The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Bournemouth region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 27 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Aug 2014
Same period 2013 Same period 2012
Marketing
Rank 40 23 19
Rank change year-on-year
-17 -4
Permanent jobs citing Marketing 30 42 22
As % of all permanent IT jobs located in Bournemouth 6.21% 10.47% 9.52%
As % of the General category 16.57% 26.58% 18.97%
Number of salaries quoted 22 40 20
Average salary £36,000 £35,000 £37,500
Average salary % change year-on-year
+2.85% -6.66%
90% offered a salary of more than £28,500 £23,500 £23,850
10% offered a salary of more than £52,500 £40,000 £62,500
UK excluding London average salary £37,750 £35,000 £35,000
% change year-on-year
+7.85% -
Marketing
Dorset

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Bournemouth region.

General Category
Bournemouth
Permanent IT job ads with a match in the
General category
181 158 116
As % of all permanent IT jobs located in Bournemouth 37.47% 39.40% 50.22%
Number of salaries quoted 113 114 73
Average salary £45,000 £40,000 £37,500
Average salary % change year-on-year
+12.50% +6.66%
90% offered a salary of more than £29,000 £29,550 £24,000
10% offered a salary of more than £70,500 £62,500 £55,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Bournemouth

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Bournemouth region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Bournemouth

Marketing
Salary Trend in Bournemouth

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Bournemouth region.

Marketing Salary Trend in Bournemouth

Marketing
Salary Histogram in Bournemouth

This chart provides a salary histogram for IT jobs citing Marketing across the Bournemouth region over the 3 months to 27 August 2014.

Marketing Salary Histogram in Bournemouth

Marketing
Top 30 Related IT Skills in Bournemouth

For the 6 months to 27 August 2014, IT jobs across the Bournemouth region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 32 (51.61%) JavaScript
2 29 (46.77%) jQuery
3 26 (41.94%) TDD
4 24 (38.71%) HTML
4 24 (38.71%) Java
5 22 (35.48%) Spring
6 21 (33.87%) CSS
7 19 (30.65%) MySQL
7 19 (30.65%) Subversion
8 17 (27.42%) Drupal
9 15 (24.19%) Linux
9 15 (24.19%) Analytics
10 14 (22.58%) E-Commerce
10 14 (22.58%) PHP
10 14 (22.58%) SEO
11 13 (20.97%) Web Development
12 12 (19.35%) Magento
12 12 (19.35%) Hadoop
12 12 (19.35%) Opscode Chef
12 12 (19.35%) Puppet
12 12 (19.35%) HBase
12 12 (19.35%) Machine Learning
12 12 (19.35%) .NET
12 12 (19.35%) Ant
13 10 (16.13%) SQL
14 9 (14.52%) XHTML
14 9 (14.52%) HTML5
15 8 (12.90%) WordPress
15 8 (12.90%) Digital Marketing
15 8 (12.90%) J2EE

