The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 24 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
24 Jan 2017
Same period 2016 Same period 2015
Marketing
England / South East
Rank 64 55 62
Rank change year-on-year
-9 +7
Contract jobs citing Marketing 219 259 255
As % of all contract IT jobs located in the South East 3.00% 3.16% 2.80%
As % of the General category 9.04% 9.03% 8.26%
Number of daily rates quoted 141 161 141
Median daily rate £375 £350 £350
Median daily rate % change year-on-year
+7.14% -
90% offered a daily rate of more than £184 £190 £150
10% offered a daily rate of more than £512 £479 £500
UK excluding London median daily rate £375 £375 £350
% change year-on-year
- +7.14%
Number of hourly rates quoted 5 15 8
Median hourly rate £27.00 £19.00 £16.75
Median hourly rate % change year-on-year
+42.10% +13.43%
90% offered a hourly rate of more than £18.20 £13.28 £11.18
10% offered a hourly rate of more than £34.80 £58.90 £33.08
UK excluding London median hourly rate £21.50 £20.00 £20.25
% change year-on-year
+7.50% -1.23%

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South East region.

General Category
South East
Contract IT job ads with a match in the
General category
2422 2867 3086
As % of all contract IT jobs located in the South East 33.16% 34.95% 33.95%
Number of daily rates quoted 1306 1548 1642
Median daily rate £424 £400 £399
Median daily rate % change year-on-year
+5.93% +0.19%
90% offered a daily rate of more than £221 £225 £238
10% offered a daily rate of more than £550 £550 £535
UK excluding London median daily rate £400 £400 £400
Number of hourly rates quoted 82 122 90
Median hourly rate £30.00 £29.00 £22.25
Median hourly rate % change year-on-year
+3.44% +30.33%
90% offered a hourly rate of more than £13.00 £12.00 £10.70
10% offered a hourly rate of more than £47.00 £55.00 £55.00
UK excluding London median hourly rate £26.50 £35.00 £27.17
% change year-on-year
-24.28% +28.84%

Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the South East

Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South East region.

Marketing Daily Rate Trend in the South East

Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 24 January 2017.

Marketing Daily Rate Histogram in the South East

Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South East region.

Marketing Hourly Rate Trend in the South East

Marketing
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 24 January 2017.

Marketing Hourly Rate Histogram in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 3 months to 24 January 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire +1 87 £425 +66.34% 48
Hampshire +40 44 £300 -41.46% 40
Kent +5 20 £373 +24.37% 31
Buckinghamshire -13 17 £275 -6.77% 19
Surrey -5 14 £388 +3.33% 32
Oxfordshire +1 13 £463 +8.82% 20
West Sussex -14 8 £394 -1.56% 14
East Sussex +6 7 £325 -23.52% 13
Middlesex -4 2 £400 -5.88%
Home Counties - 1 £225 -
Marketing
England

Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 24 January 2017, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Marketing.

1 163 (34.39%) Finance
2 131 (27.64%) Digital Marketing
3 124 (26.16%) Telecoms
4 116 (24.47%) Business Intelligence
5 105 (22.15%) Analytics
6 104 (21.94%) HTML
7 78 (16.46%) SAP
8 76 (16.03%) Programme Management
9 70 (14.77%) Manufacturing
9 70 (14.77%) JavaScript
9 70 (14.77%) CRM
9 70 (14.77%) E-Commerce
10 69 (14.56%) CSS
10 69 (14.56%) Electronics
11 68 (14.35%) Project Management
12 67 (14.14%) Agile Software Development
12 67 (14.14%) Analytical Skills
13 66 (13.92%) Degree
14 65 (13.71%) SAP Oil and Gas
15 57 (12.03%) Adobe
16 56 (11.81%) SQL
17 50 (10.55%) Google
18 48 (10.13%) Microsoft
19 47 (9.92%) MS Excel
19 47 (9.92%) Stakeholder Management
20 46 (9.70%) Linux
21 45 (9.49%) Retail
22 43 (9.07%) SQL Server
23 41 (8.65%) Windows
24 39 (8.23%) CMS

Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 39 (8.23%) CMS
2 14 (2.95%) Apache
3 13 (2.74%) Adobe Experience Manager
4 11 (2.32%) IIS
4 11 (2.32%) SAS
5 10 (2.11%) Drupal
5 10 (2.11%) WordPress
6 7 (1.48%) Joomla!
6 7 (1.48%) SharePoint
7 4 (0.84%) Apache Spark
7 4 (0.84%) Sitecore CMS
8 3 (0.63%) Exchange Server 2010
8 3 (0.63%) MS Exchange
8 3 (0.63%) WebLogic
9 2 (0.42%) Apache Solr
9 2 (0.42%) SugarCRM
9 2 (0.42%) Tomcat
10 1 (0.21%) Oracle SOA Suite
10 1 (0.21%) SharePoint 2013
10 1 (0.21%) Skype for Business
Applications
1 47 (9.92%) MS Excel
2 18 (3.80%) MS PowerPoint
3 17 (3.59%) MS Office
4 7 (1.48%) Photoshop
5 6 (1.27%) MS Project
6 5 (1.05%) Adobe Creative Suite
7 4 (0.84%) Adobe Illustrator
8 3 (0.63%) Spreadsheet
9 2 (0.42%) OmniGraffle
10 1 (0.21%) Acrobat
10 1 (0.21%) InDesign
10 1 (0.21%) InVision
10 1 (0.21%) QuarkXPress
Business Applications
1 65 (13.71%) SAP Oil and Gas
2 29 (6.12%) Adobe Campaign
3 7 (1.48%) SAP hybris
4 6 (1.27%) BigMachines
4 6 (1.27%) Eloqua
5 5 (1.05%) Dynamics CRM
6 3 (0.63%) Oracle Applications
6 3 (0.63%) Unica
7 2 (0.42%) Dynamics NAV
7 2 (0.42%) Sage X3
7 2 (0.42%) SAP CRM
8 1 (0.21%) Dynamics AX
8 1 (0.21%) Infor M3
8 1 (0.21%) Oracle BPM
8 1 (0.21%) SAP APO
8 1 (0.21%) SAP LE
8 1 (0.21%) SessionCam
8 1 (0.21%) Sprinklr
8 1 (0.21%) WebTrends
Cloud Services
1 23 (4.85%) Google Analytics
2 17 (3.59%) Google Tag Manager
3 15 (3.16%) SaaS
4 11 (2.32%) Microsoft Azure
5 9 (1.90%) Office 365
6 8 (1.69%) IaaS
7 7 (1.48%) Amazon AWS
7 7 (1.48%) SmartFocus
8 4 (0.84%) Cloud Computing
9 3 (0.63%) Azure Active Directory
9 3 (0.63%) Force.com
9 3 (0.63%) Yammer
10 2 (0.42%) Adobe Analytics
10 2 (0.42%) Adobe Creative Cloud
10 2 (0.42%) Google Cloud Platform
11 1 (0.21%) AWS Lambda
11 1 (0.21%) Datadog
11 1 (0.21%) GitHub
11 1 (0.21%) PaaS
11 1 (0.21%) Taleo
Communications & Networking
1 20 (4.22%) HTTP
2 17 (3.59%) Internet
3 15 (3.16%) Intranet
4 14 (2.95%) FTP
5 13 (2.74%) TCP/IP
6 11 (2.32%) SMS
7 10 (2.11%) SSL
8 9 (1.90%) Firewall
8 9 (1.90%) IP Telephony
9 7 (1.48%) Broadband
9 7 (1.48%) LAN
9 7 (1.48%) NetScaler
10 6 (1.27%) DNS
11 5 (1.05%) Extranet
11 5 (1.05%) HTTPS
12 4 (0.84%) 3G
12 4 (0.84%) DSLAM
12 4 (0.84%) MPLS
12 4 (0.84%) Telnet
12 4 (0.84%) Wireless
Database & Business Intelligence
1 43 (9.07%) SQL Server
2 26 (5.49%) Big Data
3 18 (3.80%) MySQL
4 17 (3.59%) Relational Database
5 16 (3.38%) Data Warehouse
6 13 (2.74%) RDBMS
6 13 (2.74%) SQL Server 2008
6 13 (2.74%) SQL Server Integration Services
7 12 (2.53%) Hadoop
8 11 (2.32%) PostgreSQL
9 10 (2.11%) SQL Server 2012
10 8 (1.69%) MS Access
10 8 (1.69%) Power BI
11 7 (1.48%) SQL Server Analysis Services
12 6 (1.27%) HBase
13 5 (1.05%) Qlik Sense
13 5 (1.05%) QlikView
13 5 (1.05%) SQL Server Reporting Services
14 4 (0.84%) Oracle BI EE
14 4 (0.84%) Oracle Database 11g
Development Applications
