The table below looks at the statistics for SEO skills in IT jobs advertised for the Kent region. Included is a guide to the salaries offered in IT jobs that have cited SEO over the 3 months to 29 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
29 May 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 93 77 72
Rank change year-on-year
-16 -5
Permanent jobs citing SEO 2 21 31
As % of all permanent IT jobs located in Kent 0.20% 2.08% 2.63%
As % of the Processes & Methodologies category 0.23% 2.49% 3.08%
Number of salaries quoted 2 17 25
Median salary £35,000 £37,500 £31,500
Median salary % change year-on-year
-6.66% +19.04%
UK excluding London median salary £32,500 £30,000 £32,000
% change year-on-year
+8.33% -6.25%
SEO
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Kent region.

Processes & Methodologies Category
Kent
Permanent IT job ads with a match in the
Processes & Methodologies category
873 844 1005
As % of all permanent IT jobs located in Kent 88.54% 83.48% 85.31%
Number of salaries quoted 764 751 844
Median salary £44,000 £42,500 £42,500
Median salary % change year-on-year
+3.52% -
90% offered a salary of more than £27,500 £28,500 £28,300
10% offered a salary of more than £64,000 £60,000 £60,000
UK excluding London median salary £45,000 £44,000 £42,500
% change year-on-year
+2.27% +3.52%

SEO
Jobs Demand Trend in Kent

The demand trend of job ads across the Kent region citing SEO as a proportion of all IT jobs with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Kent

SEO
Salary Trend in Kent

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Kent region.

SEO Salary Trend in Kent

SEO
Job Locations in Kent

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing SEO within the Kent region over the 3 months to 29 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Dartford - 2 £35,000 -
SEO
South East

SEO
Top 30 Related IT Skills in Kent

For the 6 months to 29 May 2016, IT jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Kent region with a requirement for SEO.

1 8 (72.73%) E-Commerce
2 7 (63.64%) Pay per click
3 6 (54.55%) JavaScript
3 6 (54.55%) PHP
3 6 (54.55%) Web Development
3 6 (54.55%) Git (software)
3 6 (54.55%) Social Media
4 5 (45.45%) Data Protection
4 5 (45.45%) Analytics
4 5 (45.45%) AdWords
4 5 (45.45%) Advertising
4 5 (45.45%) Google
4 5 (45.45%) Retail
5 4 (36.36%) SQL
5 4 (36.36%) CSS
5 4 (36.36%) HTML
5 4 (36.36%) Front End Development
5 4 (36.36%) WordPress
5 4 (36.36%) jQuery
5 4 (36.36%) CSS3
5 4 (36.36%) HTML5
6 3 (27.27%) AngularJS
6 3 (27.27%) MySQL
6 3 (27.27%) Web Design
6 3 (27.27%) Finance
7 2 (18.18%) LAMP
7 2 (18.18%) Linux
7 2 (18.18%) MVC
7 2 (18.18%) Marketing
7 2 (18.18%) Agile Software Development

SEO
Top Related IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 4 (36.36%) WordPress
2 2 (18.18%) Node.js
Applications
1 1 (9.09%) Photoshop
Cloud Services
1 5 (45.45%) AdWords
Database & Business Intelligence
1 3 (27.27%) MySQL
Development Applications
1 6 (54.55%) Git (software)
2 1 (9.09%) Ant
2 1 (9.09%) Eclipse
2 1 (9.09%) PHPUnit
2 1 (9.09%) Subversion
General
1 5 (45.45%) Advertising
1 5 (45.45%) Retail
2 3 (27.27%) Finance
3 2 (18.18%) Marketing
4 1 (9.09%) Legal
Job Titles
1 6 (54.55%) Developer
2 3 (27.27%) Front End Developer (Client-Side Developer)
2 3 (27.27%) JavaScript Developer
3 2 (18.18%) Linux Developer
3 2 (18.18%) PHP Developer
3 2 (18.18%) Project Manager
4 1 (9.09%) HTML Developer
4 1 (9.09%) Web Developer
Libraries, Frameworks & Software Standards
1 4 (36.36%) CSS
1 4 (36.36%) CSS3
1 4 (36.36%) HTML
1 4 (36.36%) HTML5
1 4 (36.36%) jQuery
2 3 (27.27%) AngularJS
3 2 (18.18%) LAMP
4 1 (9.09%) JSON
4 1 (9.09%) JSP
4 1 (9.09%) React
4 1 (9.09%) RESTful
4 1 (9.09%) Twitter Bootstrap
4 1 (9.09%) Web Services
4 1 (9.09%) XML
Miscellaneous
1 6 (54.55%) Social Media
2 2 (18.18%) User Experience
3 1 (9.09%) W3C
Operating Systems
1 2 (18.18%) Linux
Processes & Methodologies
1 8 (72.73%) E-Commerce
2 7 (63.64%) Pay per click
3 6 (54.55%) Web Development
4 5 (45.45%) Analytics
4 5 (45.45%) Data Protection
5 4 (36.36%) Front End Development
6 3 (27.27%) Web Design
7 2 (18.18%) Agile Software Development
7 2 (18.18%) Continuous Integration
7 2 (18.18%) Digital Marketing
7 2 (18.18%) MVC
7 2 (18.18%) Project Management
8 1 (9.09%) Integration Testing
8 1 (9.09%) Mobile First
8 1 (9.09%) Responsive Web Design
8 1 (9.09%) Unit Testing
8 1 (9.09%) Wireframes
Programming Languages
1 6 (54.55%) JavaScript
1 6 (54.55%) PHP
2 4 (36.36%) SQL
3 1 (9.09%) Java
Vendors
1 5 (45.45%) Google
2 1 (9.09%) Adobe