The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 29 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Jul 2016
Same period 2015 Same period 2014
Marketing
Rank 66 57 52
Rank change year-on-year
-9 -5
Contract jobs citing Marketing 262 331 307
As % of all contract IT jobs located in the South East 2.97% 3.46% 3.34%
As % of the General category 9.40% 9.81% 9.45%
Number of daily rates quoted 163 195 174
Median daily rate £370 £375 £350
Median daily rate % change year-on-year
-1.33% +7.14%
90% offered a daily rate of more than £195 £200 £190
10% offered a daily rate of more than £522 £502 £450
UK excluding London median daily rate £375 £360 £350
% change year-on-year
+4.16% +2.85%
Number of hourly rates quoted 22 11 13
Median hourly rate £17.00 £17.50 £16.00
Median hourly rate % change year-on-year
-2.85% +9.37%
90% offered a hourly rate of more than £12.42 £14.50 £11.40
10% offered a hourly rate of more than £32.00 £24.00 £28.40
UK excluding London median hourly rate £17.00 £22.00 £22.50
% change year-on-year
-22.72% -2.22%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South East region.

General Category
South East
Contract IT job ads with a match in the
General category
2787 3374 3248
As % of all contract IT jobs located in the South East 31.59% 35.31% 35.36%
Number of daily rates quoted 1574 1919 1737
Median daily rate £410 £400 £370
Median daily rate % change year-on-year
+2.50% +8.10%
90% offered a daily rate of more than £238 £250 £220
10% offered a daily rate of more than £550 £525 £500
UK excluding London median daily rate £400 £400 £384
% change year-on-year
- +4.16%
Number of hourly rates quoted 95 101 111
Median hourly rate £19.61 £22.00 £19.00
Median hourly rate % change year-on-year
-10.86% +15.78%
90% offered a hourly rate of more than £10.24 £11.50 £12.50
10% offered a hourly rate of more than £52.50 £52.17 £42.50
UK excluding London median hourly rate £20.50 £22.50 £22.50
% change year-on-year
-8.88% -

Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the South East

Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South East region.

Marketing Daily Rate Trend in the South East

Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 29 July 2016.

Marketing Daily Rate Histogram in the South East

Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South East region.

Marketing Hourly Rate Trend in the South East

Marketing
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 29 July 2016.

Marketing Hourly Rate Histogram in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 3 months to 29 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -15 110 £350 +8.69% 31
Buckinghamshire +35 44 £400 +33.33% 23
Surrey -4 38 £325 -19.75% 27
Hampshire -10 27 £450 +16.12% 15
West Sussex -6 8 £455 +7.05% 8
East Sussex -12 6 £400 +60.00% 7
Oxfordshire -17 6 £300 -33.33% 15
Kent +4 5 £200 -46.66% 1
Middlesex -5 5 £375 +20.96% 1
M4 Corridor - 3 £600 -
Marketing
England

Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 29 July 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Marketing.

1 148 (28.79%) Digital Marketing
2 138 (26.85%) Finance
3 114 (22.18%) Telecoms
4 112 (21.79%) Business Intelligence
5 101 (19.65%) SAP
6 94 (18.29%) Manufacturing
7 86 (16.73%) Programme Management
8 82 (15.95%) SAP Oil and Gas
8 82 (15.95%) Electronics
9 73 (14.20%) Project Management
10 71 (13.81%) CRM
11 70 (13.62%) HTML
12 69 (13.42%) CSS
13 65 (12.65%) Agile Software Development
14 64 (12.45%) Microsoft
15 62 (12.06%) Degree
16 61 (11.87%) MS Excel
17 54 (10.51%) SEO
17 54 (10.51%) Stakeholder Management
18 50 (9.73%) Analytics
19 48 (9.34%) SQL
20 47 (9.14%) Analytical Skills
21 46 (8.95%) JavaScript
22 45 (8.75%) Salesforce.com
23 42 (8.17%) CMS
23 42 (8.17%) Social Media
24 40 (7.78%) Windows
24 40 (7.78%) Marketing Automation
25 37 (7.20%) B2B
26 34 (6.61%) MS Office

Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 42 (8.17%) CMS
2 21 (4.09%) SharePoint
3 19 (3.70%) WordPress
4 8 (1.56%) Adobe Experience Manager
4 8 (1.56%) Drupal
4 8 (1.56%) IIS
5 7 (1.36%) MS Exchange
6 6 (1.17%) Joomla!
6 6 (1.17%) SAS
7 5 (0.97%) Skype for Business
8 4 (0.78%) Apache
8 4 (0.78%) IBM Notes
8 4 (0.78%) Magnolia
8 4 (0.78%) Umbraco
9 3 (0.58%) Confluence
9 3 (0.58%) Exchange Server 2010
10 2 (0.39%) Captiva
10 2 (0.39%) concrete5
10 2 (0.39%) Exchange Server 2013
10 2 (0.39%) Oracle Service Bus
Applications
1 61 (11.87%) MS Excel
2 34 (6.61%) MS Office
3 17 (3.31%) Photoshop
4 15 (2.92%) MS PowerPoint
5 6 (1.17%) Adobe Illustrator
6 5 (0.97%) MS Project
7 4 (0.78%) Adobe Creative Suite
8 3 (0.58%) InDesign
8 3 (0.58%) Spreadsheet
8 3 (0.58%) SPSS
9 1 (0.19%) Acrobat
9 1 (0.19%) MS Visio
9 1 (0.19%) ProjectWise
Business Applications
1 82 (15.95%) SAP Oil and Gas
2 19 (3.70%) Eloqua
3 9 (1.75%) Unica
4 6 (1.17%) Adobe Campaign
4 6 (1.17%) Dynamics AX
5 5 (0.97%) Dynamics CRM
5 5 (0.97%) Sage X3
6 4 (0.78%) WebTrends
7 3 (0.58%) Aligne
7 3 (0.58%) SAP CRM
8 2 (0.39%) Magento
8 2 (0.39%) Remedy ITSM
9 1 (0.19%) SAP HR
9 1 (0.19%) SAP R/3
Cloud Services
1 25 (4.86%) SaaS
2 20 (3.89%) Microsoft Azure
3 12 (2.33%) Google Analytics
4 9 (1.75%) Office 365
5 5 (0.97%) IaaS
6 3 (0.58%) Adobe Creative Cloud
7 2 (0.39%) Force.com
7 2 (0.39%) GitHub
7 2 (0.39%) PaaS
7 2 (0.39%) SmartFocus
8 1 (0.19%) Amazon AWS
8 1 (0.19%) Basecamp
8 1 (0.19%) Google Cloud Platform
8 1 (0.19%) Silverpop
8 1 (0.19%) SuccessFactors
8 1 (0.19%) Taleo
8 1 (0.19%) Trello
8 1 (0.19%) Veeva
8 1 (0.19%) Yammer
Communications & Networking
1 26 (5.06%) HTTP
2 23 (4.47%) DNS
3 21 (4.09%) Internet
4 20 (3.89%) TCP/IP
5 19 (3.70%) DHCP
6 17 (3.31%) VPN
7 16 (3.11%) IPv6
7 16 (3.11%) Software-Defined Networking
8 15 (2.92%) IPsec
9 13 (2.53%) Intranet
10 12 (2.33%) BGP
11 9 (1.75%) Wireless
12 7 (1.36%) SMS
13 6 (1.17%) LAN
14 5 (0.97%) 3G
14 5 (0.97%) 4G
14 5 (0.97%) SAN
14 5 (0.97%) SSL
15 4 (0.78%) CTI
15 4 (0.78%) Firewall
Database & Business Intelligence
1 29 (5.64%) SQL Server
2 24 (4.67%) Data Warehouse
3 16 (3.11%) Relational Database
4 15 (2.92%) BusinessObjects
5 12 (2.33%) RDBMS
5 12 (2.33%) SQL Server 2008
6 11 (2.14%) SQL Server Integration Services
7 10 (1.95%) Big Data
7 10 (1.95%) BusinessObjects Web Intelligence
8 9 (1.75%) MySQL
9 8 (1.56%) Hadoop
9 8 (1.56%) Xcelsius
10 6 (1.17%) PostgreSQL
10 6 (1.17%) SQL Server Reporting Services
11 5 (0.97%) SQL Server 2005
11 5 (0.97%) SQL Server Analysis Services
12 4 (0.78%) SAP Data Services
13 3 (0.58%) MS Access
13 3 (0.58%) Oracle Reports
13 3 (0.58%) SAP BW
Development Applications
1 5 (0.97%) JIRA
1 5 (0.97%) Visual Studio
2 4 (0.78%) Dreamweaver
2 4 (0.78%) Git (software)
2 4 (0.78%) Jenkins
3 3 (0.58%) ERwin
3 3 (0.58%) Rational DOORS
