The table below looks at the statistics for Digital Marketing skills in IT jobs advertised for the Kent region. Included is a guide to the salaries offered in IT jobs that have cited Digital Marketing over the 3 months to 27 February 2017 with a comparison to the same period over the previous 2 years.

3 months to
27 Feb 2017
Same period 2016 Same period 2015
Digital Marketing
South East / Kent
Rank 73 88 97
Rank change year-on-year
+15 +9
Permanent jobs citing Digital Marketing 12 12 5
As % of all permanent IT jobs located in Kent 1.41% 1.09% 0.50%
As % of the Processes & Methodologies category 1.60% 1.19% 0.59%
Number of salaries quoted 12 9 5
Median salary £23,750 £40,000 £35,000
Median salary % change year-on-year
-40.62% +14.28%
90% offered a salary of more than £19,000 £28,500 £26,500
10% offered a salary of more than £37,250 £52,500 £42,500
UK excluding London median salary £40,000 £42,500 £35,000
% change year-on-year
-5.88% +21.42%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Kent region.

Processes & Methodologies Category
Kent
Permanent IT job ads with a match in the
Processes & Methodologies category
748 1005 854
As % of all permanent IT jobs located in Kent 88.10% 91.45% 85.06%
Number of salaries quoted 593 861 764
Median salary £45,000 £42,500 £45,000
Median salary % change year-on-year
+5.88% -5.55%
90% offered a salary of more than £29,900 £28,000 £30,000
10% offered a salary of more than £60,000 £58,500 £57,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Digital Marketing
Jobs Demand Trend in Kent

The demand trend of job ads across the Kent region citing Digital Marketing as a proportion of all IT jobs with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Kent

Digital Marketing
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Digital Marketing across the Kent region.

Digital Marketing Salary Trend in Kent

Digital Marketing
Salary Histogram in Kent

This chart provides a salary histogram for IT jobs citing Digital Marketing across the Kent region over the 3 months to 27 February 2017.

Digital Marketing Salary Histogram in Kent

Digital Marketing
Job Locations in Kent

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Marketing within the Kent region over the 3 months to 27 February 2017. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Maidstone -7 10 £19,000 -52.50% 2
Folkestone -5 2 £28,500 -40.00%
Digital Marketing
South East

Digital Marketing
Top 30 Related IT Skills in Kent

For the 6 months to 27 February 2017, IT jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Kent region with a requirement for Digital Marketing.

1 12 (100.00%) Marketing
2 8 (66.67%) SEO
2 8 (66.67%) Social Media
3 6 (50.00%) Marketing Strategy
3 6 (50.00%) Data Deduplication
3 6 (50.00%) Twitter
3 6 (50.00%) Lead Generation
3 6 (50.00%) Direct Marketing
3 6 (50.00%) Pay per click
3 6 (50.00%) Telemarketing
4 3 (25.00%) SAP Oil and Gas
4 3 (25.00%) Finance
4 3 (25.00%) Manufacturing
4 3 (25.00%) Electronics
4 3 (25.00%) Telecoms
4 3 (25.00%) Programme Management
4 3 (25.00%) SAP
4 3 (25.00%) Business Intelligence
5 2 (16.67%) Microsoft
5 2 (16.67%) C#
5 2 (16.67%) Visual Studio
5 2 (16.67%) BT
5 2 (16.67%) Advertising
5 2 (16.67%) Agile Software Development
5 2 (16.67%) Degree
5 2 (16.67%) Microsoft Azure
5 2 (16.67%) Team Foundation Server
5 2 (16.67%) Online Marketing
5 2 (16.67%) Conversion Rate Optimisation
6 1 (8.33%) Web Application Development

Digital Marketing
Top Related IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Applications
1 1 (8.33%) MS PowerPoint
Business Applications
1 3 (25.00%) SAP Oil and Gas
Cloud Services
1 2 (16.67%) Microsoft Azure
Database & Business Intelligence
1 1 (8.33%) SQL Server
Development Applications
1 2 (16.67%) Team Foundation Server
1 2 (16.67%) Visual Studio
2 1 (8.33%) SpecFlow
General
1 12 (100.00%) Marketing
2 3 (25.00%) Electronics
2 3 (25.00%) Finance
2 3 (25.00%) Manufacturing
2 3 (25.00%) Telecoms
3 2 (16.67%) Advertising
4 1 (8.33%) Retail
Job Titles
1 7 (58.33%) Marketing Assistant
2 2 (16.67%) Digital Marketing Manager
2 2 (16.67%) Marketing Manager
3 1 (8.33%) .NET Developer
3 1 (8.33%) Architect
3 1 (8.33%) ASP.NET Developer
3 1 (8.33%) C# ASP.NET Developer
3 1 (8.33%) C# Developer
3 1 (8.33%) Consultant
3 1 (8.33%) Developer
3 1 (8.33%) Implementation Consultant
3 1 (8.33%) Senior .NET Developer
3 1 (8.33%) Senior ASP.NET Developer
3 1 (8.33%) Senior C# Developer
3 1 (8.33%) Senior Developer
3 1 (8.33%) Solutions Consultant
3 1 (8.33%) SQL Developer
3 1 (8.33%) Support Consultant
3 1 (8.33%) Test Leader
3 1 (8.33%) Tester
Libraries, Frameworks & Software Standards
1 1 (8.33%) .NET
1 1 (8.33%) .NET Framework
1 1 (8.33%) ASP.NET
1 1 (8.33%) ASP.NET MVC
1 1 (8.33%) ASP.NET MVC 4
1 1 (8.33%) ASP.NET Web API
1 1 (8.33%) CSS
1 1 (8.33%) Entity Framework
1 1 (8.33%) HTML
1 1 (8.33%) HTML5
1 1 (8.33%) jQuery
1 1 (8.33%) Kendo UI
1 1 (8.33%) WCF
1 1 (8.33%) Web Services
Miscellaneous
1 8 (66.67%) Social Media
2 1 (8.33%) Computer Science
2 1 (8.33%) Driving Licence
2 1 (8.33%) User Experience
Processes & Methodologies
1 8 (66.67%) SEO
2 6 (50.00%) Data Deduplication
2 6 (50.00%) Direct Marketing
2 6 (50.00%) Lead Generation
2 6 (50.00%) Marketing Strategy
2 6 (50.00%) Pay per click
2 6 (50.00%) Telemarketing
3 3 (25.00%) Business Intelligence
3 3 (25.00%) Programme Management
4 2 (16.67%) Agile Software Development
4 2 (16.67%) Conversion Rate Optimisation
4 2 (16.67%) Online Marketing
5 1 (8.33%) Contract Management
5 1 (8.33%) DevOps
5 1 (8.33%) Mentoring
5 1 (8.33%) Scrum
5 1 (8.33%) Software Testing
5 1 (8.33%) Test Strategy
5 1 (8.33%) Usability Testing
5 1 (8.33%) Web Application Development
Programming Languages
1 2 (16.67%) C#
2 1 (8.33%) JavaScript
2 1 (8.33%) SQL
Qualifications
1 2 (16.67%) Degree
2 1 (8.33%) ISEB
2 1 (8.33%) ISTQB
System Software
1 1 (8.33%) Docker
1 1 (8.33%) Virtual Machines
Vendors
1 6 (50.00%) Twitter
2 3 (25.00%) SAP
3 2 (16.67%) BT
3 2 (16.67%) Microsoft
4 1 (8.33%) Telerik
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