The statistics below represent IT jobs advertised across the England region that had Marketing Analyst featuring in the job title. Included is a guide to the salaries offered over the 3 months to 19 February 2017 with a comparison to same period over 2 years.

3 months to
19 Feb 2017
Same period 2016 Same period 2015
Marketing Analyst
UK / England
Rank 751 844 849
Rank change year-on-year
+93 +5
Permanent jobs requiring a Marketing Analyst 67 79 78
As % of all permanent IT jobs located in England 0.086% 0.083% 0.079%
As % of the Job Titles category 0.089% 0.086% 0.081%
Number of salaries quoted 60 67 73
Median salary £40,000 £34,000 £35,000
Median salary % change year-on-year
+17.64% -2.85%
90% offered a salary of more than £29,950 £28,300 £26,000
10% offered a salary of more than £60,000 £47,000 £52,000
UK excluding London median salary £37,000 £28,500 £27,500
% change year-on-year
+29.82% +3.63%

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
England
Permanent IT job ads with a match in the
Job Titles category
75309 92135 95896
As % of all permanent IT jobs located in England 96.34% 96.50% 96.70%
Number of salaries quoted 62944 78123 79993
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £27,500 £27,500 £26,500
10% offered a salary of more than £75,000 £70,000 £70,000
UK excluding London median salary £42,000 £42,000 £40,000
% change year-on-year
- +5.00%

Marketing Analyst
Jobs Demand Trend in England

The demand trend of job ads across the England region that featured Marketing Analyst in the job title.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst across the England region.

Marketing Analyst Salary Trend in England

Marketing Analyst
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analyst across the England region over the 3 months to 19 February 2017.

Marketing Analyst Salary Histogram in England

Marketing Analyst
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 19 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +44 31 £42,500 +21.42% 6
West Midlands - 12 £37,000 - 1
East Midlands +19 9 £42,500 +54.54% 2
South East +67 7 £27,500 -12.69%
Yorkshire +29 4 £24,000 -
East of England +24 2 £38,750 +13.97%
South West +16 2 £40,000 +6.66%
Marketing Analyst
UK

Marketing Analyst Skill Set
Top 30 Related IT Skills in England

For the 6 months to 19 February 2017, Marketing Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region featuring Marketing Analyst in the job title.

1 143 (100.00%) Marketing
2 89 (62.24%) SQL
3 72 (50.35%) Analytical Skills
4 59 (41.26%) Analytics
5 51 (35.66%) SAS
6 38 (26.57%) SPSS
7 36 (25.17%) R
8 34 (23.78%) CRM
9 33 (23.08%) Digital Marketing
10 31 (21.68%) Degree
10 31 (21.68%) Actionable Insight
11 28 (19.58%) Python
12 27 (18.88%) Google
12 27 (18.88%) Google Analytics
13 26 (18.18%) Tableau
14 24 (16.78%) Data Analysis
14 24 (16.78%) Finance
15 21 (14.69%) Campaign Analysis
16 20 (13.99%) E-Commerce
17 18 (12.59%) Retail
17 18 (12.59%) Statistical Modelling
18 17 (11.89%) Statistics
18 17 (11.89%) Database Marketing
18 17 (11.89%) MS Excel
19 16 (11.19%) Microsoft
19 16 (11.19%) SEO
19 16 (11.19%) Marketing Analytics
20 14 (9.79%) Data Analytics
20 14 (9.79%) MS PowerPoint
21 13 (9.09%) VBA

