The statistics below represent IT jobs advertised across the England region that had Marketing Analyst featuring in the job title. Included is a guide to the salaries offered over the 3 months to 9 December 2016 with a comparison to same period over 2 years.

3 months to
9 Dec 2016
Same period 2015 Same period 2014
Marketing Analyst
Rank 794 844 869
Rank change year-on-year
+50 +25
Permanent jobs requiring a Marketing Analyst 70 90 97
As % of all permanent IT jobs located in England 0.083% 0.090% 0.091%
As % of the Job Titles category 0.086% 0.094% 0.094%
Number of salaries quoted 62 56 88
Median salary £37,500 £35,000 £38,500
Median salary % change year-on-year
+7.14% -9.09%
90% offered a salary of more than £25,000 £27,500 £26,800
10% offered a salary of more than £45,000 £42,500 £50,000
UK excluding London median salary £37,500 £32,500 £35,000
% change year-on-year
+15.38% -7.14%
Marketing Analyst
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in permanent jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of permanent jobs in the overall sample.

Job Titles Category
England
Permanent IT job ads with a match in the
Job Titles category
81112 96104 102899
As % of all permanent IT jobs located in England 96.50% 96.62% 96.60%
Number of salaries quoted 67914 80920 85864
Median salary £47,500 £45,000 £45,000
Median salary % change year-on-year
+5.55% -
90% offered a salary of more than £27,500 £27,500 £26,000
10% offered a salary of more than £75,000 £70,000 £70,000
UK excluding London median salary £41,500 £41,000 £40,000
% change year-on-year
+1.21% +2.50%

Marketing Analyst
Jobs Demand Trend in England

The demand trend of job ads across the England region that featured Marketing Analyst in the job title.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Marketing Analyst across the England region.

Marketing Analyst Salary Trend in England

Marketing Analyst
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Marketing Analyst across the England region over the 3 months to 9 December 2016.

Marketing Analyst Salary Histogram in England

Marketing Analyst
Job Locations in England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 9 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
South East +88 19 £30,000 -17.80% 1
London +27 18 £38,750 +10.71% 5
East Midlands - 11 £42,500 -
Yorkshire +9 8 £45,000 +66.66% 2
West Midlands - 7 £37,000 -
East of England +21 5 £35,000 +4.47%
South West +13 1 £36,500 +8.14%
North West -26 1 £37,500 +47.05%
Marketing Analyst
UK

Marketing Analyst Skill Set
Top 30 Related IT Skills in England

For the 6 months to 9 December 2016, Marketing Analyst job roles required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the England region featuring Marketing Analyst in the job title.

1 146 (100.00%) Marketing
2 70 (47.95%) SQL
3 65 (44.52%) Analytical Skills
4 51 (34.93%) SAS
5 48 (32.88%) Analytics
6 38 (26.03%) Digital Marketing
6 38 (26.03%) SPSS
7 36 (24.66%) CRM
7 36 (24.66%) Degree
8 29 (19.86%) Campaign Analysis
9 28 (19.18%) FastStats
9 28 (19.18%) Statistics
10 26 (17.81%) Google
10 26 (17.81%) Google Analytics
11 25 (17.12%) Data Modelling
12 24 (16.44%) Mathematics
12 24 (16.44%) MS PowerPoint
13 23 (15.75%) R
14 20 (13.70%) Tableau
14 20 (13.70%) E-Commerce
15 18 (12.33%) Data Analysis
16 17 (11.64%) Retail
16 17 (11.64%) Salesforce.com
16 17 (11.64%) Finance
17 16 (10.96%) Python
18 15 (10.27%) Database Marketing
19 13 (8.90%) Actionable Insight
19 13 (8.90%) Statistical Modelling
19 13 (8.90%) Data Analytics
20 12 (8.22%) SEO

