The table below looks at the statistics for SEO skills in IT jobs advertised for the West Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 3 September 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
3 Sep 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank 148 145 120
Rank change year-on-year
-3 -25
Permanent jobs citing SEO 61 68 65
As % of all permanent IT jobs located in West Yorkshire 1.31% 1.38% 1.81%
As % of the Processes & Methodologies category 1.47% 1.63% 2.09%
Number of salaries quoted 53 46 55
Average salary £32,500 £32,500 £26,000
Average salary % change year-on-year
- +25.00%
90% offered a salary of more than £21,100 £20,000 £20,500
10% offered a salary of more than £39,800 £45,000 £56,000
UK excluding London average salary £32,500 £30,000 £31,500
% change year-on-year
+8.33% -4.76%
SEO
Yorkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in permanent jobs advertised in the West Yorkshire region.

Processes & Methodologies Category
West Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4161 4168 3111
As % of all permanent IT jobs located in West Yorkshire 89.25% 84.65% 86.44%
Number of salaries quoted 3321 3236 2451
Average salary £45,000 £40,000 £38,250
Average salary % change year-on-year
+12.50% +4.57%
90% offered a salary of more than £30,000 £27,500 £27,500
10% offered a salary of more than £60,000 £57,500 £55,000
UK excluding London average salary £45,000 £42,500 £41,500
% change year-on-year
+5.88% +2.40%

SEO
Jobs Demand Trend in West Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the West Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in West Yorkshire

SEO
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the West Yorkshire region.

SEO Salary Trend in West Yorkshire

SEO
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing SEO across the West Yorkshire region over the 3 months to 3 September 2015.

SEO Salary Histogram in West Yorkshire

SEO
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the West Yorkshire region over the 3 months to 3 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds +25 58 £32,500 -7.14% 2
Halifax +5 1 £45,000 +12.50% 2
Wetherby -1 1 £32,500 +62.50%
Bradford -10 1 £21,500 +7.50%
SEO
Yorkshire

SEO
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 3 September 2015, IT jobs across the West Yorkshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 79 (72.48%) Marketing
2 54 (49.54%) Social Media
3 49 (44.95%) Google
4 37 (33.94%) Analytics
5 34 (31.19%) Analytical Skills
6 33 (30.28%) Digital Marketing
7 31 (28.44%) Pay per click
8 27 (24.77%) HTML
9 26 (23.85%) CSS
10 24 (22.02%) Google Analytics
11 20 (18.35%) E-Commerce
12 18 (16.51%) Blog
13 17 (15.60%) Microsoft
13 17 (15.60%) JavaScript
14 16 (14.68%) MS Office
14 16 (14.68%) Project Management
15 15 (13.76%) Online Marketing
15 15 (13.76%) HTML5
16 14 (12.84%) Web Development
17 13 (11.93%) jQuery
18 12 (11.01%) Spreadsheet
18 12 (11.01%) Degree
18 12 (11.01%) PHP
19 11 (10.09%) Photoshop
19 11 (10.09%) Internet
20 10 (9.17%) CMS
20 10 (9.17%) Web Analytics
20 10 (9.17%) MySQL
20 10 (9.17%) MS Excel
20 10 (9.17%) CSS3

