The table below looks at the statistics for Web Analytics skills in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Web Analytics over the 3 months to 23 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
23 Sep 2014
Same period 2013 Same period 2012
Web Analytics
Rank 235 204 250
Rank change year-on-year
-31 +46
Contract jobs citing Web Analytics 17 40 9
As % of all contract IT jobs located in the South East 0.18% 0.46% 0.090%
As % of the Processes & Methodologies category 0.25% 0.64% 0.13%
Number of daily rates quoted 8 26 7
Average daily rate
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of your Daily Rate
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£350 £263 £280
Average daily rate % change year-on-year
+33.33% -6.25%
90% offered a daily rate of more than £214 £160 £275
10% offered a daily rate of more than £380 £394 £383
UK excluding London average daily rate £350 £323 £300
% change year-on-year
+8.52% +7.50%
Number of hourly rates quoted 2 0 0
Average hourly rate £19.00 - -
UK excluding London average hourly rate £19.00 £17.69 -
% change year-on-year
+7.40% -
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
6780 6205 7123
As % of all contract IT jobs located in the South East 73.42% 71.36% 71.24%
Number of daily rates quoted 3796 3467 3403
Average daily rate £375 £375 £375
90% offered a daily rate of more than £240 £250 £245
10% offered a daily rate of more than £500 £500 £500
UK excluding London average daily rate £375 £367 £363
% change year-on-year
+2.17% +1.24%
Number of hourly rates quoted 268 244 320
Average hourly rate £21.50 £31.50 £29.00
Average hourly rate % change year-on-year
-31.74% +8.62%
90% offered a hourly rate of more than £12.00 £12.50 £11.37
10% offered a hourly rate of more than £50.00 £45.00 £45.00
UK excluding London average hourly rate £25.75 £30.00 £30.00
% change year-on-year
-14.16% -

Web Analytics
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Web Analytics across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the South East

Web Analytics
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Analytics across the South East region.

Web Analytics Daily Rate Trend in the South East

Web Analytics
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Web Analytics across the South East region over the 3 months to 23 September 2014.

Web Analytics Daily Rate Histogram in the South East

Web Analytics
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Web Analytics across the South East region.

Web Analytics Hourly Rate Trend in the South East

Web Analytics
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Web Analytics within the South East region over the 3 months to 23 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -2 13 £350 +22.80% 2
Oxfordshire -12 2 £210 +27.27% 1
Surrey - 2 - - 3
Sussex - - - -
West Sussex - - - -
Buckinghamshire - - - - 3
East Sussex - - - -
Hampshire - - - - 2
Kent - - - - 1
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the South East

For the 6 months to 23 September 2014, IT contractor jobs across the South East region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics.

1 49 (100.00%) Analytics
2 39 (79.59%) Marketing
3 28 (57.14%) Digital Marketing
4 25 (51.02%) HTML
5 18 (36.73%) E-Commerce
6 17 (34.69%) SEO
7 14 (28.57%) CMS
7 14 (28.57%) Social Media
8 12 (24.49%) Agile Software Development
8 12 (24.49%) Content Management
8 12 (24.49%) JavaScript
9 11 (22.45%) Google
9 11 (22.45%) Google Analytics
9 11 (22.45%) Degree
10 10 (20.41%) CSS
10 10 (20.41%) WebTrends
11 9 (18.37%) Marketing Strategy
11 9 (18.37%) User Experience
12 8 (16.33%) Mobile App
12 8 (16.33%) Finance
13 7 (14.29%) Drupal
13 7 (14.29%) jQuery
13 7 (14.29%) Adobe
13 7 (14.29%) XML
13 7 (14.29%) Oracle
13 7 (14.29%) Analytical Skills
13 7 (14.29%) SiteCatalyst
13 7 (14.29%) Visualisation
14 6 (12.24%) HTML5
14 6 (12.24%) Hitwise

