The table below looks at the statistics for SEO skills in IT jobs advertised for the Kent region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 9 December 2016 with a comparison to the same period over the previous 2 years.

3 months to
9 Dec 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 77 87 81
Rank change year-on-year
+10 -6
Permanent jobs citing SEO 6 12 34
As % of all permanent IT jobs located in Kent 0.76% 1.09% 2.82%
As % of the Processes & Methodologies category 0.82% 1.23% 3.20%
Number of salaries quoted 6 10 32
Median salary £37,500 £25,000 £32,500
Median salary % change year-on-year
+50.00% -23.07%
90% offered a salary of more than £35,000 £21,500 £30,000
10% offered a salary of more than £41,250 £48,250 £45,000
UK excluding London median salary £35,000 £35,000 £32,500
% change year-on-year
- +7.69%
SEO
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Kent region.

Processes & Methodologies Category
Kent
Permanent IT job ads with a match in the
Processes & Methodologies category
731 973 1061
As % of all permanent IT jobs located in Kent 92.07% 88.70% 88.12%
Number of salaries quoted 629 868 920
Median salary £45,000 £45,000 £45,000
90% offered a salary of more than £33,500 £29,000 £32,250
10% offered a salary of more than £60,000 £62,500 £57,500
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

SEO
Jobs Demand Trend in Kent

The demand trend of job ads across the Kent region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Kent

SEO
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Kent region.

SEO Salary Trend in Kent

SEO
Job Locations in Kent

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Kent region over the 3 months to 9 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Chatham - 3 £35,000 -
Maidstone - 1 £45,000 -
SEO
South East

SEO
Top 30 Related IT Skills in Kent

For the 6 months to 9 December 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Kent region with a requirement for SEO.

1 6 (66.67%) HTML
1 6 (66.67%) CSS
1 6 (66.67%) CMS
2 4 (44.44%) JavaScript
2 4 (44.44%) PHP
2 4 (44.44%) Umbraco
2 4 (44.44%) User Experience
3 3 (33.33%) Mobile First
3 3 (33.33%) Customer Insight
3 3 (33.33%) Service Design
3 3 (33.33%) jQuery
3 3 (33.33%) Web Accessibility
3 3 (33.33%) MVC
3 3 (33.33%) Legal
3 3 (33.33%) Publishing
3 3 (33.33%) Agile Software Development
3 3 (33.33%) Content Management
3 3 (33.33%) WCAG
4 2 (22.22%) Google
4 2 (22.22%) Web Development
4 2 (22.22%) OO
4 2 (22.22%) MySQL
4 2 (22.22%) Analytics
4 2 (22.22%) Google Analytics
4 2 (22.22%) Front End Development
4 2 (22.22%) Responsive Web Design
4 2 (22.22%) OO PHP
5 1 (11.11%) Sass
5 1 (11.11%) AngularJS
5 1 (11.11%) Wireframes

SEO
Top Related IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (66.67%) CMS
2 4 (44.44%) Umbraco
3 1 (11.11%) WordPress
Applications
1 1 (11.11%) Photoshop
Cloud Services
1 2 (22.22%) Google Analytics
Database & Business Intelligence
1 2 (22.22%) MySQL
2 1 (11.11%) SQL Server
Development Applications
1 1 (11.11%) Visual Studio
General
1 3 (33.33%) Legal
1 3 (33.33%) Publishing
2 1 (11.11%) Marketing
Job Titles
1 5 (55.56%) Developer
2 3 (33.33%) Content Designer
2 3 (33.33%) Designer
3 2 (22.22%) Front End Developer (Client-Side Developer)
3 2 (22.22%) PHP Developer
3 2 (22.22%) Web Developer
4 1 (11.11%) .NET Developer
4 1 (11.11%) .NET Web Developer
4 1 (11.11%) Architect
4 1 (11.11%) Front End Web Developer (Client-Side Developer)
4 1 (11.11%) Full Stack Developer
4 1 (11.11%) Full Stack Web Developer
4 1 (11.11%) User Experience Architect
Libraries, Frameworks & Software Standards
1 6 (66.67%) CSS
1 6 (66.67%) HTML
2 3 (33.33%) jQuery
3 1 (11.11%) .NET
3 1 (11.11%) Ajax
3 1 (11.11%) AngularJS
3 1 (11.11%) ASP.NET
3 1 (11.11%) ASP.NET Web API
3 1 (11.11%) HTML5
3 1 (11.11%) JSON
3 1 (11.11%) KnockoutJS
3 1 (11.11%) Lucene
3 1 (11.11%) Sass
3 1 (11.11%) Twitter Bootstrap
3 1 (11.11%) XML
Miscellaneous
1 4 (44.44%) User Experience
2 1 (11.11%) Mobile App
2 1 (11.11%) Psychology
Processes & Methodologies
1 3 (33.33%) Agile Software Development
1 3 (33.33%) Content Management
1 3 (33.33%) Customer Insight
1 3 (33.33%) Mobile First
1 3 (33.33%) MVC
1 3 (33.33%) Service Design
1 3 (33.33%) Web Accessibility
2 2 (22.22%) Analytics
2 2 (22.22%) Front End Development
2 2 (22.22%) OO
2 2 (22.22%) OO PHP
2 2 (22.22%) Responsive Web Design
2 2 (22.22%) Web Development
3 1 (11.11%) Business Analysis
3 1 (11.11%) Information Architecture
3 1 (11.11%) Mobile Application Development
3 1 (11.11%) Prototyping
3 1 (11.11%) Use Case
3 1 (11.11%) User Stories
3 1 (11.11%) Wireframes
Programming Languages
1 4 (44.44%) JavaScript
1 4 (44.44%) PHP
2 1 (11.11%) C#
2 1 (11.11%) SQL
Qualifications
1 1 (11.11%) Degree
Quality Assurance & Compliance
1 3 (33.33%) WCAG
Vendors
1 2 (22.22%) Google
2 1 (11.11%) Adobe
2 1 (11.11%) Xamarin