The table below looks at the prevalence of the term Marketing in IT contracts advertised for the South East region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 29 September 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
29 Sep 2016
Same period 2015 Same period 2014
Marketing
Rank 59 56 58
Rank change year-on-year
-3 +2
Contract jobs citing Marketing 283 334 277
As % of all contract IT jobs located in the South East 3.38% 3.36% 2.98%
As % of the General category 10.52% 9.48% 8.86%
Number of daily rates quoted 167 186 158
Median daily rate £363 £375 £350
Median daily rate % change year-on-year
-3.33% +7.14%
90% offered a daily rate of more than £200 £213 £229
10% offered a daily rate of more than £500 £487 £483
UK excluding London median daily rate £370 £375 £375
% change year-on-year
-1.33% -
Number of hourly rates quoted 15 13 17
Median hourly rate £17.50 £20.00 £20.12
Median hourly rate % change year-on-year
-12.50% -0.57%
90% offered a hourly rate of more than £13.00 £14.50 £13.35
10% offered a hourly rate of more than £19.84 £104.00 £34.15
UK excluding London median hourly rate £17.50 £33.15 £25.00
% change year-on-year
-47.20% +32.58%
Marketing
England

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the South East region.

General Category
South East
Contract IT job ads with a match in the
General category
2691 3524 3127
As % of all contract IT jobs located in the South East 32.16% 35.50% 33.61%
Number of daily rates quoted 1565 2013 1694
Median daily rate £400 £400 £375
Median daily rate % change year-on-year
- +6.66%
90% offered a daily rate of more than £245 £250 £225
10% offered a daily rate of more than £550 £525 £513
UK excluding London median daily rate £400 £400 £396
% change year-on-year
- +1.01%
Number of hourly rates quoted 124 117 105
Median hourly rate £23.68 £24.50 £19.00
Median hourly rate % change year-on-year
-3.34% +28.94%
90% offered a hourly rate of more than £11.00 £11.50 £12.00
10% offered a hourly rate of more than £45.00 £48.23 £40.00
UK excluding London median hourly rate £20.50 £30.00 £26.38
% change year-on-year
-31.66% +13.74%

Marketing
Jobs Demand Trend in the South East

The demand trend of contract jobs across the South East region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in the South East

Marketing
Daily Rate Trend in the South East

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the South East region.

Marketing Daily Rate Trend in the South East

Marketing
Daily Rate Histogram in the South East

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 29 September 2016.

Marketing Daily Rate Histogram in the South East

Marketing
Hourly Rate Trend in the South East

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the South East region.

Marketing Hourly Rate Trend in the South East

Marketing
Hourly Rate Histogram in the South East

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the South East region over the 3 months to 29 September 2016.

Marketing Hourly Rate Histogram in the South East

Marketing
Contract Job Locations in the South East

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing within the South East region over the 3 months to 29 September 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Berkshire -11 131 £363 +0.69% 44
Hampshire +24 40 £438 +7.69% 44
Buckinghamshire +21 37 £415 +7.09% 20
Surrey +18 35 £273 -27.33% 35
West Sussex -9 9 £325 -18.75% 16
Oxfordshire -18 9 £300 -25.00% 27
Kent +4 6 £200 -46.66% 22
East Sussex -14 6 £325 +30.00% 15
Middlesex -5 3 £375 +25.00%
Marketing
England

Marketing
Top 30 Related IT Skills in the South East

For the 6 months to 29 September 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the South East region with a requirement for Marketing.

1 167 (31.45%) Digital Marketing
2 150 (28.25%) Finance
3 129 (24.29%) Telecoms
4 118 (22.22%) Business Intelligence
5 105 (19.77%) SAP
6 100 (18.83%) HTML
7 91 (17.14%) Manufacturing
8 87 (16.38%) Programme Management
9 85 (16.01%) Electronics
10 83 (15.63%) SAP Oil and Gas
11 82 (15.44%) CSS
11 82 (15.44%) Analytics
12 81 (15.25%) CRM
13 80 (15.07%) Microsoft
14 74 (13.94%) Degree
15 73 (13.75%) Project Management
16 68 (12.81%) MS Excel
16 68 (12.81%) Analytical Skills
17 63 (11.86%) Agile Software Development
18 61 (11.49%) E-Commerce
19 60 (11.30%) JavaScript
20 57 (10.73%) Stakeholder Management
21 56 (10.55%) SQL
22 52 (9.79%) Windows
23 51 (9.60%) Salesforce.com
24 50 (9.42%) SEO
25 48 (9.04%) CMS
26 46 (8.66%) B2B
27 45 (8.47%) Social Media
28 43 (8.10%) Marketing Automation