Marketing
Top Related IT Skills in Bournemouth by Category

For the 6 months to 27 August 2014, IT jobs across the Bournemouth region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 17 (27.42%) Drupal
2 8 (12.90%) WordPress
3 4 (6.45%) IIS
4 1 (1.61%) Joomla!
Business Applications
1 12 (19.35%) Magento
2 5 (8.06%) Google Analytics
3 4 (6.45%) Dynamics CRM
Cloud Services
1 4 (6.45%) Amazon AWS
Communications & Networking
1 1 (1.61%) VoIP
1 1 (1.61%) Internet
1 1 (1.61%) MPLS
1 1 (1.61%) DSL
1 1 (1.61%) VPLS
1 1 (1.61%) Unified Communications
Database & Business Intelligence
1 19 (30.65%) MySQL
2 12 (19.35%) Hadoop
2 12 (19.35%) HBase
3 4 (6.45%) SQL Server
3 4 (6.45%) SQL Server Reporting Services
4 3 (4.84%) QlikView
Development Applications
1 19 (30.65%) Subversion
2 12 (19.35%) Ant
General
1 3 (4.84%) Retail
2 1 (1.61%) Telecoms
Job Titles
1 47 (75.81%) Developer
2 22 (35.48%) Java Developer
3 21 (33.87%) Senior Developer
4 18 (29.03%) Senior Java Developer
5 16 (25.81%) Web Developer
6 11 (17.74%) Front-End Developer
7 9 (14.52%) Front-End Web Developer
8 6 (9.68%) PHP Developer
9 4 (6.45%) Digital Architect
9 4 (6.45%) Architect
10 3 (4.84%) Consultant
10 3 (4.84%) Business Intelligence Consultant
10 3 (4.84%) Sales Executive
10 3 (4.84%) Senior PHP Developer
10 3 (4.84%) Business Consultant
11 2 (3.23%) Business Manager
11 2 (3.23%) Development Manager
11 2 (3.23%) .NET Developer
11 2 (3.23%) Business Development Manager
12 1 (1.61%) Data Analyst
Libraries, Frameworks & Software Standards
1 29 (46.77%) jQuery
2 24 (38.71%) HTML
3 22 (35.48%) Spring
4 21 (33.87%) CSS
5 12 (19.35%) .NET
6 9 (14.52%) XHTML
6 9 (14.52%) HTML5
7 8 (12.90%) J2EE
8 5 (8.06%) ASP.NET
8 5 (8.06%) ASP.NET MVC
9 4 (6.45%) .NET Framework
9 4 (6.45%) JSON
9 4 (6.45%) SOAP
9 4 (6.45%) JMS
9 4 (6.45%) Middleware
9 4 (6.45%) REST
9 4 (6.45%) WebSockets
10 3 (4.84%) CSS3
10 3 (4.84%) LAMP
11 2 (3.23%) Ajax
Miscellaneous
1 4 (6.45%) Blog
1 4 (6.45%) Mobile App
2 2 (3.23%) Open Source
2 2 (3.23%) EPoS
3 1 (1.61%) Copywriting
3 1 (1.61%) FMCG
3 1 (1.61%) Social Media
Operating Systems
1 15 (24.19%) Linux
2 4 (6.45%) Android
2 4 (6.45%) Apple iOS
2 4 (6.45%) Windows
Processes & Methodologies
1 26 (41.94%) TDD
2 15 (24.19%) Analytics
3 14 (22.58%) E-Commerce
3 14 (22.58%) SEO
4 13 (20.97%) Web Development
5 12 (19.35%) Machine Learning
6 8 (12.90%) Digital Marketing
7 7 (11.29%) Content Management
7 7 (11.29%) Business Intelligence
8 5 (8.06%) B2B
8 5 (8.06%) MVC
9 4 (6.45%) SOA
9 4 (6.45%) CRM
10 3 (4.84%) OOP
10 3 (4.84%) OO
10 3 (4.84%) Business Development
10 3 (4.84%) Release Management
11 2 (3.23%) Online Marketing
11 2 (3.23%) Marketing Analytics
12 1 (1.61%) Email Marketing
Programming Languages
1 32 (51.61%) JavaScript
2 24 (38.71%) Java
3 14 (22.58%) PHP
4 10 (16.13%) SQL
5 5 (8.06%) C#
6 4 (6.45%) T-SQL
7 3 (4.84%) VB
7 3 (4.84%) VB.NET
7 3 (4.84%) PHP5
Qualifications
1 1 (1.61%) Degree
Systems Management
1 12 (19.35%) Puppet
1 12 (19.35%) Opscode Chef
2 3 (4.84%) Plesk
Vendors
1 5 (8.06%) Microsoft
1 5 (8.06%) Google
2 4 (6.45%) Sitecore
2 4 (6.45%) TIBCO
2 4 (6.45%) Facebook
2 4 (6.45%) Twitter
3 3 (4.84%) MicroStrategy
3 3 (4.84%) Tableau
3 3 (4.84%) Business Objects
4 2 (3.23%) Cognos
5 1 (1.61%) IBM
5 1 (1.61%) Dell
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