3 3 (0.58%) Sonatype Nexus
4 2 (0.39%) Balsamiq Mockups
4 2 (0.39%) Grunt
4 2 (0.39%) Selenium
4 2 (0.39%) SQL Server Management Studio (SSMS)
5 1 (0.19%) git-flow
5 1 (0.19%) HP UFT
5 1 (0.19%) JMeter
5 1 (0.19%) JUnit
5 1 (0.19%) Maven
5 1 (0.19%) WebDriver
General
1 138 (26.85%) Finance
2 114 (22.18%) Telecoms
3 94 (18.29%) Manufacturing
4 82 (15.95%) Electronics
5 33 (6.42%) Retail
6 22 (4.28%) Advertising
7 19 (3.70%) German Language
8 14 (2.72%) Brand Awareness
9 13 (2.53%) Legal
10 9 (1.75%) Banking
11 8 (1.56%) Pharmaceutical
11 8 (1.56%) Publishing
12 7 (1.36%) Games
13 6 (1.17%) Law
14 5 (0.97%) Automotive
15 3 (0.58%) Billing
15 3 (0.58%) General Ledger
16 2 (0.39%) Military
16 2 (0.39%) Polish Language
16 2 (0.39%) Spanish Language
Job Titles
1 92 (17.90%) Analyst
2 50 (9.73%) Developer
3 41 (7.98%) Business Analyst
4 32 (6.23%) Architect
4 32 (6.23%) Project Manager
5 24 (4.67%) Consultant
5 24 (4.67%) Support Engineer
6 20 (3.89%) Marketing Manager
7 16 (3.11%) Data Analyst
7 16 (3.11%) Digital Project Manager
7 16 (3.11%) Marketing Executive
8 15 (2.92%) Designer
9 13 (2.53%) IT Manager
10 12 (2.33%) CRM Architect
10 12 (2.33%) Web Analyst
11 11 (2.14%) Marketing Specialist
12 10 (1.95%) Business Intelligence Analyst
12 10 (1.95%) Digital Executive
12 10 (1.95%) Financial Analyst
12 10 (1.95%) Web Developer
Libraries, Frameworks & Software Standards
1 70 (13.62%) HTML
2 69 (13.42%) CSS
3 34 (6.61%) .NET
4 21 (4.09%) XML
5 19 (3.70%) jQuery
6 17 (3.31%) ASP.NET
6 17 (3.31%) Web Services
7 15 (2.92%) HTML5
8 14 (2.72%) ASP.NET MVC
9 13 (2.53%) CSS3
10 9 (1.75%) .NET Framework
11 7 (1.36%) XHTML
12 6 (1.17%) REST
12 6 (1.17%) SOAP
13 5 (0.97%) Ajax
13 5 (0.97%) DCOM
13 5 (0.97%) Node.js
13 5 (0.97%) Twitter Bootstrap
14 4 (0.78%) Middleware
14 4 (0.78%) SAML
Miscellaneous
1 47 (9.14%) Analytical Skills
2 42 (8.17%) Social Media
3 29 (5.64%) User Experience
4 21 (4.09%) Digital Media
5 17 (3.31%) Management Information System
6 16 (3.11%) Public Cloud
7 15 (2.92%) Computer Science
8 11 (2.14%) Virtual Team
9 10 (1.95%) Enterprise Software
9 10 (1.95%) Mobile App
9 10 (1.95%) Replication
10 8 (1.56%) Copywriting
11 7 (1.36%) Data Structures
11 7 (1.36%) Life Science
12 5 (0.97%) Blog
12 5 (0.97%) Data Centre
12 5 (0.97%) Data Extraction
12 5 (0.97%) Visualisation
13 4 (0.78%) Data Integration
13 4 (0.78%) Statistics
Operating Systems
1 40 (7.78%) Windows
2 23 (4.47%) Linux
3 14 (2.72%) Windows Server
4 12 (2.33%) Red Hat Enterprise Linux
4 12 (2.33%) Ubuntu
5 7 (1.36%) Android
6 6 (1.17%) Unix
7 5 (0.97%) Windows Server 2012
8 4 (0.78%) Windows 7
8 4 (0.78%) Windows Server 2008
9 3 (0.58%) Windows 10
10 2 (0.39%) AIX
10 2 (0.39%) Apple iOS
10 2 (0.39%) Windows NT
11 1 (0.19%) CentOS
11 1 (0.19%) Embedded Linux
11 1 (0.19%) Fedora
11 1 (0.19%) Solaris
11 1 (0.19%) Windows 2000