Marketing Analyst Skill Set
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 51 (35.66%) SAS
Applications
1 38 (26.57%) SPSS
2 17 (11.89%) MS Excel
3 14 (9.79%) MS PowerPoint
4 6 (4.20%) MS Office
5 2 (1.40%) EViews
5 2 (1.40%) Stata
Business Applications
1 13 (9.09%) FastStats
2 5 (3.50%) WebTrends
3 4 (2.80%) SAP Oil and Gas
4 2 (1.40%) Dynamics CRM
5 1 (0.70%) Raiser's Edge
5 1 (0.70%) SAP CRM
5 1 (0.70%) SAP Hybris
Cloud Services
1 27 (18.88%) Google Analytics
2 11 (7.69%) Adobe Analytics
3 1 (0.70%) AdWords
3 1 (0.70%) Veeva
Communications & Networking
1 3 (2.10%) SMS
2 1 (0.70%) HTTP
Database & Business Intelligence
1 11 (7.69%) SAS Enterprise Guide
2 7 (4.90%) SQL Server
3 6 (4.20%) Data Mining
4 5 (3.50%) BusinessObjects
5 4 (2.80%) Big Data
6 2 (1.40%) QlikView
6 2 (1.40%) Spotfire
7 1 (0.70%) Crystal Reports
7 1 (0.70%) Data Warehouse
7 1 (0.70%) MySQL
7 1 (0.70%) Power BI
7 1 (0.70%) Qlik Sense
7 1 (0.70%) Relational Database
7 1 (0.70%) SQL Server Analysis Services
7 1 (0.70%) SQL Server Integration Services
7 1 (0.70%) SQL Server Reporting Services
Development Applications
1 2 (1.40%) JIRA
2 1 (0.70%) Visual Website Optimizer
General
1 143 (100.00%) Marketing
2 24 (16.78%) Finance
3 18 (12.59%) Retail
4 12 (8.39%) Advertising
5 6 (4.20%) Telecoms
6 4 (2.80%) Electronics
6 4 (2.80%) Manufacturing
7 2 (1.40%) Automotive
8 1 (0.70%) Banking
8 1 (0.70%) Games
8 1 (0.70%) Law
8 1 (0.70%) Pharmaceutical
8 1 (0.70%) Publishing
Libraries, Frameworks & Software Standards
1 1 (0.70%) COM
1 1 (0.70%) D3.js
Miscellaneous
1 72 (50.35%) Analytical Skills
2 17 (11.89%) Statistics
3 10 (6.99%) Mathematics
4 7 (4.90%) User Experience
5 6 (4.20%) New Media
6 5 (3.50%) Driving Licence
6 5 (3.50%) Visualisation
7 3 (2.10%) Economics
7 3 (2.10%) FMCG
8 2 (1.40%) Algorithms
8 2 (1.40%) Social Media
9 1 (0.70%) Credit Risk
9 1 (0.70%) Data Extraction
9 1 (0.70%) Data Structures
9 1 (0.70%) Enterprise Software
9 1 (0.70%) Performance Metrics
Processes & Methodologies
1 59 (41.26%) Analytics
2 34 (23.78%) CRM
3 33 (23.08%) Digital Marketing
4 31 (21.68%) Actionable Insight
5 24 (16.78%) Data Analysis
6 21 (14.69%) Campaign Analysis
7 20 (13.99%) E-Commerce
8 18 (12.59%) Statistical Modelling
9 17 (11.89%) Database Marketing
10 16 (11.19%) Marketing Analytics
10 16 (11.19%) SEO
11 14 (9.79%) Data Analytics
12 11 (7.69%) B2B
12 11 (7.69%) Data Modelling
12 11 (7.69%) Statistical Analysis
13 10 (6.99%) Customer Insight
13 10 (6.99%) Predictive Modelling
14 9 (6.29%) Customer Segmentation
14 9 (6.29%) Direct Marketing
15 8 (5.59%) Pay per click
Programming Languages
1 89 (62.24%) SQL
2 36 (25.17%) R
3 28 (19.58%) Python
4 13 (9.09%) VBA
5 2 (1.40%) MATLAB
6 1 (0.70%) C#
Qualifications
1 31 (21.68%) Degree
2 2 (1.40%) MBA
Quality Assurance & Compliance
1 2 (1.40%) QA
2 1 (0.70%) Actionable Recommendations
2 1 (0.70%) Data Quality
Vendors
1 27 (18.88%) Google
2 26 (18.18%) Tableau
3 16 (11.19%) Microsoft
4 11 (7.69%) Adobe
5 6 (4.20%) Salesforce.com
6 5 (3.50%) DoubleClick
6 5 (3.50%) Omniture
6 5 (3.50%) Remedy
6 5 (3.50%) SAP
7 3 (2.10%) Cognos
8 2 (1.40%) Marketo
8 2 (1.40%) Optimizely
9 1 (0.70%) Facebook
9 1 (0.70%) hybris
9 1 (0.70%) Maxymiser
9 1 (0.70%) MicroStrategy
9 1 (0.70%) Progress
9 1 (0.70%) Qubit
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