The table below looks at the statistics for Pay per click skills in IT jobs advertised for the Kent region. Included is a guide to the average salaries offered in IT jobs that have cited Pay per click over the 3 months to 19 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
19 Aug 2014
Same period 2013 Same period 2012
Pay per click (PPC)
Rank 92 91 -
Rank change year-on-year
-1 -
Permanent jobs citing Pay per click 4 6 0
As % of all permanent IT jobs located in Kent 0.38% 0.54% -
As % of the Processes & Methodologies category 0.45% 0.72% -
Number of salaries quoted 4 2 0
Average salary £35,000 £24,500 -
Average salary % change year-on-year
+42.85% -
UK excluding London average salary £28,000 £30,000 £26,750
% change year-on-year
-6.66% +12.14%
Pay per click
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Kent region.

Processes & Methodologies Category
Kent
Permanent IT job ads with a match in the
Processes & Methodologies category
880 834 631
As % of all permanent IT jobs located in Kent 84.62% 75.20% 75.57%
Number of salaries quoted 748 711 568
Average salary £42,000 £43,500 £42,500
Average salary % change year-on-year
-3.44% +2.35%
90% offered a salary of more than £30,000 £28,500 £30,000
10% offered a salary of more than £55,000 £57,500 £67,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%

Pay per click
Jobs Demand Trend in Kent

This chart provides a 3-month moving total of permanent IT jobs citing Pay per click across the Kent region as a proportion of the total demand within the Processes & Methodologies category.

Pay per click Jobs Demand Trend in Kent

Pay per click
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Pay per click across the Kent region.

Pay per click Salary Trend in Kent

Pay per click
Salary Histogram in Kent

This chart provides a salary histogram for IT jobs citing Pay per click across the Kent region over the 3 months to 19 August 2014.

Pay per click Salary Histogram in Kent

Pay per click
Top 30 Related IT Skills in Kent

For the 6 months to 19 August 2014, IT jobs across the Kent region citing Pay per click also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click.

1 24 (92.31%) SEO
2 23 (88.46%) Marketing
3 21 (80.77%) Google
4 17 (65.38%) Microsoft
4 17 (65.38%) MS Excel
5 16 (61.54%) WebTrends
5 16 (61.54%) Analytics
6 15 (57.69%) Google Analytics
7 12 (46.15%) E-Commerce
8 11 (42.31%) MS Access
8 11 (42.31%) Data Analysis
8 11 (42.31%) MS PowerPoint
9 10 (38.46%) SQL Server
9 10 (38.46%) SQL Server 2012
9 10 (38.46%) Big Data
10 8 (30.77%) Performance Analysis
10 8 (30.77%) Business Intelligence
10 8 (30.77%) Web Analytics
10 8 (30.77%) Retail
11 7 (26.92%) SQL
12 5 (19.23%) Copywriting
12 5 (19.23%) Search Engine Marketing
13 3 (11.54%) Magento
13 3 (11.54%) Digital Marketing
13 3 (11.54%) Oracle CRM
13 3 (11.54%) JD Edwards
13 3 (11.54%) .NET
13 3 (11.54%) Oracle
13 3 (11.54%) Java
13 3 (11.54%) PHP

Pay per click
Top Related IT Skills in Kent by Category

For the 6 months to 19 August 2014, IT jobs across the Kent region citing Pay per click also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Pay per click. Up to 20 skills are shown per category.

Applications
1 17 (65.38%) MS Excel
2 11 (42.31%) MS PowerPoint
3 1 (3.85%) PowerPivot
Business Applications
1 16 (61.54%) WebTrends
2 15 (57.69%) Google Analytics
3 3 (11.54%) Magento
3 3 (11.54%) Oracle CRM
Database & Business Intelligence
1 11 (42.31%) MS Access
2 10 (38.46%) SQL Server
2 10 (38.46%) SQL Server 2012
2 10 (38.46%) Big Data
General
1 23 (88.46%) Marketing
2 8 (30.77%) Retail
Job Titles
1 13 (50.00%) PPC Specialist
1 13 (50.00%) PPC Executive
1 13 (50.00%) PPC Manager
1 13 (50.00%) PPC Analyst
2 11 (42.31%) Analyst
2 11 (42.31%) Data Analyst
3 10 (38.46%) Web Analyst
4 6 (23.08%) Account Manager
5 2 (7.69%) Digital Marketing Manager
5 2 (7.69%) Marketing Executive
5 2 (7.69%) Marketing Manager
6 1 (3.85%) Digital Marketing Executive
Libraries, Frameworks & Software Standards
1 3 (11.54%) .NET
Miscellaneous
1 5 (19.23%) Copywriting
Operating Systems
1 3 (11.54%) Apple iOS
Processes & Methodologies
1 24 (92.31%) SEO
2 16 (61.54%) Analytics
3 12 (46.15%) E-Commerce
4 11 (42.31%) Data Analysis
5 8 (30.77%) Performance Analysis
5 8 (30.77%) Business Intelligence
5 8 (30.77%) Web Analytics
6 5 (19.23%) Search Engine Marketing
7 3 (11.54%) Digital Marketing
7 3 (11.54%) OO
7 3 (11.54%) CRM
8 1 (3.85%) Online Marketing
Programming Languages
1 7 (26.92%) SQL
2 3 (11.54%) Java
2 3 (11.54%) PHP
Vendors
1 21 (80.77%) Google
2 17 (65.38%) Microsoft
3 3 (11.54%) JD Edwards
3 3 (11.54%) Oracle
3 3 (11.54%) SAP
Kent
Venturi
Salary: £45000.00 per annum + benefits
Posted: Yesterday
Dartford, Kent
TheSmartList
Salary: + £2k performance related bonus after 6 months
Posted: 5 days ago