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This section looks at the prevalence of the term 'Marketing' in contract IT jobs across the UK together with a comparison to our General terms category. Included is a guide to the contractor rates offered in IT jobs that have cited Marketing over the 3 months to 25 July 2008 with a comparison to the same period last year.

LinkMarketing
Location
3 months to 25 Jul 2008Same period last year
Rank84103
Rank change on same period last yearUp+19
Matching contract IT job ads13631549
As % of all UK contract IT job ads sampled1.817 %1.567 %
As % of the category below3.771 %3.270 %
Daily rates quoted416422
Average minimum daily rate£321£327
Average daily rate£343£351
% change on same period last year-2.14 %
Average maximum daily rate£366£375
UK excluding London average daily rate£334£355
% change on same period last year-5.89 %
Hourly rates quoted7686
Average minimum hourly rate£23.85£22.64
Average hourly rate£26.42£24.85
% change on same period last year+6.33 %
Average maximum hourly rate£28.99£27.06
UK excluding London average hourly rate£23.46£22.13
% change on same period last year+6.03 %
IT Contractor Job Market, GeneralGeneral
UK
Matching contract IT job ads3614047376
As % of all UK contract IT job ads sampled48.17 %47.93 %
Daily rates quoted1367716935
Average minimum daily rate£415£419
Average daily rate£444£448
% change on same period last year-0.79 %
Average maximum daily rate£473£476
UK excluding London average daily rate£383£374
% change on same period last year+2.49 %
Hourly rates quoted20572302
Average minimum hourly rate£24.89£25.14
Average hourly rate£26.66£26.87
% change on same period last year-0.80 %
Average maximum hourly rate£28.43£28.61
UK excluding London average hourly rate£26.78£27.25
% change on same period last year-1.70 %

We calculate average IT contractor rates directly from the figures quoted and do not attempt to derive hourly rates from daily rates or vice versa.

Marketing
Demand Trend

The chart provides the 3-month moving total beginning in 2004 of IT contractor jobs citing Marketing within the UK as a proportion of the total demand within the General category.

Marketing Demand Trend

Marketing
Daily Rate Trend

The chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing within the UK.

Marketing Daily Rate Trend

Marketing
Daily Rate Histogram

The chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing within the UK over the 3 months to 25 July 2008.

Marketing Daily Rate Histogram

Marketing
Hourly Rate Trend

The chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing within the UK.

Marketing Hourly Rate Trend

Marketing
Hourly Rate Histogram

The chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing within the UK over the 3 months to 25 July 2008.

Marketing Hourly Rate Histogram

Marketing
Top 30 Contract Locations

This section looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing within the UK over the 3 months to 25 July 2008. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year. A positive number indicates a relative increase in demand.

LocationRank Change
on Same Period
Last Last
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
EnglandUp+191306£344-2.01 %
LondonDown-1588£352+1.55 %
South EastUp+28374£316-12.37 %
BerkshireUp+24163£323-14.50 %
City of LondonUp+34124£390-5.70 %
SurreyUp+18103£332-5.52 %
South WestUp+3779£388-11.97 %
East of EnglandDown-2968£291-9.50 %
YorkshireUp+4862£218-35.84 %
North WestUp+557£342-4.32 %
HampshireUp+2144£307-18.32 %
HertfordshireDown-1936£277-13.69 %
West YorkshireUp+2130--
East MidlandsUp+1130£452+41.27 %
NewburyUp+1130£150-60.46 %
OxfordshireUp+824£319-11.93 %
West MidlandsUp+122£402+3.45 %
CheshireUp+221£431+24.32 %
EssexUp+1821£290+45.00 %
MidlandsUp+1420£400-22.89 %
LeedsUp+620--
ReadingDown-118£267-14.85 %
ManchesterDown-1217£246-
OxfordUp+917£321-11.49 %
WalesUp+117--
ScotlandUp+2817£203-37.43 %
NorthamptonshireUp+616£473-
South WalesUp+415--
BristolUp+1614£397-12.93 %
FarnhamNew entry-13£224-

