The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 19 December 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Dec 2014
Same period 2013 Same period 2012
Web Marketing
Rank 821 826 830
Rank change year-on-year
+5 +4
Permanent jobs citing Web Marketing 45 38 39
As % of all permanent IT jobs located in England 0.043% 0.037% 0.036%
As % of the Processes & Methodologies category 0.052% 0.045% 0.045%
Number of salaries quoted 33 29 36
Average salary £40,000 £35,250 £32,500
Average salary % change year-on-year
+13.47% +8.46%
90% offered a salary of more than £23,500 £29,200 £24,750
10% offered a salary of more than £62,500 £52,000 £41,500
UK excluding London average salary £31,250 £35,250 £32,500
% change year-on-year
-11.34% +8.46%
Web Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
86422 83683 86901
As % of all permanent IT jobs located in England 82.28% 81.85% 79.70%
Number of salaries quoted 71808 67811 74641
Average salary £48,500 £47,500 £45,000
Average salary % change year-on-year
+2.10% +5.55%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £72,500 £70,000 £75,000
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

Web Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in England

Web Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the England region.

Web Marketing Salary Trend in England

Web Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Web Marketing across the England region over the 3 months to 19 December 2014.

Web Marketing Salary Histogram in England

Web Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the England region over the 3 months to 19 December 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +31 24 £47,500 +26.66% 1
South East +9 7 £40,000 +13.47% 1
Yorkshire -19 7 £21,250 -
East of England -20 5 - -
East Midlands +27 1 £40,000 +105.12% 2
North West -9 1 - -
Web Marketing
UK

Web Marketing
Top 30 Related IT Skills in England

For the 6 months to 19 December 2014, IT jobs across the England region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 99 (100.00%) Marketing
2 53 (53.54%) Analytics
3 51 (51.52%) SEO
4 45 (45.45%) Pay per click
5 44 (44.44%) E-Commerce
6 37 (37.37%) Digital Marketing
7 31 (31.31%) CMS
8 29 (29.29%) Social Media
9 25 (25.25%) HTML
10 22 (22.22%) Web Analytics
10 22 (22.22%) Advertising
11 21 (21.21%) .NET
11 21 (21.21%) PHP
12 20 (20.20%) Google
12 20 (20.20%) Google Analytics
13 19 (19.19%) Time Management
13 19 (19.19%) Online Marketing
14 18 (18.18%) Email Marketing
14 18 (18.18%) JavaScript
14 18 (18.18%) CSS
14 18 (18.18%) User Experience
15 16 (16.16%) Content Management
15 16 (16.16%) CRM
16 15 (15.15%) Flash
17 13 (13.13%) Project Management
17 13 (13.13%) B2B
17 13 (13.13%) Adobe
18 12 (12.12%) Sitecore
18 12 (12.12%) Photoshop
18 12 (12.12%) jQuery

