The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 21 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
21 Feb 2017
Same period 2016 Same period 2015
Marketing
England / South East
Rank 69 62 65
Rank change year-on-year
-7 +3
Contract jobs citing Marketing 212 256 266
As % of all contract IT jobs located in the South East 2.78% 2.98% 2.79%
As % of the General category 8.25% 8.45% 8.13%
Number of daily rates quoted 139 154 135
Median daily rate £378 £350 £365
Median daily rate % change year-on-year
+7.85% -4.10%
90% offered a daily rate of more than £180 £190 £200
10% offered a daily rate of more than £525 £480 £501
UK excluding London median daily rate £400 £365 £375
% change year-on-year
+9.58% -2.66%
Number of hourly rates quoted 4 16 12
Median hourly rate £24.25 £19.00 £15.38
Median hourly rate % change year-on-year
+27.63% +23.57%
90% offered a hourly rate of more than £17.65 £13.40 £11.60
10% offered a hourly rate of more than £31.90 £58.25 £30.93
UK excluding London median hourly rate £21.50 £19.00 £17.13
% change year-on-year
+13.15% +10.94%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South East region.

General Category
South East
Contract IT job ads with a match in the
General category
2570 3031 3270
As % of all contract IT jobs located in the South East 33.74% 35.32% 34.26%
Number of daily rates quoted 1410 1656 1703
Median daily rate £425 £400 £400
Median daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £228 £225 £240
10% offered a daily rate of more than £550 £550 £550
UK excluding London median daily rate £412 £400 £400
% change year-on-year
+2.87% -
Number of hourly rates quoted 94 130 85
Median hourly rate £27.00 £35.00 £21.79
Median hourly rate % change year-on-year
-22.85% +60.62%
90% offered a hourly rate of more than £11.33 £12.00 £11.25
10% offered a hourly rate of more than £46.60 £55.00 £55.00
UK excluding London median hourly rate £26.00 £32.75 £22.50
% change year-on-year
-20.61% +45.55%

Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the South East

Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South East region.

Marketing Daily Rate Trend in the South East

Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 21 February 2017.

Marketing Daily Rate Histogram in the South East

Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South East region.

Marketing Hourly Rate Trend in the South East

Marketing
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 21 February 2017.

Marketing Hourly Rate Histogram in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 3 months to 21 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -4 89 £419 +39.58% 41
Hampshire +34 37 £415 -7.77% 50
Surrey -3 21 £388 +10.71% 39
Buckinghamshire -6 19 £299 +0.42% 22
Kent +17 18 £373 +14.52% 26
Oxfordshire -8 8 £438 +9.37% 20
West Sussex -18 7 £431 +7.62% 16
East Sussex +8 6 £325 -27.77% 12
Middlesex +1 3 £413 -17.50%
Home Counties - 1 £225 -
Marketing
England

Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 21 February 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Marketing.

1 171 (36.00%) Finance
2 131 (27.58%) Telecoms
3 129 (27.16%) Digital Marketing
4 116 (24.42%) Business Intelligence
5 101 (21.26%) Analytics
6 100 (21.05%) HTML
7 82 (17.26%) SAP
8 80 (16.84%) Programme Management
9 76 (16.00%) CRM
10 75 (15.79%) JavaScript
11 74 (15.58%) Manufacturing
12 73 (15.37%) Electronics
13 69 (14.53%) SAP Oil and Gas
14 68 (14.32%) Agile Software Development
14 68 (14.32%) Analytical Skills
15 67 (14.11%) CSS
16 66 (13.89%) E-Commerce
16 66 (13.89%) Degree
17 65 (13.68%) SQL
18 61 (12.84%) Project Management
19 58 (12.21%) Adobe
20 52 (10.95%) Microsoft
21 51 (10.74%) Google
22 48 (10.11%) Linux
23 45 (9.47%) MS Excel
24 43 (9.05%) SQL Server
24 43 (9.05%) Stakeholder Management
25 39 (8.21%) Retail
26 38 (8.00%) Windows
27 34 (7.16%) XML

Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 31 (6.53%) CMS
2 14 (2.95%) Apache
3 13 (2.74%) Adobe Experience Manager
3 13 (2.74%) SAS
4 12 (2.53%) IIS
5 11 (2.32%) WordPress
6 8 (1.68%) SharePoint
7 7 (1.47%) Joomla!
8 6 (1.26%) WebLogic
9 5 (1.05%) Apache Spark
9 5 (1.05%) Tomcat
10 4 (0.84%) Drupal
11 3 (0.63%) Sitecore CMS
11 3 (0.63%) Umbraco
12 2 (0.42%) Apache Solr
12 2 (0.42%) SharePoint 2013
12 2 (0.42%) SugarCRM
13 1 (0.21%) GlassFish
13 1 (0.21%) JBoss
13 1 (0.21%) WebSphere
Applications
1 45 (9.47%) MS Excel
2 18 (3.79%) MS PowerPoint
3 13 (2.74%) MS Office
4 7 (1.47%) Photoshop
5 6 (1.26%) MS Project
6 4 (0.84%) Adobe Creative Suite
7 3 (0.63%) Adobe Illustrator
7 3 (0.63%) OmniGraffle
7 3 (0.63%) Spreadsheet
8 1 (0.21%) Acrobat
8 1 (0.21%) InVision
8 1 (0.21%) QuarkXPress
8 1 (0.21%) SPSS
Business Applications
1 69 (14.53%) SAP Oil and Gas
2 30 (6.32%) Adobe Campaign
3 7 (1.47%) NetSuite
3 7 (1.47%) SAP Hybris
4 6 (1.26%) BigMachines
5 5 (1.05%) Eloqua
6 4 (0.84%) Dynamics CRM
7 3 (0.63%) Oracle Applications
7 3 (0.63%) Unica
8 2 (0.42%) Dynamics NAV
8 2 (0.42%) SAP CRM
9 1 (0.21%) Dynamics AX
9 1 (0.21%) Dynamics GP
9 1 (0.21%) Infor M3
9 1 (0.21%) Oracle 11i
9 1 (0.21%) Oracle BPM
9 1 (0.21%) Oracle EBS
9 1 (0.21%) SessionCam
Cloud Services
1 24 (5.05%) Google Analytics
2 14 (2.95%) Google Tag Manager
2 14 (2.95%) SaaS
3 9 (1.89%) IaaS
3 9 (1.89%) Microsoft Azure
4 8 (1.68%) Office 365
4 8 (1.68%) SmartFocus
5 7 (1.47%) Amazon AWS
6 5 (1.05%) Cloud Computing
6 5 (1.05%) Force.com
7 3 (0.63%) Azure Active Directory
7 3 (0.63%) Yammer
8 2 (0.42%) CallidusCloud
8 2 (0.42%) Google Cloud Platform
8 2 (0.42%) PaaS
9 1 (0.21%) Adobe Analytics
9 1 (0.21%) AWS Lambda
9 1 (0.21%) Datadog
9 1 (0.21%) GitHub
9 1 (0.21%) Veeva
Communications & Networking
1 17 (3.58%) HTTP
2 14 (2.95%) Intranet
3 12 (2.53%) FTP
3 12 (2.53%) Internet
3 12 (2.53%) SMS
4 10 (2.11%) Firewall
4 10 (2.11%) SSL
4 10 (2.11%) TCP/IP
5 9 (1.89%) IP Telephony
6 8 (1.68%) Broadband
7 7 (1.47%) NetScaler
8 6 (1.26%) DNS
9 5 (1.05%) Extranet
9 5 (1.05%) HTTPS
9 5 (1.05%) LAN
10 4 (0.84%) MPLS
10 4 (0.84%) SSH
10 4 (0.84%) Telnet
11 3 (0.63%) 3G
11 3 (0.63%) DSLAM
Database & Business Intelligence
1 43 (9.05%) SQL Server
2 23 (4.84%) Big Data
3 20 (4.21%) Data Warehouse
4 16 (3.37%) MySQL
5 15 (3.16%) Relational Database
6 12 (2.53%) Hadoop
6 12 (2.53%) SQL Server 2012
6 12 (2.53%) SQL Server Integration Services
7 11 (2.32%) PostgreSQL
7 11 (2.32%) RDBMS
8 10 (2.11%) MS Access
8 10 (2.11%) Power BI
8 10 (2.11%) SQL Server 2008
9 8 (1.68%) Oracle Database
9 8 (1.68%) Oracle Database 11g
10 6 (1.26%) HBase
10 6 (1.26%) QlikView
10 6 (1.26%) SQL Server Reporting Services
11 5 (1.05%) Oracle BI EE
11 5 (1.05%) Oracle BI Publisher
Development Applications
1 8 (1.68%) Oracle APEX
2 7 (1.47%) Git (software)
2 7 (1.47%) Team Foundation Server
3 6 (1.26%) JIRA
3 6 (1.26%) Selenium
4 5 (1.05%) TeamCity