11 1 (0.19%) Windows Server 2003
Processes & Methodologies
1 148 (28.79%) Digital Marketing
2 112 (21.79%) Business Intelligence
3 86 (16.73%) Programme Management
4 73 (14.20%) Project Management
5 71 (13.81%) CRM
6 65 (12.65%) Agile Software Development
7 54 (10.51%) SEO
7 54 (10.51%) Stakeholder Management
8 50 (9.73%) Analytics
9 40 (7.78%) Marketing Automation
10 37 (7.20%) B2B
11 33 (6.42%) E-Commerce
12 32 (6.23%) Migration
13 30 (5.84%) Pay per click
14 28 (5.45%) Mentoring
14 28 (5.45%) Web Development
15 25 (4.86%) Workflow
16 24 (4.67%) Business Analysis
16 24 (4.67%) Waterfall
17 23 (4.47%) Content Management
Programming Languages
1 48 (9.34%) SQL
2 46 (8.95%) JavaScript
3 30 (5.84%) C#
4 21 (4.09%) PHP
5 19 (3.70%) Java
6 16 (3.11%) C++
6 16 (3.11%) VBScript
7 15 (2.92%) VB
8 13 (2.53%) C
8 13 (2.53%) PowerShell
9 8 (1.56%) PL/SQL
9 8 (1.56%) Python
10 7 (1.36%) VB.NET
11 6 (1.17%) T-SQL
12 5 (0.97%) VB6
13 3 (0.58%) R
13 3 (0.58%) Ruby
13 3 (0.58%) VBA
14 2 (0.39%) Apex Code
15 1 (0.19%) Bash Shell
Qualifications
1 62 (12.06%) Degree
2 13 (2.53%) Microsoft Certification
3 12 (2.33%) MCSA
3 12 (2.33%) MCSD
3 12 (2.33%) MCSE
4 11 (2.14%) Security Cleared
5 9 (1.75%) SC Cleared
6 4 (0.78%) Cisco Certification
6 4 (0.78%) PMI Certification
7 3 (0.58%) ISEB
7 3 (0.58%) ITIL Certification
8 2 (0.39%) CAPM
8 2 (0.39%) CCDP
8 2 (0.39%) CCNP
8 2 (0.39%) CCSA
8 2 (0.39%) CCSE
8 2 (0.39%) DV Cleared
8 2 (0.39%) PMP
8 2 (0.39%) VMware Certified Professional (VCP)
9 1 (0.19%) ISTQB Foundation Certification
Quality Assurance & Compliance
1 22 (4.28%) QA
2 11 (2.14%) Data Quality
3 6 (1.17%) SLA
4 3 (0.58%) Sarbanes-Oxley
5 2 (0.39%) Actionable Recommendations
5 2 (0.39%) COBIT
5 2 (0.39%) PMBOK
6 1 (0.19%) Disclosure Scotland
6 1 (0.19%) ISO/IEC 27001
6 1 (0.19%) MiFID
System Software
1 15 (2.92%) Hyper-V
2 11 (2.14%) Active Directory
2 11 (2.14%) VMware Infrastructure
3 4 (0.78%) VMware ESX
4 3 (0.58%) VMware ESXi
5 1 (0.19%) Docker
5 1 (0.19%) Virtual Servers
5 1 (0.19%) VirtualBox
5 1 (0.19%) vSphere
5 1 (0.19%) Xen
Systems Management
1 15 (2.92%) Systems Management Server (SMS)
2 5 (0.97%) TeamSite
3 3 (0.58%) Ansible
4 2 (0.39%) Cisco Prime
4 2 (0.39%) SCOM
5 1 (0.19%) AirWatch
5 1 (0.19%) EMC NetWorker
5 1 (0.19%) HP Quality Center
5 1 (0.19%) QRadar
5 1 (0.19%) SCCM
5 1 (0.19%) WSUS
5 1 (0.19%) XenMobile
Vendors
1 101 (19.65%) SAP
2 64 (12.45%) Microsoft
3 45 (8.75%) Salesforce.com
4 31 (6.03%) Adobe
4 31 (6.03%) Oracle
5 26 (5.06%) Marketo
6 15 (2.92%) Google
7 12 (2.33%) VMware
8 11 (2.14%) IBM
8 11 (2.14%) Red Hat
9 9 (1.75%) Aprimo
10 8 (1.56%) hybris
11 7 (1.36%) EPiServer
12 6 (1.17%) EMC
12 6 (1.17%) Facebook
12 6 (1.17%) Twitter
13 5 (0.97%) Cisco
13 5 (0.97%) HP
13 5 (0.97%) Sage
13 5 (0.97%) Tableau
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