The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the England region. Included is a guide to the salaries offered in IT jobs that have cited Database Marketing over the 3 months to 25 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 May 2016
Same period 2015 Same period 2014
Database Marketing
Rank 847 880 890
Rank change year-on-year
+33 +10
Permanent jobs citing Database Marketing 49 40 60
As % of all permanent IT jobs located in England 0.053% 0.040% 0.055%
As % of the Processes & Methodologies category 0.060% 0.046% 0.064%
Number of salaries quoted 43 35 53
Median salary £45,000 £40,000 £30,000
Median salary % change year-on-year
+12.50% +33.33%
90% offered a salary of more than £26,200 £27,250 £27,500
10% offered a salary of more than £67,500 £42,500 £50,000
UK excluding London median salary £30,000 £40,000 £28,500
% change year-on-year
-25.00% +40.35%
Database Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
81174 86024 93715
As % of all permanent IT jobs located in England 87.93% 86.29% 85.41%
Number of salaries quoted 68372 70684 76799
Median salary £50,000 £50,000 £47,500
Median salary % change year-on-year
- +5.26%
90% offered a salary of more than £32,500 £32,000 £31,500
10% offered a salary of more than £77,500 £72,500 £75,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

Database Marketing
Jobs Demand Trend in England

The demand trend of job ads across the England region citing Database Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in England

Database Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the England region.

Database Marketing Salary Trend in England

Database Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Database Marketing across the England region over the 3 months to 25 May 2016.

Database Marketing Salary Histogram in England

Database Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Database Marketing within the England region over the 3 months to 25 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +18 34 £55,000 +57.14% 3
South West - 6 £27,000 - 1
West Midlands - 3 £32,500 -
North West +16 2 £30,750 +23.00%
South East +12 2 £45,000 +5.88%
Yorkshire +4 2 £40,250 +34.16%
Database Marketing
UK

Database Marketing
Top 30 Related IT Skills in England

For the 6 months to 25 May 2016, IT jobs citing Database Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region with a requirement for Database Marketing.

1 108 (100.00%) Marketing
2 67 (62.04%) SQL
3 31 (28.70%) SQL Server
4 29 (26.85%) Analytical Skills
5 28 (25.93%) SAS
6 25 (23.15%) SDLC
7 21 (19.44%) CRM
7 21 (19.44%) Agile Software Development
8 20 (18.52%) Data Management
8 20 (18.52%) Direct Marketing
8 20 (18.52%) Analytics
9 19 (17.59%) Waterfall
9 19 (17.59%) Oracle
10 18 (16.67%) Data Warehouse
10 18 (16.67%) Retail
11 17 (15.74%) Business Analysis
12 16 (14.81%) MS Excel
13 14 (12.96%) Degree
13 14 (12.96%) E-Commerce
13 14 (12.96%) .NET
13 14 (12.96%) Customer Segmentation
14 13 (12.04%) Data Quality
14 13 (12.04%) Data Mining
14 13 (12.04%) Business Intelligence
15 12 (11.11%) Finance
16 11 (10.19%) Relational Database
17 10 (9.26%) Use Case
17 10 (9.26%) User Stories
17 10 (9.26%) Campaign Management
17 10 (9.26%) Teradata

