) MS Excel
12 12 (18.75%) CSS
13 11 (17.19%) JavaScript
13 11 (17.19%) Pay per click
14 9 (14.06%) Google
14 9 (14.06%) Twitter
15 8 (12.50%) Twitter Bootstrap
15 8 (12.50%) Digital Marketing
15 8 (12.50%) Project Management
15 8 (12.50%) CMS
15 8 (12.50%) PHP
16 7 (10.94%) Linux
16 7 (10.94%) OO
16 7 (10.94%) Android
16 7 (10.94%) BDD

Social Media
Top Related IT Skills in Scotland by Category

For the 6 months to 18 April 2014, IT jobs across the Scotland region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 8 (12.50%) CMS
2 5 (7.81%) nginx
2 5 (7.81%) Apache Solr
2 5 (7.81%) Facebook Platform
2 5 (7.81%) Elasticsearch
3 3 (4.69%) Drupal
3 3 (4.69%) Joomla!
3 3 (4.69%) WordPress
4 2 (3.13%) Node.js
4 2 (3.13%) SharePoint
5 1 (1.56%) Blackberry Enterprise Server
5 1 (1.56%) Umbraco
5 1 (1.56%) Lync
5 1 (1.56%) SharePoint 2013
Applications
1 12 (18.75%) MS Excel
2 4 (6.25%) MS Office
3 3 (4.69%) Photoshop
3 3 (4.69%) Fireworks
4 2 (3.13%) MS PowerPoint
5 1 (1.56%) MS Project
Business Applications
1 15 (23.44%) SAP CRM
2 1 (1.56%) Google Analytics
Cloud Services
1 5 (7.81%) Amazon EC2
1 5 (7.81%) Amazon S3
2 3 (4.69%) SaaS
Communications & Networking
1 1 (1.56%) Wireless
1 1 (1.56%) Broadband
1 1 (1.56%) VPN
1 1 (1.56%) Cisco IOS
Database & Business Intelligence
1 7 (10.94%) NoSQL
2 5 (7.81%) SQL Server
2 5 (7.81%) Hadoop
2 5 (7.81%) Redis
2 5 (7.81%) MongoDB
3 3 (4.69%) MySQL
3 3 (4.69%) SQL Server 2012
4 2 (3.13%) Relational Database
5 1 (1.56%) Data Warehouse
5 1 (1.56%) SQL Server 2008
Development Applications
1 5 (7.81%) Behat
1 5 (7.81%) PHPUnit
1 5 (7.81%) Jenkins
2 3 (4.69%) Dreamweaver
3 2 (3.13%) Git (software)
General
1 27 (42.19%) Marketing
2 18 (28.13%) Retail
3 6 (9.38%) Advertising
4 3 (4.69%) Publishing
5 2 (3.13%) Games
6 1 (1.56%) Electronics
6 1 (1.56%) Finance
Job Titles
1 18 (28.13%) Consultant
2 17 (26.56%) Junior
2 17 (26.56%) Junior Consultant
3 11 (17.19%) Developer
4 9 (14.06%) Engagement Manager
5 8 (12.50%) Web Developer
6 3 (4.69%) .NET Developer
6 3 (4.69%) Software Engineer
6 3 (4.69%) Technical Specialist
6 3 (4.69%) SEO Specialist
6 3 (4.69%) Creative Web Developer
7 2 (3.13%) PPC Manager
7 2 (3.13%) PPC Analyst
7 2 (3.13%) PPC Executive
7 2 (3.13%) Account Director
7 2 (3.13%) PPC Specialist
7 2 (3.13%) Team Leader
7 2 (3.13%) Search Manager
7 2 (3.13%) Front-End Developer
7 2 (3.13%) Front-End Web Developer
Libraries, Frameworks & Software Standards
1 22 (34.38%) HTML
2 12 (18.75%) jQuery
2 12 (18.75%) CSS
3 8 (12.50%) Twitter Bootstrap
4 6 (9.38%) HTML5
4 6 (9.38%) CSS3
4 6 (9.38%) EDI
5 5 (7.81%) .NET
5 5 (7.81%) LAMP
5 5 (7.81%) Symfony
5 5 (7.81%) Laravel
5 5 (7.81%) Backbone.js
5 5 (7.81%) RabbitMQ
5 5 (7.81%) Yii
5 5 (7.81%) Ember.js
5 5 (7.81%) AngularJS
5 5 (7.81%) ZeroMQ
6 4 (6.25%) ASP.NET
7 3 (4.69%) Ajax
7 3 (4.69%) Sass
Miscellaneous
1 21 (32.81%) Mobile App
2 3 (4.69%) Open Source
2 3 (4.69%) Web 2.0
3 2 (3.13%) Digital Media
3 2 (3.13%) Management Information System
3 2 (3.13%) BBC
4 1 (1.56%) Blackberry
4 1 (1.56%) Learning Management System
4 1 (1.56%) Visualisation
4 1 (1.56%) Data Integration
4 1 (1.56%) Taxonomies
4 1 (1.56%) Ontologies
4 1 (1.56%) Computer Science
4 1 (1.56%) Enterprise Software
Operating Systems
1 7 (10.94%) Linux
1 7 (10.94%) Android
2 5 (7.81%) Apple iOS
3 1 (1.56%) Windows
3 1 (1.56%) Windows 7
3 1 (1.56%) Windows 8
Processes & Methodologies
1 30 (46.88%) Analytics
2 29 (45.31%) SEO
3 27 (42.19%) E-Commerce
4 18 (28.13%) Business Intelligence
5 17 (26.56%) Data Management
6 16 (25.00%) CRM
7 11 (17.19%) Pay per click
8 8 (12.50%) Digital Marketing
8 8 (12.50%) Project Management
9 7 (10.94%) OO
9 7 (10.94%) BDD
10 6 (9.38%) User Acceptance Testing
10 6 (9.38%) Business Development
10 6 (9.38%) B2B
10 6 (9.38%) E-business
11 5 (7.81%) Software Engineering
11 5 (7.81%) Unit Testing
11 5 (7.81%) OO PHP
12 4 (6.25%) Responsive Web Design
12 4 (6.25%) Stakeholder Management
Programming Languages
1 11 (17.19%) JavaScript
2 8 (12.50%) PHP
3 5 (7.81%) Ruby
3 5 (7.81%) Bash Shell
4 3 (4.69%) C#
5 1 (1.56%) SQL
Qualifications
1 35 (54.69%) Degree
Systems Management
1 5 (7.81%) Capistrano
Vendors
1 17 (26.56%) SAP
2 13 (20.31%) Facebook
3 9 (14.06%) Google
3 9 (14.06%) Twitter
4 6 (9.38%) Microsoft
5 5 (7.81%) Zend
6 3 (4.69%) Adobe
7 2 (3.13%) Yahoo!
7 2 (3.13%) Apple
7 2 (3.13%) Sony
8 1 (1.56%) Cisco
Edinburgh, Midlothian
CV Screen Ltd
Salary: £28k - 32k per year + benefits
Posted: 2 days ago
Glasgow, Lanarkshire
MBN Recruitment Solutions
Salary: £45,000 per annum
Posted: 4 days ago