The table below looks at the statistics for SEO skills in IT jobs advertised for the West Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 169 156 128
Rank change year-on-year
-13 -28
Permanent jobs citing SEO 30 38 56
As % of all permanent IT jobs located in West Yorkshire 0.63% 0.89% 1.40%
As % of the Processes & Methodologies category 0.73% 1.09% 1.72%
Number of salaries quoted 19 24 54
Average salary £30,000 £30,000 £32,000
Average salary % change year-on-year
- -6.25%
90% offered a salary of more than £24,700 £24,300 £21,000
10% offered a salary of more than £62,000 £39,250 £40,000
UK excluding London average salary £32,750 £32,500 £31,500
% change year-on-year
+0.76% +3.17%
SEO
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Yorkshire region.

Processes & Methodologies Category
West Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4126 3490 3262
As % of all permanent IT jobs located in West Yorkshire 86.68% 82.00% 81.63%
Number of salaries quoted 3340 2707 2722
Average salary £40,000 £40,000 £37,500
Average salary % change year-on-year
- +6.66%
90% offered a salary of more than £30,000 £29,000 £27,500
10% offered a salary of more than £57,500 £52,500 £62,500
UK excluding London average salary £42,500 £42,500 £40,000
% change year-on-year
- +6.25%

SEO
Jobs Demand Trend in West Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the West Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in West Yorkshire

SEO
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the West Yorkshire region.

SEO Salary Trend in West Yorkshire

SEO
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing SEO across the West Yorkshire region over the 3 months to 30 January 2015.

SEO Salary Histogram in West Yorkshire

SEO
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the West Yorkshire region over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +2 26 £29,000 -3.33% 3
Otley - 1 £30,000 -
SEO
Yorkshire

SEO
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 30 January 2015, IT jobs across the West Yorkshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 40 (65.57%) Marketing
2 28 (45.90%) Analytics
3 23 (37.70%) Google
4 22 (36.07%) Pay per click
5 20 (32.79%) HTML
5 20 (32.79%) CSS
6 19 (31.15%) JavaScript
7 17 (27.87%) Google Analytics
8 16 (26.23%) Digital Marketing
8 16 (26.23%) Web Analytics
9 13 (21.31%) E-Commerce
10 12 (19.67%) Microsoft
10 12 (19.67%) jQuery
10 12 (19.67%) Analytical Skills
10 12 (19.67%) Social Media
11 10 (16.39%) PHP
12 9 (14.75%) Advertising
13 8 (13.11%) Time Management
13 8 (13.11%) Web Development
13 8 (13.11%) Content Management
13 8 (13.11%) HTML5
13 8 (13.11%) User Experience
14 7 (11.48%) Agile Software Development
14 7 (11.48%) WordPress
14 7 (11.48%) WebTrends
14 7 (11.48%) MVC
14 7 (11.48%) Finance
14 7 (11.48%) C#
15 6 (9.84%) SQL
15 6 (9.84%) MS Office

