Marketing Contracts with Work from Home Options

Marketing
UK > Work from Home

The table below looks at the prevalence of the term Marketing in contract job vacancies with an option to work from home (WFH). Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Marketing over the 6 months to 8 May 2024 with a comparison to the same period over the previous 2 years.

6 months to
8 May 2024
Same period 2023 Same period 2022
Rank 75 118 94
Rank change year-on-year +43 -24 -10
Contract jobs citing Marketing 410 526 1,252
As % of all contract jobs with a WFH option 2.72% 2.09% 2.83%
As % of the General category 4.62% 3.58% 5.21%
Number of daily rates quoted 262 341 931
10th Percentile £282 £235 £340
25th Percentile £400 £406 £425
Median daily rate (50th Percentile) £500 £515 £525
Median % change year-on-year -2.91% -1.90% +10.53%
75th Percentile £600 £625 £638
90th Percentile £738 £725 £738
UK median daily rate £463 £525 £525
% change year-on-year -11.90% - +10.53%
Number of hourly rates quoted 16 12 9
10th Percentile £12.75 £18.87 £18.30
25th Percentile £14.72 £22.42 £20.40
Median hourly rate £25.00 £33.25 £30.00
Median % change year-on-year -24.81% +10.83% -14.29%
75th Percentile £39.22 £60.00 £34.50
90th Percentile £78.28 £63.38 £38.75
UK median hourly rate £34.75 £36.00 £37.50
% change year-on-year -3.47% -4.00% +25.79%

All General Skills
Work from Home

Marketing is in the General Skills category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies with a WFH option and a requirement for common skills.

Contract vacancies with a requirement for common skills 8,875 14,682 24,035
As % of all contract jobs with a WFH option 58.79% 58.44% 54.36%
Number of daily rates quoted 5,816 10,345 17,442
10th Percentile £325 £363 £350
25th Percentile £425 £450 £431
Median daily rate (50th Percentile) £538 £550 £525
Median % change year-on-year -2.27% +4.76% +6.06%
75th Percentile £650 £675 £638
90th Percentile £775 £775 £738
UK median daily rate £525 £550 £538
% change year-on-year -4.55% +2.33% +7.50%
Number of hourly rates quoted 471 336 345
10th Percentile £14.00 £19.00 £13.50
25th Percentile £22.61 £25.99 £19.35
Median hourly rate £38.12 £50.00 £32.50
Median % change year-on-year -23.76% +53.85% +38.52%
75th Percentile £53.00 £67.50 £49.25
90th Percentile £72.50 £80.25 £64.90
UK median hourly rate £30.16 £33.60 £21.92
% change year-on-year -10.24% +53.33% -2.60%

Marketing
Trend for Jobs with a WFH Option

Job vacancies with a work from home option citing Marketing as a proportion of all IT jobs advertised.

Marketing trend for jobs with a WFH option

Marketing
Daily Rate Trend for Jobs with a WFH Option

3-month moving average daily rate quoted in job vacancies with a work from home option citing Marketing.

Marketing daily rate for jobs with a WFH option

Marketing
Daily Rate Histogram for Jobs with a WFH Option

Daily rate distribution for jobs with a work from home option citing Marketing over the 6 months to 8 May 2024.

Marketing daily rate histogram for jobs with a WFH option

Marketing
Hourly Rate Trend for Jobs with a WFH Option

3-month moving average hourly rate quoted in job vacancies with a work from home option citing Marketing.

Marketing hourly rate for jobs with a WFH option

Marketing
Hourly Rate Histogram for Jobs with a WFH Option

Hourly rate distribution for jobs with a work from home option citing Marketing over the 6 months to 8 May 2024.