1 6 (1.27%) Git (software)
1 6 (1.27%) JIRA
2 5 (1.05%) Selenium
2 5 (1.05%) Team Foundation Server
2 5 (1.05%) TeamCity
3 4 (0.84%) Oracle APEX
4 3 (0.63%) Axure RP
4 3 (0.63%) Balsamiq Mockups
4 3 (0.63%) Dreamweaver
4 3 (0.63%) SpecFlow
4 3 (0.63%) Visual Studio
5 2 (0.42%) Appcelerator Titanium
5 2 (0.42%) Jenkins
6 1 (0.21%) ERwin
6 1 (0.21%) gulp
6 1 (0.21%) HP UFT
6 1 (0.21%) MSI
6 1 (0.21%) Octopus Deploy
6 1 (0.21%) Oracle Forms
6 1 (0.21%) Rational DOORS
General
1 163 (34.39%) Finance
2 124 (26.16%) Telecoms
3 70 (14.77%) Manufacturing
4 69 (14.56%) Electronics
5 45 (9.49%) Retail
6 28 (5.91%) Legal
7 19 (4.01%) Advertising
8 11 (2.32%) Pharmaceutical
8 11 (2.32%) Publishing
9 9 (1.90%) Banking
10 7 (1.48%) German Language
10 7 (1.48%) Mandarin Language
11 6 (1.27%) Spanish Language
12 3 (0.63%) Billing
12 3 (0.63%) Brand Awareness
12 3 (0.63%) Financial Institution
13 2 (0.42%) Games
14 1 (0.21%) Aerospace
14 1 (0.21%) Automotive
14 1 (0.21%) Military
Job Titles
1 86 (18.14%) Analyst
2 65 (13.71%) Developer
3 42 (8.86%) Business Analyst
3 42 (8.86%) Project Manager
4 33 (6.96%) Marketing Manager
5 29 (6.12%) Architect
6 24 (5.06%) Consultant
7 20 (4.22%) Designer
8 19 (4.01%) Web Engineer
9 18 (3.80%) Web Manager
10 16 (3.38%) Product Manager
10 16 (3.38%) Senior Analyst
11 15 (3.16%) Senior Business Analyst
12 13 (2.74%) Web Analyst
13 12 (2.53%) Digital Project Manager
14 10 (2.11%) Analytics Manager
14 10 (2.11%) Business Manager
14 10 (2.11%) Digital Analyst
15 9 (1.90%) Content Manager
15 9 (1.90%) Digital Business Analyst
Libraries, Frameworks & Software Standards
1 104 (21.94%) HTML
2 69 (14.56%) CSS
3 30 (6.33%) jQuery
4 27 (5.70%) XML
5 24 (5.06%) HTML5
6 20 (4.22%) .NET
7 13 (2.74%) Ajax
7 13 (2.74%) Regular Expression
8 11 (2.32%) ASP.NET
9 10 (2.11%) CSS3
10 7 (1.48%) AngularJS
10 7 (1.48%) ASP.NET MVC
10 7 (1.48%) ASP.NET Web Forms
11 6 (1.27%) JSON
11 6 (1.27%) Middleware
11 6 (1.27%) Web Services
12 5 (1.05%) LAMP
12 5 (1.05%) Razor View Engine
13 4 (0.84%) Laravel
13 4 (0.84%) Velocity
Miscellaneous
1 67 (14.14%) Analytical Skills
2 36 (7.59%) User Experience
3 29 (6.12%) Management Information System
3 29 (6.12%) Social Media
4 18 (3.80%) Mobile App
5 15 (3.16%) Enterprise Software
5 15 (3.16%) Statistics
6 12 (2.53%) Visualisation
7 11 (2.32%) Digital Media
8 8 (1.69%) Credit Risk
9 7 (1.48%) Driving Licence
9 7 (1.48%) FMCG
10 6 (1.27%) Copywriting
10 6 (1.27%) Economics
10 6 (1.27%) Graphic Design
10 6 (1.27%) NHS
10 6 (1.27%) Replication
11 5 (1.05%) Computer Science
11 5 (1.05%) Data Centre
11 5 (1.05%) Virtual Team
Operating Systems
1 46 (9.70%) Linux
2 41 (8.65%) Windows
3 21 (4.43%) Red Hat Enterprise Linux
4 17 (3.59%) Windows Server
5 15 (3.16%) Windows Server 2008
6 13 (2.74%) Android
7 9 (1.90%) Apple iOS
8 6 (1.27%) Windows 10
9 4 (0.84%) Windows 7
10 3 (0.63%) Unix
