The table below looks at the statistics for SEO skills in IT jobs advertised for the Leeds region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 28 August 2014 with a comparison to the same period in the previous 2 years.

Location
3 months to
28 Aug 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 135 95 112
Rank change year-on-year
-40 +17
Permanent jobs citing SEO 49 58 46
As % of all permanent IT jobs located in Leeds 1.32% 2.23% 1.66%
As % of the Processes & Methodologies category 1.57% 2.64% 2.04%
Number of salaries quoted 27 48 36
Average salary £35,000 £28,000 £31,500
Average salary % change year-on-year
+25.00% -11.11%
90% offered a salary of more than £27,700 £20,500 £21,250
10% offered a salary of more than £45,000 £60,000 £35,000
UK excluding London average salary £30,000 £31,500 £31,500
% change year-on-year
-4.76% -
SEO
West Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the Leeds region.

Processes & Methodologies Category
Leeds
Permanent IT job ads with a match in the
Processes & Methodologies category
3121 2199 2254
As % of all permanent IT jobs located in Leeds 84.26% 84.64% 81.17%
Number of salaries quoted 2355 1672 1866
Average salary £40,000 £38,000 £37,500
Average salary % change year-on-year
+5.26% +1.33%
90% offered a salary of more than £28,500 £28,000 £26,200
10% offered a salary of more than £56,450 £55,000 £60,000
UK excluding London average salary £42,500 £41,000 £40,000
% change year-on-year
+3.65% +2.50%

SEO
Jobs Demand Trend in Leeds

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the Leeds region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Leeds

SEO
Salary Trend in Leeds

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the Leeds region.

SEO Salary Trend in Leeds

SEO
Salary Histogram in Leeds

This chart provides a salary histogram for IT jobs citing SEO across the Leeds region over the 3 months to 28 August 2014.

SEO Salary Histogram in Leeds

SEO
Top 30 Related IT Skills in Leeds

For the 6 months to 28 August 2014, IT jobs across the Leeds region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 69 (85.19%) Marketing
2 52 (64.20%) Pay per click
3 45 (55.56%) Analytics
4 43 (53.09%) Google
5 41 (50.62%) Digital Marketing
6 38 (46.91%) Social Media
7 37 (45.68%) HTML
8 30 (37.04%) CSS
9 29 (35.80%) JavaScript
10 23 (28.40%) Competitor Analysis
10 23 (28.40%) Facebook
10 23 (28.40%) Twitter
11 19 (23.46%) Advertising
12 18 (22.22%) E-Commerce
12 18 (22.22%) Google Analytics
12 18 (22.22%) Time Management
13 16 (19.75%) Web Marketing
13 16 (19.75%) B2B
14 15 (18.52%) Yahoo!
15 13 (16.05%) B2C
15 13 (16.05%) Digital Media
16 12 (14.81%) Retail
17 11 (13.58%) Online Marketing
18 10 (12.35%) Sony
18 10 (12.35%) Photoshop
18 10 (12.35%) HTML5
19 9 (11.11%) PHP
19 9 (11.11%) Blog
20 8 (9.88%) jQuery
20 8 (9.88%) WordPress

