The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 24 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
24 Aug 2016
Same period 2015 Same period 2014
Marketing
Rank 62 52 55
Rank change year-on-year
-10 +3
Contract jobs citing Marketing 280 353 300
As % of all contract IT jobs located in the South East 3.18% 3.61% 3.27%
As % of the General category 9.87% 10.07% 9.50%
Number of daily rates quoted 170 205 169
Median daily rate £373 £375 £350
Median daily rate % change year-on-year
-0.66% +7.14%
90% offered a daily rate of more than £195 £210 £227
10% offered a daily rate of more than £512 £500 £475
UK excluding London median daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 20 15 17
Median hourly rate £17.50 £16.50 £16.00
Median hourly rate % change year-on-year
+6.06% +3.12%
90% offered a hourly rate of more than £12.35 £13.00 £11.60
10% offered a hourly rate of more than £32.40 £88.00 £24.74
UK excluding London median hourly rate £17.50 £32.65 £19.00
% change year-on-year
-46.40% +71.84%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South East region.

General Category
South East
Contract IT job ads with a match in the
General category
2838 3504 3157
As % of all contract IT jobs located in the South East 32.24% 35.83% 34.39%
Number of daily rates quoted 1617 2042 1707
Median daily rate £400 £400 £375
Median daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £230 £250 £225
10% offered a daily rate of more than £550 £525 £500
UK excluding London median daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 105 114 89
Median hourly rate £24.50 £20.00 £18.00
Median hourly rate % change year-on-year
+22.50% +11.11%
90% offered a hourly rate of more than £10.85 £11.50 £12.14
10% offered a hourly rate of more than £45.64 £50.00 £42.50
UK excluding London median hourly rate £21.50 £23.75 £22.00
% change year-on-year
-9.47% +7.95%

Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the South East

Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South East region.

Marketing Daily Rate Trend in the South East

Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 24 August 2016.

Marketing Daily Rate Histogram in the South East

Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South East region.

Marketing Hourly Rate Trend in the South East

Marketing
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 24 August 2016.

Marketing Hourly Rate Histogram in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 3 months to 24 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -8 130 £363 +12.57% 32
Buckinghamshire +29 44 £375 +15.38% 20
Surrey +9 38 £331 -18.27% 32
Hampshire -5 27 £450 +12.85% 14
West Sussex -5 8 £455 +7.05% 4
East Sussex -13 7 £400 +60.00% 7
Kent +7 5 £200 -46.66% 5
Oxfordshire -14 5 £300 -33.33% 12
Middlesex -2 4 £369 +22.91% 1
M4 Corridor - 2 £600 -
Marketing
England

Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 24 August 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Marketing.

1 160 (30.48%) Digital Marketing
2 143 (27.24%) Finance
3 119 (22.67%) Telecoms
4 112 (21.33%) Business Intelligence
5 100 (19.05%) SAP
6 93 (17.71%) Manufacturing
7 86 (16.38%) HTML
7 86 (16.38%) Programme Management
8 83 (15.81%) Electronics
9 81 (15.43%) SAP Oil and Gas
10 77 (14.67%) CSS
11 74 (14.10%) CRM
12 72 (13.71%) Project Management
13 67 (12.76%) Microsoft
13 67 (12.76%) Agile Software Development
14 65 (12.38%) Degree
14 65 (12.38%) Analytics
15 62 (11.81%) MS Excel
16 58 (11.05%) SEO
17 54 (10.29%) Analytical Skills
18 53 (10.10%) Stakeholder Management
19 51 (9.71%) JavaScript
20 50 (9.52%) SQL
21 49 (9.33%) CMS
22 45 (8.57%) Social Media
23 44 (8.38%) Salesforce.com
24 43 (8.19%) Windows
24 43 (8.19%) E-Commerce
25 40 (7.62%) B2B
26 39 (7.43%) MS Office

Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 49 (9.33%) CMS
2 21 (4.00%) SharePoint
3 18 (3.43%) WordPress
4 14 (2.67%) Drupal
5 10 (1.90%) IIS
6 8 (1.52%) Apache
7 7 (1.33%) Adobe Experience Manager
7 7 (1.33%) SAS
8 6 (1.14%) Joomla!
8 6 (1.14%) MS Exchange
9 5 (0.95%) Skype for Business
10 4 (0.76%) IBM Notes
10 4 (0.76%) Magnolia
10 4 (0.76%) Umbraco
11 3 (0.57%) Exchange Server 2010
12 2 (0.38%) BizTalk Server
12 2 (0.38%) Captiva
12 2 (0.38%) concrete5
12 2 (0.38%) Confluence
12 2 (0.38%) Sitecore CMS
Applications
1 62 (11.81%) MS Excel
2 39 (7.43%) MS Office
3 18 (3.43%) MS PowerPoint
4 14 (2.67%) Photoshop
5 6 (1.14%) Adobe Creative Suite
6 5 (0.95%) Adobe Illustrator
6 5 (0.95%) MS Project
7 3 (0.57%) InDesign
7 3 (0.57%) Spreadsheet
7 3 (0.57%) SPSS
8 1 (0.19%) Acrobat
8 1 (0.19%) MS Visio
8 1 (0.19%) ProjectWise
Business Applications
1 81 (15.43%) SAP Oil and Gas
2 16 (3.05%) Eloqua
3 11 (2.10%) Unica
4 8 (1.52%) Adobe Campaign
5 6 (1.14%) Dynamics AX
5 6 (1.14%) Dynamics CRM
6 5 (0.95%) Sage X3
6 5 (0.95%) WebTrends
7 3 (0.57%) Aligne
7 3 (0.57%) SAP CRM
8 2 (0.38%) Magento
8 2 (0.38%) Remedy ITSM
9 1 (0.19%) SAP APO
9 1 (0.19%) SAP HR
9 1 (0.19%) SAP LE
9 1 (0.19%) Sprinklr
Cloud Services
1 25 (4.76%) SaaS
2 21 (4.00%) Microsoft Azure
3 18 (3.43%) Google Analytics
4 9 (1.71%) Office 365
5 5 (0.95%) SmartFocus
6 4 (0.76%) Adobe Creative Cloud
6 4 (0.76%) IaaS
7 3 (0.57%) Google Tag Manager
8 2 (0.38%) GitHub
8 2 (0.38%) PaaS
9 1 (0.19%) Adobe Analytics
9 1 (0.19%) Amazon AWS
9 1 (0.19%) IBM Cloud
9 1 (0.19%) Silverpop
9 1 (0.19%) SuccessFactors
9 1 (0.19%) Taleo
9 1 (0.19%) Yammer
Communications & Networking
1 30 (5.71%) HTTP
2 24 (4.57%) TCP/IP
3 23 (4.38%) Internet
4 20 (3.81%) DNS
5 16 (3.05%) DHCP
5 16 (3.05%) Software-Defined Networking
5 16 (3.05%) VPN
6 15 (2.86%) IPsec
6 15 (2.86%) IPv6
7 12 (2.29%) Intranet
7 12 (2.29%) SMS
8 11 (2.10%) BGP
9 10 (1.90%) Wireless
10 9 (1.71%) FTP
11 8 (1.52%) LAN
12 7 (1.33%) SSL
13 6 (1.14%) 3G
14 5 (0.95%) 4G
15 4 (0.76%) Firewall
15 4 (0.76%) SAN
Database & Business Intelligence
1 31 (5.90%) SQL Server
2 22 (4.19%) Data Warehouse
3 16 (3.05%) Relational Database
4 14 (2.67%) BusinessObjects
5 13 (2.48%) MySQL
5 13 (2.48%) SQL Server 2008
6 12 (2.29%) Big Data
6 12 (2.29%) RDBMS
6 12 (2.29%) SQL Server Integration Services
7 10 (1.90%) BusinessObjects Web Intelligence
8 9 (1.71%) Hadoop
9 8 (1.52%) SQL Server Reporting Services
9 8 (1.52%) Xcelsius
10 7 (1.33%) SQL Server Analysis Services
11 6 (1.14%) PostgreSQL
12 5 (0.95%) SQL Server 2005
13 4 (0.76%) SAP Data Services
14 3 (0.57%) Oracle Reports
14 3 (0.57%) QlikView
14 3 (0.57%) SAP BW
Development Applications
1 6 (1.14%) Visual Studio
2 4 (0.76%) Dreamweaver
2 4 (0.76%) Git (software)
2 4 (0.76%) Jenkins
3 3 (0.57%) ERwin
