The table below looks at the prevalence of the term Social Media in IT contracts advertised across the UK. Included is a guide to the contractor rates offered in IT contracts that have cited Social Media over the 3 months to 27 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
27 Jul 2016
Same period 2015 Same period 2014
Social Media
Rank 433 408 301
Rank change year-on-year
-25 -107
Contract jobs citing Social Media 237 274 364
As % of all contract IT jobs located in the UK 0.44% 0.48% 0.68%
As % of the Miscellaneous category 1.31% 1.49% 2.08%
Number of daily rates quoted 152 185 222
Median daily rate £334 £400 £350
Median daily rate % change year-on-year
-16.43% +14.28%
90% offered a daily rate of more than £188 £200 £181
10% offered a daily rate of more than £550 £573 £525
UK excluding London median daily rate £323 £363 £325
% change year-on-year
-11.03% +11.53%
Number of hourly rates quoted 13 12 18
Median hourly rate £16.00 £18.00 £18.00
Median hourly rate % change year-on-year
-11.11% -
90% offered a hourly rate of more than £10.00 £13.75 £11.00
10% offered a hourly rate of more than £42.62 £22.49 £31.07
UK excluding London median hourly rate £20.00 £16.00 £11.00
% change year-on-year
+25.00% +45.45%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised across the UK.

Miscellaneous Category
UK
Contract IT job ads with a match in the
Miscellaneous category
18108 18446 17467
As % of all contract IT jobs located in the UK 33.54% 32.33% 32.40%
Number of daily rates quoted 11689 11594 10569
Median daily rate £425 £420 £400
Median daily rate % change year-on-year
+1.19% +5.00%
90% offered a daily rate of more than £250 £250 £235
10% offered a daily rate of more than £600 £612 £600
UK excluding London median daily rate £385 £375 £350
% change year-on-year
+2.66% +7.14%
Number of hourly rates quoted 640 733 697
Median hourly rate £20.92 £18.68 £20.00
Median hourly rate % change year-on-year
+11.96% -6.60%
90% offered a hourly rate of more than £12.00 £12.25 £12.50
10% offered a hourly rate of more than £46.00 £47.50 £45.00
UK excluding London median hourly rate £21.50 £18.00 £20.50
% change year-on-year
+19.44% -12.19%

Social Media
Jobs Demand Trend

The demand trend of contract jobs citing Social Media as a proportion of all IT contracts with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media within the UK.

Social Media Daily Rate Trend in the UK

Social Media
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media within the UK over the 3 months to 27 July 2016.

Social Media Daily Rate Histogram in the UK

Social Media
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media within the UK.

Social Media Hourly Rate Trend in the UK

Social Media
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Social Media within the UK over the 3 months to 27 July 2016.

Social Media Hourly Rate Histogram in the UK

Social Media
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Social Media within the UK over the 3 months to 27 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England -39 229 £329 -17.87% 121
London -15 124 £345 -13.75% 60
South East -30 29 £266 -26.75% 18
West Midlands -32 19 £188 -42.30% 12
East of England +33 17 £320 -21.23% 7
Yorkshire +8 17 £450 -9.09% 2
City of London +34 14 £338 -15.62% 15
West Yorkshire +3 14 £500 +2.04% 1
Surrey +10 12 £266 -10.07% 6
South West +9 12 £300 -0.82% 4
Shropshire -21 12 £269 -
Leeds +2 11 £513 +4.59% 1
Telford -22 11 £350 -
Berkshire -17 9 £195 -32.17% 5
Hertfordshire +22 7 £184 -49.31% 2
Essex +10 7 £335 -25.55% 1
North West -4 7 £200 -60.78% 16
Scotland +6 5 £380 +117.14% 2
Bristol +5 5 £189 -5.62% 1
Reading +2 5 £195 -32.17% 5
Edinburgh -3 5 £380 +117.14% 1
East Midlands -3 5 £251 -8.63% 2
Manchester -4 5 £200 -55.55% 12
Nottingham -1 4 £251 -61.34%
Nottinghamshire -6 4 £251 -61.34%
Swindon - 4 £300 -
Wiltshire - 4 £300 -
Cambridgeshire +18 3 £400 -
Birmingham -20 3 £173 -45.88% 4
Peterborough - 3 £400 -

Social Media
Top 30 Related IT Skills

For the 6 months to 27 July 2016, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads with a requirement for Social Media.