5 4 (0.84%) Axure RP
5 4 (0.84%) Balsamiq Mockups
5 4 (0.84%) SpecFlow
5 4 (0.84%) Visual Studio
6 3 (0.63%) Dreamweaver
7 2 (0.42%) Appcelerator Titanium
7 2 (0.42%) Jenkins
7 2 (0.42%) Subversion
7 2 (0.42%) Toad
7 2 (0.42%) Visual Studio Team System
8 1 (0.21%) Moq
8 1 (0.21%) Octopus Deploy
8 1 (0.21%) Rational DOORS
8 1 (0.21%) webpack
General
1 171 (36.00%) Finance
2 131 (27.58%) Telecoms
3 74 (15.58%) Manufacturing
4 73 (15.37%) Electronics
5 39 (8.21%) Retail
6 27 (5.68%) Legal
7 20 (4.21%) Advertising
8 11 (2.32%) Banking
9 10 (2.11%) Pharmaceutical
9 10 (2.11%) Publishing
10 9 (1.89%) German Language
11 8 (1.68%) Mandarin Language
12 6 (1.26%) Financial Institution
12 6 (1.26%) Spanish Language
13 2 (0.42%) Billing
13 2 (0.42%) Games
14 1 (0.21%) Aerospace
14 1 (0.21%) Italian Language
14 1 (0.21%) Military
14 1 (0.21%) Retail Banking
Job Titles
1 78 (16.42%) Analyst
2 74 (15.58%) Developer
3 40 (8.42%) Project Manager
4 36 (7.58%) Business Analyst
4 36 (7.58%) Marketing Manager
5 29 (6.11%) Architect
6 23 (4.84%) Consultant
7 18 (3.79%) Web Engineer
7 18 (3.79%) Web Manager
8 16 (3.37%) Designer
9 15 (3.16%) Product Manager
10 14 (2.95%) Senior Analyst
11 13 (2.74%) Senior Business Analyst
12 12 (2.53%) Web Developer
13 11 (2.32%) SQL Developer
14 10 (2.11%) Administrator
14 10 (2.11%) Web Analyst
15 9 (1.89%) Business Architect
15 9 (1.89%) IT Manager
15 9 (1.89%) Systems Engineer
Libraries, Frameworks & Software Standards
1 100 (21.05%) HTML
2 67 (14.11%) CSS
3 34 (7.16%) XML
4 31 (6.53%) jQuery
5 26 (5.47%) HTML5
6 21 (4.42%) .NET
7 14 (2.95%) Ajax
7 14 (2.95%) ASP.NET
8 13 (2.74%) Regular Expression
9 12 (2.53%) CSS3
10 11 (2.32%) AngularJS
10 11 (2.32%) ASP.NET MVC
11 9 (1.89%) ASP.NET Web Forms
12 8 (1.68%) Middleware
12 8 (1.68%) Web Services
13 6 (1.26%) .NET Framework
13 6 (1.26%) JSON
13 6 (1.26%) Mason
14 5 (1.05%) RESTful
14 5 (1.05%) Visualforce
Miscellaneous
1 68 (14.32%) Analytical Skills
2 32 (6.74%) User Experience
3 31 (6.53%) Management Information System
4 24 (5.05%) Social Media
5 15 (3.16%) Mobile App
6 14 (2.95%) Enterprise Software
7 9 (1.89%) Digital Media
8 8 (1.68%) Credit Risk
9 7 (1.47%) Data Centre
9 7 (1.47%) Driving Licence
9 7 (1.47%) NHS
10 5 (1.05%) Computer Science
10 5 (1.05%) FMCG
10 5 (1.05%) Virtual Team
11 4 (0.84%) Algorithms
11 4 (0.84%) Graphic Design
11 4 (0.84%) Replication
12 3 (0.63%) Reference Data
12 3 (0.63%) Smart Home
13 2 (0.42%) iPad
Operating Systems
1 48 (10.11%) Linux
2 38 (8.00%) Windows
3 21 (4.42%) Red Hat Enterprise Linux
4 16 (3.37%) Windows Server
5 13 (2.74%) Android
6 12 (2.53%) Windows Server 2008
7 10 (2.11%) Apple iOS
8 4 (0.84%) Windows 10
9 3 (0.63%) Oracle Linux
10 2 (0.42%) Debian
10 2 (0.42%) Unix
11 1 (0.21%) Solaris
11 1 (0.21%) SUSE
11 1 (0.21%) Ubuntu
11 1 (0.21%) Windows 7
11 1 (0.21%) Windows Vista
Processes & Methodologies
1 129 (27.16%) Digital Marketing
