The table below looks at the statistics for SEO skills in IT jobs advertised for the Cheshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 23 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
23 Sep 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 122 98 107
Rank change year-on-year
-24 +9
Permanent jobs citing SEO 10 13 31
As % of all permanent IT jobs located in Cheshire 0.51% 0.82% 1.47%
As % of the Processes & Methodologies category 0.61% 1.00% 1.89%
Number of salaries quoted 8 13 26
Average salary £38,750 £27,500 £25,000
Average salary % change year-on-year
+40.90% +10.00%
90% offered a salary of more than £26,000 £22,700 £23,500
10% offered a salary of more than £45,750 £42,500 £34,000
UK excluding London average salary £30,000 £31,000 £30,000
% change year-on-year
-3.22% +3.33%
SEO
North West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Cheshire region.

Processes & Methodologies Category
Cheshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1632 1304 1638
As % of all permanent IT jobs located in Cheshire 83.52% 82.48% 77.63%
Number of salaries quoted 1322 1046 1387
Average salary £40,000 £37,500 £40,000
Average salary % change year-on-year
+6.66% -6.25%
90% offered a salary of more than £28,000 £26,000 £27,000
10% offered a salary of more than £60,000 £68,500 £57,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

SEO
Jobs Demand Trend in Cheshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Cheshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Cheshire

SEO
Salary Trend in Cheshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Cheshire region.

SEO Salary Trend in Cheshire

SEO
Salary Histogram in Cheshire

This chart provides a salary histogram for IT jobs citing SEO across the Cheshire region over the 3 months to 23 September 2014.

SEO Salary Histogram in Cheshire

SEO
Job Locations in Cheshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Cheshire region over the 3 months to 23 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Macclesfield +2 2 £27,500 -8.33% 1
Warrington -16 2 £43,750 +34.61% 1
Wilmslow - 1 £35,000 - 1
Chester - 1 £42,500 - 2
SEO
North West

SEO
Top 30 Related IT Skills in Cheshire

For the 6 months to 23 September 2014, IT jobs across the Cheshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 22 (52.38%) CSS
2 21 (50.00%) HTML
3 19 (45.24%) JavaScript
4 18 (42.86%) Web Design
4 18 (42.86%) Marketing
5 14 (33.33%) jQuery
5 14 (33.33%) Photoshop
6 13 (30.95%) Pay per click
6 13 (30.95%) Google
6 13 (30.95%) Digital Marketing
7 11 (26.19%) Analytics
7 11 (26.19%) Dreamweaver
8 10 (23.81%) Adobe Illustrator
8 10 (23.81%) Social Media
8 10 (23.81%) Online Marketing
8 10 (23.81%) Google Analytics
9 9 (21.43%) Time Management
9 9 (21.43%) Fireworks
10 8 (19.05%) Adobe
10 8 (19.05%) E-Commerce
10 8 (19.05%) Advertising
11 7 (16.67%) XHTML
12 6 (14.29%) PHP
12 6 (14.29%) Competitor Analysis
12 6 (14.29%) Web Development
12 6 (14.29%) Digital Media
13 5 (11.90%) Facebook
13 5 (11.90%) Degree
13 5 (11.90%) Email Marketing
13 5 (11.90%) Information Architecture

