The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 3 July 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Jul 2015
Same period 2014 Same period 2013
Database Marketing
Rank 843 848 806
Rank change year-on-year
+5 -42
Permanent jobs citing Database Marketing 35 53 49
As % of all permanent IT jobs located in England 0.034% 0.048% 0.048%
As % of the Processes & Methodologies category 0.040% 0.058% 0.060%
Number of salaries quoted 27 42 43
Average salary £40,000 £46,250 £47,500
Average salary % change year-on-year
-13.51% -2.63%
90% offered a salary of more than £26,500 £28,500 £35,000
10% offered a salary of more than £43,500 £52,500 £51,200
UK excluding London average salary £40,000 £28,500 £46,750
% change year-on-year
+40.35% -39.03%
Database Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
87191 91296 82288
As % of all permanent IT jobs located in England 84.48% 82.73% 80.93%
Number of salaries quoted 72102 74533 68537
Average salary £50,000 £50,000 £47,000
Average salary % change year-on-year
- +6.38%
90% offered a salary of more than £32,500 £32,000 £30,000
10% offered a salary of more than £75,000 £72,500 £74,100
UK excluding London average salary £44,500 £42,500 £40,000
% change year-on-year
+4.70% +6.25%

Database Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in England

Database Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the England region.

Database Marketing Salary Trend in England

Database Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Database Marketing across the England region over the 3 months to 3 July 2015.

Database Marketing Salary Histogram in England

Database Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the England region over the 3 months to 3 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +1 18 £33,750 -34.46% 3
East of England - 8 £40,000 -
South East +12 4 £42,500 -5.55%
North West -2 4 £23,750 -19.49%
West Midlands - 1 £80,500 -
Database Marketing
UK

Database Marketing
Top 30 Related IT Skills in England

For the 6 months to 3 July 2015, IT jobs across the England region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 62 (100.00%) Marketing
2 47 (75.81%) SQL
3 41 (66.13%) CRM
4 34 (54.84%) MS Excel
5 27 (43.55%) Degree
6 21 (33.87%) Microsoft
7 20 (32.26%) SAS
8 17 (27.42%) Analytics
8 17 (27.42%) Analytical Skills
9 16 (25.81%) SQL Server
10 15 (24.19%) Data Protection
10 15 (24.19%) Relational Database
11 13 (20.97%) Data Mining
12 12 (19.35%) Finance
13 11 (17.74%) VBA
13 11 (17.74%) Data Analysis
14 10 (16.13%) Data Management
14 10 (16.13%) Omniture
14 10 (16.13%) Direct Marketing
14 10 (16.13%) Mathematics
14 10 (16.13%) Digital Marketing
14 10 (16.13%) Customer Insight
14 10 (16.13%) Oracle
14 10 (16.13%) MS Office
15 9 (14.52%) HTML
15 9 (14.52%) SPSS
15 9 (14.52%) Email Marketing
15 9 (14.52%) Web Analytics
16 8 (12.90%) Data Protection Act
16 8 (12.90%) Business Intelligence

