The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Kent region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 29 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
29 Aug 2014
Same period 2013 Same period 2012
Google Analytics
Rank 98 90 74
Rank change year-on-year
-8 -16
Permanent jobs citing Google Analytics 2 5 4
As % of all permanent IT jobs located in Kent 0.20% 0.45% 0.50%
As % of the Business Applications category 11.11% 12.82% 16.67%
Number of salaries quoted 2 2 4
Average salary £35,000 £22,500 £23,500
Average salary % change year-on-year
+55.55% -4.25%
UK excluding London average salary £32,500 £30,000 £32,500
% change year-on-year
+8.33% -7.69%
Google Analytics
South East

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the Kent region.

Business Applications Category
Kent
Permanent IT job ads with a match in the
Business Applications category
18 39 24
As % of all permanent IT jobs located in Kent 1.76% 3.55% 2.99%
Number of salaries quoted 14 32 23
Average salary £37,500 £50,000 £40,000
Average salary % change year-on-year
-25.00% +25.00%
90% offered a salary of more than £30,000 £29,900 £23,500
10% offered a salary of more than £56,000 £51,250 £72,500
UK excluding London average salary £50,000 £47,500 £47,500
% change year-on-year
+5.26% -

Google Analytics
Jobs Demand Trend in Kent

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the Kent region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Kent

Google Analytics
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Kent region.

Google Analytics Salary Trend in Kent

Google Analytics
Top 30 Related IT Skills in Kent

For the 6 months to 29 August 2014, IT jobs across the Kent region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 23 (100.00%) Google
1 23 (100.00%) Analytics
2 18 (78.26%) SQL Server
2 18 (78.26%) Microsoft
3 15 (65.22%) Retail
3 15 (65.22%) SEO
3 15 (65.22%) WebTrends
3 15 (65.22%) Pay per click
4 14 (60.87%) SQL
5 12 (52.17%) Marketing
6 11 (47.83%) .NET
6 11 (47.83%) E-Commerce
7 10 (43.48%) MS Excel
7 10 (43.48%) MS Access
7 10 (43.48%) Data Analysis
7 10 (43.48%) Big Data
7 10 (43.48%) MS PowerPoint
7 10 (43.48%) SQL Server 2012
8 8 (34.78%) Web Development
8 8 (34.78%) .NET Framework
8 8 (34.78%) LINQ
8 8 (34.78%) jQuery
8 8 (34.78%) MooTools
8 8 (34.78%) ASP.NET MVC
8 8 (34.78%) HTML5
8 8 (34.78%) ADO.NET Entity Framework
8 8 (34.78%) LINQ to SQL
8 8 (34.78%) CSS3
8 8 (34.78%) Adobe Illustrator
8 8 (34.78%) WinForms

Google Analytics
Top Related IT Skills in Kent by Category

For the 6 months to 29 August 2014, IT jobs across the Kent region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Applications
1 10 (43.48%) MS Excel
1 10 (43.48%) MS PowerPoint
2 8 (34.78%) Photoshop
2 8 (34.78%) Adobe Illustrator
Business Applications
1 15 (65.22%) WebTrends
2 3 (13.04%) Oracle CRM
2 3 (13.04%) Magento
Database & Business Intelligence
1 18 (78.26%) SQL Server
2 10 (43.48%) MS Access
2 10 (43.48%) Big Data
2 10 (43.48%) SQL Server 2012
General
1 15 (65.22%) Retail
2 12 (52.17%) Marketing
Job Titles
1 18 (78.26%) Analyst
1 18 (78.26%) Web Analyst
2 10 (43.48%) Data Analyst
3 8 (34.78%) Developer Analyst
3 8 (34.78%) Web Developer
3 8 (34.78%) Developer
4 3 (13.04%) PPC Specialist
4 3 (13.04%) PPC Manager
4 3 (13.04%) PPC Analyst
4 3 (13.04%) PPC Executive
Libraries, Frameworks & Software Standards
1 11 (47.83%) .NET
2 8 (34.78%) ASP.NET
2 8 (34.78%) CSS
2 8 (34.78%) WinForms
2 8 (34.78%) .NET Framework
2 8 (34.78%) LINQ
2 8 (34.78%) jQuery
2 8 (34.78%) MooTools
2 8 (34.78%) ASP.NET MVC
2 8 (34.78%) HTML5
2 8 (34.78%) ADO.NET Entity Framework
2 8 (34.78%) LINQ to SQL
2 8 (34.78%) CSS3
2 8 (34.78%) HTML
Miscellaneous
1 5 (21.74%) Copywriting
Operating Systems
1 8 (34.78%) Windows
2 3 (13.04%) Apple iOS
Processes & Methodologies
1 23 (100.00%) Analytics
2 15 (65.22%) SEO
2 15 (65.22%) Pay per click
3 11 (47.83%) E-Commerce
4 10 (43.48%) Data Analysis
5 8 (34.78%) MVC
5 8 (34.78%) Web Development
6 7 (30.43%) Business Intelligence
6 7 (30.43%) Web Analytics
6 7 (30.43%) Performance Analysis
7 5 (21.74%) Search Engine Marketing
8 3 (13.04%) OO
8 3 (13.04%) CRM
9 1 (4.35%) Online Marketing
Programming Languages
1 14 (60.87%) SQL
2 8 (34.78%) C#
2 8 (34.78%) JavaScript
3 3 (13.04%) PHP
3 3 (13.04%) Java
Vendors
1 23 (100.00%) Google
2 18 (78.26%) Microsoft
3 8 (34.78%) Adobe
4 3 (13.04%) JD Edwards
4 3 (13.04%) Oracle
4 3 (13.04%) SAP
Dartford, Kent
TheSmartList
Salary: + £2k performance related bonus after 6 months
Posted: 15 days ago