The table below looks at the statistics for Web Analytics skills in IT jobs advertised for the East of England region. Included is a guide to the salaries offered in IT jobs that have cited Web Analytics over the 3 months to 9 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
9 Dec 2016
Same period 2015 Same period 2014
Web Analytics
Rank 233 247 227
Rank change year-on-year
+14 -20
Permanent jobs citing Web Analytics 12 17 46
As % of all permanent IT jobs located in the East of England 0.19% 0.24% 0.58%
As % of the Processes & Methodologies category 0.21% 0.28% 0.68%
Number of salaries quoted 9 11 21
Median salary £36,500 £49,500 £45,000
Median salary % change year-on-year
-26.26% +10.00%
90% offered a salary of more than £29,600 £37,500 £25,000
10% offered a salary of more than £60,000 £65,000 £55,000
UK excluding London median salary £40,000 £47,500 £37,500
% change year-on-year
-15.78% +26.66%
Web Analytics
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the East of England region.

Processes & Methodologies Category
East of England
Permanent IT job ads with a match in the
Processes & Methodologies category
5587 6099 6720
As % of all permanent IT jobs located in the East of England 87.97% 85.67% 84.27%
Number of salaries quoted 4556 5022 5409
Median salary £49,000 £47,500 £45,000
Median salary % change year-on-year
+3.15% +5.55%
90% offered a salary of more than £32,500 £31,500 £31,000
10% offered a salary of more than £70,000 £67,500 £67,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Web Analytics
Jobs Demand Trend in the East of England

The demand trend of job ads across the East of England region citing Web Analytics as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in the East of England

Web Analytics
Salary Trend in the East of England

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Web Analytics across the East of England region.

Web Analytics Salary Trend in the East of England

Web Analytics
Salary Histogram in the East of England

This chart provides a salary histogram for IT jobs citing Web Analytics across the East of England region over the 3 months to 9 December 2016.

Web Analytics Salary Histogram in the East of England

Web Analytics
Job Locations in the East of England

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Web Analytics within the East of England region over the 3 months to 9 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bedfordshire +10 5 £57,500 -
Cambridgeshire 0 4 £40,000 -19.19%
Hertfordshire +4 3 £30,000 -53.84%
Web Analytics
England

Web Analytics
Top 30 Related IT Skills in the East of England

For the 6 months to 9 December 2016, IT jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East of England region with a requirement for Web Analytics.

1 27 (100.00%) Analytics
2 16 (59.26%) Analytical Skills
2 16 (59.26%) E-Commerce
3 14 (51.85%) Marketing
4 13 (48.15%) Google
4 13 (48.15%) Business Intelligence
4 13 (48.15%) Google Analytics
5 12 (44.44%) HTML
6 11 (40.74%) MS PowerPoint
6 11 (40.74%) MS Excel
7 10 (37.04%) B2B
8 9 (33.33%) CSS
8 9 (33.33%) Social Media
8 9 (33.33%) User Experience
9 8 (29.63%) Actionable Insight
9 8 (29.63%) Tealeaf
9 8 (29.63%) Facebook
9 8 (29.63%) Twitter
9 8 (29.63%) Customer Insight
9 8 (29.63%) Statistical Modelling
9 8 (29.63%) B2C
9 8 (29.63%) IBM
9 8 (29.63%) VB
9 8 (29.63%) VBA
9 8 (29.63%) Project Management
9 8 (29.63%) Logistic Regression
9 8 (29.63%) Agile Software Development
9 8 (29.63%) Data Management
9 8 (29.63%) Data Analysis
10 7 (25.93%) JavaScript