Marketing
Top Related IT Skills in the South East by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 48 (9.04%) CMS
2 21 (3.95%) WordPress
3 18 (3.39%) IIS
4 16 (3.01%) Apache
4 16 (3.01%) SharePoint
5 15 (2.82%) Drupal
6 10 (1.88%) Joomla!
7 9 (1.69%) SAS
8 8 (1.51%) Adobe Experience Manager
9 6 (1.13%) MS Exchange
10 4 (0.75%) Exchange Server 2010
10 4 (0.75%) Skype for Business
10 4 (0.75%) Umbraco
11 3 (0.56%) BizTalk Server
11 3 (0.56%) Sitecore CMS
12 2 (0.38%) Apache Solr
12 2 (0.38%) Captiva
12 2 (0.38%) Confluence
12 2 (0.38%) IBM Notes
12 2 (0.38%) WebLogic
Applications
1 68 (12.81%) MS Excel
2 38 (7.16%) MS Office
3 16 (3.01%) MS PowerPoint
4 12 (2.26%) Photoshop
5 6 (1.13%) Adobe Creative Suite
6 5 (0.94%) Adobe Illustrator
6 5 (0.94%) Spreadsheet
7 3 (0.56%) InDesign
7 3 (0.56%) MS Project
7 3 (0.56%) SPSS
8 1 (0.19%) Acrobat
8 1 (0.19%) MS Visio
8 1 (0.19%) ProjectWise
Business Applications
1 83 (15.63%) SAP Oil and Gas
2 20 (3.77%) Eloqua
3 10 (1.88%) Unica
4 7 (1.32%) Dynamics CRM
4 7 (1.32%) SAP hybris
5 6 (1.13%) Adobe Campaign
5 6 (1.13%) Dynamics AX
6 5 (0.94%) Sage X3
6 5 (0.94%) WebTrends
7 2 (0.38%) Aligne
7 2 (0.38%) Magento
7 2 (0.38%) Remedy ITSM
7 2 (0.38%) SAP CRM
8 1 (0.19%) Dynamics NAV
8 1 (0.19%) Infor M3
8 1 (0.19%) Oracle Applications
8 1 (0.19%) SAP APO
8 1 (0.19%) SAP HR
8 1 (0.19%) SAP LE
8 1 (0.19%) Sprinklr
Cloud Services
1 29 (5.46%) SaaS
2 25 (4.71%) Microsoft Azure
3 24 (4.52%) Google Analytics
4 11 (2.07%) IaaS
4 11 (2.07%) Office 365
5 5 (0.94%) SmartFocus
6 4 (0.75%) Adobe Creative Cloud
6 4 (0.75%) Amazon AWS
6 4 (0.75%) Google Tag Manager
6 4 (0.75%) Yammer
7 3 (0.56%) Azure Active Directory
7 3 (0.56%) GitHub
7 3 (0.56%) PaaS
8 1 (0.19%) Adobe Analytics
8 1 (0.19%) Cloud Computing
8 1 (0.19%) Force.com
8 1 (0.19%) SuccessFactors
8 1 (0.19%) Taleo
Communications & Networking
1 28 (5.27%) HTTP
2 26 (4.90%) Internet
3 24 (4.52%) TCP/IP
4 18 (3.39%) DNS
5 16 (3.01%) FTP
6 13 (2.45%) Intranet
6 13 (2.45%) SSL
7 11 (2.07%) Firewall
8 10 (1.88%) DHCP
8 10 (1.88%) Software-Defined Networking
8 10 (1.88%) VPN
8 10 (1.88%) Wireless
9 9 (1.69%) IPsec
9 9 (1.69%) IPv6
9 9 (1.69%) LAN
10 8 (1.51%) NetScaler
11 7 (1.32%) IP Telephony
12 6 (1.13%) 3G
12 6 (1.13%) Broadband
12 6 (1.13%) SMS
Database & Business Intelligence
1 30 (5.65%) SQL Server
2 22 (4.14%) Data Warehouse
3 19 (3.58%) MySQL
4 14 (2.64%) Relational Database
5 13 (2.45%) Big Data
5 13 (2.45%) SQL Server 2008
6 12 (2.26%) BusinessObjects
7 10 (1.88%) Hadoop
8 8 (1.51%) BusinessObjects Web Intelligence
8 8 (1.51%) RDBMS
8 8 (1.51%) SQL Server Integration Services
8 8 (1.51%) Xcelsius
9 5 (0.94%) SQL Server Analysis Services
9 5 (0.94%) SQL Server Reporting Services
10 4 (0.75%) Oracle Reports
11 3 (0.56%) Data Mining
11 3 (0.56%) Oracle Database
11 3 (0.56%) PostgreSQL
12 2 (0.38%) BigQuery
12 2 (0.38%) Oracle BI Publisher
