Web Analytics Contracts in the South East
 
Demand Trend Daily Rate Trend Daily Rate Histogram Hourly Rate Trend Job Locations Related Skills

The first table below looks at the demand for Web Analytics skills in IT contracts advertised for the South East region. Included is a guide to the average contractor rates offered in IT contracts that have cited Web Analytics over the 3 months to 17 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the South East region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
 3 months to
17 May 2013		 Same period 2012 Same period 2011
Web Analytics
Rank 207 217 242
Rank change year-on-year
+10 +25
Contract jobs citing Web Analytics 16 30 10
As % of all contract IT jobs located in the South East 0.205% 0.295% 0.096%
As % of the Processes & Methodologies category 0.301% 0.457% 0.147%
Number of daily rates quoted 11 9 3
Average daily rate £250 £310 £250
Average daily rate % change year-on-year
-19.35% +24.00%
90% offered a daily rate of more than £165 £242 £170
10% offered a daily rate of more than £400 £370 £394
UK excluding London average daily rate £238 £350 £275
% change year-on-year
-32.14% +27.27%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £16.50 -
All Processes & Methodologies
South East
Contract IT job ads with a match in the
Processes & Methodologies category		 5315 6567 6781
As % of all contract IT jobs located in the South East 68.02% 64.65% 64.89%
Number of daily rates quoted 2757 3151 3072
Average daily rate £375 £363 £375
Average daily rate % change year-on-year
+3.44% -3.33%
90% offered a daily rate of more than £260 £250 £250
10% offered a daily rate of more than £525 £500 £514
UK excluding London average daily rate £363 £365 £375
% change year-on-year
-0.68% -2.66%
Number of hourly rates quoted 212 329 363
Average hourly rate £26.98 £25.50 £35.00
Average hourly rate % change year-on-year
+5.78% -27.14%
90% offered a hourly rate of more than £13.00 £13.00 £13.98
10% offered a hourly rate of more than £47.50 £45.00 £45.00
UK excluding London average hourly rate £31.60 £25.00 £30.00
% change year-on-year
+26.40% -16.66%
Web Analytics
England

Web Analytics
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Web Analytics across the South East region as a proportion of the total demand within the Processes & Methodologies category.

South East Web Analytics Jobs Demand Trend

Web Analytics
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Analytics across the South East region.

South East Web Analytics Daily Rate Trend

Web Analytics
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Web Analytics across the South East region over the 3 months to 17 May 2013.

South East Web Analytics Daily Rate Histogram

Web Analytics
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Web Analytics across the South East region.

South East Web Analytics Hourly Rate Trend

Web Analytics
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Web Analytics within the South East region over the 3 months to 17 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)		 Rank Change
on Same Period
Last Year		 Matching
Contract
IT Job Ads		 Average
Daily Rate
Last 3 Months		 Average Daily Rate
% Change
on Same Period
Last Year
Oxfordshire - 6 £165 -
Berkshire -6 4 £400 +29.03%
Surrey - 4 £350 -
Buckinghamshire - 1 £165 -
Kent - 1 £275 -
Web Analytics
England

Web Analytics
Top 30 Related IT Skills

For the 6 months to 17 May 2013, IT contractor jobs across the South East region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics.

1 31 (100.00%) Analytics
2 19 (61.29%) Marketing
3 17 (54.84%) Google
4 16 (51.61%) Google Analytics
4 16 (51.61%) SEO
5 14 (45.16%) Content Management
6 13 (41.94%) HTML
7 11 (35.48%) CSS
8 10 (32.26%) JavaScript
8 10 (32.26%) Online Marketing
9 9 (29.03%) Information Architecture
9 9 (29.03%) jQuery
9 9 (29.03%) PHP
9 9 (29.03%) CMS
10 8 (25.81%) Omniture
11 7 (22.58%) Adobe Illustrator
11 7 (22.58%) Project Management
11 7 (22.58%) Photoshop
11 7 (22.58%) E-Commerce
11 7 (22.58%) B2B
12 6 (19.35%) Interwoven
12 6 (19.35%) French Language
12 6 (19.35%) German Language
13 5 (16.13%) Social Media
13 5 (16.13%) XML
14 4 (12.90%) B2C
14 4 (12.90%) WebTrends
14 4 (12.90%) Ajax
15 3 (9.677%) Retail
15 3 (9.677%) Finance