Database Marketing
Top Related IT Skills in England by Category

For the 6 months to 3 July 2015, IT jobs across the England region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 20 (32.26%) SAS
2 3 (4.84%) SugarCRM
Applications
1 34 (54.84%) MS Excel
2 10 (16.13%) MS Office
3 9 (14.52%) SPSS
4 7 (11.29%) FastStats
5 5 (8.06%) MS PowerPoint
Business Applications
1 8 (12.90%) WebTrends
2 7 (11.29%) Dynamics CRM
3 6 (9.68%) Unica
4 4 (6.45%) Adobe Campaign
Cloud Services
1 6 (9.68%) Google Analytics
2 2 (3.23%) Adobe Analytics
Communications & Networking
1 3 (4.84%) Internet
2 1 (1.61%) Broadband
Database & Business Intelligence
1 16 (25.81%) SQL Server
2 15 (24.19%) Relational Database
3 13 (20.97%) Data Mining
4 8 (12.90%) MS Access
5 6 (9.68%) RDBMS
6 5 (8.06%) SQL Server 2008
7 2 (3.23%) Data Warehouse
7 2 (3.23%) OLAP
8 1 (1.61%) DataStage
8 1 (1.61%) SQL Server Reporting Services
Development Applications
1 1 (1.61%) SQL Server Management Studio (SSMS)
General
1 62 (100.00%) Marketing
2 12 (19.35%) Finance
3 5 (8.06%) Banking
4 4 (6.45%) Law
5 3 (4.84%) Legal
6 2 (3.23%) Advertising
6 2 (3.23%) Retail
7 1 (1.61%) Telecoms
Job Titles
1 34 (54.84%) Analyst
2 10 (16.13%) Data Analyst
2 10 (16.13%) Database Manager
3 9 (14.52%) Insight Analyst
4 6 (9.68%) Web Analyst
4 6 (9.68%) Marketing Assistant
5 5 (8.06%) Marketing Analyst
6 4 (6.45%) Junior Analyst
6 4 (6.45%) Customer Analyst
6 4 (6.45%) Junior
6 4 (6.45%) Marketing Executive
7 3 (4.84%) Campaign Analyst
7 3 (4.84%) Data Administrator
7 3 (4.84%) Customer Insight Analyst
7 3 (4.84%) Administrator
8 2 (3.23%) Senior Analyst
8 2 (3.23%) Database Marketing Executive
8 2 (3.23%) Campaign Executive
8 2 (3.23%) SQL Data Analyst
9 1 (1.61%) Marketing Manager
Libraries, Frameworks & Software Standards
1 9 (14.52%) HTML
2 6 (9.68%) CSS
3 1 (1.61%) XML
Miscellaneous
1 17 (27.42%) Analytical Skills
2 10 (16.13%) Mathematics
3 8 (12.90%) Data Protection Act
4 5 (8.06%) Management Information System
4 5 (8.06%) Statistics
5 4 (6.45%) Visualisation
6 3 (4.84%) Social Media
6 3 (4.84%) Data Structures
6 3 (4.84%) Data Extraction
Operating Systems
1 3 (4.84%) Windows
1 3 (4.84%) Windows 2000
1 3 (4.84%) Windows Server 2003
2 1 (1.61%) UNIX
Processes & Methodologies
1 41 (66.13%) CRM
2 17 (27.42%) Analytics
3 15 (24.19%) Data Protection
4 11 (17.74%) Data Analysis
5 10 (16.13%) Data Management
5 10 (16.13%) Direct Marketing
5 10 (16.13%) Customer Insight
5 10 (16.13%) Digital Marketing
6 9 (14.52%) Web Analytics
6 9 (14.52%) Email Marketing
7 8 (12.90%) Business Intelligence
8 7 (11.29%) Project Management
8 7 (11.29%) Data Entry
8 7 (11.29%) Strategic Planning
9 6 (9.68%) Benchmarking
9 6 (9.68%) Campaign Analysis
10 5 (8.06%) Customer Analysis
10 5 (8.06%) Migration
11 4 (6.45%) Stakeholder Management
11 4 (6.45%) Campaign Management
Programming Languages
1 47 (75.81%) SQL
2 11 (17.74%) VBA
3 6 (9.68%) JavaScript
4 3 (4.84%) T-SQL
5 2 (3.23%) VB
6 1 (1.61%) C
6 1 (1.61%) Shell Script
Qualifications
1 27 (43.55%) Degree
2 1 (1.61%) SC Cleared
2 1 (1.61%) Security Cleared
2 1 (1.61%) Postgraduate
Vendors
1 21 (33.87%) Microsoft
2 10 (16.13%) Oracle
2 10 (16.13%) Omniture
3 7 (11.29%) Tableau
4 6 (9.68%) Google
5 5 (8.06%) IBM
6 4 (6.45%) Alterian
6 4 (6.45%) Eloqua
7 3 (4.84%) Salesforce.com
8 2 (3.23%) Adobe
8 2 (3.23%) Business Objects
8 2 (3.23%) SAP
8 2 (3.23%) Chordiant
8 2 (3.23%) WebSideStory
8 2 (3.23%) Coremetrics
8 2 (3.23%) Aprimo
8 2 (3.23%) Maxymiser
8 2 (3.23%) Marketo
8 2 (3.23%) HubSpot
8 2 (3.23%) Pardot
City, London
Understanding Recruitment
Salary: Execllent Benefits
Posted: 14 hours ago
City, London
Understanding Recruitment
Salary: £27000 - £35000 per annum + Execllent Benefits
Posted: 3 days ago