The table below looks at the statistics for Database Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 16 September 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
16 Sep 2014
Same period 2013 Same period 2012
Database Marketing
Rank 829 798 830
Rank change year-on-year
-31 +32
Permanent jobs citing Database Marketing 42 53 49
As % of all permanent IT jobs located in England 0.039% 0.053% 0.044%
As % of the Processes & Methodologies category 0.048% 0.066% 0.056%
Number of salaries quoted 37 53 48
Average salary £42,500 £40,000 £47,500
Average salary % change year-on-year
+6.25% -15.78%
90% offered a salary of more than £32,500 £27,800 £35,000
10% offered a salary of more than £60,000 £50,000 £58,250
UK excluding London average salary £45,000 £42,500 £40,000
% change year-on-year
+5.88% +6.25%
Database Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
87394 80699 88080
As % of all permanent IT jobs located in England 82.00% 81.13% 79.20%
Number of salaries quoted 70405 66847 75264
Average salary £48,500 £47,500 £46,500
Average salary % change year-on-year
+2.10% +2.15%
90% offered a salary of more than £31,000 £30,000 £30,000
10% offered a salary of more than £72,500 £72,500 £72,500
UK excluding London average salary £42,500 £41,500 £40,000
% change year-on-year
+2.40% +3.75%

Database Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Database Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Database Marketing Jobs Demand Trend in England

Database Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing across the England region.

Database Marketing Salary Trend in England

Database Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Database Marketing across the England region over the 3 months to 16 September 2014.

Database Marketing Salary Histogram in England

Database Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the England region over the 3 months to 16 September 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -19 28 £42,500 +6.25% 7
South East -18 12 £45,000 +5.88% 2
East of England -27 1 £38,500 +18.46%
North West - 1 £22,500 -
Database Marketing
UK

Database Marketing
Top 30 Related IT Skills in England

For the 6 months to 16 September 2014, IT jobs across the England region citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.

1 99 (100.00%) Marketing
2 51 (51.52%) SQL
3 37 (37.37%) Degree
4 35 (35.35%) CRM
5 31 (31.31%) Analytics
6 25 (25.25%) SAS
7 24 (24.24%) MS Excel
7 24 (24.24%) SQL Server
8 22 (22.22%) Analytical Skills
9 20 (20.20%) Data Analysis
10 19 (19.19%) Statistics
10 19 (19.19%) Microsoft
10 19 (19.19%) Statistical Modelling
11 18 (18.18%) SPSS
12 17 (17.17%) Project Management
12 17 (17.17%) E-Commerce
13 16 (16.16%) Statistical Analysis
14 14 (14.14%) Email Marketing
14 14 (14.14%) Direct Marketing
14 14 (14.14%) Marketing Analytics
14 14 (14.14%) Customer Segmentation
14 14 (14.14%) MS Access
14 14 (14.14%) Finance
15 13 (13.13%) Data Management
15 13 (13.13%) Data Mining
15 13 (13.13%) ETL
15 13 (13.13%) Predictive Modelling
15 13 (13.13%) Marketing Strategy
15 13 (13.13%) Digital Marketing
16 12 (12.12%) Quantitative Analysis

Database Marketing
Top Related IT Skills in England by Category

For the 6 months to 16 September 2014, IT jobs across the England region citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.

