The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 24 June 2016 with a comparison to the same period over the previous 2 years.

3 months to
24 Jun 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 128 142 144
Rank change year-on-year
+14 +2
Permanent jobs citing Google Analytics 6 18 12
As % of all permanent IT jobs located in Hertfordshire 0.29% 0.74% 0.45%
As % of the Cloud Services category 5.66% 8.14% 8.28%
Number of salaries quoted 4 18 10
Median salary £50,000 £38,000 £35,000
Median salary % change year-on-year
+31.57% +8.57%
90% offered a salary of more than £36,000 £32,096 £34,750
10% offered a salary of more than £60,500 £40,750 £43,250
UK excluding London median salary £32,500 £33,000 £30,000
% change year-on-year
-1.51% +10.00%
Google Analytics
East of England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Hertfordshire region.

Cloud Services Category
Hertfordshire
Permanent IT job ads with a match in the
Cloud Services category
106 221 145
As % of all permanent IT jobs located in Hertfordshire 5.18% 9.14% 5.46%
Number of salaries quoted 91 148 112
Median salary £55,000 £45,000 £44,000
Median salary % change year-on-year
+22.22% +2.27%
90% offered a salary of more than £34,500 £27,500 £29,000
10% offered a salary of more than £80,000 £65,000 £70,000
UK excluding London median salary £47,500 £45,000 £44,000
% change year-on-year
+5.55% +2.27%

Google Analytics
Jobs Demand Trend in Hertfordshire

The demand trend of job ads across the Hertfordshire region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Hertfordshire

Google Analytics
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Hertfordshire region.

Google Analytics Salary Trend in Hertfordshire

Google Analytics
Salary Histogram in Hertfordshire

This chart provides a salary histogram for IT jobs citing Google Analytics across the Hertfordshire region over the 3 months to 24 June 2016.

Google Analytics Salary Histogram in Hertfordshire

Google Analytics
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the Hertfordshire region over the 3 months to 24 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Hemel Hempstead - 3 £65,000 -
Borehamwood - 2 £50,000 -
Watford +6 1 £30,000 -18.99%
Google Analytics
East of England

Google Analytics
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 24 June 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Hertfordshire region with a requirement for Google Analytics.

1 14 (100.00%) Google
1 14 (100.00%) Analytics
2 9 (64.29%) Marketing
2 9 (64.29%) E-Commerce
3 8 (57.14%) Retail
4 5 (35.71%) Web Analytics
4 5 (35.71%) SEO
4 5 (35.71%) Social Media
5 4 (28.57%) Email Marketing
5 4 (28.57%) Digital Marketing
6 3 (21.43%) Pay per click
6 3 (21.43%) CRM
6 3 (21.43%) Strategic Planning
6 3 (21.43%) B2C
6 3 (21.43%) Multivariate Testing
6 3 (21.43%) Mobile App
6 3 (21.43%) Product Management
7 2 (14.29%) Copywriting
7 2 (14.29%) Affiliate Marketing
7 2 (14.29%) User Experience
7 2 (14.29%) Analytical Skills
7 2 (14.29%) Digital Content Management
7 2 (14.29%) Magento
7 2 (14.29%) Online Marketing
7 2 (14.29%) Facebook
7 2 (14.29%) Twitter
7 2 (14.29%) HTML
7 2 (14.29%) MS Office
7 2 (14.29%) Windows
7 2 (14.29%) MS Excel

Google Analytics
Top Related IT Skills in Hertfordshire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (14.29%) CMS
Applications
1 2 (14.29%) MS Excel
1 2 (14.29%) MS Office
1 2 (14.29%) MS PowerPoint
2 1 (7.14%) Photoshop
Business Applications
1 2 (14.29%) Magento
Cloud Services
1 1 (7.14%) Adobe Analytics
1 1 (7.14%) AdWords
Communications & Networking
1 1 (7.14%) ADSL
1 1 (7.14%) DHCP
1 1 (7.14%) DNS
1 1 (7.14%) Firewall
1 1 (7.14%) LAN
1 1 (7.14%) Structured Cabling
General
1 9 (64.29%) Marketing
2 8 (57.14%) Retail
Job Titles
1 4 (28.57%) E-Commerce Manager
2 3 (21.43%) Marketing Manager
2 3 (21.43%) Product Manager
3 2 (14.29%) Analyst
3 2 (14.29%) E-Commerce Marketing Manager
3 2 (14.29%) Web Analyst
3 2 (14.29%) Web Manager
4 1 (7.14%) Analytics Manager
4 1 (7.14%) Conversion Manager
4 1 (7.14%) Conversion Specialist
4 1 (7.14%) Digital Analyst
4 1 (7.14%) Digital Marketing Analyst
4 1 (7.14%) Head of Marketing
4 1 (7.14%) Insight Analyst
4 1 (7.14%) Insight Manager
4 1 (7.14%) IT Engineer
4 1 (7.14%) IT Support
4 1 (7.14%) Web Analytics Manager
4 1 (7.14%) Web Marketing Analyst
4 1 (7.14%) Web Support Analyst
Libraries, Frameworks & Software Standards
1 2 (14.29%) HTML
2 1 (7.14%) CSS
Miscellaneous
1 5 (35.71%) Social Media
2 3 (21.43%) Mobile App
3 2 (14.29%) Analytical Skills
3 2 (14.29%) Copywriting
3 2 (14.29%) FMCG
3 2 (14.29%) User Experience
4 1 (7.14%) Enterprise Software
4 1 (7.14%) Graphic Design
Operating Systems
1 2 (14.29%) Windows
2 1 (7.14%) Windows Server
2 1 (7.14%) Windows Server 2008
2 1 (7.14%) Windows Server 2012
Processes & Methodologies
1 14 (100.00%) Analytics
2 9 (64.29%) E-Commerce
3 5 (35.71%) SEO
3 5 (35.71%) Web Analytics
4 4 (28.57%) Digital Marketing
4 4 (28.57%) Email Marketing
5 3 (21.43%) B2C
5 3 (21.43%) CRM
5 3 (21.43%) Multivariate Testing
5 3 (21.43%) Pay per click
5 3 (21.43%) Product Management
5 3 (21.43%) Strategic Planning
6 2 (14.29%) Affiliate Marketing
6 2 (14.29%) Content Management
6 2 (14.29%) Data Modelling
6 2 (14.29%) Digital Content Management
6 2 (14.29%) Online Marketing
7 1 (7.14%) Agile Software Development
7 1 (7.14%) Data Analysis
7 1 (7.14%) Supplier Management
Programming Languages
1 1 (7.14%) Java
1 1 (7.14%) JavaScript
1 1 (7.14%) PHP
1 1 (7.14%) VBA
System Software
1 1 (7.14%) Hyper-V
1 1 (7.14%) VMware Infrastructure
Vendors
1 14 (100.00%) Google
2 2 (14.29%) Facebook
2 2 (14.29%) Twitter
3 1 (7.14%) Adobe
3 1 (7.14%) Avaya
3 1 (7.14%) Cisco
3 1 (7.14%) Citrix
3 1 (7.14%) comScore
3 1 (7.14%) Coremetrics
3 1 (7.14%) Hitwise
3 1 (7.14%) HP
3 1 (7.14%) IBM
3 1 (7.14%) Microsoft
3 1 (7.14%) Nortel
3 1 (7.14%) Veeam
3 1 (7.14%) VMware