The table below looks at the prevalence of the term Social Media in IT contracts advertised across the UK. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media over the 3 months to 21 November 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
21 Nov 2014
Same period 2013 Same period 2012
Social Media
Rank 324 320 334
Rank change year-on-year
-4 +14
Contract jobs citing Social Media 333 287 250
As % of all contract IT jobs located in the UK 0.58% 0.55% 0.49%
As % of the Miscellaneous category 1.93% 1.75% 1.62%
Number of daily rates quoted 195 163 133
Average daily rate
Keep up to 90%
of your Daily Rate
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£350 £365 £350
Average daily rate % change year-on-year
-4.10% +4.28%
90% offered a daily rate of more than £220 £209 £161
10% offered a daily rate of more than £530 £525 £500
UK excluding London average daily rate £325 £325 £325
Number of hourly rates quoted 8 7 11
Average hourly rate £19.75 £12.50 £32.50
Average hourly rate % change year-on-year
+58.00% -61.53%
90% offered a hourly rate of more than £17.05 £11.90 £14.00
10% offered a hourly rate of more than £30.50 £28.10 £35.00
UK excluding London average hourly rate £17.50 £12.50 £32.50
% change year-on-year
+40.00% -61.53%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised across the UK.

Miscellaneous Category
UK
Contract IT job ads with a match in the
Miscellaneous category
17250 16386 15389
As % of all contract IT jobs located in the UK 30.23% 31.53% 29.97%
Number of daily rates quoted 10998 10238 8973
Average daily rate £410 £405 £410
Average daily rate % change year-on-year
+1.23% -1.21%
90% offered a daily rate of more than £238 £236 £230
10% offered a daily rate of more than £600 £600 £600
UK excluding London average daily rate £360 £350 £350
% change year-on-year
+2.85% -
Number of hourly rates quoted 678 685 806
Average hourly rate £17.00 £20.00 £20.50
Average hourly rate % change year-on-year
-15.00% -2.43%
90% offered a hourly rate of more than £11.00 £12.00 £12.00
10% offered a hourly rate of more than £42.50 £40.23 £43.00
UK excluding London average hourly rate £17.00 £19.00 £20.00
% change year-on-year
-10.52% -5.00%

Social Media
Jobs Demand Trend

This chart provides the 3-month moving total of IT contractor jobs citing Social Media within the UK as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in the UK

Social Media
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media within the UK.

Social Media Daily Rate Trend in the UK

Social Media
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Social Media within the UK over the 3 months to 21 November 2014.

Social Media Daily Rate Histogram in the UK

Social Media
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Social Media within the UK.

Social Media Hourly Rate Trend in the UK

Social Media
Hourly Rate Histogram

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Social Media within the UK over the 3 months to 21 November 2014.

Social Media Hourly Rate Histogram in the UK

Social Media
Top 30 Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media within the UK over the 3 months to 21 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
England +1 312 £350 -4.10% 238
London -6 187 £400 +8.10% 97
South East -5 48 £305 -6.15% 39
City of London +10 33 £400 - 24
Scotland +1 19 £209 +22.64% 4
West Midlands +3 17 £331 +89.28% 14
Berkshire 0 17 £250 -23.07% 6
South West -20 17 £318 -5.38% 25
North West 0 16 £363 -5.84% 34
East of England -20 13 £250 - 11
Edinburgh -1 12 £278 +76.19% 3
Manchester -7 12 £356 -7.46% 24
East Sussex - 10 £445 - 4
Canary Wharf +17 8 £320 -28.88%
Yorkshire -8 8 £315 -3.07% 7
North East -28 7 £500 - 2
Staffordshire - 7 £375 - 1
Brighton - 7 £445 - 2
Hertfordshire -9 6 £250 -10.71% 3
Wiltshire -14 6 £500 - 1
Devon -15 6 £305 -12.65% 3
Tyne and Wear -28 6 £488 -2.50% 2
Newbury - 6 - -
Glasgow -2 5 £167 -56.11% 1
West Yorkshire -2 5 £575 +76.92% 5
Bedfordshire -10 5 £150 -40.00% 1
Leeds -11 5 £575 +76.92% 4
Hampshire -16 5 £310 -17.33% 7
Bristol - 5 £125 - 16
Coventry - 5 £238 -

Social Media
Top 30 Related IT Skills

For the 6 months to 21 November 2014, IT contractor jobs within the UK citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media.