Application Platforms
1 25 (25.25%) SAS
2 1 (1.01%) CMS
Applications
1 24 (24.24%) MS Excel
2 18 (18.18%) SPSS
3 9 (9.09%) FastStats
4 8 (8.08%) MS Office
4 8 (8.08%) PowerPivot
5 5 (5.05%) MS PowerPoint
6 3 (3.03%) MS Project
6 3 (3.03%) MS Visio
7 2 (2.02%) Spreadsheet
Business Applications
1 5 (5.05%) Dynamics CRM
2 2 (2.02%) SiteCatalyst
2 2 (2.02%) Google Analytics
3 1 (1.01%) SAP InfiniteInsight
3 1 (1.01%) SAP Oil and Gas
Cloud Services
1 3 (3.03%) SaaS
Communications & Networking
1 1 (1.01%) Broadband
1 1 (1.01%) Internet
Database & Business Intelligence
1 24 (24.24%) SQL Server
2 14 (14.14%) MS Access
3 13 (13.13%) Data Mining
4 8 (8.08%) MySQL
5 6 (6.06%) Relational Database
6 5 (5.05%) OLTP
7 3 (3.03%) SQL Server Integration Services
8 2 (2.02%) DataStage
8 2 (2.02%) Data Warehouse
8 2 (2.02%) Crystal Reports
8 2 (2.02%) SQL Server 2008
8 2 (2.02%) Xcelsius
9 1 (1.01%) Pentaho
9 1 (1.01%) SQL Server Analysis Services
9 1 (1.01%) SQL Server Reporting Services
9 1 (1.01%) PowerCenter
9 1 (1.01%) RDBMS
General
1 99 (100.00%) Marketing
2 14 (14.14%) Finance
3 8 (8.08%) Retail
4 6 (6.06%) Advertising
5 5 (5.05%) Games
5 5 (5.05%) Telecoms
6 4 (4.04%) Banking
7 2 (2.02%) Billing
7 2 (2.02%) Legal
8 1 (1.01%) Multimedia
8 1 (1.01%) Electronics
8 1 (1.01%) Manufacturing
Job Titles
1 25 (25.25%) Analyst
2 17 (17.17%) Consultant
3 15 (15.15%) Programmer
3 15 (15.15%) Marketing Consultant
4 9 (9.09%) Data Programmer
5 8 (8.08%) Business Analyst
5 8 (8.08%) Marketing Executive
6 7 (7.07%) Senior Analyst
6 7 (7.07%) Project Manager
7 6 (6.06%) Developer
7 6 (6.06%) Technical Leader
7 6 (6.06%) Marketing Analyst
8 4 (4.04%) Account Manager
8 4 (4.04%) Excel Developer
8 4 (4.04%) SQL Developer
8 4 (4.04%) Database Marketing Executive
9 3 (3.03%) Insight Analyst
10 2 (2.02%) Technical Consultant
10 2 (2.02%) Coordinator
10 2 (2.02%) Architect
Libraries, Frameworks & Software Standards
1 8 (8.08%) HTML
2 4 (4.04%) .NET
3 1 (1.01%) CSS
3 1 (1.01%) Web Services
3 1 (1.01%) XML
Miscellaneous
1 22 (22.22%) Analytical Skills
2 19 (19.19%) Statistics
3 12 (12.12%) Computer Science
3 12 (12.12%) Economics
4 11 (11.11%) Social Media
4 11 (11.11%) Mathematics
5 9 (9.09%) Management Information System
6 5 (5.05%) Graphic Design
7 1 (1.01%) Data Integration
7 1 (1.01%) Digital Media
7 1 (1.01%) N-Tier
7 1 (1.01%) DTV
Operating Systems
1 3 (3.03%) UNIX
Processes & Methodologies
1 35 (35.35%) CRM
2 31 (31.31%) Analytics
3 20 (20.20%) Data Analysis
4 19 (19.19%) Statistical Modelling
5 17 (17.17%) Project Management
5 17 (17.17%) E-Commerce
6 16 (16.16%) Statistical Analysis
7 14 (14.14%) Email Marketing
7 14 (14.14%) Direct Marketing
7 14 (14.14%) Marketing Analytics
7 14 (14.14%) Customer Segmentation
8 13 (13.13%) Data Management
8 13 (13.13%) ETL
8 13 (13.13%) Predictive Modelling
8 13 (13.13%) Marketing Strategy
8 13 (13.13%) Digital Marketing
9 12 (12.12%) Quantitative Analysis
9 12 (12.12%) Marketing Management
9 12 (12.12%) Regression Analysis
9 12 (12.12%) Marketing Intelligence
Programming Languages
1 51 (51.52%) SQL
2 9 (9.09%) FoxPro (VFP)
3 8 (8.08%) T-SQL
4 6 (6.06%) JavaScript
5 4 (4.04%) C#
5 4 (4.04%) VBA
6 3 (3.03%) PL/SQL
7 2 (2.02%) Shell Script
8 1 (1.01%) R
8 1 (1.01%) Java
8 1 (1.01%) MATLAB
Qualifications
1 37 (37.37%) Degree
2 3 (3.03%) MBA
3 1 (1.01%) PhD
Quality Assurance & Compliance
1 3 (3.03%) QA
1 3 (3.03%) Data Quality
2 2 (2.02%) SLA
Vendors
1 19 (19.19%) Microsoft
2 12 (12.12%) Informatica
3 7 (7.07%) Alterian
3 7 (7.07%) Google
3 7 (7.07%) Adobe
4 5 (5.05%) Facebook
4 5 (5.05%) Unica
5 2 (2.02%) Salesforce.com
5 2 (2.02%) MicroStrategy
5 2 (2.02%) Siebel
5 2 (2.02%) Oracle
5 2 (2.02%) Eloqua
5 2 (2.02%) Neolane
6 1 (1.01%) SmartFocus
6 1 (1.01%) Omniture
6 1 (1.01%) SAP
6 1 (1.01%) Chordiant
London
Salt
Salary: £45000 - £50000 per annum + Excellent Benefits
Posted: 5 days ago
West London
Exposed Solutions
Salary: £30000 to £40000 per annum - Plus excellent benefits
Posted: 6 days ago
London
TRG
Salary: 30000-35000 Per Annum
Posted: 8 days ago
City of London
Computer Futures
Salary: £30000 - £40000 per annum + competitive
Posted: 12 days ago
West London
Progressive Recruitment
Salary: competitive
Posted: 19 days ago
City of London
Computer Futures
Salary: £40000 - £50000 per annum + competitive
Posted: 20 days ago
City of London
Computer Futures
Salary: £25000 - £35000 per annum + competitive
Posted: 20 days ago