Web Marketing
Top Related IT Skills in England by Category

For the 6 months to 19 December 2014, IT jobs across the England region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 31 (31.31%) CMS
2 12 (12.12%) Sitecore CMS
3 10 (10.10%) Umbraco
4 7 (7.07%) Apache
5 5 (5.05%) WordPress
6 3 (3.03%) Joomla!
6 3 (3.03%) Drupal
7 2 (2.02%) Kentico
7 2 (2.02%) Node.js
8 1 (1.01%) EPiServer CMS
8 1 (1.01%) Tomcat
8 1 (1.01%) SharePoint
8 1 (1.01%) Confluence
Applications
1 12 (12.12%) Photoshop
2 5 (5.05%) MS Excel
3 3 (3.03%) MS PowerPoint
3 3 (3.03%) MS Office
4 2 (2.02%) Adobe Creative Suite
4 2 (2.02%) Adobe Illustrator
5 1 (1.01%) MS Project
Business Applications
1 20 (20.20%) Google Analytics
2 10 (10.10%) Tridion
2 10 (10.10%) WebTrends
Cloud Services
1 5 (5.05%) SaaS
2 1 (1.01%) MailChimp
2 1 (1.01%) Microsoft Azure
Communications & Networking
1 10 (10.10%) Extranet
2 3 (3.03%) SMTP
3 2 (2.02%) DNS
3 2 (2.02%) Intranet
3 2 (2.02%) Internet
Database & Business Intelligence
1 11 (11.11%) MySQL
1 11 (11.11%) SQL Server
2 5 (5.05%) RDBMS
2 5 (5.05%) Relational Database
3 3 (3.03%) SQLite
4 2 (2.02%) SQL Server 2008
4 2 (2.02%) Hadoop
4 2 (2.02%) DB2
4 2 (2.02%) OLAP
5 1 (1.01%) MS Access
5 1 (1.01%) SQL Server 2012
5 1 (1.01%) SQL Server 2005
Development Applications
1 12 (12.12%) Subversion
2 5 (5.05%) Dreamweaver
3 3 (3.03%) Visual Studio
4 1 (1.01%) Eclipse
4 1 (1.01%) Ant
4 1 (1.01%) Maven
4 1 (1.01%) JIRA
4 1 (1.01%) Atlassian Bamboo
4 1 (1.01%) Team Foundation Server
4 1 (1.01%) TortoiseSVN
General
1 99 (100.00%) Marketing
2 22 (22.22%) Advertising
3 10 (10.10%) Manufacturing
4 7 (7.07%) Law
4 7 (7.07%) Finance
5 6 (6.06%) Retail
6 5 (5.05%) Publishing
7 3 (3.03%) Banking
7 3 (3.03%) Telecoms
8 1 (1.01%) Pharmaceutical
8 1 (1.01%) Automotive
Job Titles
1 23 (23.23%) Developer
2 21 (21.21%) Web Manager
3 16 (16.16%) Web Analytics Manager
4 15 (15.15%) Marketing Executive
4 15 (15.15%) Digital Marketing Executive
5 8 (8.08%) PPC Executive
5 8 (8.08%) PPC Manager
5 8 (8.08%) PPC Analyst
5 8 (8.08%) PPC Specialist
5 8 (8.08%) PHP Developer
6 7 (7.07%) E-Commerce Manager
6 7 (7.07%) Web Developer
6 7 (7.07%) Architect
7 6 (6.06%) .NET Developer
7 6 (6.06%) Web Designer
7 6 (6.06%) Designer
8 5 (5.05%) PHP LAMP Developer
8 5 (5.05%) Senior Developer
8 5 (5.05%) Analyst
8 5 (5.05%) Technical Architect
Libraries, Frameworks & Software Standards
1 25 (25.25%) HTML
2 21 (21.21%) .NET
3 18 (18.18%) CSS
4 15 (15.15%) Flash
5 12 (12.12%) jQuery
6 8 (8.08%) Web Services
6 8 (8.08%) ASP.NET
7 7 (7.07%) XML
8 6 (6.06%) Ajax
8 6 (6.06%) JSON
9 5 (5.05%) Smarty
9 5 (5.05%) LAMP
9 5 (5.05%) REST
10 4 (4.04%) Twitter Bootstrap
10 4 (4.04%) .NET Framework
11 2 (2.02%) CakePHP
11 2 (2.02%) WAMP
11 2 (2.02%) DOM
12 1 (1.01%) Spring
12 1 (1.01%) JSP
Miscellaneous
1 29 (29.29%) Social Media
2 18 (18.18%) User Experience
3 10 (10.10%) New Media
3 10 (10.10%) Podcast
4 7 (7.07%) Analytical Skills
5 3 (3.03%) Open Source
5 3 (3.03%) Statistics
5 3 (3.03%) Mathematics
6 2 (2.02%) Graphic Design
6 2 (2.02%) Blog
7 1 (1.01%) Social Network
7 1 (1.01%) Copywriting
7 1 (1.01%) Mobile App
7 1 (1.01%) Digital Media
Operating Systems
1 10 (10.10%) Windows
2 5 (5.05%) Linux
3 3 (3.03%) Android
3 3 (3.03%) Apple iOS
3 3 (3.03%) UNIX
Processes & Methodologies
1 53 (53.54%) Analytics
2 51 (51.52%) SEO
3 45 (45.45%) Pay per click
4 44 (44.44%) E-Commerce
5 37 (37.37%) Digital Marketing
6 22 (22.22%) Web Analytics
7 19 (19.19%) Time Management
7 19 (19.19%) Online Marketing
8 18 (18.18%) Email Marketing
9 16 (16.16%) Content Management
9 16 (16.16%) CRM
10 13 (13.13%) B2B
10 13 (13.13%) Project Management
11 11 (11.11%) MVC
11 11 (11.11%) Campaign Analysis
12 10 (10.10%) Mentoring
12 10 (10.10%) Viral Marketing
12 10 (10.10%) B2C
12 10 (10.10%) OO
12 10 (10.10%) Direct Marketing
Programming Languages
1 21 (21.21%) PHP
2 18 (18.18%) JavaScript
3 10 (10.10%) Java
4 8 (8.08%) C#
5 5 (5.05%) SQL
6 3 (3.03%) C++
6 3 (3.03%) C
Qualifications
1 9 (9.09%) Degree
2 1 (1.01%) MBA
Quality Assurance & Compliance
1 1 (1.01%) Data Quality
Systems Management
1 1 (1.01%) Systems Management Server (SMS)
Vendors
1 20 (20.20%) Google
2 13 (13.13%) Adobe
3 12 (12.12%) Sitecore
4 7 (7.07%) Neolane
5 5 (5.05%) Oracle
5 5 (5.05%) Microsoft
6 3 (3.03%) EPiServer
6 3 (3.03%) Yahoo!
6 3 (3.03%) Facebook
7 2 (2.02%) Twitter
7 2 (2.02%) Hitwise
7 2 (2.02%) Salesforce.com
7 2 (2.02%) Omniture
8 1 (1.01%) hybris
Derby
360 Resourcing
Salary: £18k - 20k per year
Posted: 2 hours ago
Northampton
Searchability
Salary: £25000 - £30000 per annum
Posted: Yesterday
London
Big Wednesday Digital Ltd
Posted: 2 days ago
Milton Keynes
Recruitment Genius
Salary: £18000 - £20000 per annum
Posted: 9 days ago