The first table below looks at the demand for SEO skills in IT jobs advertised for the Kent region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 18 June 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Kent region.

Location
3 months to
18 Jun 2013
Same period 2012 Same period 2011
Search Engine Optimisation (SEO)
Rank 69 57 87
Rank change year-on-year
-12 +30
Permanent jobs citing SEO 19 15 22
As % of all permanent IT jobs located in Kent 1.737% 2.035% 1.938%
As % of the Processes & Methodologies category 2.448% 2.752% 2.625%
Number of salaries quoted 15 15 19
Average salary £35,000 £32,500 £40,000
Average salary % change year-on-year
+7.69% -18.75%
90% offered a salary of more than £25,600 £23,500 £27,000
10% offered a salary of more than £40,000 £47,000 £45,200
UK excluding London average salary £30,000 £32,500 £30,000
% change year-on-year
-7.69% +8.33%
All Processes & Methodologies
Kent
Permanent IT job ads with a match in the
Processes & Methodologies category
776 545 838
As % of all permanent IT jobs located in Kent 70.93% 73.95% 73.83%
Number of salaries quoted 668 491 747
Average salary £40,000 £39,000 £38,000
Average salary % change year-on-year
+2.56% +2.63%
90% offered a salary of more than £28,500 £25,000 £28,000
10% offered a salary of more than £60,000 £50,000 £57,000
UK excluding London average salary £40,000 £41,000 £40,000
% change year-on-year
-2.43% +2.50%
SEO
South East

SEO
Jobs Demand Trend

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Kent region as a proportion of the total demand within the Processes & Methodologies category.

Kent SEO Jobs Demand Trend

SEO
Salary Trend

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Kent region.

Kent SEO Salary Trend

SEO
Salary Histogram

This chart provides a salary histogram for IT jobs citing SEO across the Kent region over the 3 months to 18 June 2013.

Kent SEO Salary Histogram

SEO
Job Locations

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the Kent region over the 3 months to 18 June 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Find
Job
Vacancies
Canterbury - 1 £25,000 -
Rochester - 1 £27,500 -
Sevenoaks - 1 £30,000 -
Tunbridge Wells - 1 £21,000 - 1
SEO
South East

SEO
Top 30 Related IT Skills

For the 6 months to 18 June 2013, IT jobs across the Kent region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 13 (48.15%) CSS
1 13 (48.15%) Pay per click
2 11 (40.74%) PHP
3 9 (33.33%) XHTML
3 9 (33.33%) Marketing
3 9 (33.33%) Web Development
4 8 (29.63%) Google
4 8 (29.63%) Social Media
5 7 (25.93%) CSS3
5 7 (25.93%) HTML5
5 7 (25.93%) Redis
5 7 (25.93%) Ajax
5 7 (25.93%) HTML
5 7 (25.93%) Java
5 7 (25.93%) MySQL
5 7 (25.93%) PostgreSQL
6 6 (22.22%) Internet
6 6 (22.22%) Retail
6 6 (22.22%) Degree
7 5 (18.52%) Computer Science
7 5 (18.52%) Software Engineering
7 5 (18.52%) JavaScript
7 5 (18.52%) Analytics
7 5 (18.52%) Digital Marketing
8 4 (14.81%) jQuery
8 4 (14.81%) MS Excel
8 4 (14.81%) E-Commerce
8 4 (14.81%) Python
8 4 (14.81%) Microsoft
8 4 (14.81%) Joomla!

SEO
Top Related IT Skills by Category

For the 6 months to 18 June 2013, IT jobs across the Kent region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Development
1 13 (48.15%) CSS
2 9 (33.33%) XHTML
3 7 (25.93%) HTML
3 7 (25.93%) HTML5
3 7 (25.93%) CSS3
3 7 (25.93%) Ajax
4 4 (14.81%) jQuery
5 3 (11.11%) CodeIgniter
5 3 (11.11%) Laravel
5 3 (11.11%) ASP
6 2 (7.407%) DOM
7 1 (3.704%) LAMP
7 1 (3.704%) ASP.NET
7 1 (3.704%) .NET
7 1 (3.704%) KnockoutJS
7 1 (3.704%) Underscore.js
7 1 (3.704%) YUI
Application Platforms
1 4 (14.81%) Joomla!
2 3 (11.11%) Apache
3 1 (3.704%) CMS
3 1 (3.704%) Drupal
3 1 (3.704%) Umbraco
3 1 (3.704%) Kentico
Applications
1 4 (14.81%) MS Excel
2 3 (11.11%) Photoshop
3 2 (7.407%) MS Office
3 2 (7.407%) MS PowerPoint
4 1 (3.704%) Adobe Illustrator
Business Applications
1 3 (11.11%) Google Analytics
Communications & Networking
1 6 (22.22%) Internet
2 3 (11.11%) DNS
Database & Business Intelligence
1 7 (25.93%) MySQL
1 7 (25.93%) PostgreSQL
1 7 (25.93%) Redis
General
1 9 (33.33%) Marketing
2 6 (22.22%) Retail
3 3 (11.11%) French Language
4 2 (7.407%) Advertising
5 1 (3.704%) Finance
5 1 (3.704%) German Language
5 1 (3.704%) Italian Language
5 1 (3.704%) Russian Language
5 1 (3.704%) Spanish Language
Job Titles
1 6 (22.22%) Developer
2 3 (11.11%) Web Developer
2 3 (11.11%) Technical Project Manager
2 3 (11.11%) PHP Developer
2 3 (11.11%) Technical Manager
2 3 (11.11%) Web Project Manager
2 3 (11.11%) PPC Specialist
2 3 (11.11%) Account Director
2 3 (11.11%) Web Manager
2 3 (11.11%) PPC Manager
2 3 (11.11%) PPC Analyst
2 3 (11.11%) Project Manager
2 3 (11.11%) PPC Executive
3 2 (7.407%) Front-End Developer
3 2 (7.407%) Digital Marketing Executive
3 2 (7.407%) Digital Account Director
3 2 (7.407%) Web Team Leader
3 2 (7.407%) Marketing Executive
3 2 (7.407%) Web Development Team Leader
3 2 (7.407%) Team Leader
Miscellaneous
1 8 (29.63%) Social Media
2 5 (18.52%) Computer Science
3 2 (7.407%) Copywriting
4 1 (3.704%) Visualisation
Processes & Methodologies
1 13 (48.15%) Pay per click
2 9 (33.33%) Web Development
3 5 (18.52%) Digital Marketing
3 5 (18.52%) Analytics
3 5 (18.52%) Software Engineering
4 4 (14.81%) E-Commerce
5 3 (11.11%) MVC
5 3 (11.11%) Data Analysis
5 3 (11.11%) Online Marketing
6 2 (7.407%) Time Management
6 2 (7.407%) Business Development
6 2 (7.407%) Web Design
6 2 (7.407%) Business Intelligence
7 1 (3.704%) Web Analytics
7 1 (3.704%) Project Planning
7 1 (3.704%) Email Marketing
Programming Languages
1 11 (40.74%) PHP
2 7 (25.93%) Java
3 5 (18.52%) JavaScript
4 4 (14.81%) Python
5 3 (11.11%) SQL
Qualifications
1 6 (22.22%) Degree
Vendors
1 8 (29.63%) Google
2 4 (14.81%) Microsoft
3 2 (7.407%) Facebook
4 1 (3.704%) Omniture
4 1 (3.704%) Yahoo!
Tunbridge Wells, South East
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Salary: £25000 - £32000 per annum
Posted: 6 June 2013