The table below looks at the prevalence of the term Marketing in IT jobs advertised for the Bournemouth region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing over the 3 months to 31 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
31 Mar 2015
Same period 2014 Same period 2013
Marketing
Rank 48 22 4
Rank change year-on-year
-26 -18
Permanent jobs citing Marketing 23 25 40
As % of all permanent IT jobs located in Bournemouth 5.11% 9.43% 22.47%
As % of the General category 13.94% 20.33% 47.62%
Number of salaries quoted 20 21 31
Average salary £37,500 £36,000 £37,500
Average salary % change year-on-year
+4.16% -4.00%
90% offered a salary of more than £23,000 £27,500 £27,500
10% offered a salary of more than £40,250 £45,000 £65,000
UK excluding London average salary £40,000 £37,500 £37,500
% change year-on-year
+6.66% -
Marketing
Dorset

The following table is for comparison with the above and provides statistics for the entire General category in permanent jobs advertised in the Bournemouth region.

General Category
Bournemouth
Permanent IT job ads with a match in the
General category
165 123 84
As % of all permanent IT jobs located in Bournemouth 36.67% 46.42% 47.19%
Number of salaries quoted 103 94 73
Average salary £55,000 £50,000 £40,000
Average salary % change year-on-year
+10.00% +25.00%
90% offered a salary of more than £24,000 £29,000 £27,500
10% offered a salary of more than £75,000 £65,000 £70,000
UK excluding London average salary £45,000 £42,500 £42,500
% change year-on-year
+5.88% -

Marketing
Jobs Demand Trend in Bournemouth

This chart provides a 3-month moving total of permanent IT jobs citing Marketing across the Bournemouth region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Bournemouth

Marketing
Salary Trend in Bournemouth

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing across the Bournemouth region.

Marketing Salary Trend in Bournemouth

Marketing
Salary Histogram in Bournemouth

This chart provides a salary histogram for IT jobs citing Marketing across the Bournemouth region over the 3 months to 31 March 2015.

Marketing Salary Histogram in Bournemouth

Marketing
Top 30 Related IT Skills in Bournemouth

For the 6 months to 31 March 2015, IT jobs across the Bournemouth region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing.

1 26 (57.78%) CSS
2 25 (55.56%) JavaScript
3 23 (51.11%) HTML
4 19 (42.22%) MVC
5 18 (40.00%) jQuery
6 14 (31.11%) WordPress
6 14 (31.11%) E-Commerce
7 12 (26.67%) PHP
7 12 (26.67%) Project Management
8 11 (24.44%) .NET
8 11 (24.44%) MySQL
9 10 (22.22%) Photoshop
9 10 (22.22%) C#
9 10 (22.22%) Drupal
9 10 (22.22%) Web Development
10 9 (20.00%) Zend
10 9 (20.00%) SQL Server
10 9 (20.00%) SQL
10 9 (20.00%) OO
10 9 (20.00%) AngularJS
11 8 (17.78%) Analytics
11 8 (17.78%) Laravel
11 8 (17.78%) OO PHP
11 8 (17.78%) SEO
11 8 (17.78%) CakePHP
11 8 (17.78%) Joomla!
11 8 (17.78%) Symfony
11 8 (17.78%) Magento
11 8 (17.78%) Zen Cart
12 7 (15.56%) JSON

