The first table below looks at the demand for Web Analytics skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Web Analytics over the 3 months to 24 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Hertfordshire region.

Location
3 months to
24 May 2013
Same period 2012 Same period 2011
Web Analytics
Rank 97 126 110
Rank change year-on-year
+29 -16
Permanent jobs citing Web Analytics 43 24 56
As % of all permanent IT jobs located in Hertfordshire 1.744% 0.953% 1.660%
As % of the Processes & Methodologies category 2.281% 1.306% 2.166%
Number of salaries quoted 34 24 42
Average salary £45,000 £47,500 £47,500
Average salary % change year-on-year
-5.26% -
90% offered a salary of more than £30,000 £30,000 £37,500
10% offered a salary of more than £58,500 £54,250 £52,500
UK excluding London average salary £37,500 £37,000 £38,250
% change year-on-year
+1.35% -3.26%
All Processes & Methodologies
Hertfordshire
Permanent IT job ads with a match in the
Processes & Methodologies category
1885 1837 2585
As % of all permanent IT jobs located in Hertfordshire 76.47% 72.93% 76.64%
Number of salaries quoted 1486 1476 2084
Average salary £45,000 £47,500 £45,000
Average salary % change year-on-year
-5.26% +5.55%
90% offered a salary of more than £31,500 £31,500 £32,500
10% offered a salary of more than £65,000 £67,500 £65,000
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
Web Analytics
East of England

Web Analytics
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing Web Analytics across the Hertfordshire region as a proportion of the total demand within the Processes & Methodologies category.

Hertfordshire Web Analytics Jobs Demand Trend

Web Analytics
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the Hertfordshire region.

Hertfordshire Web Analytics Salary Trend

Web Analytics
Salary Histogram

This chart provides a salary histogram for IT jobs citing Web Analytics across the Hertfordshire region over the 3 months to 24 May 2013.

Hertfordshire Web Analytics Salary Histogram

Web Analytics
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Web Analytics within the Hertfordshire region over the 3 months to 24 May 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Welwyn Garden City -13 17 £50,000 +42.85%
Hemel Hempstead - 11 £45,000 -
Watford - 1 - -
Web Analytics
East of England

Web Analytics
Top 30 Related IT Skills

For the 6 months to 24 May 2013, IT jobs across the Hertfordshire region citing Web Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics.

1 57 (100.00%) Analytics
2 46 (80.70%) SEO
3 39 (68.42%) E-Commerce
4 35 (61.40%) Marketing
5 32 (56.14%) Web Development
6 31 (54.39%) Content Management
7 30 (52.63%) Retail
8 27 (47.37%) Online Marketing
9 26 (45.61%) Agile Software Development
10 20 (35.09%) Google
10 20 (35.09%) Google Analytics
10 20 (35.09%) Continuous Improvement
10 20 (35.09%) Mobile Marketing
11 17 (29.82%) MS Excel
12 16 (28.07%) Microsoft
13 13 (22.81%) C
13 13 (22.81%) HTML
13 13 (22.81%) Coremetrics
13 13 (22.81%) Scrum
13 13 (22.81%) User Stories
14 11 (19.30%) Information Architecture
14 11 (19.30%) jQuery
14 11 (19.30%) User Acceptance Testing
14 11 (19.30%) Usability Testing
14 11 (19.30%) Java
14 11 (19.30%) JavaScript
14 11 (19.30%) VB
14 11 (19.30%) VB.NET
14 11 (19.30%) .NET
14 11 (19.30%) J2EE

Web Analytics
Top Related IT Skills by Category

For the 6 months to 24 May 2013, IT jobs across the Hertfordshire region citing Web Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Web Analytics. Up to 20 skills are shown per category.