Marketing Analyst Skill Set
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 51 (34.93%) SAS
2 4 (2.74%) CMS
3 1 (0.68%) WebSphere
Applications
1 38 (26.03%) SPSS
2 24 (16.44%) MS PowerPoint
3 7 (4.79%) MS Excel
4 4 (2.74%) MS Office
5 1 (0.68%) Photoshop
Business Applications
1 28 (19.18%) FastStats
2 5 (3.42%) WebTrends
3 4 (2.74%) Adobe Campaign
4 1 (0.68%) SAP CRM
4 1 (0.68%) SAP hybris
4 1 (0.68%) SAP Oil and Gas
Cloud Services
1 26 (17.81%) Google Analytics
2 3 (2.05%) Silverpop
3 2 (1.37%) SmartFocus
4 1 (0.68%) Adobe Analytics
4 1 (0.68%) AdWords
4 1 (0.68%) Responsys
4 1 (0.68%) Veeva
Communications & Networking
1 3 (2.05%) SMS
Database & Business Intelligence
1 11 (7.53%) SQL Server
2 6 (4.11%) BusinessObjects
3 5 (3.42%) Big Data
3 5 (3.42%) Data Mining
3 5 (3.42%) SAS Enterprise Guide
3 5 (3.42%) SQL Server Integration Services
3 5 (3.42%) SQL Server Reporting Services
4 3 (2.05%) QlikView
5 2 (1.37%) Crystal Reports
5 2 (1.37%) MS Access
5 2 (1.37%) Power BI
5 2 (1.37%) Qlik Sense
5 2 (1.37%) Relational Database
6 1 (0.68%) Base SAS
6 1 (0.68%) Data Mart
6 1 (0.68%) Data Warehouse
6 1 (0.68%) MySQL
6 1 (0.68%) SQL Server Analysis Services
Development Applications
1 1 (0.68%) JIRA
1 1 (0.68%) Visual Website Optimizer
General
1 146 (100.00%) Marketing
2 17 (11.64%) Finance
2 17 (11.64%) Retail
3 6 (4.11%) Advertising
4 3 (2.05%) Law
4 3 (2.05%) Telecoms
5 1 (0.68%) Banking
5 1 (0.68%) Electronics
5 1 (0.68%) Manufacturing
5 1 (0.68%) Pharmaceutical
5 1 (0.68%) Portuguese Language
5 1 (0.68%) Publishing
5 1 (0.68%) Spanish Language
Libraries, Frameworks & Software Standards
1 1 (0.68%) COM
1 1 (0.68%) CSS
1 1 (0.68%) D3.js
1 1 (0.68%) HTML
1 1 (0.68%) XML
Miscellaneous
1 65 (44.52%) Analytical Skills
2 28 (19.18%) Statistics
3 24 (16.44%) Mathematics
4 5 (3.42%) Driving Licence
4 5 (3.42%) Visualisation
5 3 (2.05%) FMCG
5 3 (2.05%) User Experience
6 2 (1.37%) Algorithms
6 2 (1.37%) Computer Science
6 2 (1.37%) Credit Risk
7 1 (0.68%) Data Extraction
7 1 (0.68%) Data Structures
7 1 (0.68%) Economics
7 1 (0.68%) Performance Metrics
7 1 (0.68%) Psychology
Processes & Methodologies
1 48 (32.88%) Analytics
2 38 (26.03%) Digital Marketing
3 36 (24.66%) CRM
4 29 (19.86%) Campaign Analysis
5 25 (17.12%) Data Modelling
6 20 (13.70%) E-Commerce
7 18 (12.33%) Data Analysis
8 15 (10.27%) Database Marketing
9 13 (8.90%) Actionable Insight
9 13 (8.90%) Data Analytics
9 13 (8.90%) Statistical Modelling
10 12 (8.22%) SEO
11 9 (6.16%) Business Intelligence
12 8 (5.48%) Agile Software Development
12 8 (5.48%) Direct Marketing
12 8 (5.48%) Pay per click
12 8 (5.48%) Stakeholder Management
12 8 (5.48%) Statistical Analysis
12 8 (5.48%) Web Analytics
13 7 (4.79%) Customer Segmentation
Programming Languages
1 70 (47.95%) SQL
2 23 (15.75%) R
3 16 (10.96%) Python
4 5 (3.42%) VBA
5 2 (1.37%) JavaScript
6 1 (0.68%) C#
6 1 (0.68%) SAS Macro
Qualifications
1 36 (24.66%) Degree
2 2 (1.37%) MBA
Quality Assurance & Compliance
1 4 (2.74%) Actionable Recommendations
2 2 (1.37%) Data Quality
Vendors
1 26 (17.81%) Google
2 20 (13.70%) Tableau
3 17 (11.64%) Salesforce.com
4 7 (4.79%) Adobe
5 5 (3.42%) Omniture
5 5 (3.42%) Remedy
6 4 (2.74%) IBM
7 3 (2.05%) Cognos
7 3 (2.05%) Salesforce Marketing Cloud
8 2 (1.37%) Marketo
8 2 (1.37%) Microsoft
8 2 (1.37%) MicroStrategy
8 2 (1.37%) Optimizely
8 2 (1.37%) SAP
9 1 (0.68%) EPiServer
9 1 (0.68%) hybris
9 1 (0.68%) Maxymiser
9 1 (0.68%) Oracle
9 1 (0.68%) Qubit
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