The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 24 October 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
24 Oct 2014
Same period 2013 Same period 2012
Web Marketing
Rank 822 807 813
Rank change year-on-year
-15 +6
Permanent jobs citing Web Marketing 54 59 54
As % of all permanent IT jobs located in England 0.051% 0.058% 0.051%
As % of the Processes & Methodologies category 0.062% 0.071% 0.064%
Number of salaries quoted 24 54 44
Average salary £47,500 £35,000 £32,750
Average salary % change year-on-year
+35.71% +6.87%
90% offered a salary of more than £23,500 £26,800 £28,500
10% offered a salary of more than £67,500 £60,100 £40,550
UK excluding London average salary £40,000 £30,000 £32,500
% change year-on-year
+33.33% -7.69%
Web Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
87785 82919 84498
As % of all permanent IT jobs located in England 82.14% 81.58% 79.26%
Number of salaries quoted 71606 68904 71839
Average salary £49,500 £47,500 £45,500
Average salary % change year-on-year
+4.21% +4.39%
90% offered a salary of more than £31,500 £30,000 £30,000
10% offered a salary of more than £72,500 £72,000 £72,500
UK excluding London average salary £42,500 £42,000 £40,000
% change year-on-year
+1.19% +5.00%

Web Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in England

Web Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the England region.

Web Marketing Salary Trend in England

Web Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Web Marketing across the England region over the 3 months to 24 October 2014.

Web Marketing Salary Histogram in England

Web Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the England region over the 3 months to 24 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +15 25 £55,000 +46.66% 2
South East -15 11 £67,500 +125.00% 1
Yorkshire -41 7 £23,500 +2.17% 1
East of England -17 6 £75,000 +7.14%
North West -19 4 £45,000 -
West Midlands -18 1 £67,500 +154.71%
Web Marketing
UK

Web Marketing
Top 30 Related IT Skills in England

For the 6 months to 24 October 2014, IT jobs across the England region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 123 (100.00%) Marketing
2 76 (61.79%) SEO
3 64 (52.03%) Pay per click
4 58 (47.15%) Analytics
5 53 (43.09%) Digital Marketing
6 44 (35.77%) Advertising
7 38 (30.89%) E-Commerce
8 37 (30.08%) Google
9 32 (26.02%) HTML
10 31 (25.20%) CMS
10 31 (25.20%) Google Analytics
10 31 (25.20%) Time Management
10 31 (25.20%) Social Media
11 25 (20.33%) CSS
12 24 (19.51%) Project Management
13 22 (17.89%) PHP
13 22 (17.89%) .NET
14 19 (15.45%) Email Marketing
14 19 (15.45%) Online Marketing
14 19 (15.45%) Content Management
15 18 (14.63%) Competitor Analysis
16 16 (13.01%) Degree
16 16 (13.01%) JavaScript
17 15 (12.20%) Web Development
17 15 (12.20%) User Experience
18 14 (11.38%) jQuery
18 14 (11.38%) Analytical Skills
18 14 (11.38%) Web Analytics
18 14 (11.38%) MySQL
18 14 (11.38%) CRM

