The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Database Marketing
Rank 845 809 836
Rank change year-on-year
-36 +27
Permanent jobs citing Database Marketing 43 44 53
As % of all permanent IT jobs located in England 0.040% 0.044% 0.048%
As % of the Processes & Methodologies category 0.049% 0.056% 0.062%
Number of salaries quoted 36 44 52
Average salary £45,000 £40,000 £46,250
Average salary % change year-on-year
+12.50% -13.51%
90% offered a salary of more than £32,500 £29,400 £32,750
10% offered a salary of more than £60,000 £50,000 £57,250
UK excluding London average salary £45,000 £42,500 £35,000
% change year-on-year
+5.88% +21.42%
Database Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
87806 79197 86082
As % of all permanent IT jobs located in England 80.80% 79.57% 78.05%
Number of salaries quoted 70655 65397 73602
Average salary £48,500 £47,500 £47,000
Average salary % change year-on-year
+2.10% +1.06%
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £72,500 £75,000 £72,500
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

Database Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in England

Database Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the England region.

Database Marketing Salary Trend in England

Database Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Database Marketing across the England region over the 3 months to 29 August 2014.

Database Marketing Salary Histogram in England

Database Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the England region over the 3 months to 29 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +2 29 £51,500 +28.75% 10
South East -16 12 £45,000 +5.88% 1
South West -22 1 - -
North West - 1 £22,500 -
Database Marketing
UK

Database Marketing
Top 30 Related IT Skills in England

For the 6 months to 29 August 2014, IT jobs across the England region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 101 (100.00%) Marketing
2 46 (45.54%) SQL
3 38 (37.62%) CRM
4 34 (33.66%) Degree
5 31 (30.69%) Analytics
6 27 (26.73%) SAS
7 24 (23.76%) MS Excel
8 23 (22.77%) Microsoft
9 22 (21.78%) SQL Server
10 21 (20.79%) Project Management
10 21 (20.79%) Statistics
10 21 (20.79%) Data Analysis
10 21 (20.79%) Statistical Modelling
11 18 (17.82%) SPSS
12 17 (16.83%) E-Commerce
13 16 (15.84%) MS Access
13 16 (15.84%) Statistical Analysis
14 14 (13.86%) Data Mining
14 14 (13.86%) Finance
14 14 (13.86%) Marketing Analytics
14 14 (13.86%) Customer Segmentation
14 14 (13.86%) Direct Marketing
14 14 (13.86%) Email Marketing
15 13 (12.87%) Digital Marketing
15 13 (12.87%) Mathematics
15 13 (12.87%) Predictive Modelling
15 13 (12.87%) Social Media
15 13 (12.87%) Marketing Strategy
15 13 (12.87%) Data Management
15 13 (12.87%) ETL