1 244 (33.33%) Marketing
2 206 (28.14%) Agile Software Development
3 182 (24.86%) HTML
4 118 (16.12%) Analytics
5 115 (15.71%) Publishing
6 108 (14.75%) Content Management
7 107 (14.62%) Project Management
8 105 (14.34%) Web Services
9 104 (14.21%) User Experience
10 101 (13.80%) CSS
11 94 (12.84%) XML
12 93 (12.70%) SEO
13 91 (12.43%) E-Commerce
14 86 (11.75%) CMS
15 85 (11.61%) JavaScript
16 84 (11.48%) Java
17 83 (11.34%) Finance
18 79 (10.79%) TDD
19 75 (10.25%) Digital Marketing
20 66 (9.02%) Intranet
21 65 (8.88%) Degree
22 63 (8.61%) Retail
23 62 (8.47%) Microsoft
24 61 (8.33%) Scrum
24 61 (8.33%) Google
25 59 (8.06%) Blog
25 59 (8.06%) Photoshop
26 56 (7.65%) Analytical Skills
27 54 (7.38%) Facebook
27 54 (7.38%) SOAP

Social Media
Top Related IT Skills by Category

For the 6 months to 21 November 2014, IT contractor jobs within the UK citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 86 (11.75%) CMS
2 48 (6.56%) SharePoint
3 37 (5.05%) JBoss
4 35 (4.78%) WebLogic
5 33 (4.51%) WordPress
6 29 (3.96%) Drupal
7 16 (2.19%) Apache
8 14 (1.91%) IBM Notes
9 13 (1.78%) IIS
9 13 (1.78%) Node.js
10 9 (1.23%) Umbraco
11 7 (0.96%) Joomla!
12 6 (0.82%) Sitecore CMS
13 5 (0.68%) SharePoint 2013
14 4 (0.55%) Adobe CQ
14 4 (0.55%) SharePoint 2010
14 4 (0.55%) ExpressionEngine
14 4 (0.55%) Tomcat
14 4 (0.55%) WebSphere
14 4 (0.55%) SAS
Applications
1 59 (8.06%) Photoshop
2 40 (5.46%) MS Excel
3 32 (4.37%) MS Office
4 24 (3.28%) Adobe Illustrator
4 24 (3.28%) MS PowerPoint
5 13 (1.78%) Adobe Creative Suite
6 7 (0.96%) InDesign
6 7 (0.96%) Acrobat
7 4 (0.55%) MS Visio
7 4 (0.55%) SPSS
7 4 (0.55%) MS Project
7 4 (0.55%) Spreadsheet
8 1 (0.14%) OmniGraffle
Business Applications
1 43 (5.87%) Google Analytics
2 17 (2.32%) WebTrends
3 6 (0.82%) Magento
4 5 (0.68%) SiteCatalyst
5 2 (0.27%) Oracle EBS
Cloud Services
1 11 (1.50%) Amazon EC2
2 6 (0.82%) Heroku
3 5 (0.68%) SaaS
4 4 (0.55%) GitHub
4 4 (0.55%) Microsoft Azure
4 4 (0.55%) Amazon AWS
4 4 (0.55%) Cloud Computing
5 2 (0.27%) Force.com
5 2 (0.27%) Amazon EMR
5 2 (0.27%) Google Apps
6 1 (0.14%) Office 365
Communications & Networking
1 66 (9.02%) Intranet
2 28 (3.83%) Internet
3 4 (0.55%) LAN
3 4 (0.55%) VoIP
3 4 (0.55%) WAN
3 4 (0.55%) FTP
3 4 (0.55%) RTSP
3 4 (0.55%) Firewall
4 3 (0.41%) Cisco Nexus
4 3 (0.41%) SMS
5 2 (0.27%) Extranet
5 2 (0.27%) HTTP
6 1 (0.14%) DNS
6 1 (0.14%) SAN