2 116 (24.42%) Business Intelligence
3 101 (21.26%) Analytics
4 80 (16.84%) Programme Management
5 76 (16.00%) CRM
6 68 (14.32%) Agile Software Development
7 66 (13.89%) E-Commerce
8 61 (12.84%) Project Management
9 43 (9.05%) Stakeholder Management
10 30 (6.32%) Workflow
11 29 (6.11%) Data Management
11 29 (6.11%) Web Development
12 28 (5.89%) Web Analytics
13 26 (5.47%) Content Management
14 25 (5.26%) Business Analysis
14 25 (5.26%) Change Management
15 24 (5.05%) Migration
16 23 (4.84%) B2B
16 23 (4.84%) Marketing Automation
17 21 (4.42%) Business Transformation
Programming Languages
1 75 (15.79%) JavaScript
2 65 (13.68%) SQL
3 19 (4.00%) PHP
4 18 (3.79%) Java
5 17 (3.58%) C#
6 11 (2.32%) Bash Shell
7 10 (2.11%) Python
8 7 (1.47%) T-SQL
9 6 (1.26%) PL/SQL
9 6 (1.26%) Shell Script
10 5 (1.05%) Apex Code
10 5 (1.05%) Perl
11 4 (0.84%) F#
11 4 (0.84%) Scala
12 3 (0.63%) PowerShell
13 2 (0.42%) Ruby
13 2 (0.42%) VBA
14 1 (0.21%) ABAP
14 1 (0.21%) VB
14 1 (0.21%) VBScript
Qualifications
1 66 (13.89%) Degree
2 15 (3.16%) Security Cleared
3 14 (2.95%) SC Cleared
4 7 (1.47%) MBA
5 5 (1.05%) ACCA
6 4 (0.84%) PMI Certification
7 3 (0.63%) CIMA
7 3 (0.63%) MCP
7 3 (0.63%) Microsoft Certification
7 3 (0.63%) PMP
8 2 (0.42%) CCIE
8 2 (0.42%) CCNP
8 2 (0.42%) Cisco Certification
8 2 (0.42%) ITIL Foundation Certificate
8 2 (0.42%) MCSA
8 2 (0.42%) MCSE
9 1 (0.21%) APMP
9 1 (0.21%) CCIP
9 1 (0.21%) DV Cleared
9 1 (0.21%) PRINCE2 Practitioner
Quality Assurance & Compliance
1 28 (5.89%) QA
2 15 (3.16%) SLA
3 11 (2.32%) Data Quality
4 9 (1.89%) ISO/IEC 27001
5 3 (0.63%) GDPR
5 3 (0.63%) GMP
5 3 (0.63%) IFRS
6 2 (0.42%) JSP 440
7 1 (0.21%) Disclosure Scotland
7 1 (0.21%) IFRS 9
7 1 (0.21%) ISO 9001
System Software
1 16 (3.37%) VMware Infrastructure
2 8 (1.68%) Hyper-V
2 8 (1.68%) VMware ESXi
3 7 (1.47%) XenDesktop
3 7 (1.47%) XenServer
4 6 (1.26%) Active Directory
5 3 (0.63%) Oracle RAC
5 3 (0.63%) vCloud
6 2 (0.42%) Docker
6 2 (0.42%) Gluster
6 2 (0.42%) Xen
7 1 (0.21%) Apache ZooKeeper
7 1 (0.21%) VMware ESX
7 1 (0.21%) vSphere
7 1 (0.21%) XenApp
Systems Management
1 7 (1.47%) TeamSite
2 3 (0.63%) Ansible
2 3 (0.63%) Puppet
3 2 (0.42%) Data Guard
3 2 (0.42%) ZABBIX
4 1 (0.21%) AppDNA
4 1 (0.21%) Enterprise Manager Cloud Control
4 1 (0.21%) HAProxy
4 1 (0.21%) HP Quality Center
4 1 (0.21%) Kubernetes
4 1 (0.21%) Nagios
4 1 (0.21%) Oracle Enterprise Manager
4 1 (0.21%) Oracle RMAN
4 1 (0.21%) Sysdig
4 1 (0.21%) vRealize
Vendors
1 82 (17.26%) SAP
2 58 (12.21%) Adobe
3 52 (10.95%) Microsoft
4 51 (10.74%) Google
5 30 (6.32%) Oracle
6 27 (5.68%) Salesforce.com
7 24 (5.05%) Red Hat
8 22 (4.63%) VMware
9 15 (3.16%) Tableau
10 13 (2.74%) hybris
11 12 (2.53%) HP
11 12 (2.53%) IBM
12 9 (1.89%) Citrix
12 9 (1.89%) Cognos
13 8 (1.68%) Apple
13 8 (1.68%) Rackspace
14 7 (1.47%) CheckPoint
15 6 (1.26%) Apttus
15 6 (1.26%) Netezza
16 5 (1.05%) Thunderhead
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