Database Marketing
Top Related IT Skills in England by Category

For the 6 months to 29 August 2014, IT jobs across the England region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 27 (26.73%) SAS
2 1 (0.99%) CMS
Applications
1 24 (23.76%) MS Excel
2 18 (17.82%) SPSS
3 9 (8.91%) FastStats
4 8 (7.92%) MS Office
5 6 (5.94%) MS PowerPoint
6 5 (4.95%) PowerPivot
7 3 (2.97%) MS Project
7 3 (2.97%) MS Visio
Business Applications
1 5 (4.95%) Dynamics CRM
2 2 (1.98%) Google Analytics
2 2 (1.98%) SiteCatalyst
3 1 (0.99%) SAP InfiniteInsight
3 1 (0.99%) SAP Oil and Gas
Cloud Services
1 3 (2.97%) SaaS
Communications & Networking
1 1 (0.99%) Broadband
1 1 (0.99%) Internet
Database & Business Intelligence
1 22 (21.78%) SQL Server
2 16 (15.84%) MS Access
3 14 (13.86%) Data Mining
4 6 (5.94%) Relational Database
5 5 (4.95%) MySQL
5 5 (4.95%) OLTP
6 4 (3.96%) Xcelsius
7 3 (2.97%) SQL Server Integration Services
8 2 (1.98%) SQL Server 2008
8 2 (1.98%) Data Warehouse
8 2 (1.98%) Crystal Reports
9 1 (0.99%) RDBMS
9 1 (0.99%) PowerCenter
9 1 (0.99%) SQL Server Reporting Services
9 1 (0.99%) SQL Server Analysis Services
9 1 (0.99%) Pentaho
General
1 101 (100.00%) Marketing
2 14 (13.86%) Finance
3 10 (9.90%) Retail
4 6 (5.94%) Advertising
5 5 (4.95%) Games
6 4 (3.96%) Banking
7 3 (2.97%) Telecoms
8 2 (1.98%) Legal
8 2 (1.98%) Billing
9 1 (0.99%) Manufacturing
9 1 (0.99%) Electronics
9 1 (0.99%) Multimedia
Job Titles
1 27 (26.73%) Analyst
2 15 (14.85%) Consultant
3 14 (13.86%) Programmer
4 13 (12.87%) Marketing Consultant
5 11 (10.89%) Data Programmer
6 9 (8.91%) Project Manager
7 8 (7.92%) Business Analyst
7 8 (7.92%) Marketing Executive
8 7 (6.93%) Technical Leader
8 7 (6.93%) Senior Analyst
9 6 (5.94%) Marketing Analyst
10 4 (3.96%) Database Marketing Executive
10 4 (3.96%) SAS Analyst
10 4 (3.96%) Developer
10 4 (3.96%) Account Manager
10 4 (3.96%) CRM Analyst
11 3 (2.97%) Insight Analyst
11 3 (2.97%) Marketing Manager
12 2 (1.98%) SQL Developer
12 2 (1.98%) Coordinator
Libraries, Frameworks & Software Standards
1 8 (7.92%) HTML
2 4 (3.96%) .NET
3 1 (0.99%) CSS
3 1 (0.99%) Web Services
3 1 (0.99%) XML
Miscellaneous
1 21 (20.79%) Statistics
2 13 (12.87%) Mathematics
2 13 (12.87%) Social Media
3 12 (11.88%) Computer Science
3 12 (11.88%) Economics
4 11 (10.89%) Management Information System
5 5 (4.95%) Graphic Design
6 2 (1.98%) Mobile App
7 1 (0.99%) Digital Media
7 1 (0.99%) Data Integration
7 1 (0.99%) N-Tier
7 1 (0.99%) DTV
Operating Systems
1 2 (1.98%) UNIX
Processes & Methodologies
1 38 (37.62%) CRM
2 31 (30.69%) Analytics
3 21 (20.79%) Statistical Modelling
3 21 (20.79%) Project Management
3 21 (20.79%) Data Analysis
4 17 (16.83%) E-Commerce
5 16 (15.84%) Statistical Analysis
6 14 (13.86%) Marketing Analytics
6 14 (13.86%) Customer Segmentation
6 14 (13.86%) Direct Marketing
6 14 (13.86%) Email Marketing
7 13 (12.87%) Digital Marketing
7 13 (12.87%) Marketing Strategy
7 13 (12.87%) Predictive Modelling
7 13 (12.87%) Data Management
7 13 (12.87%) ETL
8 12 (11.88%) Marketing Intelligence
8 12 (11.88%) Econometrics
8 12 (11.88%) Validation
8 12 (11.88%) Regression Analysis
Programming Languages
1 46 (45.54%) SQL
2 11 (10.89%) FoxPro (VFP)
3 6 (5.94%) JavaScript
4 5 (4.95%) T-SQL
5 4 (3.96%) VBA
5 4 (3.96%) C#
6 3 (2.97%) PL/SQL
7 1 (0.99%) Java
7 1 (0.99%) Shell Script
7 1 (0.99%) MATLAB
7 1 (0.99%) R
Qualifications
1 34 (33.66%) Degree
2 3 (2.97%) MBA
3 1 (0.99%) PhD
3 1 (0.99%) PRINCE2 Certification
Quality Assurance & Compliance
1 2 (1.98%) SLA
2 1 (0.99%) QA
2 1 (0.99%) Data Quality
Vendors
1 23 (22.77%) Microsoft
2 10 (9.90%) Informatica
3 7 (6.93%) Adobe
3 7 (6.93%) Google
4 5 (4.95%) Unica
4 5 (4.95%) Facebook
4 5 (4.95%) Alterian
5 4 (3.96%) MicroStrategy
6 2 (1.98%) Salesforce.com
6 2 (1.98%) Neolane
6 2 (1.98%) Eloqua
7 1 (0.99%) SmartFocus
7 1 (0.99%) Omniture
7 1 (0.99%) SAP
7 1 (0.99%) Chordiant
City of London
Computer Futures
Salary: £30000 - £40000 per annum + competitive
Posted: Yesterday
London
Uniting Ambition
Salary: £40k - 50k per year
Posted: Yesterday
West London
Progressive Recruitment
Salary: competitive
Posted: 2 days ago
City of London
Computer Futures
Salary: £40000 - £50000 per annum + competitive
Posted: 3 days ago
City of London
Computer Futures
Salary: £25000 - £35000 per annum + competitive
Posted: 3 days ago
London
Spencer Knight Recruitment
Salary: From £45,000 to £65,000 per annum (dep on exp) + Excellent Benefits
Posted: 3 days ago
West London
Exposed Solutions
Salary: £30000 to £40000 per annum - Plus excellent benefits
Posted: 4 days ago
London
Argyll Scott
Salary: £35000 - £42000 per annum + Benefits
Posted: 4 days ago
City, London
TRG
Salary: £30000 - £35000 Per Annum
Posted: 6 days ago
Leeds, West Yorkshire
Jet2.com
Salary: Excellent
Posted: 11 days ago
London
TRG
Salary: 30000-35000 Per Annum
Posted: 17 days ago