The table below looks at the statistics for Web Analytics skills in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Web Analytics over the 3 months to 22 August 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 Aug 2014
Same period 2013 Same period 2012
Web Analytics
Rank 220 199 219
Rank change year-on-year
-21 +20
Contract jobs citing Web Analytics 25 46 21
As % of all contract IT jobs located in the South East 0.27% 0.52% 0.21%
As % of the Processes & Methodologies category 0.37% 0.72% 0.30%
Number of daily rates quoted 9 30 14
Average daily rate
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of your Daily Rate
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£350 £293 £290
Average daily rate % change year-on-year
+19.65% +0.86%
90% offered a daily rate of more than £324 £160 £253
10% offered a daily rate of more than £450 £455 £415
UK excluding London average daily rate £350 £325 £300
% change year-on-year
+7.69% +8.33%
Number of hourly rates quoted 2 0 0
Average hourly rate £19.00 - -
UK excluding London average hourly rate £19.00 £17.69 -
% change year-on-year
+7.40% -
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the South East region.

Processes & Methodologies Category
South East
Contract IT job ads with a match in the
Processes & Methodologies category
6729 6375 6950
As % of all contract IT jobs located in the South East 72.52% 71.86% 70.28%
Number of daily rates quoted 3766 3478 3316
Average daily rate £375 £375 £375
90% offered a daily rate of more than £240 £250 £250
10% offered a daily rate of more than £500 £500 £500
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 256 251 328
Average hourly rate £20.25 £26.50 £32.50
Average hourly rate % change year-on-year
-23.58% -18.46%
90% offered a hourly rate of more than £12.00 £12.50 £12.62
10% offered a hourly rate of more than £55.00 £45.00 £45.00
UK excluding London average hourly rate £25.00 £30.00 £31.00
% change year-on-year
-16.66% -3.22%

Web Analytics
Jobs Demand Trend in the South East

This chart provides a 3-month moving total of IT contractor jobs citing Web Analytics across the South East region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the South East

Web Analytics
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Analytics across the South East region.

Web Analytics Daily Rate Trend in the South East

Web Analytics
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Web Analytics across the South East region over the 3 months to 22 August 2014.

Web Analytics Daily Rate Histogram in the South East

Web Analytics
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Web Analytics across the South East region.

Web Analytics Hourly Rate Trend in the South East

Web Analytics
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Web Analytics within the South East region over the 3 months to 22 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +4 21 £350 +22.80%
Surrey +5 3 £420 +20.00% 1
Oxfordshire -6 1 £220 +33.33% 1
Sussex - - - -
West Sussex - - - - 3
Buckinghamshire - - - - 2
East Sussex - - - -
Hampshire - - - - 1
Kent - - - - 1
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the South East

For the 6 months to 22 August 2014, IT contractor jobs across the South East region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics.

1 49 (100.00%) Analytics
2 36 (73.47%) Marketing
3 27 (55.10%) Digital Marketing
4 25 (51.02%) HTML
5 19 (38.78%) SEO
6 18 (36.73%) E-Commerce
7 16 (32.65%) CMS
8 14 (28.57%) Content Management
9 13 (26.53%) Social Media
10 12 (24.49%) JavaScript
11 11 (22.45%) CSS
11 11 (22.45%) Degree
12 9 (18.37%) Google Analytics
12 9 (18.37%) Google
12 9 (18.37%) Agile Software Development
12 9 (18.37%) Finance
12 9 (18.37%) Adobe
12 9 (18.37%) WebTrends
12 9 (18.37%) Marketing Strategy
13 8 (16.33%) Oracle
14 7 (14.29%) XML
14 7 (14.29%) Data Mining
14 7 (14.29%) Data Analysis
14 7 (14.29%) Drupal
14 7 (14.29%) jQuery
14 7 (14.29%) SiteCatalyst
14 7 (14.29%) HTML5
14 7 (14.29%) Mobile App
14 7 (14.29%) Visualisation
15 6 (12.24%) Customer Analytics