Marketing
Top Related IT Skills in Bournemouth by Category

For the 6 months to 31 March 2015, IT jobs across the Bournemouth region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 14 (31.11%) WordPress
2 10 (22.22%) Drupal
3 8 (17.78%) Joomla!
Applications
1 10 (22.22%) Photoshop
2 6 (13.33%) MS Office
3 4 (8.89%) MS PowerPoint
4 3 (6.67%) MS Excel
5 2 (4.44%) Adobe Illustrator
5 2 (4.44%) InDesign
5 2 (4.44%) Adobe Creative Suite
5 2 (4.44%) MS Project
Business Applications
1 8 (17.78%) Magento
1 8 (17.78%) Zen Cart
2 5 (11.11%) Google Analytics
Communications & Networking
1 2 (4.44%) FTP
2 1 (2.22%) Internet
Database & Business Intelligence
1 11 (24.44%) MySQL
2 9 (20.00%) SQL Server
3 4 (8.89%) SQL Server Reporting Services
3 4 (8.89%) SQL Server 2008
4 3 (6.67%) SQL Server Integration Services
5 2 (4.44%) Cognos Impromptu
5 2 (4.44%) Data Warehouse
Development Applications
1 5 (11.11%) Rational DOORS
1 5 (11.11%) SQL Server Management Studio (SSMS)
2 3 (6.67%) Visual Studio
3 2 (4.44%) Dreamweaver
4 1 (2.22%) Subversion
General
1 3 (6.67%) Advertising
2 2 (4.44%) Finance
2 2 (4.44%) Automotive
Job Titles
1 25 (55.56%) Developer
2 11 (24.44%) Web Developer
3 10 (22.22%) PHP Developer
4 9 (20.00%) PHP Web Developer
4 9 (20.00%) Senior Developer
5 7 (15.56%) .NET Developer
6 6 (13.33%) ASP.NET Developer
7 5 (11.11%) Programmer
7 5 (11.11%) Requirements Engineer
7 5 (11.11%) SEO Executive
7 5 (11.11%) OO PHP Developer
8 4 (8.89%) ASP.NET Programmer
8 4 (8.89%) Systems Engineer
8 4 (8.89%) Project Manager
8 4 (8.89%) .NET Programmer
9 3 (6.67%) Senior PHP Developer
9 3 (6.67%) Senior PHP Web Developer
9 3 (6.67%) Senior Java Developer
9 3 (6.67%) Senior Web Developer
9 3 (6.67%) Java Developer
Libraries, Frameworks & Software Standards
1 26 (57.78%) CSS
2 23 (51.11%) HTML
3 18 (40.00%) jQuery
4 11 (24.44%) .NET
5 9 (20.00%) AngularJS
6 8 (17.78%) CakePHP
6 8 (17.78%) Laravel
6 8 (17.78%) Symfony
7 7 (15.56%) XML
7 7 (15.56%) JSON
7 7 (15.56%) ASP.NET
8 5 (11.11%) CSS3
8 5 (11.11%) ASP.NET Web API
9 4 (8.89%) Ajax
10 3 (6.67%) WinForms
10 3 (6.67%) Spring
10 3 (6.67%) WPF
10 3 (6.67%) J2EE
10 3 (6.67%) ASP.NET Web Forms
11 2 (4.44%) FusionCharts
Miscellaneous
1 6 (13.33%) Social Media
2 2 (4.44%) Replication
2 2 (4.44%) User Experience
3 1 (2.22%) Digital Media
3 1 (2.22%) Mobile App
Operating Systems
1 1 (2.22%) UNIX
1 1 (2.22%) Windows
1 1 (2.22%) Linux
1 1 (2.22%) CentOS
Processes & Methodologies
1 19 (42.22%) MVC
2 14 (31.11%) E-Commerce
3 12 (26.67%) Project Management
4 10 (22.22%) Web Development
5 9 (20.00%) OO
6 8 (17.78%) SEO
6 8 (17.78%) Analytics
6 8 (17.78%) OO PHP
7 5 (11.11%) Use Case
7 5 (11.11%) Requirements Engineering
7 5 (11.11%) Marketing Strategy
7 5 (11.11%) Data Analysis
7 5 (11.11%) Software Engineering
7 5 (11.11%) Requirements Management
7 5 (11.11%) Project Planning
8 4 (8.89%) TDD
9 3 (6.67%) Time Management
10 2 (4.44%) Product Management
10 2 (4.44%) Performance Tuning
10 2 (4.44%) Mentoring
Programming Languages
1 25 (55.56%) JavaScript
2 12 (26.67%) PHP
3 10 (22.22%) C#
4 9 (20.00%) SQL
5 4 (8.89%) T-SQL
6 3 (6.67%) Java
7 2 (4.44%) VBA
8 1 (2.22%) PHP5
Qualifications
1 1 (2.22%) PMP
1 1 (2.22%) PMI Certification
1 1 (2.22%) Degree
Quality Assurance & Compliance
1 2 (4.44%) ISO 9001
Systems Management
1 1 (2.22%) cPanel
Vendors
1 9 (20.00%) Zend
2 7 (15.56%) Microsoft
3 5 (11.11%) Google
4 3 (6.67%) Telerik
5 2 (4.44%) Adobe
6 1 (2.22%) Red Hat
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