11 2 (0.42%) Debian
11 2 (0.42%) Oracle Linux
12 1 (0.21%) SUSE
12 1 (0.21%) Ubuntu
12 1 (0.21%) Windows Server 2012
Processes & Methodologies
1 131 (27.64%) Digital Marketing
2 116 (24.47%) Business Intelligence
3 105 (22.15%) Analytics
4 76 (16.03%) Programme Management
5 70 (14.77%) CRM
5 70 (14.77%) E-Commerce
6 68 (14.35%) Project Management
7 67 (14.14%) Agile Software Development
8 47 (9.92%) Stakeholder Management
9 34 (7.17%) Web Analytics
10 29 (6.12%) B2B
11 28 (5.91%) Business Analysis
12 27 (5.70%) Content Management
12 27 (5.70%) Data Management
12 27 (5.70%) Workflow
13 26 (5.49%) Migration
14 25 (5.27%) Change Management
14 25 (5.27%) Web Development
15 21 (4.43%) Business Transformation
15 21 (4.43%) SEO
Programming Languages
1 70 (14.77%) JavaScript
2 56 (11.81%) SQL
3 18 (3.80%) PHP
4 16 (3.38%) Java
5 12 (2.53%) Bash Shell
6 11 (2.32%) C#
7 9 (1.90%) Python
8 7 (1.48%) T-SQL
9 5 (1.05%) PowerShell
10 4 (0.84%) Perl
10 4 (0.84%) PL/SQL
10 4 (0.84%) Shell Script
11 3 (0.63%) Apex Code
11 3 (0.63%) F#
11 3 (0.63%) Scala
11 3 (0.63%) VBScript
12 2 (0.42%) ABAP
12 2 (0.42%) Ruby
12 2 (0.42%) VBA
13 1 (0.21%) Go
Qualifications
1 66 (13.92%) Degree
2 9 (1.90%) MBA
3 8 (1.69%) SC Cleared
3 8 (1.69%) Security Cleared
4 4 (0.84%) ACCA
4 4 (0.84%) MCP
4 4 (0.84%) Microsoft Certification
5 3 (0.63%) PMI Certification
6 2 (0.42%) A+ Certification
6 2 (0.42%) CIMA
6 2 (0.42%) ITIL Foundation Certificate
6 2 (0.42%) MCSA
6 2 (0.42%) MCSE
6 2 (0.42%) MOS
6 2 (0.42%) PMP
7 1 (0.21%) CCIE
7 1 (0.21%) CCNP
7 1 (0.21%) Cisco Certification
7 1 (0.21%) HND
7 1 (0.21%) ISEB
Quality Assurance & Compliance
1 29 (6.12%) QA
2 15 (3.16%) SLA
3 12 (2.53%) Data Quality
4 9 (1.90%) ISO/IEC 27001
5 3 (0.63%) GMP
5 3 (0.63%) IFRS
6 2 (0.42%) Actionable Recommendations
6 2 (0.42%) Disclosure Scotland
7 1 (0.21%) IFRS 9
7 1 (0.21%) ISO 9001
System Software
1 18 (3.80%) VMware Infrastructure
2 8 (1.69%) Hyper-V
2 8 (1.69%) VMware ESXi
3 7 (1.48%) Active Directory
3 7 (1.48%) XenDesktop
3 7 (1.48%) XenServer
4 2 (0.42%) Docker
4 2 (0.42%) Gluster
4 2 (0.42%) Xen
5 1 (0.21%) Apache ZooKeeper
5 1 (0.21%) VMware ESX
5 1 (0.21%) vSphere
Systems Management
1 7 (1.48%) TeamSite
2 3 (0.63%) Ansible
2 3 (0.63%) Puppet
3 1 (0.21%) HAProxy
3 1 (0.21%) HP Quality Center
3 1 (0.21%) Kubernetes
3 1 (0.21%) Nagios
3 1 (0.21%) Sysdig
3 1 (0.21%) vRealize
3 1 (0.21%) ZABBIX
Vendors
1 78 (16.46%) SAP
2 57 (12.03%) Adobe
3 50 (10.55%) Google
4 48 (10.13%) Microsoft
5 28 (5.91%) Salesforce.com
6 23 (4.85%) Oracle
7 21 (4.43%) Red Hat
7 21 (4.43%) VMware
8 14 (2.95%) hybris
9 11 (2.32%) HP
9 11 (2.32%) Tableau
10 10 (2.11%) IBM
11 9 (1.90%) Apple
11 9 (1.90%) Cognos
12 8 (1.69%) Citrix
12 8 (1.69%) Rackspace
13 7 (1.48%) CheckPoint
14 6 (1.27%) Apttus
14 6 (1.27%) Netezza
14 6 (1.27%) NetSuite
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