The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 27 April 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Apr 2015
Same period 2014 Same period 2013
Database Marketing
Rank 835 839 817
Rank change year-on-year
+4 -22
Permanent jobs citing Database Marketing 33 62 50
As % of all permanent IT jobs located in England 0.032% 0.056% 0.048%
As % of the Processes & Methodologies category 0.038% 0.068% 0.060%
Number of salaries quoted 31 59 44
Average salary £35,000 £32,888 £45,000
Average salary % change year-on-year
+6.42% -26.91%
90% offered a salary of more than £27,250 £23,000 £27,500
10% offered a salary of more than £45,000 £50,000 £54,550
UK excluding London average salary £40,000 £32,888 £38,500
% change year-on-year
+21.62% -14.57%
Database Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
86077 90866 83159
As % of all permanent IT jobs located in England 83.18% 82.10% 80.31%
Number of salaries quoted 70343 73703 69036
Average salary £50,000 £47,500 £46,500
Average salary % change year-on-year
+5.26% +2.15%
90% offered a salary of more than £32,500 £31,000 £30,000
10% offered a salary of more than £75,000 £70,000 £72,500
UK excluding London average salary £44,000 £42,500 £40,000
% change year-on-year
+3.52% +6.25%

Database Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in England

Database Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the England region.

Database Marketing Salary Trend in England

Database Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Database Marketing across the England region over the 3 months to 27 April 2015.

Database Marketing Salary Histogram in England

Database Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the England region over the 3 months to 27 April 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +7 20 £33,750 +14.40% 3
South East +9 6 £42,500 -5.55% 1
East of England - 3 £40,000 -
Yorkshire - 3 £30,000 -
North West - 1 £25,000 - 1
Database Marketing
UK

Database Marketing
Top 30 Related IT Skills in England

For the 6 months to 27 April 2015, IT jobs across the England region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 60 (100.00%) Marketing
2 40 (66.67%) SQL
3 32 (53.33%) CRM
4 26 (43.33%) MS Excel
5 21 (35.00%) SAS
6 19 (31.67%) Analytics
7 17 (28.33%) SQL Server
8 16 (26.67%) Degree
8 16 (26.67%) Relational Database
8 16 (26.67%) Analytical Skills
9 15 (25.00%) Data Analysis
9 15 (25.00%) Microsoft
10 13 (21.67%) Finance
11 11 (18.33%) Project Management
11 11 (18.33%) Data Protection
12 10 (16.67%) Unica
12 10 (16.67%) RDBMS
13 9 (15.00%) Business Intelligence
13 9 (15.00%) Mathematics
13 9 (15.00%) Data Management
13 9 (15.00%) Campaign Management
14 8 (13.33%) Oracle
14 8 (13.33%) SPSS
15 7 (11.67%) Legal
15 7 (11.67%) T-SQL
15 7 (11.67%) VBA
15 7 (11.67%) Direct Marketing
16 6 (10.00%) Email Marketing
16 6 (10.00%) FastStats
16 6 (10.00%) Web Analytics