Web Analytics
Top Related IT Skills in the South East by Category

For the 6 months to 22 August 2014, IT contractor jobs across the South East region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 16 (32.65%) CMS
2 7 (14.29%) Drupal
3 6 (12.24%) Magnolia
3 6 (12.24%) IIS
4 5 (10.20%) SharePoint
5 4 (8.16%) Adobe CQ
6 1 (2.04%) WebLogic
6 1 (2.04%) WebSphere
6 1 (2.04%) concrete5
6 1 (2.04%) Sitecore CMS
Applications
1 5 (10.20%) Photoshop
1 5 (10.20%) MS Excel
2 2 (4.08%) MS PowerPoint
2 2 (4.08%) MS Visio
3 1 (2.04%) Spreadsheet
Business Applications
1 9 (18.37%) Google Analytics
1 9 (18.37%) WebTrends
2 7 (14.29%) SiteCatalyst
3 3 (6.12%) Oracle CRM
4 1 (2.04%) Magento
Cloud Services
1 3 (6.12%) Microsoft Azure
Communications & Networking
1 3 (6.12%) Internet
1 3 (6.12%) DNS
Database & Business Intelligence
1 7 (14.29%) Data Mining
2 3 (6.12%) SQL Server
3 1 (2.04%) Oracle Reports
3 1 (2.04%) DB2
3 1 (2.04%) Oracle ODI
3 1 (2.04%) Oracle Exadata
Development Applications
1 4 (8.16%) Visual Studio
2 3 (6.12%) Dreamweaver
3 2 (4.08%) Appcelerator Titanium
3 2 (4.08%) Axure RP
3 2 (4.08%) Jasmine
4 1 (2.04%) JIRA
General
1 36 (73.47%) Marketing
2 9 (18.37%) Finance
3 6 (12.24%) Dutch Language
3 6 (12.24%) French Language
3 6 (12.24%) Pharmaceutical
4 5 (10.20%) Retail
5 4 (8.16%) Portuguese Language
5 4 (8.16%) Spanish Language
5 4 (8.16%) Automotive
6 3 (6.12%) Swedish Language
6 3 (6.12%) Italian Language
6 3 (6.12%) Japanese Language
6 3 (6.12%) Korean Language
6 3 (6.12%) Danish Language
7 1 (2.04%) Telecoms
7 1 (2.04%) Legal
7 1 (2.04%) Advertising
Job Titles
1 9 (18.37%) Analyst
2 7 (14.29%) Developer
3 6 (12.24%) Designer
4 5 (10.20%) Planning Manager
5 4 (8.16%) Senior Planning Manager
5 4 (8.16%) Senior Manager
6 3 (6.12%) Web Developer
6 3 (6.12%) Marketing Manager
6 3 (6.12%) Business Manager
6 3 (6.12%) Web Designer
6 3 (6.12%) Relationships Manager
6 3 (6.12%) Digital Marketing Manager
6 3 (6.12%) Marketing Executive
6 3 (6.12%) Web Producer
6 3 (6.12%) Digital Marketing Executive
6 3 (6.12%) Front-End Developer
7 2 (4.08%) User Experience Designer
7 2 (4.08%) Copywriter
7 2 (4.08%) Data Analyst
7 2 (4.08%) Business Analyst
Libraries, Frameworks & Software Standards
1 25 (51.02%) HTML
2 11 (22.45%) CSS
3 7 (14.29%) XML
3 7 (14.29%) jQuery
3 7 (14.29%) HTML5
4 6 (12.24%) .NET Framework
4 6 (12.24%) .NET
5 5 (10.20%) Ajax
6 4 (8.16%) CSS3
6 4 (8.16%) Flash
7 3 (6.12%) ASP.NET
7 3 (6.12%) XSLT
7 3 (6.12%) JSP
7 3 (6.12%) Web Services
7 3 (6.12%) JSON
7 3 (6.12%) WebCenter
8 2 (4.08%) ASP.NET MVC
8 2 (4.08%) Modernizr
8 2 (4.08%) JSLint
8 2 (4.08%) ASP.NET MVC 3
Miscellaneous
1 13 (26.53%) Social Media
2 7 (14.29%) Mobile App
2 7 (14.29%) Visualisation
3 6 (12.24%) EPoS
4 3 (6.12%) W3C
4 3 (6.12%) Wiki
5 2 (4.08%) Smartphone
5 2 (4.08%) Management Information System
6 1 (2.04%) Blog
6 1 (2.04%) Copywriting
Operating Systems
1 6 (12.24%) Windows
2 3 (6.12%) Windows XP
2 3 (6.12%) Windows Server 2003
2 3 (6.12%) Windows Server 2008
3 2 (4.08%) Android
3 2 (4.08%) Apple iOS
4 1 (2.04%) UNIX
4 1 (2.04%) Linux
Processes & Methodologies
1 49 (100.00%) Analytics
2 27 (55.10%) Digital Marketing
3 19 (38.78%) SEO
4 18 (36.73%) E-Commerce
5 14 (28.57%) Content Management
6 9 (18.37%) Agile Software Development
6 9 (18.37%) Marketing Strategy
7 7 (14.29%) Data Analysis
8 6 (12.24%) Customer Analytics
8 6 (12.24%) Email Marketing
8 6 (12.24%) MVC
8 6 (12.24%) Project Management
8 6 (12.24%) B2C
9 5 (10.20%) Data Modelling
9 5 (10.20%) B2B
9 5 (10.20%) Pay per click
10 4 (8.16%) Financial Analysis
10 4 (8.16%) Stakeholder Management
11 3 (6.12%) CRM
11 3 (6.12%) Migration
Programming Languages
1 12 (24.49%) JavaScript
2 4 (8.16%) PHP
3 3 (6.12%) SQL
3 3 (6.12%) C#
3 3 (6.12%) Perl
3 3 (6.12%) Java
Qualifications
1 11 (22.45%) Degree
2 4 (8.16%) Security Cleared
3 3 (6.12%) PMP
3 3 (6.12%) PMI Certification
3 3 (6.12%) SC Cleared
4 1 (2.04%) CIMA
4 1 (2.04%) ACCA
System Software
1 3 (6.12%) Active Directory
Vendors
1 9 (18.37%) Google
1 9 (18.37%) Adobe
2 8 (16.33%) Oracle
3 6 (12.24%) Hitwise
4 5 (10.20%) Omniture
5 4 (8.16%) Microsoft
6 3 (6.12%) Salesforce.com
6 3 (6.12%) Unica
7 2 (4.08%) Appcelerator
8 1 (2.04%) Mercator
8 1 (2.04%) ServiceNow
8 1 (2.04%) Sitecore
Oxford
Hays IT - Uk Posting account
Rate: £180.00 - £220.00 per day
Posted: 2 days ago