The table below looks at the statistics for the Marketing Analyst role in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Marketing Analyst in their job title over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Marketing Analyst
Rank 812 817 814
Rank change year-on-year
+5 -3
Permanent jobs requiring a Marketing Analyst 66 45 64
As % of all permanent IT jobs located in England 0.062% 0.045% 0.059%
As % of the Job Titles category 0.066% 0.047% 0.062%
Number of salaries quoted 41 36 55
Average salary £38,500 £38,750 £37,500
Average salary % change year-on-year
-0.64% +3.33%
90% offered a salary of more than £22,500 £27,500 £28,500
10% offered a salary of more than £50,000 £53,250 £55,000
UK excluding London average salary £30,000 £35,000 £32,500
% change year-on-year
-14.28% +7.69%
Marketing Analyst
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
England
Permanent IT job ads with a match in the
Job Titles category
100718 95501 103305
As % of all permanent IT jobs located in England 94.44% 94.50% 95.30%
Number of salaries quoted 83018 80165 88637
Average salary £45,000 £45,000 £42,500
Average salary % change year-on-year
- +5.88%
90% offered a salary of more than £26,500 £26,750 £26,500
10% offered a salary of more than £70,000 £67,500 £70,000
UK excluding London average salary £40,000 £40,000 £38,000
% change year-on-year
- +5.26%

Marketing Analyst
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Marketing Analyst in the job title across the England region as a proportion of the total demand within the Job Titles category.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst across the England region.

Marketing Analyst Salary Trend in England

Marketing Analyst
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analyst across the England region over the 3 months to 21 October 2014.

Marketing Analyst Salary Histogram in England

Marketing Analyst
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 21 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +2 35 £41,500 -20.95% 2
North West +4 16 £23,000 -42.50% 1
East of England -22 5 - - 1
Yorkshire -27 4 £28,750 -17.85% 2
East Midlands -2 2 £35,750 -4.66%
South East -10 2 £38,500 +30.50% 1
South West -21 1 £38,500 +10.00% 1
West Midlands - 1 £38,500 -
Marketing Analyst
UK

Marketing Analyst
Top 30 Related IT Skills in England

For the 6 months to 21 October 2014, IT jobs across the England region that cited Marketing Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Analyst in their job title.

1 109 (100.00%) Marketing
2 74 (67.89%) SQL
3 62 (56.88%) Analytics
4 56 (51.38%) Analytical Skills
5 52 (47.71%) Degree
6 39 (35.78%) Digital Marketing
7 38 (34.86%) SAS
8 33 (30.28%) Direct Marketing
9 30 (27.52%) Data Mining
10 28 (25.69%) MS Excel
11 25 (22.94%) Statistics
12 23 (21.10%) Google
12 23 (21.10%) SPSS
13 22 (20.18%) SEO
13 22 (20.18%) Google Analytics
13 22 (20.18%) Relational Database
14 21 (19.27%) Data Analysis
14 21 (19.27%) Advertising
15 20 (18.35%) E-Commerce
16 19 (17.43%) CRM
16 19 (17.43%) Pay per click
17 18 (16.51%) Finance
18 17 (15.60%) Oracle
18 17 (15.60%) Spreadsheet
19 16 (14.68%) DB2
19 16 (14.68%) R
20 15 (13.76%) Online Marketing
20 15 (13.76%) Email Marketing
21 14 (12.84%) Mathematics
21 14 (12.84%) Web Analytics