Marketing
Top 30 Related IT Skills

For the 6 months to 25 July 2008, IT contractor jobs within the UK citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1470 (17.27 %)Finance
2365 (13.41 %).NET
3364 (13.37 %)SQL
4328 (12.05 %)HTML
5285 (10.47 %)SQL Server
6284 (10.43 %)Project Management
7269 (9.882 %)Telecoms
8267 (9.809 %)C#
9262 (9.625 %)CRM
10255 (9.368 %)CSS
11210 (7.715 %)JavaScript
12206 (7.568 %)ASP.NET
13183 (6.723 %)SAS
14182 (6.686 %)Flash
15178 (6.539 %)XML
16175 (6.429 %)Retail
17174 (6.392 %)Microsoft
18162 (5.952 %)Photoshop
19153 (5.621 %)Internet
20141 (5.180 %)E-Commerce
21133 (4.886 %)Internet Marketing
22129 (4.739 %)Degree
23125 (4.592 %)Banking
23125 (4.592 %)Business Analysis
24123 (4.519 %)Direct Marketing
25122 (4.482 %)Content Management
26121 (4.445 %)Advertising
27116 (4.262 %)MS Office
28113 (4.151 %)PHP
28113 (4.151 %)SQL Server 2005

Marketing
Top Related IT Skills by Category

For the 6 months to 25 July 2008, IT contractor jobs within the UK citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