6 1 (0.14%) CTI
6 1 (0.14%) 3GPP
6 1 (0.14%) MVNO
6 1 (0.14%) Wireless
6 1 (0.14%) Cisco IOS
6 1 (0.14%) NFC
Database & Business Intelligence
1 49 (6.69%) MySQL
2 37 (5.05%) SQL Server
3 20 (2.73%) Relational Database
4 11 (1.50%) Big Data
4 11 (1.50%) SQL Server Integration Services
5 9 (1.23%) QlikView
6 8 (1.09%) Hadoop
7 6 (0.82%) PostgreSQL
8 5 (0.68%) SQLite
8 5 (0.68%) SQL Server Analysis Services
8 5 (0.68%) Data Warehouse
8 5 (0.68%) NoSQL
8 5 (0.68%) SQL Server 2012
9 4 (0.55%) SQL Server 2008
9 4 (0.55%) DB2
10 3 (0.41%) OLAP
10 3 (0.41%) Oracle Reports
10 3 (0.41%) SQL Server Reporting Services
10 3 (0.41%) Oracle OLAP
10 3 (0.41%) Apache Cassandra
Development Applications
1 54 (7.38%) Subversion
2 36 (4.92%) Maven
2 36 (4.92%) Ant
3 14 (1.91%) Git (software)
4 13 (1.78%) Xcode
5 12 (1.64%) Dreamweaver
6 10 (1.37%) Eclipse
7 5 (0.68%) Team Foundation Server
8 4 (0.55%) Jasmine
9 3 (0.41%) Cucumber
9 3 (0.41%) Mocha
9 3 (0.41%) JIRA
10 2 (0.27%) Selenium
10 2 (0.27%) Visual Studio
10 2 (0.27%) NUnit
10 2 (0.27%) Axure RP
10 2 (0.27%) Talend Open Studio
10 2 (0.27%) PHPUnit
11 1 (0.14%) Rhino Mocks
11 1 (0.14%) Moq
General
1 244 (33.33%) Marketing
2 115 (15.71%) Publishing
3 83 (11.34%) Finance
4 63 (8.61%) Retail
5 34 (4.64%) Advertising
6 31 (4.23%) Legal
7 27 (3.69%) Games
8 13 (1.78%) Banking
9 12 (1.64%) Telecoms
10 10 (1.37%) Pharmaceutical
11 9 (1.23%) Back Office
11 9 (1.23%) Danish Language
12 7 (0.96%) German Language
12 7 (0.96%) Automotive
13 6 (0.82%) Spanish Language
14 5 (0.68%) Portuguese Language
15 4 (0.55%) Italian Language
16 3 (0.41%) French Language
16 3 (0.41%) Local Government
16 3 (0.41%) Law
Job Titles
1 201 (27.46%) Developer
2 84 (11.48%) Designer
3 44 (6.01%) Analyst
4 43 (5.87%) Project Manager
5 40 (5.46%) Digital Content Designer
6 34 (4.64%) Architect
7 26 (3.55%) iOS Developer
8 25 (3.42%) Business Analyst
9 21 (2.87%) Coordinator
9 21 (2.87%) Consultant
9 21 (2.87%) C# Developer
9 21 (2.87%) Content Editor
10 20 (2.73%) Senior Developer
11 18 (2.46%) Marketing Manager
12 17 (2.32%) Digital Project Manager
13 16 (2.19%) Front-End Developer
13 16 (2.19%) Web Manager
13 16 (2.19%) UI Designer
13 16 (2.19%) Solutions Architect
14 15 (2.05%) Programme Manager
Libraries, Frameworks & Software Standards
1 182 (24.86%) HTML
2 105 (14.34%) Web Services
3 101 (13.80%) CSS
4 94 (12.84%) XML