3 3 (0.57%) JIRA
3 3 (0.57%) Rational DOORS
3 3 (0.57%) Sonatype Nexus
4 2 (0.38%) Balsamiq Mockups
4 2 (0.38%) Grunt
4 2 (0.38%) Selenium
4 2 (0.38%) SQL Server Management Studio (SSMS)
5 1 (0.19%) git-flow
5 1 (0.19%) gulp
5 1 (0.19%) HP UFT
5 1 (0.19%) JMeter
5 1 (0.19%) JUnit
5 1 (0.19%) Maven
5 1 (0.19%) Oracle Forms
5 1 (0.19%) WebDriver
General
1 143 (27.24%) Finance
2 119 (22.67%) Telecoms
3 93 (17.71%) Manufacturing
4 83 (15.81%) Electronics
5 39 (7.43%) Retail
6 25 (4.76%) Advertising
7 19 (3.62%) German Language
8 16 (3.05%) Brand Awareness
9 14 (2.67%) Legal
10 12 (2.29%) Banking
11 9 (1.71%) Publishing
12 6 (1.14%) Games
12 6 (1.14%) Law
13 5 (0.95%) Automotive
13 5 (0.95%) Pharmaceutical
14 3 (0.57%) Billing
14 3 (0.57%) General Ledger
15 2 (0.38%) Military
15 2 (0.38%) Polish Language
15 2 (0.38%) Spanish Language
Job Titles
1 96 (18.29%) Analyst
2 53 (10.10%) Developer
3 47 (8.95%) Business Analyst
4 34 (6.48%) Project Manager
5 31 (5.90%) Architect
6 23 (4.38%) Consultant
6 23 (4.38%) Marketing Manager
6 23 (4.38%) Support Engineer
7 17 (3.24%) Digital Project Manager
7 17 (3.24%) Marketing Executive
8 15 (2.86%) Designer
9 13 (2.48%) Data Analyst
9 13 (2.48%) IT Manager
9 13 (2.48%) Web Analyst
10 12 (2.29%) CRM Architect
11 11 (2.10%) Administrator
11 11 (2.10%) Coordinator
11 11 (2.10%) Digital Executive
11 11 (2.10%) Service Analyst
12 10 (1.90%) Web Developer
Libraries, Frameworks & Software Standards
1 86 (16.38%) HTML
2 77 (14.67%) CSS
3 37 (7.05%) .NET
4 21 (4.00%) jQuery
5 19 (3.62%) ASP.NET
5 19 (3.62%) XML
6 16 (3.05%) HTML5
6 16 (3.05%) Web Services
7 14 (2.67%) ASP.NET MVC
8 13 (2.48%) CSS3
9 9 (1.71%) .NET Framework
10 7 (1.33%) XHTML
11 5 (0.95%) Ajax
11 5 (0.95%) DCOM
11 5 (0.95%) Node.js
11 5 (0.95%) Twitter Bootstrap
12 4 (0.76%) REST
12 4 (0.76%) SAML
12 4 (0.76%) SOAP
13 3 (0.57%) Middleware
Miscellaneous
1 54 (10.29%) Analytical Skills
2 45 (8.57%) Social Media
3 34 (6.48%) User Experience
4 23 (4.38%) Digital Media
5 17 (3.24%) Management Information System
6 16 (3.05%) Public Cloud
7 15 (2.86%) Computer Science
8 12 (2.29%) Mobile App
8 12 (2.29%) Replication
9 11 (2.10%) Enterprise Software
10 10 (1.90%) Copywriting
11 7 (1.33%) Life Science
11 7 (1.33%) Visualisation
12 6 (1.14%) Blog
13 5 (0.95%) Animation
13 5 (0.95%) Data Extraction
13 5 (0.95%) Virtual Team
14 4 (0.76%) Fintech
14 4 (0.76%) Graphic Design
14 4 (0.76%) Video Editing
Operating Systems
1 43 (8.19%) Windows
2 28 (5.33%) Linux
3 16 (3.05%) Red Hat Enterprise Linux
4 12 (2.29%) Ubuntu
4 12 (2.29%) Windows Server
5 7 (1.33%) Android
5 7 (1.33%) Unix
5 7 (1.33%) Windows Server 2008
6 5 (0.95%) Windows 7
7 4 (0.76%) Windows 10
8 3 (0.57%) Windows Server 2012
9 2 (0.38%) AIX
9 2 (0.38%) Apple iOS
9 2 (0.38%) Windows NT