SEO
Top Related IT Skills in Leeds by Category

For the 6 months to 28 August 2014, IT jobs across the Leeds region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 8 (9.88%) WordPress
2 7 (8.64%) CMS
3 4 (4.94%) Drupal
4 2 (2.47%) IIS
5 1 (1.23%) Apache
5 1 (1.23%) Node.js
Applications
1 10 (12.35%) Photoshop
2 7 (8.64%) Adobe Illustrator
3 4 (4.94%) Fireworks
4 2 (2.47%) MS Excel
5 1 (1.23%) MS Office
Business Applications
1 18 (22.22%) Google Analytics
2 4 (4.94%) Magento
3 1 (1.23%) Dynamics AX
3 1 (1.23%) osCommerce
Communications & Networking
1 6 (7.41%) Internet
2 1 (1.23%) Firewall
2 1 (1.23%) DNS
2 1 (1.23%) SSL
2 1 (1.23%) WAN
2 1 (1.23%) DHCP
2 1 (1.23%) FTP
2 1 (1.23%) HTTP
Database & Business Intelligence
1 4 (4.94%) MySQL
2 3 (3.70%) SQL Server Analysis Services
3 2 (2.47%) SQL Server
4 1 (1.23%) NoSQL
Development Applications
1 4 (4.94%) Subversion
2 3 (3.70%) Git (software)
3 2 (2.47%) Dreamweaver
4 1 (1.23%) Hudson
4 1 (1.23%) Jenkins
General
1 69 (85.19%) Marketing
2 19 (23.46%) Advertising
3 12 (14.81%) Retail
4 4 (4.94%) Publishing
5 3 (3.70%) Legal
6 2 (2.47%) Finance
7 1 (1.23%) Dutch Language
7 1 (1.23%) French Language
7 1 (1.23%) German Language
Job Titles
1 18 (22.22%) PPC Specialist
1 18 (22.22%) PPC Executive
1 18 (22.22%) PPC Manager
1 18 (22.22%) PPC Analyst
2 12 (14.81%) Analyst
3 11 (13.58%) SEO Analyst
4 9 (11.11%) Digital Account Director
4 9 (11.11%) Developer
4 9 (11.11%) Account Director
5 6 (7.41%) Designer
5 6 (7.41%) Web Designer
6 5 (6.17%) Web Developer
6 5 (6.17%) Marketing Assistant
7 4 (4.94%) Senior Developer
7 4 (4.94%) .NET Developer
8 3 (3.70%) Business Manager
8 3 (3.70%) Senior .NET Developer
8 3 (3.70%) Business Development Manager
8 3 (3.70%) SEO Manager
8 3 (3.70%) Website Editor
Libraries, Frameworks & Software Standards
1 37 (45.68%) HTML
2 30 (37.04%) CSS
3 10 (12.35%) HTML5
4 8 (9.88%) jQuery
5 7 (8.64%) XHTML
6 6 (7.41%) Flash
6 6 (7.41%) .NET
7 4 (4.94%) CSS3
7 4 (4.94%) MooTools
8 3 (3.70%) .NET Framework
8 3 (3.70%) CodeIgniter
8 3 (3.70%) Web Services
8 3 (3.70%) ASP.NET
8 3 (3.70%) Laravel
8 3 (3.70%) ADO.NET Entity Framework
9 1 (1.23%) Ajax
9 1 (1.23%) CakePHP
9 1 (1.23%) Symfony
9 1 (1.23%) RESTful
9 1 (1.23%) XML
Miscellaneous
1 38 (46.91%) Social Media
2 13 (16.05%) Digital Media
3 9 (11.11%) Blog
4 4 (4.94%) New Media
5 3 (3.70%) Economics
6 1 (1.23%) Open Source
6 1 (1.23%) Management Information System
6 1 (1.23%) BBC
6 1 (1.23%) Mobile App
Operating Systems
1 2 (2.47%) Windows
1 2 (2.47%) Linux
2 1 (1.23%) Red Hat Enterprise Linux
Processes & Methodologies
1 52 (64.20%) Pay per click
2 45 (55.56%) Analytics
3 41 (50.62%) Digital Marketing
4 23 (28.40%) Competitor Analysis
5 18 (22.22%) E-Commerce
5 18 (22.22%) Time Management
6 16 (19.75%) Web Marketing
6 16 (19.75%) B2B
7 13 (16.05%) B2C
8 11 (13.58%) Online Marketing
9 7 (8.64%) Content Management
9 7 (8.64%) CRM
9 7 (8.64%) Responsive Web Design
9 7 (8.64%) Link Building
10 6 (7.41%) Web Development
11 5 (6.17%) Web Design
11 5 (6.17%) Web Analytics
11 5 (6.17%) Web Accessibility
11 5 (6.17%) Project Management
11 5 (6.17%) Service Management
Programming Languages
1 29 (35.80%) JavaScript
2 9 (11.11%) PHP
3 5 (6.17%) SQL
3 5 (6.17%) C#
4 4 (4.94%) ActionScript
5 3 (3.70%) VB.NET
6 1 (1.23%) Bash Shell
6 1 (1.23%) Java
Qualifications
1 5 (6.17%) Degree
Quality Assurance & Compliance
1 1 (1.23%) QA
System Software
1 1 (1.23%) VMware Infrastructure
1 1 (1.23%) Active Directory
Vendors
1 43 (53.09%) Google
2 23 (28.40%) Facebook
2 23 (28.40%) Twitter
3 15 (18.52%) Yahoo!
4 10 (12.35%) Sony
5 7 (8.64%) Microsoft
6 6 (7.41%) Adobe
7 4 (4.94%) Zend
8 1 (1.23%) BT
8 1 (1.23%) VMware
8 1 (1.23%) HP
8 1 (1.23%) Dell
8 1 (1.23%) Red Hat
8 1 (1.23%) CheckPoint
8 1 (1.23%) Cisco
8 1 (1.23%) F5
Leeds, West Yorkshire
Evolution Recruitment Solutions
Salary: 45,000
Posted: 2 days ago
Leeds, West Yorkshire
Fruition IT Resources Limited
Salary: £25000 - £45000 per annum + Bonus + Benefits
Posted: 6 days ago