IT Contractor Job Market, Application DevelopmentApplication Development
1365 (13.41 %).NET
2328 (12.05 %)HTML
3255 (9.368 %)CSS
4206 (7.568 %)ASP.NET
5178 (6.539 %)XML
6111 (4.078 %)XHTML
783 (3.049 %)AJAX
882 (3.012 %)ASP
950 (1.837 %)WebServices
1043 (1.580 %)J2EE
1138 (1.396 %)JSP
1236 (1.323 %).NET Framework
1333 (1.212 %)Spring
1333 (1.212 %)XSLT
1430 (1.102 %)Hibernate
1524 (0.882 %)MVC
1623 (0.845 %)ASP.NET 2.0
1721 (0.771 %)WebSphere
1721 (0.771 %)XSL
1816 (0.588 %)Servlets
IT Contractor Job Market, Application PlatformsApplication Platforms
1183 (6.723 %)SAS
282 (3.012 %)CMS
343 (1.580 %)SharePoint
429 (1.065 %)IIS
525 (0.918 %)ColdFusion
624 (0.882 %)TeamSite
718 (0.661 %)Apache
816 (0.588 %)MS Exchange
910 (0.367 %)WebLogic
108 (0.294 %)IBM HTTP Server
108 (0.294 %)Documentum
117 (0.257 %)Oracle HTTP Server
117 (0.257 %)Exchange Server 2003
126 (0.220 %)SharePoint Server 2007
135 (0.184 %)Morello
144 (0.147 %)DotNetNuke
144 (0.147 %)BizTalk Server
144 (0.147 %)Tomcat
144 (0.147 %)JBoss
153 (0.110 %)WebSphere Application Server
IT Contractor Job Market, ApplicationsApplications
1162 (5.952 %)Photoshop
2116 (4.262 %)MS Office
376 (2.792 %)MS Excel
376 (2.792 %)Adobe Illustrator
464 (2.351 %)MS PowerPoint
558 (2.131 %)MS Visio
646 (1.690 %)SPSS
736 (1.323 %)MS Project
822 (0.808 %)Spreadsheet
920 (0.735 %)Fireworks
1017 (0.625 %)CA Clarity
1114 (0.514 %)ImageReady
1212 (0.441 %)InDesign
138 (0.294 %)QuarkXPress
138 (0.294 %)FreeHand
145 (0.184 %)Acrobat
154 (0.147 %)3ds Max
163 (0.110 %)InfoPath
172 (0.073 %)Adobe Captivate
172 (0.073 %)LightWave 3D
IT Contractor Job Market, Business ApplicationsBusiness Applications
134 (1.249 %)SAP CRM
221 (0.771 %)WebTrends
312 (0.441 %)Siebel Analytics
411 (0.404 %)Google Analytics
411 (0.404 %)Oracle CRM
510 (0.367 %)Microsoft CRM
510 (0.367 %)Unica Affinium
69 (0.331 %)Dynamics CRM
78 (0.294 %)Hyperion Planning
87 (0.257 %)SAP Business One
95 (0.184 %)Cognos Business Intelligence
104 (0.147 %)Hyperion Enterprise
104 (0.147 %)SAP Oil and Gas
104 (0.147 %)SAP APO
113 (0.110 %)SAP SD
113 (0.110 %)SAP FI
113 (0.110 %)SAP FI/CO
113 (0.110 %)SAP CO
113 (0.110 %)Pivotal CRM
113 (0.110 %)SAP IS-U
IT Contractor Job Market, Communications & NetworkingCommunications & Networking
1153 (5.621 %)Internet
271 (2.608 %)Intranet
335 (1.286 %)3G
419 (0.698 %)Extranet
516 (0.588 %)TCP/IP
615 (0.551 %)SMS
712 (0.441 %)VoIP
712 (0.441 %)Broadband
712 (0.441 %)HTTP
712 (0.441 %)Wireless
86 (0.220 %)LDAP
86 (0.220 %)WAN
95 (0.184 %)LAN
95 (0.184 %)CTI
104 (0.147 %)UTRAN
104 (0.147 %)BIG-IP
104 (0.147 %)GSM
104 (0.147 %)IP Telephony
113 (0.110 %)Bluetooth
113 (0.110 %)Ethernet
IT Contractor Job Market, Database & Business IntelligenceDatabase & Business Intelligence
1285 (10.47 %)SQL Server
2113 (4.151 %)SQL Server 2005
377 (2.829 %)MySQL
459 (2.168 %)BusinessObjects
554 (1.984 %)Datawarehouse
642 (1.543 %)SQL Server 2000
732 (1.176 %)MS Access
827 (0.992 %)Base SAS
924 (0.882 %)ETL
1021 (0.771 %)Database Marketing
1118 (0.661 %)Crystal Reports
1217 (0.625 %)Data Mining
1217 (0.625 %)SQL Server Integration Services
1316 (0.588 %)Oracle 8/8i
1415 (0.551 %)Oracle 9i
1415 (0.551 %)SQL Server 7
1415 (0.551 %)SQL Server Reporting Services
1514 (0.514 %)Oracle 10g
1613 (0.478 %)Data Cleansing
1711 (0.404 %)BusinessObjects XI
IT Contractor Job Market, Development ApplicationsDevelopment Applications
1182 (6.686 %)Flash
267 (2.461 %)Dreamweaver
365 (2.388 %)Visual Studio
418 (0.661 %)VSS/SourceSafe
418 (0.661 %)NUnit
516 (0.588 %)Subversion
69 (0.331 %)Ant
76 (0.220 %)JUnit
83 (0.110 %)ERwin
92 (0.073 %)Log4j
101 (0.037 %)CruiseControl
101 (0.037 %)Oracle APEX
101 (0.037 %)jMock
101 (0.037 %)Visual Studio Team System
101 (0.037 %)QuickTest Pro
101 (0.037 %)ClearCase
101 (0.037 %)Eclipse
IT Contractor Job Market, GeneralGeneral
1470 (17.27 %)Finance
2269 (9.882 %)Telecoms
3175 (6.429 %)Retail
4125 (4.592 %)Banking
5121 (4.445 %)Advertising
675 (2.755 %)Government
761 (2.241 %)Publishing
851 (1.874 %)Legal
948 (1.763 %)Billing
1039 (1.433 %)Games
1134 (1.249 %)Investment Banking
1233 (1.212 %)Pensions
1332 (1.176 %)Health
1332 (1.176 %)Retail Banking
1430 (1.102 %)Education
1430 (1.102 %)Insurance
1529 (1.065 %)Pharmaceutical
1627 (0.992 %)Electronics