1 169 (36.66%) Marketing
2 159 (34.49%) Agile Software Development
3 108 (23.43%) SEO
4 104 (22.56%) Analytics
5 89 (19.31%) HTML
6 80 (17.35%) Java
7 78 (16.92%) User Experience
8 77 (16.70%) Digital Marketing
9 72 (15.62%) Publishing
10 65 (14.10%) Degree
11 64 (13.88%) E-Commerce
12 62 (13.45%) Git (software)
13 60 (13.02%) Google
14 53 (11.50%) Adobe
15 52 (11.28%) Finance
16 51 (11.06%) JavaScript
17 50 (10.85%) CSS
17 50 (10.85%) Web Services
18 48 (10.41%) Content Management
19 47 (10.20%) JIRA
19 47 (10.20%) Google Analytics
20 46 (9.98%) Facebook
21 45 (9.76%) CRM
21 45 (9.76%) TDD
22 44 (9.54%) CMS
23 43 (9.33%) Twitter
24 42 (9.11%) Jenkins
25 41 (8.89%) Scrum
26 40 (8.68%) J2EE
26 40 (8.68%) Open Source

Social Media
Top Related IT Skills by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 44 (9.54%) CMS
2 25 (5.42%) SharePoint
3 16 (3.47%) Skype for Business
4 15 (3.25%) WordPress
5 14 (3.04%) Tomcat
6 13 (2.82%) Apache TomEE
7 10 (2.17%) Confluence
8 6 (1.30%) Apache
9 5 (1.08%) Drupal
9 5 (1.08%) Elasticsearch
10 4 (0.87%) Adobe Experience Manager
10 4 (0.87%) Apache Solr
10 4 (0.87%) Umbraco
11 3 (0.65%) Facebook Platform
11 3 (0.65%) MS Exchange
12 2 (0.43%) Apache Spark
12 2 (0.43%) Exchange Server 2010
12 2 (0.43%) Kentico
12 2 (0.43%) Magnolia
12 2 (0.43%) SAS
Applications
1 32 (6.94%) MS Office
2 29 (6.29%) MS Excel
3 28 (6.07%) Photoshop
4 24 (5.21%) MS PowerPoint
5 19 (4.12%) Adobe Creative Suite
6 17 (3.69%) Adobe Illustrator
7 10 (2.17%) InDesign
8 4 (0.87%) Acrobat
9 2 (0.43%) Fireworks
9 2 (0.43%) MS Project
9 2 (0.43%) MS Visio
9 2 (0.43%) OmniGraffle
9 2 (0.43%) Spreadsheet
10 1 (0.22%) 3ds Max
10 1 (0.22%) Adobe After Effects
10 1 (0.22%) SPSS
Business Applications
1 31 (6.72%) Payment Gateway
2 10 (2.17%) Radian6
3 6 (1.30%) Social Studio
3 6 (1.30%) WebTrends
4 5 (1.08%) Sage X3
5 4 (0.87%) SAP HR
5 4 (0.87%) SAP Oil and Gas
6 3 (0.65%) Adobe Campaign
6 3 (0.65%) SAP Payroll
6 3 (0.65%) Sprinklr
7 1 (0.22%) Dynamics CRM
7 1 (0.22%) Salesforce.com CRM
Cloud Services
1 47 (10.20%) Google Analytics
2 14 (3.04%) Office 365
3 13 (2.82%) SaaS
3 13 (2.82%) Yammer
4 8 (1.74%) Adobe Analytics
4 8 (1.74%) AdWords
5 7 (1.52%) Adobe Creative Cloud
6 6 (1.30%) Amazon AWS
6 6 (1.30%) GitHub
6 6 (1.30%) SuccessFactors
7 4 (0.87%) IaaS
7 4 (0.87%) PaaS
8 3 (0.65%) Cloud Computing
