The table below looks at the statistics for the Marketing Analyst role in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analyst in their job title over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
Marketing Analyst
Rank 808 817 817
Rank change year-on-year
+9 0
Permanent jobs requiring a Marketing Analyst 57 46 61
As % of all permanent IT jobs located in England 0.055% 0.046% 0.057%
As % of the Job Titles category 0.058% 0.048% 0.060%
Number of salaries quoted 52 33 51
Average salary £35,000 £35,000 £35,000
90% offered a salary of more than £27,000 £30,900 £31,000
10% offered a salary of more than £50,000 £51,200 £42,000
UK excluding London average salary £33,000 £32,000 £35,000
% change year-on-year
+3.12% -8.57%
Marketing Analyst
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
England
Permanent IT job ads with a match in the
Job Titles category
98061 95266 102493
As % of all permanent IT jobs located in England 94.68% 94.72% 95.25%
Number of salaries quoted 82304 78117 89013
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £26,500 £26,500 £26,500
10% offered a salary of more than £70,000 £65,000 £70,000
UK excluding London average salary £40,000 £40,000 £38,500
% change year-on-year
- +3.89%

Marketing Analyst
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analyst in the job title across the England region as a proportion of the total demand within the Job Titles category.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst across the England region.

Marketing Analyst Salary Trend in England

Marketing Analyst
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analyst across the England region over the 3 months to 24 December 2014.

Marketing Analyst Salary Histogram in England

Marketing Analyst
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 24 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -11 29 £40,000 +14.28% 1
Yorkshire -6 15 £33,000 -
South East -11 7 £27,000 -10.74% 1
South West -10 2 £35,500 +3.64%
North West -12 2 £35,125 +3.30%
East Midlands +19 1 £43,500 +58.18%
West Midlands - 1 £38,500 -
Marketing Analyst
UK

Marketing Analyst
Top 30 Related IT Skills in England

For the 6 months to 24 December 2014, IT jobs across the England region that cited Marketing Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Analyst in their job title.

1 115 (100.00%) Marketing
2 75 (65.22%) SQL
3 68 (59.13%) Analytics
4 43 (37.39%) Analytical Skills
5 41 (35.65%) SAS
6 39 (33.91%) MS Excel
6 39 (33.91%) Degree
7 38 (33.04%) Digital Marketing
8 37 (32.17%) E-Commerce
8 37 (32.17%) Data Mining
8 37 (32.17%) Direct Marketing
9 32 (27.83%) CRM
10 24 (20.87%) Google
10 24 (20.87%) Google Analytics
10 24 (20.87%) Relational Database
11 23 (20.00%) Email Marketing
12 22 (19.13%) SEO
13 21 (18.26%) Online Marketing
14 19 (16.52%) Pay per click
15 18 (15.65%) SPSS
15 18 (15.65%) Statistics
16 17 (14.78%) Microsoft
16 17 (14.78%) Finance
16 17 (14.78%) Retail
17 16 (13.91%) Oracle
17 16 (13.91%) SQL Server
17 16 (13.91%) DB2
18 15 (13.04%) MS Office
19 14 (12.17%) Data Analysis
19 14 (12.17%) Marketing Analytics