Marketing Analyst
Top Related IT Skills in England by Category

For the 6 months to 21 October 2014, IT jobs across the England region that cited Marketing Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled with Marketing Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 38 (34.86%) SAS
2 3 (2.75%) Lync
3 1 (0.92%) Oracle Coherence
3 1 (0.92%) CMS
Applications
1 28 (25.69%) MS Excel
2 23 (21.10%) SPSS
3 17 (15.60%) Spreadsheet
4 14 (12.84%) MS Office
5 12 (11.01%) MS PowerPoint
6 5 (4.59%) FastStats
7 2 (1.83%) PowerPivot
Business Applications
1 22 (20.18%) Google Analytics
Communications & Networking
1 1 (0.92%) SMS
Database & Business Intelligence
1 30 (27.52%) Data Mining
2 22 (20.18%) Relational Database
3 16 (14.68%) DB2
4 11 (10.09%) SQL Server
5 8 (7.34%) Hadoop
6 5 (4.59%) QlikView
6 5 (4.59%) Base SAS
7 4 (3.67%) SQL Server Integration Services
8 3 (2.75%) Essbase
9 2 (1.83%) MySQL
9 2 (1.83%) MS Access
9 2 (1.83%) SQL Server Reporting Services
9 2 (1.83%) SQL Server 2008
10 1 (0.92%) Data Warehouse
10 1 (0.92%) Crystal Reports
Development Applications
1 5 (4.59%) ProC
General
1 109 (100.00%) Marketing
2 21 (19.27%) Advertising
3 18 (16.51%) Finance
4 8 (7.34%) Games
5 5 (4.59%) Publishing
6 2 (1.83%) iGaming
6 2 (1.83%) Banking
6 2 (1.83%) Retail
7 1 (0.92%) Private Banking
7 1 (0.92%) Legal
7 1 (0.92%) Pharmaceutical
7 1 (0.92%) Telecoms
Libraries, Frameworks & Software Standards
1 3 (2.75%) HTML
2 2 (1.83%) Regular Expression
2 2 (1.83%) CSS
2 2 (1.83%) jQuery
Miscellaneous
1 56 (51.38%) Analytical Skills
2 25 (22.94%) Statistics
3 14 (12.84%) Mathematics
4 13 (11.93%) Economics
5 8 (7.34%) Social Media
6 6 (5.50%) User Experience
7 4 (3.67%) Computer Science
8 2 (1.83%) Mobile App
9 1 (0.92%) Online Games
9 1 (0.92%) FMCG
9 1 (0.92%) Tandem
9 1 (0.92%) Digital Media
9 1 (0.92%) Open Source
Processes & Methodologies
1 62 (56.88%) Analytics
2 39 (35.78%) Digital Marketing
3 33 (30.28%) Direct Marketing
4 22 (20.18%) SEO
5 21 (19.27%) Data Analysis
6 20 (18.35%) E-Commerce
7 19 (17.43%) CRM
7 19 (17.43%) Pay per click
8 15 (13.76%) Online Marketing
8 15 (13.76%) Email Marketing
9 14 (12.84%) Web Analytics
10 12 (11.01%) Marketing Analytics
11 11 (10.09%) Data-Driven Marketing
12 9 (8.26%) Statistical Modelling
13 7 (6.42%) Multivariate Testing
13 7 (6.42%) Business Intelligence
13 7 (6.42%) Project Management
13 7 (6.42%) Propensity Modelling
14 6 (5.50%) Customer Insight
14 6 (5.50%) Quantitative Analysis
Programming Languages
1 74 (67.89%) SQL
2 16 (14.68%) R
3 11 (10.09%) VBA
4 5 (4.59%) T-SQL
4 5 (4.59%) JavaScript
4 5 (4.59%) PROC SQL
5 3 (2.75%) Python
6 2 (1.83%) PHP
Qualifications
1 52 (47.71%) Degree
2 1 (0.92%) SC Cleared
2 1 (0.92%) Security Cleared
2 1 (0.92%) MBA
Quality Assurance & Compliance
1 2 (1.83%) QA
Vendors
1 23 (21.10%) Google
2 17 (15.60%) Oracle
3 13 (11.93%) Microsoft
4 11 (10.09%) Coremetrics
5 10 (9.17%) Tableau
6 8 (7.34%) Omniture
7 5 (4.59%) Business Objects
7 5 (4.59%) Facebook
8 4 (3.67%) Twitter
9 3 (2.75%) Salesforce.com
10 1 (0.92%) Aprimo
10 1 (0.92%) Unica
10 1 (0.92%) BT
10 1 (0.92%) Siebel
10 1 (0.92%) MicroStrategy
10 1 (0.92%) IBM
10 1 (0.92%) SAP
10 1 (0.92%) Eloqua
10 1 (0.92%) Maxymiser
10 1 (0.92%) ClickTale
Leeds
Churchill Frank
Salary: £23000 - £30000 per annum + Fantastic Benefits
Posted: 5 days ago
West Yorkshire
The Bridge Ltd
Salary: From £25,000 to £30,000 per annum + benefits
Posted: 5 days ago
Romford, Essex
Spencer Rose
Salary: Up to £45,000 per annum Company Car or Cash in Lieu (£5,7000) + Benefi
Posted: 5 days ago
London
Propel London Ltd
Posted: 6 days ago
Stevenage, Hertfordshire
CV Screen Ltd
Salary: £20k - 27k per year
Posted: 6 days ago