SEO
Top Related IT Skills in Cheshire by Category

For the 6 months to 23 September 2014, IT jobs across the Cheshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 3 (7.14%) CMS
1 3 (7.14%) WordPress
2 1 (2.38%) Sitecore CMS
Applications
1 14 (33.33%) Photoshop
2 10 (23.81%) Adobe Illustrator
3 9 (21.43%) Fireworks
4 1 (2.38%) PaintShop Pro
Business Applications
1 10 (23.81%) Google Analytics
2 2 (4.76%) Magento
3 1 (2.38%) WebTrends
Cloud Services
1 4 (9.52%) MailChimp
Communications & Networking
1 1 (2.38%) DNS
1 1 (2.38%) SSH
1 1 (2.38%) PuTTY
1 1 (2.38%) WinSCP
Database & Business Intelligence
1 3 (7.14%) MySQL
2 2 (4.76%) SQL Server
3 1 (2.38%) SQL Server 2008
Development Applications
1 11 (26.19%) Dreamweaver
2 2 (4.76%) Git (software)
3 1 (2.38%) Visual Studio
3 1 (2.38%) Subversion
General
1 18 (42.86%) Marketing
2 8 (19.05%) Advertising
3 5 (11.90%) Publishing
3 5 (11.90%) Finance
4 2 (4.76%) Automotive
4 2 (4.76%) Electronics
5 1 (2.38%) Telecoms
Job Titles
1 11 (26.19%) Web Designer
1 11 (26.19%) Designer
2 8 (19.05%) Developer
3 6 (14.29%) SEO Executive
4 5 (11.90%) Web Developer
5 4 (9.52%) PPC Specialist
5 4 (9.52%) PPC Manager
5 4 (9.52%) PPC Analyst
5 4 (9.52%) PPC Executive
6 3 (7.14%) Front-End Developer
7 2 (4.76%) Front-End Web Developer
7 2 (4.76%) Digital Project Manager
7 2 (4.76%) Telesales Executive
7 2 (4.76%) Creative Web Designer
7 2 (4.76%) Analyst
7 2 (4.76%) Project Manager
7 2 (4.76%) SEO Analyst
7 2 (4.76%) Photoshop Designer
8 1 (2.38%) Trainee Developer
8 1 (2.38%) Trainee Web Developer
Libraries, Frameworks & Software Standards
1 22 (52.38%) CSS
2 21 (50.00%) HTML
3 14 (33.33%) jQuery
4 7 (16.67%) XHTML
5 5 (11.90%) Flash
6 4 (9.52%) HTML5
7 3 (7.14%) Ajax
7 3 (7.14%) .NET
8 2 (4.76%) ASP.NET
8 2 (4.76%) XML
8 2 (4.76%) CSS3
8 2 (4.76%) Symfony
8 2 (4.76%) Sass
8 2 (4.76%) LESS
9 1 (2.38%) Semantic HTML
9 1 (2.38%) ASP.NET Web Forms
9 1 (2.38%) CakePHP
9 1 (2.38%) LINQ
9 1 (2.38%) Google Maps API
9 1 (2.38%) PhoneGap
Miscellaneous
1 10 (23.81%) Social Media
2 6 (14.29%) Digital Media
3 4 (9.52%) Copywriting
3 4 (9.52%) Blog
4 3 (7.14%) Analytical Skills
5 2 (4.76%) Xbox
5 2 (4.76%) User Experience
6 1 (2.38%) Mobile App
6 1 (2.38%) iPad
6 1 (2.38%) iPhone
6 1 (2.38%) Open Source
6 1 (2.38%) N-Tier
6 1 (2.38%) W3C
6 1 (2.38%) Management Information System
6 1 (2.38%) Graphic Design
6 1 (2.38%) Computer Science
Operating Systems
1 1 (2.38%) UNIX
1 1 (2.38%) Linux
1 1 (2.38%) Apple iOS
Processes & Methodologies
1 18 (42.86%) Web Design
2 13 (30.95%) Pay per click
2 13 (30.95%) Digital Marketing
3 11 (26.19%) Analytics
4 10 (23.81%) Online Marketing
5 9 (21.43%) Time Management
6 8 (19.05%) E-Commerce
7 6 (14.29%) Web Development
7 6 (14.29%) Competitor Analysis
8 5 (11.90%) Email Marketing
8 5 (11.90%) Information Architecture
8 5 (11.90%) Agile Software Development
9 3 (7.14%) Search Engine Marketing
9 3 (7.14%) Web Marketing
9 3 (7.14%) Responsive Web Design
10 2 (4.76%) MVC
10 2 (4.76%) PRINCE2
10 2 (4.76%) OO
10 2 (4.76%) Project Management
11 1 (2.38%) Service Delivery
Programming Languages
1 19 (45.24%) JavaScript
2 6 (14.29%) PHP
3 4 (9.52%) ActionScript
4 3 (7.14%) SQL
5 2 (4.76%) C#
6 1 (2.38%) Objective-C
Qualifications
1 5 (11.90%) Degree
2 1 (2.38%) Security Cleared
2 1 (2.38%) ITIL Certification
Vendors
1 13 (30.95%) Google
2 8 (19.05%) Adobe
3 5 (11.90%) Facebook
4 1 (2.38%) Twitter
4 1 (2.38%) Salesforce.com
4 1 (2.38%) Yahoo!
4 1 (2.38%) Zend
4 1 (2.38%) Sitecore
4 1 (2.38%) Eloqua
Chester, Cheshire
Searchability.co.uk
Salary: £42000 - £48000 per annum + Benefits
Posted: 2 days ago
Chester
Searchability
Salary: £25000 - £30000 per annum
Posted: 4 days ago
Macclesfield, Cheshire
Websense Recruit Ltd
Salary: Good salary and benefits
Posted: 4 days ago
Warrington
Uniting Ambition
Salary: £35k - 45k per year
Posted: 11 days ago
Alderley Edge, Cheshire
Pets at Home
Salary: Up to £35,000
Posted: 14 days ago
Wilmslow
Modis International - London
Salary: £35000 per annum
Posted: 20 days ago