Marketing Analyst
Top Related IT Skills in England by Category

For the 6 months to 24 December 2014, IT jobs across the England region that cited Marketing Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 41 (35.65%) SAS
2 4 (3.48%) CMS
3 3 (2.61%) Lync
4 1 (0.87%) Oracle Coherence
Applications
1 39 (33.91%) MS Excel
2 18 (15.65%) SPSS
3 15 (13.04%) MS Office
4 12 (10.43%) Spreadsheet
5 10 (8.70%) MS PowerPoint
6 6 (5.22%) FastStats
7 2 (1.74%) PowerPivot
Business Applications
1 24 (20.87%) Google Analytics
Cloud Services
1 1 (0.87%) Responsys
Database & Business Intelligence
1 37 (32.17%) Data Mining
2 24 (20.87%) Relational Database
3 16 (13.91%) SQL Server
3 16 (13.91%) DB2
4 9 (7.83%) SQL Server Integration Services
4 9 (7.83%) Hadoop
5 6 (5.22%) SQL Server 2012
5 6 (5.22%) SQL Server 2008
5 6 (5.22%) SQL Server Reporting Services
6 5 (4.35%) QlikView
6 5 (4.35%) Base SAS
7 2 (1.74%) MS Access
8 1 (0.87%) Data Warehouse
Development Applications
1 5 (4.35%) ProC
General
1 115 (100.00%) Marketing
2 17 (14.78%) Finance
2 17 (14.78%) Retail
3 12 (10.43%) Advertising
4 6 (5.22%) Publishing
5 5 (4.35%) Games
5 5 (4.35%) Banking
6 3 (2.61%) Billing
6 3 (2.61%) French Language
7 1 (0.87%) iGaming
7 1 (0.87%) Private Banking
7 1 (0.87%) Pharmaceutical
7 1 (0.87%) Telecoms
Libraries, Frameworks & Software Standards
1 1 (0.87%) jQuery
Miscellaneous
1 43 (37.39%) Analytical Skills
2 18 (15.65%) Statistics
3 10 (8.70%) Mathematics
4 8 (6.96%) Social Media
5 7 (6.09%) Economics
5 7 (6.09%) User Experience
6 3 (2.61%) Computer Science
7 2 (1.74%) Mobile App
8 1 (0.87%) Tandem
8 1 (0.87%) Online Games
8 1 (0.87%) Online Gambling
8 1 (0.87%) FMCG
8 1 (0.87%) Visualisation
8 1 (0.87%) Algorithms
Processes & Methodologies
1 68 (59.13%) Analytics
2 38 (33.04%) Digital Marketing
3 37 (32.17%) E-Commerce
3 37 (32.17%) Direct Marketing
4 32 (27.83%) CRM
5 23 (20.00%) Email Marketing
6 22 (19.13%) SEO
7 21 (18.26%) Online Marketing
8 19 (16.52%) Pay per click
9 14 (12.17%) Data Analysis
9 14 (12.17%) Marketing Analytics
10 13 (11.30%) Web Analytics
11 11 (9.57%) Data-Driven Marketing
12 8 (6.96%) Campaign Management
12 8 (6.96%) Statistical Modelling
12 8 (6.96%) Business Analysis
13 7 (6.09%) B2B
13 7 (6.09%) Propensity Modelling
13 7 (6.09%) Predictive Modelling
14 6 (5.22%) Multivariate Testing
Programming Languages
1 75 (65.22%) SQL
2 9 (7.83%) T-SQL
2 9 (7.83%) R
3 8 (6.96%) VBA
4 5 (4.35%) PROC SQL
5 2 (1.74%) JavaScript
Qualifications
1 39 (33.91%) Degree
2 1 (0.87%) MBA
Quality Assurance & Compliance
1 5 (4.35%) QA
Systems Management
1 1 (0.87%) Systems Management Server (SMS)
Vendors
1 24 (20.87%) Google
2 17 (14.78%) Microsoft
3 16 (13.91%) Oracle
4 11 (9.57%) Coremetrics
5 10 (8.70%) Tableau
6 9 (7.83%) Salesforce.com
7 8 (6.96%) Omniture
8 5 (4.35%) Business Objects
8 5 (4.35%) ClickTale
8 5 (4.35%) Marketo
9 4 (3.48%) EPiServer
9 4 (3.48%) Pardot
9 4 (3.48%) ExactTarget
9 4 (3.48%) Siebel
9 4 (3.48%) HP
10 3 (2.61%) Eloqua
10 3 (2.61%) Facebook
11 2 (1.74%) Twitter
11 2 (1.74%) Unica
12 1 (0.87%) Aprimo
Hertford, Hertfordshire
Ashdown IT
Salary: £25000 - £30000 per annum
Posted: 4 days ago
London
Give-A-Grad-A-Go Ltd
Salary: £24k - 30k per year
Posted: 9 days ago
Haywards Heath
Fixed Recruitment
Salary: £31000 - £41000 per annum + Excellent Benefits
Posted: 15 days ago