5 54 (7.38%) SOAP
5 54 (7.38%) jQuery
6 48 (6.56%) HTML5
7 47 (6.42%) RESTful
8 40 (5.46%) J2EE
9 35 (4.78%) XSL
9 35 (4.78%) XSD
9 35 (4.78%) WSDL
10 29 (3.96%) Ajax
11 28 (3.83%) CSS3
11 28 (3.83%) JSON
12 26 (3.55%) LAMP
12 26 (3.55%) .NET
13 21 (2.87%) AngularJS
14 20 (2.73%) REST
15 13 (1.78%) Cocoa
Miscellaneous
1 104 (14.21%) User Experience
2 59 (8.06%) Blog
3 56 (7.65%) Analytical Skills
4 44 (6.01%) iPad
4 44 (6.01%) Mobile App
5 21 (2.87%) Digital Media
6 20 (2.73%) Computer Science
7 18 (2.46%) Management Information System
7 18 (2.46%) Open Source
8 16 (2.19%) Copywriting
8 16 (2.19%) Wiki
9 13 (1.78%) Graphic Design
9 13 (1.78%) Visualisation
10 12 (1.64%) Mobile Payment
10 12 (1.64%) iPhone
10 12 (1.64%) Taxonomies
11 11 (1.50%) New Media
12 10 (1.37%) Online Games
13 9 (1.23%) Statistics
14 8 (1.09%) Podcast
Operating Systems
1 45 (6.15%) Apple iOS
2 38 (5.19%) Linux
3 37 (5.05%) Android
4 7 (0.96%) Windows
5 5 (0.68%) UNIX
6 1 (0.14%) Windows Server 2008
6 1 (0.14%) CentOS
6 1 (0.14%) Red Hat Enterprise Linux
6 1 (0.14%) Windows 7
6 1 (0.14%) Windows XP
6 1 (0.14%) Mac OS X
6 1 (0.14%) Windows Server 2003
Processes & Methodologies
1 206 (28.14%) Agile Software Development
2 118 (16.12%) Analytics
3 108 (14.75%) Content Management
4 107 (14.62%) Project Management
5 93 (12.70%) SEO
6 91 (12.43%) E-Commerce
7 79 (10.79%) TDD
8 75 (10.25%) Digital Marketing
9 61 (8.33%) Scrum
10 53 (7.24%) Stakeholder Management
11 43 (5.87%) CRM
11 43 (5.87%) Web Application Development
12 41 (5.60%) Continuous Integration
13 40 (5.46%) OO
14 39 (5.33%) Online Marketing
15 38 (5.19%) Waterfall
16 36 (4.92%) ERP
17 32 (4.37%) iOS Development
18 28 (3.83%) MVC
19 24 (3.28%) Marketing Strategy
Programming Languages
1 85 (11.61%) JavaScript
2 84 (11.48%) Java
3 44 (6.01%) PHP
4 37 (5.05%) C#
5 35 (4.78%) Groovy
6 33 (4.51%) C++
7 25 (3.42%) SQL
8 23 (3.14%) Objective-C
9 13 (1.78%) PHP5
9 13 (1.78%) C
10 7 (0.96%) Ruby
10 7 (0.96%) Python
11 4 (0.55%) ActionScript
12 3 (0.41%) VBScript
12 3 (0.41%) PowerShell
13 2 (0.27%) Scala
13 2 (0.27%) Apex Code
13 2 (0.27%) R
13 2 (0.27%) XAML
13 2 (0.27%) Perl
Qualifications
1 65 (8.88%) Degree
2 16 (2.19%) Security Cleared
3 6 (0.82%) SC Cleared
4 5 (0.68%) Cisco Certification
5 4 (0.55%) CCNA
6 3 (0.41%) ISEB
6 3 (0.41%) PRINCE2 Certification
6 3 (0.41%) CIPD
6 3 (0.41%) CTC Cleared
7 2 (0.27%) ISTQB
