The table below looks at the prevalence of the term Social Media in IT jobs advertised for the Edinburgh region. Included is a guide to the average salaries offered in IT jobs that have cited Social Media over the 3 months to 1 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
1 Jul 2015
Same period 2014 Same period 2013
Social Media
Rank 86 109 91
Rank change year-on-year
+23 -18
Permanent jobs citing Social Media 17 8 3
As % of all permanent IT jobs located in Edinburgh 1.19% 0.50% 0.26%
As % of the Miscellaneous category 3.38% 1.38% 0.68%
Number of salaries quoted 12 5 0
Average salary £40,000 £32,500 -
Average salary % change year-on-year
+23.07% -
UK excluding London average salary £37,500 £37,500 £32,500
% change year-on-year
- +15.38%
Social Media
Scotland

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in permanent jobs advertised in the Edinburgh region.

Miscellaneous Category
Edinburgh
Permanent IT job ads with a match in the
Miscellaneous category
503 579 442
As % of all permanent IT jobs located in Edinburgh 35.27% 36.28% 37.71%
Number of salaries quoted 319 353 265
Average salary £40,000 £40,000 £42,500
Average salary % change year-on-year
- -5.88%
90% offered a salary of more than £27,500 £27,000 £30,000
10% offered a salary of more than £60,000 £60,000 £55,000
UK excluding London average salary £40,000 £40,000 £40,000

Social Media
Jobs Demand Trend in Edinburgh

This chart provides a 3-month moving total of permanent IT jobs citing Social Media across the Edinburgh region as a proportion of the total demand within the Miscellaneous category.

Social Media Jobs Demand Trend in Edinburgh

Social Media
Salary Trend in Edinburgh

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Social Media across the Edinburgh region.

Social Media Salary Trend in Edinburgh

Social Media
Salary Histogram in Edinburgh

This chart provides a salary histogram for IT jobs citing Social Media across the Edinburgh region over the 3 months to 1 July 2015.

Social Media Salary Histogram in Edinburgh

Social Media
Top 30 Related IT Skills in Edinburgh

For the 6 months to 1 July 2015, IT jobs across the Edinburgh region citing Social Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media.

1 18 (37.50%) Agile Software Development
2 17 (35.42%) Google
3 15 (31.25%) Ruby
3 15 (31.25%) MVC
4 14 (29.17%) C#
4 14 (29.17%) .NET
4 14 (29.17%) ASP.NET
5 13 (27.08%) SQL Server
5 13 (27.08%) OO
5 13 (27.08%) Apple
5 13 (27.08%) TDD
5 13 (27.08%) Sony
5 13 (27.08%) BBC
5 13 (27.08%) Yahoo!
5 13 (27.08%) WCF
5 13 (27.08%) RESTful
5 13 (27.08%) ASP.NET MVC
5 13 (27.08%) SaaS
5 13 (27.08%) Git (software)
5 13 (27.08%) BDD
5 13 (27.08%) NoSQL
5 13 (27.08%) Node.js
5 13 (27.08%) Facebook
5 13 (27.08%) Web Application Development
5 13 (27.08%) ASP.NET Web API
6 12 (25.00%) Marketing
7 10 (20.83%) HTML
7 10 (20.83%) Java
8 9 (18.75%) JavaScript
8 9 (18.75%) CSS

Social Media
Top Related IT Skills in Edinburgh by Category

For the 6 months to 1 July 2015, IT jobs across the Edinburgh region citing Social Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Social Media. Up to 20 skills are shown per category.