Web Analytics
Top Related IT Skills in the South East by Category

For the 6 months to 23 September 2014, IT contractor jobs across the South East region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 14 (28.57%) CMS
2 7 (14.29%) Drupal
3 6 (12.24%) IIS
4 5 (10.20%) SharePoint
5 4 (8.16%) Magnolia
6 2 (4.08%) Sitecore CMS
7 1 (2.04%) concrete5
7 1 (2.04%) Adobe CQ
7 1 (2.04%) WebLogic
Applications
1 6 (12.24%) Photoshop
2 5 (10.20%) MS Excel
3 2 (4.08%) MS Visio
3 2 (4.08%) MS PowerPoint
4 1 (2.04%) Spreadsheet
Business Applications
1 11 (22.45%) Google Analytics
2 10 (20.41%) WebTrends
3 7 (14.29%) SiteCatalyst
4 3 (6.12%) Oracle CRM
5 1 (2.04%) Magento
5 1 (2.04%) Optimost
Cloud Services
1 3 (6.12%) Microsoft Azure
Communications & Networking
1 3 (6.12%) DNS
1 3 (6.12%) Internet
2 1 (2.04%) HTTP
Database & Business Intelligence
1 6 (12.24%) Data Mining
2 3 (6.12%) SQL Server
3 1 (2.04%) MongoDB
3 1 (2.04%) NoSQL
3 1 (2.04%) Oracle ODI
Development Applications
1 4 (8.16%) Visual Studio
2 3 (6.12%) Dreamweaver
2 3 (6.12%) JIRA
3 2 (4.08%) Axure RP
3 2 (4.08%) Appcelerator Titanium
4 1 (2.04%) Jasmine
General
1 39 (79.59%) Marketing
2 8 (16.33%) Finance
3 6 (12.24%) Pharmaceutical
3 6 (12.24%) Dutch Language
4 4 (8.16%) French Language
4 4 (8.16%) Portuguese Language
4 4 (8.16%) Spanish Language
5 3 (6.12%) Swedish Language
5 3 (6.12%) Italian Language
5 3 (6.12%) Japanese Language
5 3 (6.12%) Korean Language
5 3 (6.12%) Danish Language
6 2 (4.08%) Retail
6 2 (4.08%) Automotive
7 1 (2.04%) Legal
7 1 (2.04%) Advertising
Job Titles
1 10 (20.41%) Analyst
2 7 (14.29%) Designer
3 6 (12.24%) Developer
4 5 (10.20%) Planning Manager
5 4 (8.16%) Senior Planning Manager
5 4 (8.16%) Senior Manager
6 3 (6.12%) Web Designer
6 3 (6.12%) Relationships Manager
6 3 (6.12%) Marketing Manager
6 3 (6.12%) Business Manager
6 3 (6.12%) Business Analyst
6 3 (6.12%) Web Developer
6 3 (6.12%) Web Producer
6 3 (6.12%) Digital Marketing Manager
6 3 (6.12%) Marketing Executive
6 3 (6.12%) Digital Marketing Executive
7 2 (4.08%) Web Manager
7 2 (4.08%) Front-End Developer
7 2 (4.08%) User Experience Designer
7 2 (4.08%) Agile Business Analyst
Libraries, Frameworks & Software Standards
1 25 (51.02%) HTML
2 10 (20.41%) CSS
3 7 (14.29%) XML
3 7 (14.29%) jQuery
4 6 (12.24%) .NET Framework
4 6 (12.24%) .NET
4 6 (12.24%) HTML5
5 5 (10.20%) Ajax
6 4 (8.16%) Flash
7 3 (6.12%) WebCenter
7 3 (6.12%) ASP.NET
7 3 (6.12%) XSLT
7 3 (6.12%) JSP
7 3 (6.12%) Web Services
7 3 (6.12%) CSS3
8 2 (4.08%) ASP.NET MVC 3
8 2 (4.08%) ASP.NET MVC
8 2 (4.08%) JSON
9 1 (2.04%) Symfony
9 1 (2.04%) RESTful
Miscellaneous
1 14 (28.57%) Social Media
2 9 (18.37%) User Experience
3 8 (16.33%) Mobile App
4 7 (14.29%) Analytical Skills
4 7 (14.29%) Visualisation
5 6 (12.24%) EPoS
6 3 (6.12%) W3C
6 3 (6.12%) Wiki
7 2 (4.08%) Smartphone
7 2 (4.08%) Management Information System
8 1 (2.04%) Web 2.0
8 1 (2.04%) Copywriting
8 1 (2.04%) Blog
Operating Systems
1 6 (12.24%) Windows
2 3 (6.12%) Windows XP
2 3 (6.12%) Windows Server 2003
2 3 (6.12%) Windows Server 2008
3 2 (4.08%) Apple iOS
3 2 (4.08%) Android
4 1 (2.04%) Linux
Processes & Methodologies
1 49 (100.00%) Analytics
2 28 (57.14%) Digital Marketing
3 18 (36.73%) E-Commerce
4 17 (34.69%) SEO
5 12 (24.49%) Content Management
5 12 (24.49%) Agile Software Development
6 9 (18.37%) Marketing Strategy
7 6 (12.24%) Customer Analytics
7 6 (12.24%) Data Analysis
7 6 (12.24%) Email Marketing
7 6 (12.24%) Project Management
8 5 (10.20%) Data Modelling
8 5 (10.20%) B2B
8 5 (10.20%) B2C
8 5 (10.20%) MVC
8 5 (10.20%) Stakeholder Management
8 5 (10.20%) Pay per click
9 4 (8.16%) CRM
9 4 (8.16%) Financial Analysis
10 3 (6.12%) Social Media Marketing
Programming Languages
1 12 (24.49%) JavaScript
2 4 (8.16%) Java
2 4 (8.16%) PHP
3 3 (6.12%) C#
3 3 (6.12%) Perl
4 1 (2.04%) SQL
4 1 (2.04%) VBA
4 1 (2.04%) Groovy
4 1 (2.04%) Scala
Qualifications
1 11 (22.45%) Degree
2 4 (8.16%) Security Cleared
3 3 (6.12%) SC Cleared
3 3 (6.12%) PMP
3 3 (6.12%) PMI Certification
4 1 (2.04%) ACCA
4 1 (2.04%) CIMA
System Software
1 3 (6.12%) Active Directory
Vendors
1 11 (22.45%) Google
2 7 (14.29%) Oracle
2 7 (14.29%) Adobe
3 6 (12.24%) Hitwise
3 6 (12.24%) Omniture
4 4 (8.16%) Microsoft
5 3 (6.12%) Salesforce.com
5 3 (6.12%) Unica
6 2 (4.08%) Sitecore
6 2 (4.08%) Appcelerator
6 2 (4.08%) ServiceNow
7 1 (2.04%) Coremetrics
7 1 (2.04%) Mercator
Slough, Berkshire
Experis Ltd
Rate: Market Rate Value
Posted: 4 hours ago
Maidenhead, Berkshire
Yoh
Posted: 2 days ago
Surrey
The Bridge Ltd
Rate: Market Rates
Posted: 4 days ago
Chertsey
Progressive Recruitment
Rate: £350 - £400 per day + competitive
Posted: 4 days ago
Kent
Sanderson
Rate: £250 - £350 per day
Posted: 5 days ago