Marketing hourly rate histogram for jobs with a WFH option

Marketing
Co-occurring Skills and Capabilities with WFH Options by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 20 (4.88%) CMS
2 7 (1.71%) Adobe Experience Manager
2 7 (1.71%) Confluence
3 6 (1.46%) Apache Spark
4 5 (1.22%) SharePoint
5 4 (0.98%) SAS
6 2 (0.49%) OpenStack
6 2 (0.49%) Sitecore CMS
7 1 (0.24%) Apache
7 1 (0.24%) ArcGIS
7 1 (0.24%) Drupal
7 1 (0.24%) EPiServer
7 1 (0.24%) IIS
7 1 (0.24%) nginx
7 1 (0.24%) Umbraco
Applications
1 17 (4.15%) Microsoft Excel
2 15 (3.66%) Microsoft Office
3 13 (3.17%) Microsoft PowerPoint
4 12 (2.93%) Adobe Illustrator
4 12 (2.93%) Photoshop
5 11 (2.68%) Adobe After Effects
6 7 (1.71%) Adobe Creative Suite
7 6 (1.46%) Microsoft Project
8 5 (1.22%) Adobe Premiere
8 5 (1.22%) CINEMA 4D
9 4 (0.98%) InDesign
10 2 (0.49%) Acrobat
10 2 (0.49%) MS Visio
11 1 (0.24%) Spreadsheet
Business Applications
1 28 (6.83%) Dynamics CRM
2 9 (2.20%) Salesforce CRM
3 7 (1.71%) Shopify
4 5 (1.22%) Adobe Campaign
5 4 (0.98%) Workfront
6 3 (0.73%) FastStats
6 3 (0.73%) Unica
7 2 (0.49%) Eloqua
7 2 (0.49%) Magento
8 1 (0.24%) SAP HCM
8 1 (0.24%) SAP HR
8 1 (0.24%) SAP Payroll
8 1 (0.24%) Sparx Enterprise Architect
Cloud Services
1 49 (11.95%) Azure
2 32 (7.80%) Dynamics 365
3 31 (7.56%) Power Platform
4 24 (5.85%) AWS
5 23 (5.61%) Azure DevOps
6 18 (4.39%) SaaS
7 12 (2.93%) Microsoft 365
7 12 (2.93%) PaaS
8 11 (2.68%) Google Analytics
9 10 (2.44%) GCP
10 9 (2.20%) Salesforce Sales Cloud
10 9 (2.20%) Serverless
11 8 (1.95%) Azure Data Factory
11 8 (1.95%) Figma
12 7 (1.71%) Adobe Creative Cloud
12 7 (1.71%) IaaS
13 6 (1.46%) Power Automate
13 6 (1.46%) Salesforce Service Cloud
14 5 (1.22%) Azure Cosmos DB
14 5 (1.22%) PowerApps
Communications & Networking
1 7 (1.71%) 3G
1 7 (1.71%) 4G
2 5 (1.22%) 5G
3 4 (0.98%) VPN
4 3 (0.73%) FTP
4 3 (0.73%) Wireless
5 2 (0.49%) Internet
6 1 (0.24%) Cisco ISE
6 1 (0.24%) DNS
6 1 (0.24%) Firewall
6 1 (0.24%) HTTP
6 1 (0.24%) HTTPS
6 1 (0.24%) InfiniBand
6 1 (0.24%) Network Security
6 1 (0.24%) SMS
6 1 (0.24%) TCP/IP
Database & Business Intelligence
1 30 (7.32%) Power BI
2 15 (3.66%) Tableau
3 12 (2.93%) Metadata
3 12 (2.93%) SQL Server
4 7 (1.71%) Data Lake
4 7 (1.71%) Looker
4 7 (1.71%) Relational Database
5 6 (1.46%) BigQuery
5 6 (1.46%) Ingres
6 5 (1.22%) Data Warehouse
7 4 (0.98%) Amazon RDS
7 4 (0.98%) MySQL
7 4 (0.98%) NoSQL
8 3 (0.73%) Big Data
9 2 (0.49%) Azure SQL Database
9 2 (0.49%) Microsoft Analysis Services
9 2 (0.49%) PostgreSQL
9 2 (0.49%) PostHog
9 2 (0.49%) RDBMS
9 2 (0.49%) SQL Server Reporting Services
Development Applications
1 24 (5.85%) JIRA
2 15 (3.66%) Git
3 11 (2.68%) ERwin