SEO
Top Related IT Skills in West Yorkshire by Category

For the 6 months to 30 January 2015, IT jobs across the West Yorkshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 7 (11.48%) WordPress
2 5 (8.20%) CMS
3 3 (4.92%) Drupal
4 2 (3.28%) IIS
4 2 (3.28%) Apache
4 2 (3.28%) WebSphere
5 1 (1.64%) Joomla!
5 1 (1.64%) Umbraco
Applications
1 6 (9.84%) MS Office
1 6 (9.84%) Photoshop
1 6 (9.84%) MS Excel
1 6 (9.84%) Adobe Illustrator
2 5 (8.20%) MS PowerPoint
3 4 (6.56%) Fireworks
4 1 (1.64%) Adobe Creative Suite
Business Applications
1 17 (27.87%) Google Analytics
2 7 (11.48%) WebTrends
3 3 (4.92%) Dynamics AX
4 2 (3.28%) Magento
Cloud Services
1 1 (1.64%) MailChimp
Communications & Networking
1 4 (6.56%) Internet
2 2 (3.28%) SSL
2 2 (3.28%) WAN
2 2 (3.28%) DHCP
2 2 (3.28%) FTP
2 2 (3.28%) Firewall
2 2 (3.28%) DNS
3 1 (1.64%) HTTP
Database & Business Intelligence
1 5 (8.20%) SQL Server
2 4 (6.56%) MySQL
3 2 (3.28%) SQL Server Analysis Services
3 2 (3.28%) SQL Server 2008
4 1 (1.64%) Relational Database
4 1 (1.64%) SQL Server 2005
Development Applications
1 4 (6.56%) Subversion
2 2 (3.28%) Visual Studio
2 2 (3.28%) Git (software)
2 2 (3.28%) Team Foundation Server
General
1 40 (65.57%) Marketing
2 9 (14.75%) Advertising
3 7 (11.48%) Finance
4 2 (3.28%) Publishing
4 2 (3.28%) Retail
Job Titles
1 14 (22.95%) Developer
2 8 (13.11%) Consultant
2 8 (13.11%) SEO Consultant
3 7 (11.48%) Web Manager
4 5 (8.20%) Designer
4 5 (8.20%) Account Manager
4 5 (8.20%) Analyst
4 5 (8.20%) Web Developer
5 4 (6.56%) .NET Developer
5 4 (6.56%) Web Designer
5 4 (6.56%) Front-End Developer
6 3 (4.92%) PPC Executive
6 3 (4.92%) PPC Manager
6 3 (4.92%) PPC Analyst
6 3 (4.92%) SEO Manager
6 3 (4.92%) Digital Account Manager
6 3 (4.92%) PPC Specialist
6 3 (4.92%) SEO Analyst
6 3 (4.92%) Junior
6 3 (4.92%) Senior Developer
Libraries, Frameworks & Software Standards
1 20 (32.79%) HTML
1 20 (32.79%) CSS
2 12 (19.67%) jQuery
3 8 (13.11%) HTML5
4 6 (9.84%) .NET
4 6 (9.84%) XHTML
4 6 (9.84%) CSS3
5 5 (8.20%) .NET Framework
5 5 (8.20%) Flash
5 5 (8.20%) XML
6 4 (6.56%) MooTools
6 4 (6.56%) ADO.NET Entity Framework
7 3 (4.92%) WCF
7 3 (4.92%) Ajax
8 2 (3.28%) Twitter Bootstrap
9 1 (1.64%) Sass
9 1 (1.64%) Laravel
9 1 (1.64%) ASP.NET MVC
9 1 (1.64%) CodeIgniter
9 1 (1.64%) JSON
Miscellaneous
1 12 (19.67%) Analytical Skills
1 12 (19.67%) Social Media
2 8 (13.11%) User Experience
3 5 (8.20%) Digital Media
4 4 (6.56%) Blog
5 2 (3.28%) Management Information System
5 2 (3.28%) Mobile App
5 2 (3.28%) Enterprise Software
6 1 (1.64%) Algorithms
6 1 (1.64%) Open Source
6 1 (1.64%) Computer Science
6 1 (1.64%) FMCG
6 1 (1.64%) BBC
Operating Systems
1 2 (3.28%) Windows
1 2 (3.28%) Linux
1 2 (3.28%) Red Hat Enterprise Linux
Processes & Methodologies
1 28 (45.90%) Analytics
2 22 (36.07%) Pay per click
3 16 (26.23%) Digital Marketing
3 16 (26.23%) Web Analytics
4 13 (21.31%) E-Commerce
5 8 (13.11%) Time Management
5 8 (13.11%) Web Development
5 8 (13.11%) Content Management
6 7 (11.48%) Agile Software Development
6 7 (11.48%) MVC
7 6 (9.84%) Business Intelligence
7 6 (9.84%) Responsive Web Design
8 5 (8.20%) Competitor Analysis
8 5 (8.20%) B2B
9 4 (6.56%) B2C
9 4 (6.56%) Project Management
9 4 (6.56%) Web Design
9 4 (6.56%) Mentoring
10 3 (4.92%) Campaign Management
10 3 (4.92%) Online Marketing
Programming Languages
1 19 (31.15%) JavaScript
2 10 (16.39%) PHP
3 7 (11.48%) C#
4 6 (9.84%) SQL
5 5 (8.20%) ActionScript
6 4 (6.56%) T-SQL
7 3 (4.92%) VB.NET
8 2 (3.28%) X++
9 1 (1.64%) PHP5
9 1 (1.64%) Ruby
9 1 (1.64%) Java
Qualifications
1 3 (4.92%) Degree
System Software
1 2 (3.28%) Active Directory
1 2 (3.28%) VMware Infrastructure
Vendors
1 23 (37.70%) Google
2 12 (19.67%) Microsoft
3 6 (9.84%) Yahoo!
3 6 (9.84%) Facebook
4 5 (8.20%) Twitter
4 5 (8.20%) Adobe
5 2 (3.28%) Cisco
5 2 (3.28%) HP
5 2 (3.28%) Dell
5 2 (3.28%) Red Hat
5 2 (3.28%) CheckPoint
5 2 (3.28%) VMware
5 2 (3.28%) BT
5 2 (3.28%) F5
6 1 (1.64%) Zend
6 1 (1.64%) Oracle
Leeds
Searchability
Salary: £20000 - £25000 per annum
Posted: Yesterday
Leeds, West Yorkshire
The Bridge Ltd
Salary: From £20,000 to £25,000 per annum
Posted: Yesterday
Leeds, West Yorkshire
engage interactive
Salary: Up to £35,000 per annum plus benefits
Posted: 3 days ago