1726 (0.955 %)Law
1825 (0.918 %)FMCG
IT Contractor Job Market, Job TitlesJob Titles
1559 (20.54 %)Developer
2541 (19.88 %)Analyst
3323 (11.87 %)Project Manager
4229 (8.413 %)Business Analyst
5158 (5.805 %)Consultant
6148 (5.437 %).NET Developer
7143 (5.253 %)Web Developer
8142 (5.217 %)Marketing Manager
9124 (4.555 %)C# Developer
1077 (2.829 %)Data Analyst
1162 (2.278 %)SAS Analyst
1260 (2.204 %)Web Designer
1359 (2.168 %)ASP.NET Developer
1458 (2.131 %)Architect
1554 (1.984 %)Marketing Analyst
1653 (1.947 %)Coordinator
1751 (1.874 %)Senior Manager
1751 (1.874 %)Product Manager
1849 (1.800 %)PHP Developer
1945 (1.653 %)SQL Developer
IT Contractor Job Market, MiscellaneousMiscellaneous
150 (1.837 %)Statistics
226 (0.955 %)W3C
323 (0.845 %)Copywriting
422 (0.808 %)Blog
521 (0.771 %)Management Information System
619 (0.698 %)Web 2.0
718 (0.661 %)Handset
817 (0.625 %)Mathematics
916 (0.588 %)N-Tier
1011 (0.404 %)NHS
1011 (0.404 %)Social Network
1110 (0.367 %)Wiki
1110 (0.367 %)Derivative
129 (0.331 %)Data Extraction
137 (0.257 %)Podcast
137 (0.257 %)Streaming Media
137 (0.257 %)Client/Server
137 (0.257 %)PMI
146 (0.220 %)Streaming Video
146 (0.220 %)Replication
IT Contractor Job Market, Operating SystemsOperating Systems
1100 (3.674 %)Windows
243 (1.580 %)Linux
333 (1.212 %)UNIX
419 (0.698 %)Windows XP
518 (0.661 %)Windows 2000
614 (0.514 %)Windows NT
713 (0.478 %)Windows Server 2003
88 (0.294 %)Mac OS X
94 (0.147 %)Solaris
103 (0.110 %)Windows CE
103 (0.110 %)Debian
112 (0.073 %)VxWorks
IT Contractor Job Market, Processes & MethodologiesProcesses & Methodologies
1284 (10.43 %)Project Management
2262 (9.625 %)CRM
3141 (5.180 %)E-Commerce
4133 (4.886 %)Internet Marketing
5125 (4.592 %)Business Analysis
6123 (4.519 %)Direct Marketing
7122 (4.482 %)Content Management
8113 (4.151 %)Digital Marketing
997 (3.564 %)PRINCE2
1089 (3.270 %)Web Development
1180 (2.939 %)SEO
1274 (2.719 %)Product Marketing
1370 (2.572 %)Stakeholder Management
1370 (2.572 %)Business Intelligence
1463 (2.314 %)Data Analysis
1562 (2.278 %)OO
1654 (1.984 %)UML
1654 (1.984 %)Agile Software Development
1753 (1.947 %)Data Modelling
1852 (1.910 %)Data Management
IT Contractor Job Market, Programming LanguagesProgramming Languages
1364 (13.37 %)SQL
2267 (9.809 %)C#
3210 (7.715 %)JavaScript
4113 (4.151 %)PHP
583 (3.049 %)Java
668 (2.498 %)ActionScript
755 (2.021 %)VB
852 (1.910 %)C
949 (1.800 %)VB.NET
949 (1.800 %)Transact-SQL
1031 (1.139 %)C++
1127 (0.992 %)VBA
1226 (0.955 %)PHP5
1324 (0.882 %)VB6
1415 (0.551 %)PHP4
1415 (0.551 %)DHTML
1415 (0.551 %)PL/SQL
1512 (0.441 %)Perl
169 (0.331 %)VBScript
178 (0.294 %)Ruby
IT Contractor Job Market, QualificationsQualifications
1129 (4.739 %)Degree
223 (0.845 %)PRINCE2 Certification
315 (0.551 %)Microsoft Certification
47 (0.257 %)ISEB
47 (0.257 %)PMP
47 (0.257 %)PMI Certification
56 (0.220 %)CIMA
56 (0.220 %)PRINCE2 Practitioner
64 (0.147 %)MBA
64 (0.147 %)Citrix Certification
64 (0.147 %)HND
73 (0.110 %)MCSD
73 (0.110 %)MCITP
82 (0.073 %)MCTS
82 (0.073 %)NVQ Level 4
82 (0.073 %)HNC
82 (0.073 %)ITIL Certification
82 (0.073 %)Postgraduate
82 (0.073 %)MCSE
91 (0.037 %)MCSA
IT Contractor Job Market, Quality Assurance & ComplianceQuality Assurance & Compliance
128 (1.029 %)QA
218 (0.661 %)Sarbanes-Oxley
312 (0.441 %)SLA
46 (0.220 %)WAI
53 (0.110 %)WCAG
62 (0.073 %)GCP
71 (0.037 %)ISO9001
71 (0.037 %)GxP
71 (0.037 %)GAAP
IT Contractor Job Market, System SoftwareSystem Software
130 (1.102 %)Active Directory
24 (0.147 %)ClearTrust
33 (0.110 %)Oracle RAC
41 (0.037 %)VMware Infrastructure
41 (0.037 %)Terminal Services
41 (0.037 %)MSMQ
IT Contractor Job Market, Systems ManagementSystems Management
11 (0.037 %)Systems Management Server (SMS)
IT Contractor Job Market, VendorsVendors
1174 (6.392 %)Microsoft
2109 (4.004 %)Oracle
391 (3.343 %)SAP
459 (2.168 %)Siebel
459 (2.168 %)Business Objects
552 (1.910 %)Adobe
644 (1.616 %)salesforce.com
737 (1.359 %)Google
828 (1.029 %)Cisco
925 (0.918 %)Motorola
1023 (0.845 %)Epiphany
1121 (0.771 %)Interwoven
1216 (0.588 %)Cognos
1216 (0.588 %)Omniture
1315 (0.551 %)IBM
1414 (0.514 %)Chordiant
1414 (0.514 %)Hyperion
1414 (0.514 %)Teradata
1414 (0.514 %)Alterian
1513 (0.478 %)Amdocs
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