Database Marketing
Top Related IT Skills in England by Category

For the 6 months to 27 April 2015, IT jobs across the England region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 21 (35.00%) SAS
2 1 (1.67%) SugarCRM
Applications
1 26 (43.33%) MS Excel
2 8 (13.33%) SPSS
3 6 (10.00%) FastStats
4 5 (8.33%) MS Office
5 3 (5.00%) MS PowerPoint
Business Applications
1 10 (16.67%) Unica
2 5 (8.33%) Adobe Campaign
3 4 (6.67%) WebTrends
Cloud Services
1 4 (6.67%) Google Analytics
2 2 (3.33%) SaaS
2 2 (3.33%) Adobe Analytics
2 2 (3.33%) Silverpop
Database & Business Intelligence
1 17 (28.33%) SQL Server
2 16 (26.67%) Relational Database
3 10 (16.67%) RDBMS
4 6 (10.00%) MS Access
5 5 (8.33%) Data Mining
6 3 (5.00%) Data Warehouse
6 3 (5.00%) SQL Server Reporting Services
7 2 (3.33%) SQL Server Integration Services
7 2 (3.33%) SQL Server 2008
7 2 (3.33%) OLAP
8 1 (1.67%) DataStage
Development Applications
1 1 (1.67%) SQL Server Management Studio (SSMS)
General
1 60 (100.00%) Marketing
2 13 (21.67%) Finance
3 7 (11.67%) Legal
4 4 (6.67%) Law
5 3 (5.00%) Retail
6 2 (3.33%) Banking
7 1 (1.67%) Telecoms
7 1 (1.67%) Manufacturing
7 1 (1.67%) Publishing
Job Titles
1 30 (50.00%) Analyst
2 11 (18.33%) Database Manager
3 9 (15.00%) Insight Analyst
4 8 (13.33%) Data Analyst
5 4 (6.67%) Web Analyst
5 4 (6.67%) Marketing Analyst
6 3 (5.00%) Database Marketing Executive
6 3 (5.00%) Marketing Executive
6 3 (5.00%) Campaign Manager
6 3 (5.00%) Data Administrator
6 3 (5.00%) Database Analyst
6 3 (5.00%) Administrator
7 2 (3.33%) Senior Analyst
7 2 (3.33%) Account Manager
7 2 (3.33%) Data Manager
7 2 (3.33%) SQL Data Analyst
7 2 (3.33%) Customer Analyst
8 1 (1.67%) Database Marketing Analyst
8 1 (1.67%) Senior Web Analyst
8 1 (1.67%) Services Director
Libraries, Frameworks & Software Standards
1 4 (6.67%) HTML
1 4 (6.67%) CSS
Miscellaneous
1 16 (26.67%) Analytical Skills
2 9 (15.00%) Mathematics
3 5 (8.33%) Data Protection Act
4 4 (6.67%) Statistics
5 3 (5.00%) Data Structures
5 3 (5.00%) Data Extraction
6 2 (3.33%) Visualisation
6 2 (3.33%) Management Information System
7 1 (1.67%) Social Media
Operating Systems
1 3 (5.00%) Windows
1 3 (5.00%) Windows 2000
1 3 (5.00%) Windows Server 2003
2 1 (1.67%) UNIX
Processes & Methodologies
1 32 (53.33%) CRM
2 19 (31.67%) Analytics
3 15 (25.00%) Data Analysis
4 11 (18.33%) Project Management
4 11 (18.33%) Data Protection
5 9 (15.00%) Data Management
5 9 (15.00%) Business Intelligence
5 9 (15.00%) Campaign Management
6 7 (11.67%) Direct Marketing
7 6 (10.00%) Email Marketing
7 6 (10.00%) Web Analytics
8 5 (8.33%) Strategic Planning
9 4 (6.67%) Digital Marketing
9 4 (6.67%) Stakeholder Management
9 4 (6.67%) Campaign Analysis
9 4 (6.67%) Line Management
9 4 (6.67%) Mentoring
9 4 (6.67%) Continuous Improvement
10 3 (5.00%) Coaching
10 3 (5.00%) People Management
Programming Languages
1 40 (66.67%) SQL
2 7 (11.67%) T-SQL
2 7 (11.67%) VBA
3 4 (6.67%) JavaScript
4 1 (1.67%) C
4 1 (1.67%) Shell Script
4 1 (1.67%) MATLAB
4 1 (1.67%) R
Qualifications
1 16 (26.67%) Degree
2 1 (1.67%) SC Cleared
2 1 (1.67%) Security Cleared
2 1 (1.67%) Postgraduate
2 1 (1.67%) PRINCE2 Certification
Quality Assurance & Compliance
1 3 (5.00%) QA
Vendors
1 15 (25.00%) Microsoft
2 8 (13.33%) Oracle
3 6 (10.00%) Omniture
4 5 (8.33%) Tableau
4 5 (8.33%) IBM
5 4 (6.67%) Google
5 4 (6.67%) Alterian
6 3 (5.00%) Teradata
7 2 (3.33%) WebSideStory
7 2 (3.33%) Aprimo
7 2 (3.33%) Maxymiser
7 2 (3.33%) Eloqua
7 2 (3.33%) ExactTarget
7 2 (3.33%) Chordiant
7 2 (3.33%) Business Objects
7 2 (3.33%) Adobe
8 1 (1.67%) Informatica
8 1 (1.67%) Salesforce.com
8 1 (1.67%) Cadence
8 1 (1.67%) Siebel
Manchester, Lancashire
Sanderson
Salary: £20000.00 - £30000.00 per annum + Excellent Benefits
Posted: 2 days ago
London
Experian
Posted: 3 days ago
West Malling, Kent
Evolution Recruitment Solutions
Salary: 40,000 - 45,000
Posted: 4 days ago
City, London
Salt
Salary: £50000 - £55000 per annum + Benefits
Posted: 5 days ago
London
Venturi
Salary: £40000.00 - £45000.00 per annum + Extensive Benefits
Posted: 20 days ago