10 1 (0.19%) CentOS
10 1 (0.19%) Embedded Linux
10 1 (0.19%) Fedora
10 1 (0.19%) Solaris
10 1 (0.19%) Windows 2000
Processes & Methodologies
1 160 (30.48%) Digital Marketing
2 112 (21.33%) Business Intelligence
3 86 (16.38%) Programme Management
4 74 (14.10%) CRM
5 72 (13.71%) Project Management
6 67 (12.76%) Agile Software Development
7 65 (12.38%) Analytics
8 58 (11.05%) SEO
9 53 (10.10%) Stakeholder Management
10 43 (8.19%) E-Commerce
11 40 (7.62%) B2B
12 37 (7.05%) Marketing Automation
13 34 (6.48%) Migration
14 28 (5.33%) Mentoring
14 28 (5.33%) Pay per click
14 28 (5.33%) Web Development
15 27 (5.14%) Workflow
16 25 (4.76%) Business Analysis
17 24 (4.57%) Campaign Management
17 24 (4.57%) Waterfall
Programming Languages
1 51 (9.71%) JavaScript
2 50 (9.52%) SQL
3 30 (5.71%) C#
4 21 (4.00%) PHP
5 19 (3.62%) Java
6 16 (3.05%) C++
6 16 (3.05%) VBScript
7 15 (2.86%) VB
8 13 (2.48%) C
8 13 (2.48%) PowerShell
9 8 (1.52%) PL/SQL
9 8 (1.52%) Python
10 7 (1.33%) T-SQL
10 7 (1.33%) VB.NET
11 5 (0.95%) Bash Shell
11 5 (0.95%) VB6
11 5 (0.95%) VBA
12 3 (0.57%) R
12 3 (0.57%) Ruby
13 2 (0.38%) ABAP
Qualifications
1 65 (12.38%) Degree
2 14 (2.67%) Microsoft Certification
3 12 (2.29%) MCSA
3 12 (2.29%) MCSD
3 12 (2.29%) MCSE
4 11 (2.10%) Security Cleared
5 9 (1.71%) SC Cleared
6 3 (0.57%) Cisco Certification
6 3 (0.57%) ISEB
6 3 (0.57%) ITIL Certification
7 2 (0.38%) A+ Certification
7 2 (0.38%) CCDP
7 2 (0.38%) CCNP
7 2 (0.38%) CCSA
7 2 (0.38%) CCSE
7 2 (0.38%) DV Cleared
7 2 (0.38%) MBA
7 2 (0.38%) PMI Certification
7 2 (0.38%) PMP
7 2 (0.38%) VMware Certified Professional (VCP)
Quality Assurance & Compliance
1 21 (4.00%) QA
2 12 (2.29%) Data Quality
3 6 (1.14%) SLA
4 4 (0.76%) Actionable Recommendations
5 2 (0.38%) COBIT
5 2 (0.38%) PMBOK
6 1 (0.19%) Disclosure Scotland
6 1 (0.19%) ISO/IEC 27001
6 1 (0.19%) MiFID
6 1 (0.19%) PCI DSS
6 1 (0.19%) Sarbanes-Oxley
System Software
1 15 (2.86%) Hyper-V
2 12 (2.29%) VMware Infrastructure
3 8 (1.52%) Active Directory
4 2 (0.38%) VMware ESXi
5 1 (0.19%) Docker
5 1 (0.19%) Virtual Servers
5 1 (0.19%) VirtualBox
5 1 (0.19%) Xen
Systems Management
1 15 (2.86%) Systems Management Server (SMS)
2 5 (0.95%) TeamSite
3 3 (0.57%) Ansible
4 2 (0.38%) Cisco Prime
5 1 (0.19%) EMC NetWorker
5 1 (0.19%) HP Quality Center
5 1 (0.19%) QRadar
5 1 (0.19%) SCOM
Vendors
1 100 (19.05%) SAP
2 67 (12.76%) Microsoft
3 44 (8.38%) Salesforce.com
4 34 (6.48%) Adobe
5 29 (5.52%) Oracle
6 23 (4.38%) Marketo
7 21 (4.00%) Google
8 15 (2.86%) Red Hat
9 13 (2.48%) IBM
10 12 (2.29%) VMware
11 9 (1.71%) hybris
12 7 (1.33%) EPiServer
12 7 (1.33%) Tableau
13 6 (1.14%) EMC
13 6 (1.14%) NetSuite
14 5 (0.95%) Aprimo
14 5 (0.95%) CheckPoint
14 5 (0.95%) Cisco
14 5 (0.95%) HP
14 5 (0.95%) Sage
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