8 3 (0.65%) Google Apps
8 3 (0.65%) OpenShift
9 2 (0.43%) Dropbox
9 2 (0.43%) Google Drive
10 1 (0.22%) AWS Lambda
10 1 (0.22%) MailChimp
10 1 (0.22%) Silverpop
Communications & Networking
1 24 (5.21%) Intranet
2 23 (4.99%) Internet
3 10 (2.17%) Skype
4 5 (1.08%) CTI
4 5 (1.08%) FTP
4 5 (1.08%) HTTP
4 5 (1.08%) SMS
5 3 (0.65%) LAN
5 3 (0.65%) WAN
5 3 (0.65%) WebEx
5 3 (0.65%) Wireless
6 2 (0.43%) DNS
6 2 (0.43%) Kerberos
6 2 (0.43%) SSL
6 2 (0.43%) TCP/IP
7 1 (0.22%) BGP
7 1 (0.22%) Extranet
7 1 (0.22%) HTTPS
7 1 (0.22%) MPLS
7 1 (0.22%) OSPF
Database & Business Intelligence
1 17 (3.69%) Big Data
2 12 (2.60%) MySQL
3 10 (2.17%) MongoDB
3 10 (2.17%) NoSQL
3 10 (2.17%) SQL Server
4 8 (1.74%) Relational Database
5 6 (1.30%) Apache Cassandra
5 6 (1.30%) Data Warehouse
5 6 (1.30%) SQL Server 2008
6 4 (0.87%) Neo4j
7 2 (0.43%) BusinessObjects
7 2 (0.43%) Data Mining
7 2 (0.43%) Hadoop
8 1 (0.22%) GIS
8 1 (0.22%) OLAP
8 1 (0.22%) OLTP
8 1 (0.22%) Oracle Database 11g
8 1 (0.22%) PostgreSQL
8 1 (0.22%) QlikView
8 1 (0.22%) SQL Server Analysis Services
Development Applications
1 62 (13.45%) Git (software)
2 47 (10.20%) JIRA
3 42 (9.11%) Jenkins
4 24 (5.21%) Selenium
5 22 (4.77%) Maven
6 19 (4.12%) JUnit
7 18 (3.90%) Mockito
7 18 (3.90%) Spock
8 10 (2.17%) Cucumber
9 6 (1.30%) gulp
10 5 (1.08%) Axure RP
11 4 (0.87%) Dreamweaver
11 4 (0.87%) Grunt
11 4 (0.87%) Hudson
11 4 (0.87%) WebDriver
12 3 (0.65%) Gradle
13 2 (0.43%) Sonatype Nexus
13 2 (0.43%) Subversion
14 1 (0.22%) Checkstyle
14 1 (0.22%) ReSharper
General
1 169 (36.66%) Marketing
2 72 (15.62%) Publishing
3 52 (11.28%) Finance
4 39 (8.46%) Legal
5 31 (6.72%) Retail
6 30 (6.51%) Advertising
7 19 (4.12%) Brand Awareness
8 16 (3.47%) Telecoms
9 15 (3.25%) German Language
10 14 (3.04%) Games
11 8 (1.74%) Banking
12 5 (1.08%) Multimedia
13 4 (0.87%) Back Office
13 4 (0.87%) Financial Institution
13 4 (0.87%) Investment Banking
13 4 (0.87%) Manufacturing
13 4 (0.87%) Retail Banking
14 3 (0.65%) Electronics
14 3 (0.65%) Italian Language
14 3 (0.65%) Law
Job Titles
1 101 (21.91%) Developer
2 57 (12.36%) Designer
3 40 (8.68%) Architect
4 39 (8.46%) Senior Developer
5 35 (7.59%) Content Designer
6 27 (5.86%) Analyst
7 20 (4.34%) Java Developer
8 19 (4.12%) Consultant
8 19 (4.12%) Marketing Manager
9 17 (3.69%) Digital Architect
9 17 (3.69%) Senior Java Developer