Development Applications
1 7 (1.32%) Visual Studio
2 4 (0.75%) Git (software)
2 4 (0.75%) JIRA
3 3 (0.56%) ERwin
3 3 (0.56%) Rational DOORS
3 3 (0.56%) Selenium
4 2 (0.38%) Balsamiq Mockups
4 2 (0.38%) Dreamweaver
4 2 (0.38%) Grunt
4 2 (0.38%) Jenkins
4 2 (0.38%) Team Foundation Server
4 2 (0.38%) TeamCity
5 1 (0.19%) Appcelerator Titanium
5 1 (0.19%) git-flow
5 1 (0.19%) gulp
5 1 (0.19%) HP UFT
5 1 (0.19%) Octopus Deploy
5 1 (0.19%) Sonatype Nexus
5 1 (0.19%) SpecFlow
5 1 (0.19%) WebDriver
General
1 150 (28.25%) Finance
2 129 (24.29%) Telecoms
3 91 (17.14%) Manufacturing
4 85 (16.01%) Electronics
5 39 (7.34%) Retail
6 20 (3.77%) Advertising
7 18 (3.39%) Legal
8 14 (2.64%) German Language
9 13 (2.45%) Brand Awareness
10 12 (2.26%) Banking
11 9 (1.69%) Publishing
12 6 (1.13%) Law
13 5 (0.94%) Automotive
13 5 (0.94%) Games
14 4 (0.75%) Billing
14 4 (0.75%) Pharmaceutical
15 2 (0.38%) General Ledger
15 2 (0.38%) Military
15 2 (0.38%) Polish Language
16 1 (0.19%) Spanish Language
Job Titles
1 104 (19.59%) Analyst
2 60 (11.30%) Developer
3 48 (9.04%) Business Analyst
4 38 (7.16%) Architect
5 35 (6.59%) Marketing Manager
6 34 (6.40%) Project Manager
7 22 (4.14%) Consultant
8 20 (3.77%) Support Engineer
9 18 (3.39%) Digital Project Manager
10 16 (3.01%) Designer
11 15 (2.82%) Web Analyst
12 14 (2.64%) Coordinator
13 13 (2.45%) Marketing Executive
14 12 (2.26%) CRM Architect
14 12 (2.26%) Digital Marketing Manager
14 12 (2.26%) IT Manager
15 11 (2.07%) Data Analyst
15 11 (2.07%) Service Analyst
15 11 (2.07%) Web Developer
16 10 (1.88%) Senior Analyst
Libraries, Frameworks & Software Standards
1 100 (18.83%) HTML
2 82 (15.44%) CSS
3 32 (6.03%) .NET
4 24 (4.52%) jQuery
5 20 (3.77%) ASP.NET
5 20 (3.77%) HTML5
6 16 (3.01%) Web Services
7 15 (2.82%) ASP.NET MVC
8 13 (2.45%) CSS3
8 13 (2.45%) XML
9 10 (1.88%) .NET Framework
10 8 (1.51%) JSON
10 8 (1.51%) XHTML
11 7 (1.32%) Ajax
12 5 (0.94%) DCOM
12 5 (0.94%) Node.js
12 5 (0.94%) REST
13 4 (0.75%) LAMP
14 3 (0.56%) Middleware
14 3 (0.56%) SOAP
Miscellaneous
1 68 (12.81%) Analytical Skills
2 45 (8.47%) Social Media
3 34 (6.40%) User Experience
4 27 (5.08%) Management Information System
5 18 (3.39%) Digital Media
6 14 (2.64%) Mobile App
6 14 (2.64%) Statistics
7 13 (2.45%) Computer Science
8 12 (2.26%) Copywriting
9 10 (1.88%) Public Cloud
9 10 (1.88%) Replication
10 9 (1.69%) Enterprise Software
11 8 (1.51%) Virtual Team
11 8 (1.51%) Visualisation
12 6 (1.13%) FMCG
13 5 (0.94%) Animation
13 5 (0.94%) Blog
13 5 (0.94%) Driving Licence
13 5 (0.94%) Life Science
14 4 (0.75%) Performance Metrics
Operating Systems
1 52 (9.79%) Windows
2 30 (5.65%) Linux
3 23 (4.33%) Red Hat Enterprise Linux
4 17 (3.20%) Windows Server 2008
5 13 (2.45%) Windows Server
6 8 (1.51%) Android
7 7 (1.32%) Windows 10
8 6 (1.13%) Windows 7
9 5 (0.94%) Unix
10 3 (0.56%) Ubuntu
10 3 (0.56%) Windows Server 2012
11 2 (0.38%) Apple iOS
