The table below looks at the statistics for Web Marketing skills in IT jobs advertised for the England region. Included is a guide to the average salaries offered in IT jobs that have cited Web Marketing over the 3 months to 27 August 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
27 Aug 2015
Same period 2014 Same period 2013
Web Marketing
Rank 850 826 803
Rank change year-on-year
-24 -23
Permanent jobs citing Web Marketing 20 56 59
As % of all permanent IT jobs located in England 0.020% 0.052% 0.058%
As % of the Processes & Methodologies category 0.023% 0.062% 0.072%
Number of salaries quoted 16 24 56
Average salary £38,750 £53,750 £30,000
Average salary % change year-on-year
-27.90% +79.16%
90% offered a salary of more than £28,173 £20,350 £24,500
10% offered a salary of more than £42,500 £67,500 £57,500
UK excluding London average salary £38,750 £47,500 £27,500
% change year-on-year
-18.42% +72.72%
Web Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the England region.

Processes & Methodologies Category
England
Permanent IT job ads with a match in the
Processes & Methodologies category
85389 90032 82506
As % of all permanent IT jobs located in England 85.08% 82.87% 81.62%
Number of salaries quoted 71013 72509 68224
Average salary £50,000 £49,000 £47,500
Average salary % change year-on-year
+2.04% +3.15%
90% offered a salary of more than £32,500 £31,250 £30,000
10% offered a salary of more than £75,000 £72,500 £72,500
UK excluding London average salary £45,000 £42,500 £41,250
% change year-on-year
+5.88% +3.03%

Web Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of permanent IT jobs citing Web Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Web Marketing Jobs Demand Trend in England

Web Marketing
Salary Trend in England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Marketing across the England region.

Web Marketing Salary Trend in England

Web Marketing
Salary Histogram in England

This chart provides a salary histogram for IT jobs citing Web Marketing across the England region over the 3 months to 27 August 2015.

Web Marketing Salary Histogram in England

Web Marketing
Job Locations in England

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Marketing within the England region over the 3 months to 27 August 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +32 11 £40,000 -38.46% 2
North West -4 4 £31,250 -30.55%
Yorkshire +1 2 - - 1
East of England +16 1 £40,000 -20.00%
South East -18 1 - -
South West - 1 £45,000 -
Web Marketing
UK

Web Marketing
Top 30 Related IT Skills in England

For the 6 months to 27 August 2015, IT jobs across the England region citing Web Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing.

1 76 (100.00%) Marketing
2 42 (55.26%) HTML
3 41 (53.95%) CSS
4 38 (50.00%) CMS
5 35 (46.05%) JavaScript
6 34 (44.74%) PHP
7 32 (42.11%) jQuery
8 27 (35.53%) Web Development
9 24 (31.58%) Analytics
9 24 (31.58%) User Experience
10 22 (28.95%) Finance
11 20 (26.32%) SEO
12 19 (25.00%) Degree
12 19 (25.00%) HTML5
13 18 (23.68%) MySQL
14 17 (22.37%) Linux
14 17 (22.37%) Internet
14 17 (22.37%) Google Analytics
14 17 (22.37%) Google
15 16 (21.05%) CSS3
16 14 (18.42%) W3C
16 14 (18.42%) Salesforce.com
16 14 (18.42%) Web Design
16 14 (18.42%) XHTML
17 13 (17.11%) Adobe
18 12 (15.79%) Digital Marketing
18 12 (15.79%) Social Media
19 11 (14.47%) Adobe Creative Suite
19 11 (14.47%) Pay per click
20 10 (13.16%) Twitter Bootstrap

Web Marketing
Top Related IT Skills in England by Category

For the 6 months to 27 August 2015, IT jobs across the England region citing Web Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Marketing. Up to 20 skills are shown per category.