7 2 (0.27%) PMP
7 2 (0.27%) PMI Certification
7 2 (0.27%) CCNP
7 2 (0.27%) PhD
8 1 (0.14%) CCIE
8 1 (0.14%) Postgraduate
8 1 (0.14%) MCSE
8 1 (0.14%) MCSA
8 1 (0.14%) CCDP
8 1 (0.14%) MCIPD
Quality Assurance & Compliance
1 37 (5.05%) QA
2 4 (0.55%) WAI
3 3 (0.41%) WCAG
4 1 (0.14%) Data Quality
System Software
1 1 (0.14%) Active Directory
1 1 (0.14%) GPFS
Systems Management
1 9 (1.23%) BMC PATROL
2 4 (0.55%) Puppet
3 3 (0.41%) Opscode Chef
3 3 (0.41%) Systems Management Server (SMS)
4 2 (0.27%) Mesos
4 2 (0.27%) EMC NetWorker
4 2 (0.27%) Capistrano
5 1 (0.14%) Ganglia
5 1 (0.14%) YUM
5 1 (0.14%) Tivoli Storage Manager
5 1 (0.14%) Nagios
Vendors
1 62 (8.47%) Microsoft
2 61 (8.33%) Google
3 54 (7.38%) Facebook
4 46 (6.28%) Twitter
4 46 (6.28%) Oracle
5 42 (5.74%) Adobe
6 36 (4.92%) ATG
7 35 (4.78%) Perforce
7 35 (4.78%) Endeca
8 22 (3.01%) Salesforce.com
9 15 (2.05%) Lotus
10 12 (1.64%) Omniture
11 8 (1.09%) Sitecore
11 8 (1.09%) Eloqua
12 7 (0.96%) Zend
13 6 (0.82%) Informatica
13 6 (0.82%) Marketo
13 6 (0.82%) Pardot
14 5 (0.68%) Apple
15 4 (0.55%) Coremetrics
East Sussex
ARC IT Recruitment Ltd
Posted: Yesterday
London
Staffworx Ltd
Rate: market rates, please indicate expecations
Posted: 2 days ago
London
Explore Recruitment Solutions
Rate: £250 - £300 per day
Posted: 2 days ago
London
Premier Media
Rate: £50 - £200 per day
Posted: 2 days ago
City, London
Informatiq Consulting
Rate: From £250 to £450 per day
Posted: 3 days ago
London
NSK International Consultants Ltd
Rate: From £450 to £525 per annum
Posted: 5 days ago
City of London
Real Staffing
Rate: competitive
Posted: 5 days ago
Birmingham
SThree - Internal Recruitment department
Rate: £18000 - £20500 per annum + competitive
Posted: 6 days ago
Bracknell, Berkshire
TD Group
Rate: From £300 to £350 per day
Posted: 6 days ago
Bracknell, Berkshire
TD Group
Rate: From £150 to £190 per day
Posted: 6 days ago
London
Eaglecliff
Rate: From £300 to £340 per day
Posted: 6 days ago
City of London
Progressive Recruitment
Rate: £350 - £375 per day + competitive
Posted: 10 days ago
London
DP Connect
Rate: £350 - £450 per day
Posted: 12 days ago
Southport
Computer Futures
Rate: £300 - £400 per day
Posted: 12 days ago
Sunderland
Real Staffing
Rate: £450 - £500 per day + competitive
Posted: 22 days ago
London
Interquest - ITQ Financial - Tunbridge Wells
Rate: £400 - £450 per day
Posted: 26 days ago