9 17 (3.69%) Solutions Architect
10 15 (3.25%) Front End Developer (Client-Side Developer)
11 13 (2.82%) Technical Architect
12 12 (2.60%) Social Media Manager
13 11 (2.39%) Project Manager
14 10 (2.17%) HTML Developer
14 10 (2.17%) Marketing Executive
14 10 (2.17%) Web Editor
15 9 (1.95%) Communications Officer
Libraries, Frameworks & Software Standards
1 89 (19.31%) HTML
2 50 (10.85%) CSS
2 50 (10.85%) Web Services
3 40 (8.68%) HTML5
3 40 (8.68%) J2EE
4 38 (8.24%) RESTful
5 27 (5.86%) Spring
6 26 (5.64%) SOAP
7 25 (5.42%) JSON
8 22 (4.77%) CSS3
9 19 (4.12%) AngularJS
9 19 (4.12%) JSP
9 19 (4.12%) Servlets
9 19 (4.12%) XML
10 18 (3.90%) Taglibs
10 18 (3.90%) WSDL
11 16 (3.47%) Ajax
12 15 (3.25%) .NET
12 15 (3.25%) Hibernate
12 15 (3.25%) jQuery
Miscellaneous
1 78 (16.92%) User Experience
2 34 (7.38%) Digital Media
2 34 (7.38%) Mobile App
3 32 (6.94%) Analytical Skills
3 32 (6.94%) iPad
4 31 (6.72%) Management Information System
5 20 (4.34%) Enterprise Software
6 19 (4.12%) Computer Science
7 18 (3.90%) Blog
8 15 (3.25%) Copywriting
9 12 (2.60%) Graphic Design
10 10 (2.17%) Wiki
11 9 (1.95%) Visualisation
12 8 (1.74%) e-Learning
12 8 (1.74%) NHS
13 7 (1.52%) Animation
14 6 (1.30%) Artificial Intelligence
15 5 (1.08%) Algorithms
15 5 (1.08%) IVR
15 5 (1.08%) Video Editing
Operating Systems
1 25 (5.42%) Linux
2 23 (4.99%) Android
3 18 (3.90%) Apple iOS
4 16 (3.47%) Windows
5 8 (1.74%) Unix
6 4 (0.87%) Windows 7
7 3 (0.65%) Windows 10
8 2 (0.43%) Mac OS X
8 2 (0.43%) Windows 8
8 2 (0.43%) Windows Mobile
8 2 (0.43%) Windows Server 2008
8 2 (0.43%) Windows Server 2012
9 1 (0.22%) Windows Server
Processes & Methodologies
1 159 (34.49%) Agile Software Development
2 108 (23.43%) SEO
3 104 (22.56%) Analytics
4 77 (16.70%) Digital Marketing
5 64 (13.88%) E-Commerce
6 48 (10.41%) Content Management
7 45 (9.76%) CRM
7 45 (9.76%) TDD
8 41 (8.89%) Scrum
9 40 (8.68%) Open Source
10 35 (7.59%) Pay per click
11 33 (7.16%) Stakeholder Management
12 30 (6.51%) Web Application Development
13 27 (5.86%) B2B
14 26 (5.64%) ERP
15 25 (5.42%) Project Management
16 24 (5.21%) Continuous Integration
17 23 (4.99%) Email Marketing
18 22 (4.77%) Front End Development
18 22 (4.77%) Web Usability
Programming Languages
1 80 (17.35%) Java
2 51 (11.06%) JavaScript
3 24 (5.21%) PHP
4 23 (4.99%) Python
5 11 (2.39%) SQL