SEO
Top Related IT Skills in West Yorkshire by Category

For the 6 months to 3 September 2015, IT jobs across the West Yorkshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 10 (9.17%) CMS
2 5 (4.59%) WordPress
3 2 (1.83%) WebSphere
3 2 (1.83%) DNN
4 1 (0.92%) Umbraco
4 1 (0.92%) IIS
Applications
1 16 (14.68%) MS Office
2 12 (11.01%) Spreadsheet
3 11 (10.09%) Photoshop
4 10 (9.17%) MS Excel
5 8 (7.34%) Fireworks
6 2 (1.83%) Adobe Creative Suite
7 1 (0.92%) Adobe Illustrator
7 1 (0.92%) SPSS
Business Applications
1 4 (3.67%) Magento
2 1 (0.92%) Shopify
Cloud Services
1 24 (22.02%) Google Analytics
Communications & Networking
1 11 (10.09%) Internet
2 8 (7.34%) DNS
3 1 (0.92%) Intranet
Database & Business Intelligence
1 10 (9.17%) MySQL
2 2 (1.83%) Oracle Reports
3 1 (0.92%) Data Mining
3 1 (0.92%) SQL Server
Development Applications
1 6 (5.50%) Git (software)
2 3 (2.75%) JUnit
3 1 (0.92%) Grunt
General
1 79 (72.48%) Marketing
2 8 (7.34%) Finance
3 6 (5.50%) Games
4 4 (3.67%) Advertising
5 3 (2.75%) Publishing
5 3 (2.75%) Electronics
5 3 (2.75%) French Language
5 3 (2.75%) German Language
5 3 (2.75%) Italian Language
5 3 (2.75%) Spanish Language
Job Titles
1 18 (16.51%) SEO Executive
2 17 (15.60%) Developer
3 11 (10.09%) Web Developer
3 11 (10.09%) Account Manager
4 9 (8.26%) Analyst
4 9 (8.26%) SEO Account Manager
5 8 (7.34%) PPC Manager
5 8 (7.34%) PPC Analyst
5 8 (7.34%) PPC Executive
5 8 (7.34%) Consultant
5 8 (7.34%) Junior
5 8 (7.34%) Junior Developer
5 8 (7.34%) Senior Manager
5 8 (7.34%) PPC Specialist
5 8 (7.34%) SEO Consultant
5 8 (7.34%) Junior Web Developer
6 7 (6.42%) Technical Manager
6 7 (6.42%) Technical Account Manager
7 6 (5.50%) Project Manager
8 5 (4.59%) SEO Analyst
Libraries, Frameworks & Software Standards
1 27 (24.77%) HTML
2 26 (23.85%) CSS
3 15 (13.76%) HTML5
4 13 (11.93%) jQuery
5 10 (9.17%) CSS3
6 8 (7.34%) Twitter Bootstrap
7 5 (4.59%) .NET
8 3 (2.75%) ASP.NET
8 3 (2.75%) JPA
8 3 (2.75%) XHTML
8 3 (2.75%) Spring
8 3 (2.75%) Grails
9 2 (1.83%) AngularJS
9 2 (1.83%) PhoneGap
9 2 (1.83%) Zend Framework
9 2 (1.83%) XML
10 1 (0.92%) ASP.NET MVC
10 1 (0.92%) Sass
10 1 (0.92%) LESS
Miscellaneous
1 54 (49.54%) Social Media
2 34 (31.19%) Analytical Skills
3 18 (16.51%) Blog
4 7 (6.42%) Computer Science
5 6 (5.50%) Copywriting
6 5 (4.59%) User Experience
7 3 (2.75%) Algorithms
7 3 (2.75%) Mobile App
8 2 (1.83%) New Media
9 1 (0.92%) Digital Media
9 1 (0.92%) W3C
Operating Systems
1 8 (7.34%) Linux
1 8 (7.34%) Android
1 8 (7.34%) Apple iOS
Processes & Methodologies
1 37 (33.94%) Analytics
2 33 (30.28%) Digital Marketing
3 31 (28.44%) Pay per click
4 20 (18.35%) E-Commerce
5 16 (14.68%) Project Management
6 15 (13.76%) Online Marketing
7 14 (12.84%) Web Development
8 10 (9.17%) Web Analytics
9 8 (7.34%) Android Development
9 8 (7.34%) iOS Development
10 7 (6.42%) Website Architecture
10 7 (6.42%) Time Management
10 7 (6.42%) Web Design
10 7 (6.42%) Agile Software Development
10 7 (6.42%) Content Management
11 6 (5.50%) Scrum
11 6 (5.50%) Open Source
11 6 (5.50%) Marketing Strategy
12 5 (4.59%) Internet Marketing
12 5 (4.59%) Competitor Analysis
Programming Languages
1 17 (15.60%) JavaScript
2 12 (11.01%) PHP
3 5 (4.59%) Java
4 1 (0.92%) C#
4 1 (0.92%) VBA
Qualifications
1 12 (11.01%) Degree
Quality Assurance & Compliance
1 1 (0.92%) WCAG
1 1 (0.92%) WAI
Systems Management
1 8 (7.34%) Plesk
1 8 (7.34%) cPanel
1 8 (7.34%) Webmin
2 3 (2.75%) EMC NetWorker
3 1 (0.92%) Vagrant
Vendors
1 49 (44.95%) Google
2 17 (15.60%) Microsoft
3 4 (3.67%) Adobe
4 3 (2.75%) Facebook
5 2 (1.83%) hybris
5 2 (1.83%) ATG
5 2 (1.83%) Zend
5 2 (1.83%) Oracle
5 2 (1.83%) IBM
5 2 (1.83%) Endeca
6 1 (0.92%) Yahoo!
6 1 (0.92%) EPiServer
6 1 (0.92%) Confirmit
6 1 (0.92%) OpenText
6 1 (0.92%) RedDot
6 1 (0.92%) Capita
6 1 (0.92%) Omniture
6 1 (0.92%) Remedy
6 1 (0.92%) Sony
6 1 (0.92%) Twitter
Halifax, Yorkshire
Lloyds Banking Group
Posted: 2 days ago
Leeds, West Yorkshire
Fruition IT Resources Limited
Salary: £28000 - £30000 per annum + Excellent Benefits
Posted: 2 days ago
Halifax, West Yorkshire
Lloyds Banking Group
Salary: £30,267 - £35,313 per annum
Posted: 7 days ago
Leeds, West Yorkshire
SKY
Salary: Unspecified Highly competitive and superb benefits including free Sky
Posted: 14 days ago