4 7 (1.71%) git-flow
4 7 (1.71%) Jenkins
4 7 (1.71%) Postman
5 6 (1.46%) Dreamweaver
6 5 (1.22%) Rational DOORS
7 4 (0.98%) Cypress.io
8 3 (0.73%) GitLab
8 3 (0.73%) NUnit
8 3 (0.73%) Visual Studio
9 2 (0.49%) Maven
9 2 (0.49%) Visual Studio Code
10 1 (0.24%) Deequ
General
1 153 (37.32%) Finance
2 119 (29.02%) Social Skills
3 110 (26.83%) Manufacturing
4 109 (26.59%) Telecoms
5 106 (25.85%) Public Sector
6 104 (25.37%) Electronics
7 46 (11.22%) Retail
8 45 (10.98%) Analytical Skills
9 21 (5.12%) Advertising
10 16 (3.90%) German Language
11 12 (2.93%) Influencing Skills
12 11 (2.68%) Presentation Skills
13 9 (2.20%) French Language
13 9 (2.20%) Inclusion and Diversity
13 9 (2.20%) Law
13 9 (2.20%) Legal
14 8 (1.95%) Documentation Skills
15 6 (1.46%) Banking
16 5 (1.22%) Automotive
16 5 (1.22%) Publishing
Job Titles
1 51 (12.44%) Analyst
2 49 (11.95%) Architect
3 42 (10.24%) Consultant
3 42 (10.24%) Lead
4 34 (8.29%) Project Manager
5 33 (8.05%) Senior
6 28 (6.83%) Designer
7 27 (6.59%) Developer
8 22 (5.37%) Dynamics 365 Consultant
9 21 (5.12%) Business Analyst
10 17 (4.15%) Data Architect
11 14 (3.41%) Marketing Analyst
12 13 (3.17%) Azure Engineer
13 12 (2.93%) Enterprise Architect
14 11 (2.68%) Administrator
14 11 (2.68%) Enterprise Data Architect
15 10 (2.44%) Marketing Manager
15 10 (2.44%) Solutions Architect
15 10 (2.44%) Support Engineer
15 10 (2.44%) Technical Architect
Libraries, Frameworks & Software Standards
1 27 (6.59%) CSS
2 18 (4.39%) HTML
3 10 (2.44%) React
4 9 (2.20%) .NET
4 9 (2.20%) AngularJS
4 9 (2.20%) Sass
5 8 (1.95%) jQuery
5 8 (1.95%) JSON
5 8 (1.95%) Redux
6 7 (1.71%) GraphQL
6 7 (1.71%) Jest
6 7 (1.71%) LESS
6 7 (1.71%) Material-UI
6 7 (1.71%) OpenFin
6 7 (1.71%) Tailwind CSS
6 7 (1.71%) WebSockets
7 6 (1.46%) Node.js
7 6 (1.46%) Pandas
7 6 (1.46%) Web Services
7 6 (1.46%) XML
Miscellaneous
1 20 (4.88%) Marketing Technology
2 18 (4.39%) Product Ownership
3 14 (3.41%) Data Protection Act
4 12 (2.93%) Legacy Systems
5 11 (2.68%) Management Information System
5 11 (2.68%) Wiki
6 10 (2.44%) Social Media
7 9 (2.20%) Animation
8 8 (1.95%) Enterprise Software
8 8 (1.95%) NHS
8 8 (1.95%) Onboarding
8 8 (1.95%) Over-the-Top Content
8 8 (1.95%) Video\Live Streaming
9 7 (1.71%) Fixed Income
10 5 (1.22%) Analytical Mindset
10 5 (1.22%) Cloud Native
10 5 (1.22%) Motion Graphics
10 5 (1.22%) Multi-touch
11 4 (0.98%) IoT
11 4 (0.98%) Photography
Operating Systems
1 20 (4.88%) Windows
2 13 (3.17%) Linux
3 8 (1.95%) Unix
4 4 (0.98%) Windows 10
4 4 (0.98%) Windows 7
5 3 (0.73%) Windows Server
6 1 (0.24%) Android
6 1 (0.24%) Apple iOS
6 1 (0.24%) Windows Server 2008
6 1 (0.24%) Windows Server 2012