6 10 (2.17%) Ruby
6 10 (2.17%) Scala
7 8 (1.74%) Objective-C
8 5 (1.08%) Apple Swift
8 5 (1.08%) C
8 5 (1.08%) C#
9 4 (0.87%) Perl
10 3 (0.65%) C++
11 2 (0.43%) FQL
11 2 (0.43%) PowerShell
11 2 (0.43%) T-SQL
11 2 (0.43%) VB
12 1 (0.22%) Bash Shell
12 1 (0.22%) ES6
12 1 (0.22%) Go
Qualifications
1 65 (14.10%) Degree
2 6 (1.30%) Security Cleared
3 5 (1.08%) BPSS Clearance
4 4 (0.87%) SC Cleared
5 1 (0.22%) CCNP
5 1 (0.22%) CIPD
5 1 (0.22%) Cisco Certification
5 1 (0.22%) CISSP
5 1 (0.22%) PMP
Quality Assurance & Compliance
1 15 (3.25%) QA
2 6 (1.30%) Disclosure Scotland
3 3 (0.65%) Data Quality
3 3 (0.65%) SLA
4 2 (0.43%) Actionable Recommendations
4 2 (0.43%) Solvency II
5 1 (0.22%) Basel II
5 1 (0.22%) ISO 9001
5 1 (0.22%) ISO/IEC 27001
System Software
1 10 (2.17%) Docker
2 5 (1.08%) Active Directory
3 3 (0.65%) Virtual Desktop
4 2 (0.43%) Varnish
5 1 (0.22%) UAG
Systems Management
1 14 (3.04%) Opscode Chef
2 8 (1.74%) Puppet
3 6 (1.30%) SCCM
4 4 (0.87%) Ansible
5 3 (0.65%) Packer
5 3 (0.65%) StatsD
5 3 (0.65%) Terraform
6 1 (0.22%) Cacti
6 1 (0.22%) HP Fortify
6 1 (0.22%) Nagios
6 1 (0.22%) TeamSite
Vendors
1 60 (13.02%) Google
2 53 (11.50%) Adobe
3 46 (9.98%) Facebook
4 43 (9.33%) Twitter
5 37 (8.03%) Oracle
6 30 (6.51%) Microsoft
7 27 (5.86%) Salesforce.com
8 18 (3.90%) ATG
8 18 (3.90%) Endeca
9 14 (3.04%) Omniture
10 13 (2.82%) CyberSource
10 13 (2.82%) Marketo
11 10 (2.17%) Apple
12 9 (1.95%) SAP
13 7 (1.52%) Salesforce Marketing Cloud
14 6 (1.30%) Conga
14 6 (1.30%) HP
14 6 (1.30%) Siebel
15 5 (1.08%) Informatica
15 5 (1.08%) Sage
London
Uniting Ambition
Rate: £200 - 230 per day
Posted: Yesterday
Central London / West End
Client Server
Rate: £400 to £425 p/day
Posted: Yesterday
Reading
Volt
Rate: £25000.00 - £32000.00 per annum
Posted: 2 days ago
London
Client Server
Rate: £400 - £425 per day
Posted: Yesterday
London
Initi8 Recruitment
Rate: £400 - £450 Per Day
Posted: Yesterday
Reading
Volt
Rate: £30000.00 per annum
Posted: 2 days ago
North London
Yoh
Rate: £125 - £150 per day
Posted: 2 days ago
London
Opus Recruitment Solutions Ltd
Rate: £10 - £25 per hour
Posted: 6 days ago
London
Client Server
Rate: £400 - £425 per day
Posted: 9 days ago
London
Spectrum IT
Rate: £200 - £250 per day
Posted: 14 days ago
Richmond, Surrey
EYC Symphony
Rate: From £400 to £600 per day
Posted: 9 days ago