The first table below looks at the demand for Web Analytics skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 24 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hertfordshire region.

Location
3 months to
24 Jul 2014
Same period 2013 Same period 2012
Web Analytics
Rank 137 100 122
Rank change year-on-year
-37 +22
Permanent jobs citing Web Analytics 19 35 34
As % of all permanent IT jobs located in Hertfordshire 0.75% 1.64% 1.28%
As % of the Processes & Methodologies category 0.95% 2.12% 1.74%
Number of salaries quoted 14 22 26
Average salary £55,000 £45,000 £52,500
Average salary % change year-on-year
+22.22% -14.28%
UK excluding London average salary £40,000 £36,500 £37,500
% change year-on-year
+9.58% -2.66%
Processes & Methodologies Category
Hertfordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1993 1649 1956
As % of all permanent IT jobs located in Hertfordshire 79.15% 77.42% 73.73%
Number of salaries quoted 1638 1238 1568
Average salary £47,500 £45,000 £45,000
Average salary % change year-on-year
+5.55% -
90% offered a salary of more than £32,500 £30,000 £31,500
10% offered a salary of more than £70,400 £64,500 £63,050
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
Web Analytics
East of England

Web Analytics
Jobs Demand Trend in Hertfordshire

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Hertfordshire region as a proportion of the total demand within the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Hertfordshire

Web Analytics
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Hertfordshire region.

Web Analytics Salary Trend in Hertfordshire

Web Analytics
Salary Histogram in Hertfordshire

This chart provides a salary histogram for IT jobs citing Web Analytics across the Hertfordshire region over the 3 months to 24 July 2014.

Web Analytics Salary Histogram in Hertfordshire

Web Analytics
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the Hertfordshire region over the 3 months to 24 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Welwyn Garden City +4 3 - -
Watford -20 2 - -
Abbots Langley - 1 £55,000 -
Hertford - 1 £37,500 -
Web Analytics
East of England

Web Analytics
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 24 July 2014, IT jobs across the Hertfordshire region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 40 (100.00%) Analytics
2 30 (75.00%) E-Commerce
3 22 (55.00%) HTML
4 21 (52.50%) JavaScript
5 18 (45.00%) CSS
5 18 (45.00%) CSS3
5 18 (45.00%) HTML5
6 15 (37.50%) XHTML
6 15 (37.50%) CMS
6 15 (37.50%) jQuery
7 14 (35.00%) DHTML
8 10 (25.00%) Retail
9 9 (22.50%) Marketing
9 9 (22.50%) Web Development
10 7 (17.50%) SEO
10 7 (17.50%) Project Management
10 7 (17.50%) SiteCatalyst
11 6 (15.00%) Responsive Web Design
11 6 (15.00%) Data Analysis
11 6 (15.00%) Web Design
12 5 (12.50%) Adobe
13 4 (10.00%) SQL
13 4 (10.00%) Google
13 4 (10.00%) Publishing
13 4 (10.00%) User Acceptance Testing
13 4 (10.00%) Google Analytics
13 4 (10.00%) Agile Software Development
14 3 (7.50%) Copywriting
14 3 (7.50%) Usability Testing
14 3 (7.50%) Information Architecture

Web Analytics
Top Related IT Skills in Hertfordshire by Category

For the 6 months to 24 July 2014, IT jobs across the Hertfordshire region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Platforms
1 15 (37.50%) CMS
2 1 (2.50%) TeamSite
Applications
1 3 (7.50%) MS PowerPoint
1 3 (7.50%) Photoshop
2 1 (2.50%) MS Office
2 1 (2.50%) MS Excel
Business Applications
1 7 (17.50%) SiteCatalyst
2 4 (10.00%) Google Analytics
3 1 (2.50%) Magento
3 1 (2.50%) Oracle CRM
Development Applications
1 2 (5.00%) Dreamweaver
General
1 10 (25.00%) Retail
2 9 (22.50%) Marketing
3 4 (10.00%) Publishing
4 3 (7.50%) Finance
4 3 (7.50%) Manufacturing
Job Titles
1 17 (42.50%) Developer
2 14 (35.00%) Front-End Developer
3 7 (17.50%) Senior Developer
4 6 (15.00%) Senior Front-End Developer
4 6 (15.00%) Web Manager
5 5 (12.50%) Web Analyst
5 5 (12.50%) Analyst
6 3 (7.50%) Product Manager
6 3 (7.50%) Web Development Manager
6 3 (7.50%) Web Architect
6 3 (7.50%) Architect
6 3 (7.50%) Development Manager
7 2 (5.00%) Junior
7 2 (5.00%) Junior Analyst
7 2 (5.00%) Website Developer
7 2 (5.00%) E-Commerce Specialist
8 1 (2.50%) Web Analytics Manager
8 1 (2.50%) SEO Account Manager
8 1 (2.50%) Product Owner
8 1 (2.50%) SEO Executive
Libraries, Frameworks & Software Standards
1 22 (55.00%) HTML
2 18 (45.00%) CSS
2 18 (45.00%) CSS3
2 18 (45.00%) HTML5
3 15 (37.50%) XHTML
3 15 (37.50%) jQuery
4 14 (35.00%) DHTML
5 3 (7.50%) REST
6 1 (2.50%) Apache Flex
6 1 (2.50%) LESS
6 1 (2.50%) XML
6 1 (2.50%) .NET
Miscellaneous
1 3 (7.50%) Copywriting
1 3 (7.50%) Mobile App
2 2 (5.00%) Social Media
3 1 (2.50%) Open Source
3 1 (2.50%) Statistics
3 1 (2.50%) Mathematics
3 1 (2.50%) Computer Science
3 1 (2.50%) Management Information System
3 1 (2.50%) W3C
Operating Systems
1 1 (2.50%) Apple iOS
Processes & Methodologies
1 40 (100.00%) Analytics
2 30 (75.00%) E-Commerce
3 9 (22.50%) Web Development
4 7 (17.50%) SEO
4 7 (17.50%) Project Management
5 6 (15.00%) Responsive Web Design
5 6 (15.00%) Data Analysis
5 6 (15.00%) Web Design
6 4 (10.00%) User Acceptance Testing
6 4 (10.00%) Agile Software Development
7 3 (7.50%) Usability Testing
7 3 (7.50%) Information Architecture
7 3 (7.50%) Multivariate Testing
7 3 (7.50%) Web Accessibility
7 3 (7.50%) Customer Insight
7 3 (7.50%) User Stories
7 3 (7.50%) Progressive Enhancement
7 3 (7.50%) Qualitative Research
7 3 (7.50%) Qualitative Analysis
7 3 (7.50%) Content Management
Programming Languages
1 21 (52.50%) JavaScript
2 4 (10.00%) SQL
3 3 (7.50%) VBA
4 1 (2.50%) PHP
4 1 (2.50%) Java
Qualifications
1 3 (7.50%) Degree
Quality Assurance & Compliance
1 1 (2.50%) WCAG
Vendors
1 5 (12.50%) Adobe
2 4 (10.00%) Google
3 3 (7.50%) Hitwise
3 3 (7.50%) comScore
3 3 (7.50%) Coremetrics
3 3 (7.50%) IBM
4 2 (5.00%) Omniture
5 1 (2.50%) Facebook
5 1 (2.50%) Microsoft
5 1 (2.50%) Interwoven
5 1 (2.50%) MicroStrategy
5 1 (2.50%) JD Edwards
5 1 (2.50%) SAP
5 1 (2.50%) Cognos
5 1 (2.50%) Oracle