Database Marketing
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 28 (25.93%) SAS
2 5 (4.63%) Oracle Workflow
Applications
1 16 (14.81%) MS Excel
2 8 (7.41%) MS Office
3 7 (6.48%) SPSS
4 1 (0.93%) MS PowerPoint
Business Applications
1 6 (5.56%) Unica
2 1 (0.93%) FastStats
2 1 (0.93%) SAP CRM
Cloud Services
1 2 (1.85%) Google Analytics
Communications & Networking
1 1 (0.93%) DHCP
1 1 (0.93%) DNS
1 1 (0.93%) SMS
1 1 (0.93%) TCP/IP
Database & Business Intelligence
1 31 (28.70%) SQL Server
2 18 (16.67%) Data Warehouse
3 13 (12.04%) Data Mining
4 11 (10.19%) Relational Database
5 10 (9.26%) BusinessObjects
5 10 (9.26%) MySQL
5 10 (9.26%) Oracle Reports
5 10 (9.26%) SQL Server Reporting Services
6 6 (5.56%) OLAP
6 6 (5.56%) OLTP
6 6 (5.56%) Oracle OLAP
7 5 (4.63%) Oracle Database
8 4 (3.70%) SQL Server Integration Services
9 3 (2.78%) MS Access
10 1 (0.93%) Big Data
10 1 (0.93%) Hadoop
10 1 (0.93%) RDBMS
General
1 108 (100.00%) Marketing
2 18 (16.67%) Retail
3 12 (11.11%) Finance
4 3 (2.78%) Games
5 1 (0.93%) Advertising
5 1 (0.93%) French Language
5 1 (0.93%) German Language
5 1 (0.93%) Spanish Language
Job Titles
1 58 (53.70%) Analyst
2 17 (15.74%) Database Analyst
3 16 (14.81%) Business Analyst
3 16 (14.81%) Marketing Analyst
3 16 (14.81%) Project Manager
4 11 (10.19%) Database Executive
4 11 (10.19%) Database Marketing Executive
4 11 (10.19%) Marketing Executive
5 9 (8.33%) Data Analyst
5 9 (8.33%) Senior Analyst
5 9 (8.33%) Software Project Manager
6 8 (7.41%) Database Marketing Analyst
7 7 (6.48%) Business Systems Analyst
7 7 (6.48%) PRINCE2 Project Manager
7 7 (6.48%) Systems Analyst
8 6 (5.56%) CRM Analyst
8 6 (5.56%) Database Manager
8 6 (5.56%) Support Analyst
8 6 (5.56%) Web Manager
8 6 (5.56%) Web Project Manager
Libraries, Frameworks & Software Standards
1 14 (12.96%) .NET
2 1 (0.93%) HTML
2 1 (0.93%) XML
Miscellaneous
1 29 (26.85%) Analytical Skills
2 4 (3.70%) Mathematics
3 3 (2.78%) Computer Science
4 2 (1.85%) Management Information System
4 2 (1.85%) Physics
4 2 (1.85%) Statistics
5 1 (0.93%) Data Structures
5 1 (0.93%) iPad
5 1 (0.93%) User Experience
Operating Systems
1 1 (0.93%) Linux
1 1 (0.93%) Mac OS X
1 1 (0.93%) Windows
1 1 (0.93%) Windows 10
1 1 (0.93%) Windows 7
1 1 (0.93%) Windows 8
1 1 (0.93%) Windows Server
1 1 (0.93%) Windows Server 2003
1 1 (0.93%) Windows Server 2012
Processes & Methodologies
1 25 (23.15%) SDLC
2 21 (19.44%) Agile Software Development
2 21 (19.44%) CRM
3 20 (18.52%) Analytics
3 20 (18.52%) Data Management
3 20 (18.52%) Direct Marketing
4 19 (17.59%) Waterfall
5 17 (15.74%) Business Analysis
6 14 (12.96%) Customer Segmentation
6 14 (12.96%) E-Commerce
7 13 (12.04%) Business Intelligence
8 10 (9.26%) Campaign Management
8 10 (9.26%) Change Management
8 10 (9.26%) Project Management
8 10 (9.26%) Use Case
8 10 (9.26%) User Stories
9 9 (8.33%) Digital Marketing
9 9 (8.33%) Performance Analysis
9 9 (8.33%) Systems Analysis
9 9 (8.33%) Web Development
Programming Languages
1 67 (62.04%) SQL
2 9 (8.33%) C#
2 9 (8.33%) PL/SQL
3 5 (4.63%) C
3 5 (4.63%) R
4 1 (0.93%) PHP
4 1 (0.93%) PowerShell
Qualifications
1 14 (12.96%) Degree
2 7 (6.48%) PRINCE2 Certification
Quality Assurance & Compliance
1 13 (12.04%) Data Quality
2 4 (3.70%) QA
3 1 (0.93%) ISO 9000
3 1 (0.93%) SLA
System Software
1 1 (0.93%) Active Directory
1 1 (0.93%) Hyper-V
Systems Management
1 1 (0.93%) Systems Management Server (SMS)
Vendors
1 19 (17.59%) Oracle
2 10 (9.26%) Cognos
2 10 (9.26%) Teradata
3 6 (5.56%) Alterian
3 6 (5.56%) Apteco
4 5 (4.63%) Google
5 4 (3.70%) Siebel
6 3 (2.78%) BT
6 3 (2.78%) Microsoft
7 1 (0.93%) Adobe
7 1 (0.93%) Apple
7 1 (0.93%) HP
7 1 (0.93%) SAP
7 1 (0.93%) Sitecore
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Salary: £40000 - £50000 per annum + benefits
Posted: Yesterday
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Salary: £22000.00 - £30000.00 per annum + Excellent Benefits
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