Web Analytics
Top Related IT Skills by Category

For the 6 months to 17 May 2013, IT contractor jobs across the South East region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Development
1 13 (41.94%) HTML
2 11 (35.48%) CSS
3 9 (29.03%) jQuery
4 5 (16.13%) XML
5 4 (12.90%) Ajax
6 3 (9.677%) J2EE
6 3 (9.677%) HTML5
6 3 (9.677%) WebSphere
7 1 (3.226%) ASP.NET
7 1 (3.226%) COM
7 1 (3.226%) .NET
7 1 (3.226%) Windows SharePoint Services
Application Platforms
1 9 (29.03%) CMS
2 2 (6.452%) SharePoint
2 2 (6.452%) Commerce Server
3 1 (3.226%) IIS
3 1 (3.226%) TeamSite
3 1 (3.226%) Joomla!
3 1 (3.226%) DotNetNuke
3 1 (3.226%) WordPress
3 1 (3.226%) Kentico
Applications
1 7 (22.58%) Photoshop
1 7 (22.58%) Adobe Illustrator
2 2 (6.452%) MS PowerPoint
3 1 (3.226%) InDesign
3 1 (3.226%) MS Project
Business Applications
1 16 (51.61%) Google Analytics
2 4 (12.90%) WebTrends
3 3 (9.677%) SiteCatalyst
Database & Business Intelligence
1 1 (3.226%) Crystal Reports
1 1 (3.226%) Data Mart
General
1 19 (61.29%) Marketing
2 6 (19.35%) French Language
2 6 (19.35%) German Language
3 3 (9.677%) Finance
3 3 (9.677%) Publishing
3 3 (9.677%) Retail
Job Titles
1 7 (22.58%) Consultant
2 6 (19.35%) Analyst
2 6 (19.35%) Web Manager
3 5 (16.13%) Web Analytics Consultant
4 3 (9.677%) Developer
4 3 (9.677%) Web Developer
4 3 (9.677%) Business Analyst
5 2 (6.452%) Architect
5 2 (6.452%) Solutions Architect
5 2 (6.452%) Lead Developer
5 2 (6.452%) WebSphere Consultant
5 2 (6.452%) Marketing Manager
5 2 (6.452%) Web Analyst
5 2 (6.452%) Web Content Manager
5 2 (6.452%) Content Manager
5 2 (6.452%) Lead Web Developer
5 2 (6.452%) Head of Web Analytics
5 2 (6.452%) Web Analytics Specialist
6 1 (3.226%) Web Analytics Analyst
6 1 (3.226%) Digital Marketing Manager
Miscellaneous
1 5 (16.13%) Social Media
2 3 (9.677%) W3C
2 3 (9.677%) Management Information System
3 1 (3.226%) RIA
Operating Systems
1 1 (3.226%) Windows
Processes & Methodologies
1 31 (100.00%) Analytics
2 16 (51.61%) SEO
3 14 (45.16%) Content Management
4 10 (32.26%) Online Marketing
5 9 (29.03%) Information Architecture
6 7 (22.58%) Project Management
6 7 (22.58%) E-Commerce
6 7 (22.58%) B2B
7 4 (12.90%) B2C
8 3 (9.677%) UML
8 3 (9.677%) OOA/OOD
8 3 (9.677%) Email Marketing
8 3 (9.677%) Digital Marketing
9 2 (6.452%) Market Research
9 2 (6.452%) Agile Software Development
10 1 (3.226%) Workflow
10 1 (3.226%) CRM
10 1 (3.226%) Waterfall
10 1 (3.226%) Marketing Strategy
10 1 (3.226%) Social Media Marketing
Programming Languages
1 10 (32.26%) JavaScript
2 9 (29.03%) PHP
3 2 (6.452%) SQL
4 1 (3.226%) T-SQL
4 1 (3.226%) VB
4 1 (3.226%) VB.NET
4 1 (3.226%) C
4 1 (3.226%) C#
Quality Assurance & Compliance
1 3 (9.677%) WAI
Vendors
1 17 (54.84%) Google
2 8 (25.81%) Omniture
3 6 (19.35%) Interwoven
4 3 (9.677%) IBM
4 3 (9.677%) Adobe
5 2 (6.452%) Business Objects
5 2 (6.452%) Microsoft
5 2 (6.452%) Coremetrics
5 2 (6.452%) Eloqua
6 1 (3.226%) BT
6 1 (3.226%) Ektron
6 1 (3.226%) Tealeaf
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Last Updated Friday 17 May 2013
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