Processes & Methodologies
1 133 (32.44%) Digital Marketing
2 127 (30.98%) Business Intelligence
3 105 (25.61%) Programme Management
4 81 (19.76%) Agile
5 67 (16.34%) CRM
6 63 (15.37%) Problem-Solving
7 50 (12.20%) Project Management
8 43 (10.49%) Analytics
9 42 (10.24%) Stakeholder Management
10 38 (9.27%) User Experience
11 36 (8.78%) Continuous Improvement
12 35 (8.54%) DevOps
13 33 (8.05%) Customer Experience
13 33 (8.05%) Data Modelling
14 29 (7.07%) SDLC
15 28 (6.83%) Project Delivery
15 28 (6.83%) Scrum
16 27 (6.59%) Migration
17 25 (6.10%) User Acceptance Testing
18 24 (5.85%) Roadmaps
Programming Languages
1 52 (12.68%) SQL
2 43 (10.49%) Python
3 30 (7.32%) JavaScript
4 17 (4.15%) TypeScript
5 13 (3.17%) Java
6 10 (2.44%) PowerShell
7 8 (1.95%) C#
7 8 (1.95%) R
8 6 (1.46%) Kusto Query Language
9 4 (0.98%) Apex Code
10 3 (0.73%) Bash
10 3 (0.73%) Data Analysis Expressions
10 3 (0.73%) Go
10 3 (0.73%) MATLAB
10 3 (0.73%) Scala
11 2 (0.49%) PHP
11 2 (0.49%) SOQL
11 2 (0.49%) T-SQL
12 1 (0.24%) Bicep
Qualifications
1 46 (11.22%) Degree
2 36 (8.78%) Security Cleared
3 23 (5.61%) SC Cleared
4 17 (4.15%) DV Cleared
4 17 (4.15%) Master's Degree
5 7 (1.71%) AWS Certification
6 6 (1.46%) ITIL Certification
7 5 (1.22%) Computer Science Degree
8 4 (0.98%) ISTQB
9 3 (0.73%) Azure Certification
9 3 (0.73%) CISSP
9 3 (0.73%) MBA
9 3 (0.73%) PMI Certification
9 3 (0.73%) PMP
10 2 (0.49%) PhD
11 1 (0.24%) AWS Certified DevOps Engineer
11 1 (0.24%) AWS Certified Solutions Architect
11 1 (0.24%) CIPD
11 1 (0.24%) MCSE
11 1 (0.24%) Microsoft Certification
Quality Assurance & Compliance
1 19 (4.63%) GDPR
2 17 (4.15%) QA
3 14 (3.41%) Data Quality
4 12 (2.93%) SLA
5 11 (2.68%) Accessibility
6 8 (1.95%) PMO
7 6 (1.46%) PCI DSS
8 1 (0.24%) Disclosure Scotland
System Software
1 9 (2.20%) Active Directory
2 6 (1.46%) Docker
3 2 (0.49%) Firmware
4 1 (0.24%) Hyper-V
4 1 (0.24%) Virtual Machines
4 1 (0.24%) VMware Infrastructure
Systems Management
1 12 (2.93%) Terraform
2 3 (0.73%) Ansible
2 3 (0.73%) Kubernetes
2 3 (0.73%) Puppet
3 2 (0.49%) Grafana
3 2 (0.49%) Microsoft Intune
3 2 (0.49%) Progress Chef
3 2 (0.49%) SCCM
4 1 (0.24%) AppManager
4 1 (0.24%) Dell DRAC
4 1 (0.24%) Prometheus
4 1 (0.24%) Salt
Vendors
1 110 (26.83%) SAP
2 60 (14.63%) Microsoft
3 40 (9.76%) Adobe
3 40 (9.76%) Salesforce
4 19 (4.63%) Google
5 12 (2.93%) Salesforce Marketing Cloud
5 12 (2.93%) Sparx
6 10 (2.44%) Databricks
7 8 (1.95%) Facebook
8 7 (1.71%) Optimizely
8 7 (1.71%) Pardot
8 7 (1.71%) Sitecore
9 6 (1.46%) Dell
9 6 (1.46%) dotdigital
10 5 (1.22%) Apple
10 5 (1.22%) Instagram
10 5 (1.22%) Marketo
10 5 (1.22%) Twitter
11 4 (0.98%) Ensighten
11 4 (0.98%) Tealium