The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Hertfordshire region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Google Analytics
Rank 142 107 145
Rank change year-on-year
-35 +38
Permanent jobs citing Google Analytics 6 23 16
As % of all permanent IT jobs located in Hertfordshire 0.25% 1.14% 0.56%
As % of the Business Applications category 2.94% 15.33% 7.05%
Number of salaries quoted 5 13 12
Average salary £35,000 £27,500 £32,500
Average salary % change year-on-year
+27.27% -15.38%
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
East of England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Hertfordshire region.

Business Applications Category
Hertfordshire
Permanent IT job ads with a match in the
Business Applications category
204 150 227
As % of all permanent IT jobs located in Hertfordshire 8.65% 7.47% 7.88%
Number of salaries quoted 177 113 151
Average salary £55,000 £50,000 £45,500
Average salary % change year-on-year
+10.00% +9.89%
90% offered a salary of more than £35,000 £26,500 £32,500
10% offered a salary of more than £75,000 £57,500 £65,000
UK excluding London average salary £50,000 £47,500 £47,500
% change year-on-year
+5.26% -

Google Analytics
Jobs Demand Trend in Hertfordshire

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Hertfordshire region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Hertfordshire

Google Analytics
Salary Trend in Hertfordshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Hertfordshire region.

Google Analytics Salary Trend in Hertfordshire

Google Analytics
Job Locations in Hertfordshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the Hertfordshire region over the 3 months to 29 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Watford -18 2 £32,500 +41.30%
Potters Bar - 2 £35,000 - 1
Google Analytics
East of England

Google Analytics
Top 30 Related IT Skills in Hertfordshire

For the 6 months to 29 August 2014, IT jobs across the Hertfordshire region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 13 (100.00%) Google
1 13 (100.00%) Analytics
2 11 (84.62%) Marketing
2 11 (84.62%) Digital Marketing
2 11 (84.62%) HTML
3 10 (76.92%) JavaScript
4 9 (69.23%) Photoshop
4 9 (69.23%) CSS
4 9 (69.23%) SEO
4 9 (69.23%) Social Media
5 8 (61.54%) HTML5
5 8 (61.54%) Marketing Analytics
5 8 (61.54%) Digital Media
5 8 (61.54%) jQuery
5 8 (61.54%) Umbraco
5 8 (61.54%) CMS
5 8 (61.54%) Adobe Illustrator
5 8 (61.54%) ASP.NET
5 8 (61.54%) .NET
5 8 (61.54%) WebTrends
6 7 (53.85%) Finance
7 5 (38.46%) Web Design
7 5 (38.46%) Adobe
7 5 (38.46%) Facebook
7 5 (38.46%) Twitter
8 4 (30.77%) E-Commerce
8 4 (30.77%) Retail
9 3 (23.08%) Hitwise
9 3 (23.08%) MS PowerPoint
9 3 (23.08%) Degree

Google Analytics
Top Related IT Skills in Hertfordshire by Category

For the 6 months to 29 August 2014, IT jobs across the Hertfordshire region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 8 (61.54%) CMS
1 8 (61.54%) Umbraco
Applications
1 9 (69.23%) Photoshop
2 8 (61.54%) Adobe Illustrator
3 3 (23.08%) MS PowerPoint
4 1 (7.69%) MS Excel
Business Applications
1 8 (61.54%) WebTrends
2 2 (15.38%) SiteCatalyst
Communications & Networking
1 1 (7.69%) Internet
Database & Business Intelligence
1 1 (7.69%) Data Mining
General
1 11 (84.62%) Marketing
2 7 (53.85%) Finance
3 4 (30.77%) Retail
4 2 (15.38%) Legal
4 2 (15.38%) Manufacturing
5 1 (7.69%) Advertising
Job Titles
1 8 (61.54%) Developer
1 8 (61.54%) Web Developer
1 8 (61.54%) Web Designer
1 8 (61.54%) Designer
2 4 (30.77%) Front-End Developer
3 3 (23.08%) Analyst
3 3 (23.08%) Web Analyst
4 1 (7.69%) Junior Analyst
4 1 (7.69%) PPC Specialist
4 1 (7.69%) Senior Web Analyst
4 1 (7.69%) Digital Marketing Manager
4 1 (7.69%) UI Developer
4 1 (7.69%) Senior Analyst
4 1 (7.69%) Junior
4 1 (7.69%) Marketing Manager
4 1 (7.69%) PPC Manager
4 1 (7.69%) PPC Analyst
4 1 (7.69%) UI Programmer
4 1 (7.69%) PPC Executive
Libraries, Frameworks & Software Standards
1 11 (84.62%) HTML
2 9 (69.23%) CSS
3 8 (61.54%) jQuery
3 8 (61.54%) HTML5
3 8 (61.54%) .NET
3 8 (61.54%) ASP.NET
Miscellaneous
1 9 (69.23%) Social Media
2 8 (61.54%) Digital Media
Processes & Methodologies
1 13 (100.00%) Analytics
2 11 (84.62%) Digital Marketing
3 9 (69.23%) SEO
4 8 (61.54%) Marketing Analytics
5 5 (38.46%) Web Design
6 4 (30.77%) E-Commerce
7 3 (23.08%) Marketing Strategy
8 2 (15.38%) Risk Management
8 2 (15.38%) Qualitative Analysis
8 2 (15.38%) Data Analysis
8 2 (15.38%) Web Analytics
8 2 (15.38%) Pay per click
9 1 (7.69%) Web Development
9 1 (7.69%) Project Management
9 1 (7.69%) Service Delivery
9 1 (7.69%) Stakeholder Management
9 1 (7.69%) Performance Analysis
9 1 (7.69%) Time Management
9 1 (7.69%) Online Marketing
Programming Languages
1 10 (76.92%) JavaScript
2 2 (15.38%) VBA
Qualifications
1 3 (23.08%) Degree
Vendors
1 13 (100.00%) Google
2 5 (38.46%) Adobe
2 5 (38.46%) Facebook
2 5 (38.46%) Twitter
3 3 (23.08%) Hitwise
4 2 (15.38%) comScore
4 2 (15.38%) Coremetrics
4 2 (15.38%) IBM
5 1 (7.69%) Yahoo!
Bishop's Stortford, Hertfordshire
Armour Home Electronics Ltd
Salary: From £20,000 to £26,000 per annum
Posted: 11 days ago
Potters Bar
Computer Futures
Salary: £40000 - £45000 per annum + competitive
Posted: 18 days ago
Hoddesdon Hertford Ware Welwyn Harlow
Questor Resourcing
Salary: to circa £30k + benefits
Posted: 22 days ago