Web Marketing
Top Related IT Skills in England by Category

For the 6 months to 24 October 2014, IT jobs across the England region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 31 (25.20%) CMS
2 8 (6.50%) Sitecore CMS
3 7 (5.69%) Umbraco
4 4 (3.25%) Joomla!
5 3 (2.44%) Drupal
5 3 (2.44%) WordPress
5 3 (2.44%) Apache
6 1 (0.81%) Tomcat
6 1 (0.81%) SharePoint
6 1 (0.81%) ColdFusion
6 1 (0.81%) Confluence
6 1 (0.81%) IIS
Applications
1 11 (8.94%) Photoshop
2 7 (5.69%) MS Excel
3 5 (4.07%) MS PowerPoint
4 3 (2.44%) MS Office
5 2 (1.63%) Adobe Creative Suite
5 2 (1.63%) Adobe Illustrator
6 1 (0.81%) MS Project
Business Applications
1 31 (25.20%) Google Analytics
2 12 (9.76%) Tridion
2 12 (9.76%) WebTrends
Cloud Services
1 1 (0.81%) SaaS
1 1 (0.81%) Google Apps
1 1 (0.81%) MailChimp
Communications & Networking
1 12 (9.76%) Extranet
2 10 (8.13%) Internet
3 2 (1.63%) Intranet
4 1 (0.81%) SMTP
4 1 (0.81%) DNS
Database & Business Intelligence
1 14 (11.38%) MySQL
2 13 (10.57%) SQL Server
3 5 (4.07%) RDBMS
3 5 (4.07%) Relational Database
4 3 (2.44%) SQLite
5 2 (1.63%) Hadoop
5 2 (1.63%) DB2
5 2 (1.63%) OLAP
6 1 (0.81%) MS Access
6 1 (0.81%) SQL Server 2005
Development Applications
1 6 (4.88%) Subversion
2 5 (4.07%) Dreamweaver
3 3 (2.44%) Visual Studio
4 2 (1.63%) JIRA
5 1 (0.81%) Atlassian Bamboo
5 1 (0.81%) TortoiseSVN
5 1 (0.81%) Maven
5 1 (0.81%) Eclipse
5 1 (0.81%) Ant
General
1 123 (100.00%) Marketing
2 44 (35.77%) Advertising
3 13 (10.57%) Manufacturing
4 8 (6.50%) Finance
5 7 (5.69%) Law
6 5 (4.07%) Japanese Language
7 4 (3.25%) Publishing
8 3 (2.44%) Banking
9 2 (1.63%) Retail
9 2 (1.63%) Billing
9 2 (1.63%) Telecoms
10 1 (0.81%) Pharmaceutical
10 1 (0.81%) Automotive
10 1 (0.81%) Games
10 1 (0.81%) Legal
10 1 (0.81%) French Language
Job Titles
1 28 (22.76%) Developer
2 21 (17.07%) PPC Specialist
2 21 (17.07%) PPC Manager
2 21 (17.07%) PPC Analyst
2 21 (17.07%) PPC Executive
3 17 (13.82%) Marketing Executive
4 16 (13.01%) Digital Marketing Executive
5 15 (12.20%) Web Manager
6 13 (10.57%) Web Analytics Manager
7 10 (8.13%) Project Manager
7 10 (8.13%) PHP Developer
8 9 (7.32%) ASP.NET Developer
8 9 (7.32%) E-Commerce Manager
8 9 (7.32%) .NET Developer
9 8 (6.50%) Development Manager
9 8 (6.50%) Senior Developer
10 7 (5.69%) Architect
10 7 (5.69%) Team Leader
10 7 (5.69%) Development Team Leader
11 6 (4.88%) Development Project Manager
Libraries, Frameworks & Software Standards
1 32 (26.02%) HTML
2 25 (20.33%) CSS
3 22 (17.89%) .NET
4 14 (11.38%) jQuery
5 13 (10.57%) Flash
6 12 (9.76%) XML
7 9 (7.32%) ASP.NET
8 8 (6.50%) XHTML
9 7 (5.69%) Web Services
10 6 (4.88%) Ember.js
10 6 (4.88%) AngularJS
10 6 (4.88%) Twitter Bootstrap
11 5 (4.07%) REST
12 3 (2.44%) .NET Framework
12 3 (2.44%) LAMP
13 2 (1.63%) WAMP
13 2 (1.63%) Smarty
13 2 (1.63%) DOM
13 2 (1.63%) Symfony
13 2 (1.63%) CakePHP
Miscellaneous
1 31 (25.20%) Social Media
2 15 (12.20%) User Experience
3 14 (11.38%) Analytical Skills
4 12 (9.76%) New Media
4 12 (9.76%) Podcast
5 8 (6.50%) Mobile App
6 4 (3.25%) Mathematics
7 3 (2.44%) Derivative
7 3 (2.44%) Open Source
8 2 (1.63%) Blog
8 2 (1.63%) Statistics
8 2 (1.63%) Applied Mathematics
9 1 (0.81%) Copywriting
9 1 (0.81%) Social Network
9 1 (0.81%) Graphic Design
9 1 (0.81%) AS400
9 1 (0.81%) E-Learning
9 1 (0.81%) Digital Media
Operating Systems
1 10 (8.13%) Android
1 10 (8.13%) Apple iOS
2 7 (5.69%) Windows
3 4 (3.25%) Linux
4 1 (0.81%) UNIX
Processes & Methodologies
1 76 (61.79%) SEO
2 64 (52.03%) Pay per click
3 58 (47.15%) Analytics
4 53 (43.09%) Digital Marketing
5 38 (30.89%) E-Commerce
6 31 (25.20%) Time Management
7 24 (19.51%) Project Management
8 19 (15.45%) Content Management
8 19 (15.45%) Email Marketing
8 19 (15.45%) Online Marketing
9 18 (14.63%) Competitor Analysis
10 15 (12.20%) Web Development
11 14 (11.38%) Web Analytics
11 14 (11.38%) CRM
12 13 (10.57%) B2B
13 12 (9.76%) Direct Marketing
13 12 (9.76%) Viral Marketing
13 12 (9.76%) Campaign Analysis
14 10 (8.13%) Web Design
15 9 (7.32%) Agile Software Development
Programming Languages
1 22 (17.89%) PHP
2 16 (13.01%) JavaScript
3 10 (8.13%) Java
3 10 (8.13%) SQL
4 7 (5.69%) VB.NET
5 3 (2.44%) C
5 3 (2.44%) C#
5 3 (2.44%) C++
6 1 (0.81%) PHP5
Qualifications
1 16 (13.01%) Degree
2 1 (0.81%) MBA
Systems Management
1 1 (0.81%) Systems Management Server (SMS)
Vendors
1 37 (30.08%) Google
2 10 (8.13%) Adobe
3 8 (6.50%) Sitecore
4 7 (5.69%) Neolane
5 5 (4.07%) Oracle
5 5 (4.07%) Microsoft
6 2 (1.63%) hybris
6 2 (1.63%) Hitwise
6 2 (1.63%) Facebook
6 2 (1.63%) Twitter
6 2 (1.63%) Salesforce.com
6 2 (1.63%) Omniture
6 2 (1.63%) Yahoo!
Aylesbury, Buckinghamshire
MAPP Ltd - IT & Business Management Recruitment Specialists
Salary: Up to £60,000 per annum basic + benefits
Posted: 3 days ago
Doncaster, South Yorkshire
Spring Technology
Salary: £20000.00 - £27000.00 per annum
Posted: 4 days ago
South West London
Understanding Recruitment
Salary: £35000 - £45000 per annum + Benefits
Posted: 6 days ago