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The table looks at the demand for Database Marketing skills in IT jobs advertised across the UK. Included is a guide to the average salaries offered in IT jobs that have cited Database Marketing over the 3 months to 3 July 2009 with a comparison to the same period last year. The second part of the table is for comparison and provides aggregates for all of the Database & Business Intelligence category.
 Database Marketing |
| 3 months to
3 Jul 2009 | Same period last year |
| Rank | 565 | 744 |
| Rank change on the same period last year |  +179 |
| Matching permanent IT job ads | 59 | 204 |
| As % of all permanent IT jobs located in the UK | 0.087 % | 0.102 % |
| As % of the Database & Business Intelligence category | 0.318 % | 0.386 % |
| Salaries quoted | 59 | 174 |
| Average salary | £42,500 | £40,000 |
| Average salary % change on the same period last year | +6.250 % |
| 90% of jobs offered a salary of more than | £30,000 | £28,300 |
| 10% of jobs offered a salary of more than | £70,000 | £50,000 |
| UK excluding London average salary | £42,500 | £35,000 |
| % change on same period last year | +21.42 % |
|
Permanent IT job ads with a match in the
Database & Business Intelligence category | 18579 | 52833 |
| As % of all permanent IT jobs located in the UK | 27.29 % | 26.49 % |
| Salaries quoted | 16114 | 44829 |
| Average salary | £38,000 | £40,000 |
| Average salary % change on the same period last year | -5.000 % |
| 90% of jobs offered a salary of more than | £26,500 | £27,000 |
| 10% of jobs offered a salary of more than | £60,000 | £60,000 |
| UK excluding London average salary | £35,000 | £35,000 |
Database Marketing
Demand TrendThe chart provides the 3-month moving total beginning in 2004 of permanent IT jobs citing Database Marketing within the UK as a proportion of the total demand within the Database & Business Intelligence category.
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Database Marketing
Salary TrendThe chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Database Marketing within the UK.
Database Marketing
Salary HistogramThe chart provides a salary histogram for IT jobs citing Database Marketing over the 3 months to 3 July 2009 within the UK.
Database Marketing
Top 14 Job LocationsThe table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Database Marketing within the UK over the 3 months to 3 July 2009. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.
| Location | Rank Change
on Same Period
Last Year | Matching
Permanent
IT Job Ads | Average Salary
Last 3 Months | Average Salary
% Change
on Same Period
Last Year |
| England | +186 | 55 | £42,500 | +6.25 % |
| London | +207 | 49 | £42,500 | - |
| City of London | +125 | 6 | £43,750 | -12.50 % |
| North West | +130 | 2 | £75,000 | +305.40 % |
| Scotland | +71 | 2 | £90,000 | +210.34 % |
| East Midlands | +70 | 2 | £37,500 | +25.00 % |
| Edinburgh | +42 | 2 | £90,000 | +210.34 % |
| Manchester |  - | 2 | £75,000 | - |
| Wales | - | 2 | £31,250 | - |
| South Wales | - | 2 | £31,250 | - |
| South East | +162 | 1 | £25,500 | -36.25 % |
| Nottinghamshire | - | 1 | £45,000 | - |
| Northamptonshire | - | 1 | £30,000 | - |
| Nottingham | - | 1 | £45,000 | - |
Database Marketing
Top 30 Related IT SkillsFor the 6 months to 3 July 2009, IT jobs within the UK citing Database Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing.
Database Marketing
Top Related IT Skills by CategoryFor the 6 months to 3 July 2009, IT jobs within the UK citing Database Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Database Marketing. Up to 20 skills are shown per category.
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