Application Platforms
1 13 (27.08%) Node.js
2 6 (12.50%) SharePoint
3 4 (8.33%) JBoss
3 4 (8.33%) Apache
3 4 (8.33%) Apache Solr
4 3 (6.25%) Liferay
5 2 (4.17%) Drupal
5 2 (4.17%) Tomcat
6 1 (2.08%) CMS
6 1 (2.08%) Joomla!
6 1 (2.08%) Umbraco
6 1 (2.08%) WordPress
Applications
1 3 (6.25%) MS Office
2 2 (4.17%) MS Excel
2 2 (4.17%) Adobe Illustrator
2 2 (4.17%) Photoshop
Business Applications
1 1 (2.08%) Magento
Cloud Services
1 13 (27.08%) SaaS
2 2 (4.17%) Office 365
Communications & Networking
1 2 (4.17%) Internet
Database & Business Intelligence
1 13 (27.08%) SQL Server
1 13 (27.08%) NoSQL
2 2 (4.17%) MySQL
3 1 (2.08%) Big Data
Development Applications
1 13 (27.08%) Git (software)
2 3 (6.25%) Eclipse
3 1 (2.08%) Visual Studio
General
1 12 (25.00%) Marketing
2 3 (6.25%) Finance
2 3 (6.25%) Advertising
3 1 (2.08%) Retail
Job Titles
1 20 (41.67%) Developer
2 14 (29.17%) .NET Developer
3 7 (14.58%) Consultant
4 5 (10.42%) IT Consultant
5 4 (8.33%) Software Developer
6 2 (4.17%) Project Manager
6 2 (4.17%) Senior Manager
6 2 (4.17%) Support Engineer
6 2 (4.17%) IT Support
6 2 (4.17%) Support Consultant
7 1 (2.08%) IT Risk Consultant
7 1 (2.08%) Java Developer
7 1 (2.08%) Data Conversion Specialist
7 1 (2.08%) PPC Manager
7 1 (2.08%) PPC Analyst
7 1 (2.08%) Digital Marketing Executive
7 1 (2.08%) Risk Consultant
7 1 (2.08%) PPC Executive
7 1 (2.08%) 3rd Line Support
7 1 (2.08%) Recruitment Consultant
Libraries, Frameworks & Software Standards
1 14 (29.17%) .NET
1 14 (29.17%) ASP.NET
2 13 (27.08%) WCF
2 13 (27.08%) RESTful
2 13 (27.08%) ASP.NET MVC
2 13 (27.08%) ASP.NET Web API
3 10 (20.83%) HTML
4 9 (18.75%) CSS
5 7 (14.58%) jQuery
6 4 (8.33%) GWT
6 4 (8.33%) Spring
6 4 (8.33%) HTML5
7 2 (4.17%) CSS3
8 1 (2.08%) Ajax
Miscellaneous
1 13 (27.08%) BBC
2 4 (8.33%) User Experience
3 1 (2.08%) Data Conversion
3 1 (2.08%) Mobile Computing
3 1 (2.08%) Enterprise Software
Operating Systems
1 6 (12.50%) Linux
2 4 (8.33%) Android
2 4 (8.33%) Apple iOS
3 3 (6.25%) Red Hat Enterprise Linux
4 2 (4.17%) Windows
5 1 (2.08%) Windows XP
Processes & Methodologies
1 18 (37.50%) Agile Software Development
2 15 (31.25%) MVC
3 13 (27.08%) TDD
3 13 (27.08%) OO
3 13 (27.08%) Web Application Development
3 13 (27.08%) BDD
4 8 (16.67%) SEO
5 6 (12.50%) Web Design
5 6 (12.50%) CRM
6 5 (10.42%) Pay per click
6 5 (10.42%) Analytics
7 4 (8.33%) Android Development
7 4 (8.33%) iOS Development
7 4 (8.33%) Digital Marketing
7 4 (8.33%) Responsive Web Design
7 4 (8.33%) Business Development
7 4 (8.33%) E-Commerce
8 3 (6.25%) Software Engineering
8 3 (6.25%) Line Management
8 3 (6.25%) Mentoring
Programming Languages
1 15 (31.25%) Ruby
2 14 (29.17%) C#
3 10 (20.83%) Java
4 9 (18.75%) JavaScript
5 4 (8.33%) PHP
6 2 (4.17%) SQL
6 2 (4.17%) PHP5
6 2 (4.17%) Python
7 1 (2.08%) VB.NET
Qualifications
1 7 (14.58%) Degree
2 1 (2.08%) HND
2 1 (2.08%) PRINCE2 Certification
Quality Assurance & Compliance
1 1 (2.08%) QA
System Software
1 1 (2.08%) Active Directory
Systems Management
1 2 (4.17%) Puppet
1 2 (4.17%) Opscode Chef
Vendors
1 17 (35.42%) Google
2 13 (27.08%) Facebook
2 13 (27.08%) Apple
2 13 (27.08%) Sony
2 13 (27.08%) Yahoo!
3 3 (6.25%) Red Hat
4 1 (2.08%) Microsoft
4 1 (2.08%) Twitter
Edinburgh
Noir Consulting
Salary: £30000 - £50000 per annum + Bonus + Pension + Benefits
Posted: 3 days ago
Edinburgh, Midlothian
Harvey Nash plc
Salary: £60000 per annum
Posted: 5 days ago
Edinburgh
Capita - ITIN
Salary: Bonus and Benefits
Posted: 17 days ago