Application Development
1 13 (22.81%) HTML
2 11 (19.30%) jQuery
2 11 (19.30%) .NET
2 11 (19.30%) J2EE
2 11 (19.30%) ASP.NET
2 11 (19.30%) CSS
Application Platforms
1 11 (19.30%) IIS
2 2 (3.509%) CMS
2 2 (3.509%) Magento
Applications
1 17 (29.82%) MS Excel
2 6 (10.53%) MS PowerPoint
3 1 (1.754%) MS Office
Business Applications
1 20 (35.09%) Google Analytics
2 11 (19.30%) Tridion
3 2 (3.509%) SiteCatalyst
4 1 (1.754%) WebTrends
Database & Business Intelligence
1 11 (19.30%) SQL Server
Development Applications
1 5 (8.772%) RequisitePro
General
1 35 (61.40%) Marketing
2 30 (52.63%) Retail
3 5 (8.772%) Manufacturing
4 2 (3.509%) Finance
5 1 (1.754%) Electronics
Job Titles
1 11 (19.30%) .NET Developer
1 11 (19.30%) ASP.NET Developer
1 11 (19.30%) .NET Web Developer
1 11 (19.30%) Developer
1 11 (19.30%) Web Developer
2 10 (17.54%) Analyst
3 8 (14.04%) Website Manager
4 6 (10.53%) Web Analyst
5 5 (8.772%) Junior
5 5 (8.772%) PPC Manager
6 3 (5.263%) Web Manager
7 2 (3.509%) Data Analyst
7 2 (3.509%) Web Analytics Manager
8 1 (1.754%) Content Manager
8 1 (1.754%) Web Analytics Consultant
8 1 (1.754%) Web Analytics Analyst
8 1 (1.754%) Web Marketing Analyst
8 1 (1.754%) Consultant
8 1 (1.754%) Business Analyst
8 1 (1.754%) IT Business Analyst
Miscellaneous
1 8 (14.04%) Social Media
2 1 (1.754%) Mobile App
2 1 (1.754%) Tandem
Operating Systems
1 11 (19.30%) Windows
Processes & Methodologies
1 57 (100.00%) Analytics
2 46 (80.70%) SEO
3 39 (68.42%) E-Commerce
4 32 (56.14%) Web Development
5 31 (54.39%) Content Management
6 27 (47.37%) Online Marketing
7 26 (45.61%) Agile Software Development
8 20 (35.09%) Continuous Improvement
8 20 (35.09%) Mobile Marketing
9 13 (22.81%) Scrum
9 13 (22.81%) User Stories
10 11 (19.30%) Information Architecture
10 11 (19.30%) User Acceptance Testing
10 11 (19.30%) Usability Testing
11 8 (14.04%) Project Management
12 6 (10.53%) Pay per click
13 5 (8.772%) Digital Marketing
13 5 (8.772%) Service Delivery
13 5 (8.772%) Marketing Strategy
14 4 (7.018%) Business Analysis
Programming Languages
1 13 (22.81%) C
2 11 (19.30%) Java
2 11 (19.30%) JavaScript
2 11 (19.30%) VB
2 11 (19.30%) VB.NET
2 11 (19.30%) C#
Qualifications
1 1 (1.754%) Degree
Vendors
1 20 (35.09%) Google
2 16 (28.07%) Microsoft
3 13 (22.81%) Coremetrics
4 11 (19.30%) Oracle
5 10 (17.54%) Omniture
6 7 (12.28%) Venda
7 4 (7.018%) SAP
8 2 (3.509%) Adobe
8 2 (3.509%) MicroStrategy
8 2 (3.509%) Cognos
8 2 (3.509%) IBM
Welwyn Garden City, Hertfordshire
Freedom Digital are working with a niche fashion retail brand to assist them appoint a Web Production Manager. Reporting into the Head of Online Trading you will manage...
Freedom Recruitment
Salary: £60000 - £65000 per annum + Extensive Benefits
Posted: 17 May 2013
Welwyn Garden City, South East
A leading global retailer is seeking a Web Analytics Manager to be based in London Responsibilities for this role will be varied but will include: Develop the roadmap...
Salt
Salary: £45000 - £55000 per annum + bonus + benefits
Posted: 18 May 2013
Hemel Hempstead, Hertfordshire
The successful ASP.Net Web Developer (JavaScript, HTML and CSS) should have knowledge of one of the following; VB/VB.Net, C#, Content Management systems, Tridion, jQuery, Oracle...
Understanding Recruitment
Salary: £40000 - £50000 per annum + 20% bonus, Health and Pension
Posted: 20 May 2013