11 2 (0.38%) Windows NT
12 1 (0.19%) AIX
12 1 (0.19%) Debian
12 1 (0.19%) Embedded Linux
12 1 (0.19%) Fedora
12 1 (0.19%) Oracle Linux
12 1 (0.19%) SUSE
12 1 (0.19%) Windows 2000
Processes & Methodologies
1 167 (31.45%) Digital Marketing
2 118 (22.22%) Business Intelligence
3 87 (16.38%) Programme Management
4 82 (15.44%) Analytics
5 81 (15.25%) CRM
6 73 (13.75%) Project Management
7 63 (11.86%) Agile Software Development
8 61 (11.49%) E-Commerce
9 57 (10.73%) Stakeholder Management
10 50 (9.42%) SEO
11 46 (8.66%) B2B
12 43 (8.10%) Marketing Automation
13 36 (6.78%) Migration
14 32 (6.03%) Business Analysis
15 28 (5.27%) Workflow
16 27 (5.08%) Content Management
17 25 (4.71%) Web Development
18 23 (4.33%) Pay per click
19 22 (4.14%) MVC
20 20 (3.77%) Email Marketing
Programming Languages
1 60 (11.30%) JavaScript
2 56 (10.55%) SQL
3 25 (4.71%) C#
3 25 (4.71%) PHP
4 19 (3.58%) Java
5 11 (2.07%) Bash Shell
6 10 (1.88%) C++
7 9 (1.69%) PL/SQL
7 9 (1.69%) VB
8 7 (1.32%) VB.NET
9 6 (1.13%) Python
9 6 (1.13%) VBScript
10 5 (0.94%) C
10 5 (0.94%) PowerShell
10 5 (0.94%) T-SQL
10 5 (0.94%) VB6
11 4 (0.75%) VBA
12 3 (0.56%) R
12 3 (0.56%) Ruby
13 2 (0.38%) Apple Swift
Qualifications
1 74 (13.94%) Degree
2 11 (2.07%) Microsoft Certification
3 9 (1.69%) MCSA
3 9 (1.69%) MCSE
3 9 (1.69%) Security Cleared
4 7 (1.32%) MCSD
4 7 (1.32%) SC Cleared
5 4 (0.75%) MCP
6 3 (0.56%) A+ Certification
7 2 (0.38%) ACCA
7 2 (0.38%) CCDP
7 2 (0.38%) CCNP
7 2 (0.38%) CCSA
7 2 (0.38%) CCSE
7 2 (0.38%) CIMA
7 2 (0.38%) Cisco Certification
7 2 (0.38%) ISEB
7 2 (0.38%) ITIL Certification
7 2 (0.38%) MBA
7 2 (0.38%) MOS
Quality Assurance & Compliance
1 21 (3.95%) QA
2 20 (3.77%) Data Quality
3 15 (2.82%) SLA
4 8 (1.51%) ISO/IEC 27001
5 4 (0.75%) Actionable Recommendations
6 2 (0.38%) COBIT
7 1 (0.19%) Disclosure Scotland
7 1 (0.19%) MiFID
7 1 (0.19%) PCI DSS
7 1 (0.19%) Sarbanes-Oxley
System Software
1 21 (3.95%) VMware Infrastructure
2 16 (3.01%) Hyper-V
3 11 (2.07%) Active Directory
4 9 (1.69%) VMware ESXi
5 7 (1.32%) XenDesktop
5 7 (1.32%) XenServer
6 3 (0.56%) Xen
7 1 (0.19%) Docker
7 1 (0.19%) Virtual Servers
7 1 (0.19%) VirtualBox
7 1 (0.19%) VMware ESX
Systems Management
1 9 (1.69%) Systems Management Server (SMS)
2 4 (0.75%) TeamSite
3 2 (0.38%) Cisco Prime
3 2 (0.38%) HP Quality Center
4 1 (0.19%) Ansible
4 1 (0.19%) EMC NetWorker
4 1 (0.19%) QRadar
4 1 (0.19%) SCOM
Vendors
1 105 (19.77%) SAP
2 80 (15.07%) Microsoft
3 51 (9.60%) Salesforce.com
4 33 (6.21%) Adobe
5 28 (5.27%) Oracle
6 27 (5.08%) Google
7 23 (4.33%) Red Hat
8 22 (4.14%) VMware
9 20 (3.77%) Marketo
10 17 (3.20%) hybris
11 13 (2.45%) IBM
12 12 (2.26%) CheckPoint
13 9 (1.69%) Citrix
13 9 (1.69%) Tableau
14 8 (1.51%) EPiServer
15 6 (1.13%) NetSuite
16 5 (0.94%) Aprimo
16 5 (0.94%) Facebook
16 5 (0.94%) Sage
16 5 (0.94%) Twitter
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