Application Platforms
1 38 (50.00%) CMS
2 6 (7.89%) WordPress
3 5 (6.58%) Apache
4 4 (5.26%) Apache Solr
5 2 (2.63%) WebSphere
6 1 (1.32%) Sitecore CMS
6 1 (1.32%) Node.js
Applications
1 11 (14.47%) Adobe Creative Suite
2 6 (7.89%) Photoshop
2 6 (7.89%) MS Excel
3 5 (6.58%) Fireworks
3 5 (6.58%) Adobe Illustrator
3 5 (6.58%) MS Office
4 1 (1.32%) FastStats
Business Applications
1 4 (5.26%) Workday HCM
2 2 (2.63%) Magento
3 1 (1.32%) WebTrends
Cloud Services
1 17 (22.37%) Google Analytics
2 4 (5.26%) Amazon AWS
3 2 (2.63%) Adobe Analytics
Communications & Networking
1 17 (22.37%) Internet
2 5 (6.58%) FTP
3 1 (1.32%) Wi-Fi
Database & Business Intelligence
1 18 (23.68%) MySQL
2 2 (2.63%) Oracle Reports
Development Applications
1 5 (6.58%) Dreamweaver
2 4 (5.26%) Subversion
2 4 (5.26%) JIRA
General
1 76 (100.00%) Marketing
2 22 (28.95%) Finance
3 3 (3.95%) Advertising
3 3 (3.95%) Pharmaceutical
4 2 (2.63%) Telecoms
4 2 (2.63%) Retail
4 2 (2.63%) Publishing
5 1 (1.32%) Banking
5 1 (1.32%) Billing
5 1 (1.32%) French Language
Job Titles
1 44 (57.89%) Developer
2 32 (42.11%) Web Developer
3 20 (26.32%) PHP Developer
4 14 (18.42%) PHP Web Developer
5 9 (11.84%) Front-End Developer
6 6 (7.89%) Front-End Web Developer
7 5 (6.58%) Business Development Executive
7 5 (6.58%) Analyst
7 5 (6.58%) Sales Executive
8 4 (5.26%) Senior Developer
8 4 (5.26%) Graduate
9 3 (3.95%) Project Manager
9 3 (3.95%) Website Manager
9 3 (3.95%) Java Developer
9 3 (3.95%) Senior Web Developer
9 3 (3.95%) Senior Java Developer
9 3 (3.95%) Graduate Developer
9 3 (3.95%) Java Web Developer
9 3 (3.95%) Marketing Analyst
9 3 (3.95%) Senior Java Web Developer
Libraries, Frameworks & Software Standards
1 42 (55.26%) HTML
2 41 (53.95%) CSS
3 32 (42.11%) jQuery
4 19 (25.00%) HTML5
5 16 (21.05%) CSS3
6 14 (18.42%) XHTML
7 10 (13.16%) Twitter Bootstrap
8 8 (10.53%) XML
8 8 (10.53%) .NET
9 7 (9.21%) Web Services
9 7 (9.21%) AngularJS
10 6 (7.89%) KnockoutJS
10 6 (7.89%) LESS
10 6 (7.89%) Ajax
11 4 (5.26%) RESTful
11 4 (5.26%) ASP.NET
11 4 (5.26%) XSLT
12 3 (3.95%) JSON
13 2 (2.63%) REST
13 2 (2.63%) LAMP
Miscellaneous
1 24 (31.58%) User Experience
2 14 (18.42%) W3C
3 12 (15.79%) Social Media
4 7 (9.21%) Analytical Skills
4 7 (9.21%) Copywriting
5 4 (5.26%) Enterprise Cloud
5 4 (5.26%) Enterprise Software
6 3 (3.95%) Computer Science
6 3 (3.95%) Kindle
6 3 (3.95%) Blog
6 3 (3.95%) Social Network
6 3 (3.95%) Mathematics
6 3 (3.95%) Statistics
7 2 (2.63%) Photography
8 1 (1.32%) Derivative
8 1 (1.32%) Physics
Operating Systems
1 17 (22.37%) Linux
Processes & Methodologies
1 27 (35.53%) Web Development
2 24 (31.58%) Analytics
3 20 (26.32%) SEO
4 14 (18.42%) Web Design
5 12 (15.79%) Digital Marketing
6 11 (14.47%) Pay per click
7 8 (10.53%) OO
8 7 (9.21%) B2B
8 7 (9.21%) Agile Software Development
8 7 (9.21%) Telemarketing
9 6 (7.89%) Online Marketing
9 6 (7.89%) Content Management
10 5 (6.58%) OOP
10 5 (6.58%) B2C
10 5 (6.58%) E-Commerce
10 5 (6.58%) Business Development
11 4 (5.26%) CRM
11 4 (5.26%) OO PHP
12 3 (3.95%) Project Management
12 3 (3.95%) MVC
Programming Languages
1 35 (46.05%) JavaScript
2 34 (44.74%) PHP
3 9 (11.84%) Java
4 3 (3.95%) SQL
5 2 (2.63%) C
5 2 (2.63%) C#
Qualifications
1 19 (25.00%) Degree
Quality Assurance & Compliance
1 3 (3.95%) ISO 9001
Vendors
1 17 (22.37%) Google
2 14 (18.42%) Salesforce.com
3 13 (17.11%) Adobe
4 6 (7.89%) Oracle
5 3 (3.95%) IBM
5 3 (3.95%) Facebook
5 3 (3.95%) Twitter
6 2 (2.63%) hybris
6 2 (2.63%) ATG
6 2 (2.63%) Omniture
6 2 (2.63%) Endeca
7 1 (1.32%) Microsoft
7 1 (1.32%) Coremetrics
7 1 (1.32%) Sitecore
7 1 (1.32%) Hitwise
7 1 (1.32%) Tableau
7 1 (1.32%) Ogone
7 1 (1.32%) PayPal
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