Web Analytics
Top Related IT Skills in the East of England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (7.41%) CMS
1 2 (7.41%) Sitecore CMS
Applications
1 11 (40.74%) MS Excel
1 11 (40.74%) MS PowerPoint
2 2 (7.41%) Photoshop
Cloud Services
1 13 (48.15%) Google Analytics
2 2 (7.41%) Adobe Analytics
Communications & Networking
1 2 (7.41%) Internet
Database & Business Intelligence
1 5 (18.52%) Big Data
2 3 (11.11%) Oracle Reports
3 2 (7.41%) Power BI
Development Applications
1 3 (11.11%) Axure RP
1 3 (11.11%) Balsamiq Mockups
1 3 (11.11%) Bower
1 3 (11.11%) Git (software)
1 3 (11.11%) Grunt
1 3 (11.11%) gulp
1 3 (11.11%) Jasmine
2 2 (7.41%) TeamCity
General
1 14 (51.85%) Marketing
2 5 (18.52%) Finance
2 5 (18.52%) Publishing
3 3 (11.11%) Automotive
4 2 (7.41%) Advertising
4 2 (7.41%) Retail
Job Titles
1 13 (48.15%) Analyst
2 11 (40.74%) Web Analyst
3 5 (18.52%) Architect
3 5 (18.52%) User Experience Architect
4 3 (11.11%) Angular Developer
4 3 (11.11%) Developer
4 3 (11.11%) Digital Analyst
4 3 (11.11%) SEO Analyst
4 3 (11.11%) Web Analytics Analyst
5 2 (7.41%) C# Developer
5 2 (7.41%) C# Web Developer
5 2 (7.41%) Commercial Analyst
5 2 (7.41%) Commercial Performance Analyst
5 2 (7.41%) JavaScript Developer
5 2 (7.41%) Performance Analyst
5 2 (7.41%) Senior C# Developer
5 2 (7.41%) Senior Developer
5 2 (7.41%) Senior Web Developer
5 2 (7.41%) Web Developer
5 2 (7.41%) Web Manager
Libraries, Frameworks & Software Standards
1 12 (44.44%) HTML
2 9 (33.33%) CSS
3 3 (11.11%) .NET
3 3 (11.11%) AngularJS
3 3 (11.11%) ASP.NET
3 3 (11.11%) ASP.NET MVC
3 3 (11.11%) CSS3
3 3 (11.11%) jQuery
3 3 (11.11%) KnockoutJS
3 3 (11.11%) LESS
3 3 (11.11%) Node.js
3 3 (11.11%) React
3 3 (11.11%) Sass
4 2 (7.41%) Angular 2
4 2 (7.41%) HTML5
Miscellaneous
1 16 (59.26%) Analytical Skills
2 9 (33.33%) Social Media
2 9 (33.33%) User Experience
3 7 (25.93%) Computer Science
4 5 (18.52%) Biology
4 5 (18.52%) Psychology
5 3 (11.11%) Copywriting
5 3 (11.11%) Graphic Design
6 2 (7.41%) Data Extraction
6 2 (7.41%) Visualisation
Processes & Methodologies
1 27 (100.00%) Analytics
2 16 (59.26%) E-Commerce
3 13 (48.15%) Business Intelligence
4 10 (37.04%) B2B
5 8 (29.63%) Actionable Insight
5 8 (29.63%) Agile Software Development
5 8 (29.63%) B2C
5 8 (29.63%) Customer Insight
5 8 (29.63%) Data Analysis
5 8 (29.63%) Data Management
5 8 (29.63%) Logistic Regression
5 8 (29.63%) Project Management
5 8 (29.63%) Statistical Modelling
6 5 (18.52%) Bioinformatics
6 5 (18.52%) Full Text Search
6 5 (18.52%) Information Architecture
6 5 (18.52%) Kanban
6 5 (18.52%) Mentoring
6 5 (18.52%) Multivariate Testing
6 5 (18.52%) Usability Testing
Programming Languages
1 8 (29.63%) VB
1 8 (29.63%) VBA
2 7 (25.93%) JavaScript
3 4 (14.81%) C#
4 3 (11.11%) Java
4 3 (11.11%) PHP
4 3 (11.11%) SQL
4 3 (11.11%) TypeScript
Qualifications
1 6 (22.22%) Degree
Quality Assurance & Compliance
1 3 (11.11%) WCAG
Vendors
1 13 (48.15%) Google
2 8 (29.63%) Facebook
2 8 (29.63%) IBM
2 8 (29.63%) Tealeaf
2 8 (29.63%) Twitter
3 4 (14.81%) Adobe
4 3 (11.11%) Microsoft
4 3 (11.11%) Oracle
5 2 (7.41%) Omniture
5 2 (7.41%) Sitecore
5 2 (7.41%) Tableau