The first table below looks at the demand for SEO skills in IT jobs advertised for the West Yorkshire region. Included is a guide to the average salaries offered in IT jobs that have cited SEO over the 3 months to 23 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the West Yorkshire region.

Location
3 months to
23 Jul 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 130 114 99
Rank change year-on-year
-16 -15
Permanent jobs citing SEO 76 61 74
As % of all permanent IT jobs located in West Yorkshire 1.56% 1.73% 2.15%
As % of the Processes & Methodologies category 1.88% 2.09% 2.70%
Number of salaries quoted 43 55 63
Average salary £30,500 £27,500 £32,500
Average salary % change year-on-year
+10.90% -15.38%
90% offered a salary of more than £20,000 £21,000 £22,200
10% offered a salary of more than £45,000 £40,000 £35,000
UK excluding London average salary £30,000 £31,500 £31,750
% change year-on-year
-4.76% -0.78%
Processes & Methodologies Category
West Yorkshire
Permanent IT job ads with a match in the
Processes & Methodologies category
4045 2924 2745
As % of all permanent IT jobs located in West Yorkshire 83.16% 82.86% 79.61%
Number of salaries quoted 3208 2212 2282
Average salary £40,000 £37,500 £37,500
Average salary % change year-on-year
+6.66% -
90% offered a salary of more than £29,000 £27,500 £26,000
10% offered a salary of more than £55,000 £55,000 £55,000
UK excluding London average salary £42,500 £40,500 £40,000
% change year-on-year
+4.93% +1.25%
SEO
Yorkshire

SEO
Jobs Demand Trend in West Yorkshire

This chart provides a 3-month moving total of permanent IT jobs citing SEO across the West Yorkshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in West Yorkshire

SEO
Salary Trend in West Yorkshire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing SEO across the West Yorkshire region.

SEO Salary Trend in West Yorkshire

SEO
Salary Histogram in West Yorkshire

This chart provides a salary histogram for IT jobs citing SEO across the West Yorkshire region over the 3 months to 23 July 2014.

SEO Salary Histogram in West Yorkshire

SEO
Job Locations in West Yorkshire

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing SEO within the West Yorkshire region over the 3 months to 23 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leeds -24 54 £35,000 +25.00% 5
Bradford +6 8 £20,000 -11.11% 2
Wakefield - 6 £25,000 - 1
Bingley - 2 £38,750 -
Halifax -13 1 £40,000 +37.93%
Huddersfield - 1 £40,000 -
SEO
Yorkshire

SEO
Top 30 Related IT Skills in West Yorkshire

For the 6 months to 23 July 2014, IT jobs across the West Yorkshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO.

1 93 (73.81%) Marketing
2 71 (56.35%) Analytics
3 68 (53.97%) Pay per click
4 61 (48.41%) HTML
5 51 (40.48%) CSS
6 49 (38.89%) Google
7 44 (34.92%) Digital Marketing
8 38 (30.16%) JavaScript
9 37 (29.37%) Social Media
10 35 (27.78%) Photoshop
11 26 (20.63%) PHP
11 26 (20.63%) Time Management
12 23 (18.25%) MySQL
13 22 (17.46%) CMS
14 20 (15.87%) B2B
14 20 (15.87%) E-Commerce
14 20 (15.87%) Competitor Analysis
14 20 (15.87%) Facebook
14 20 (15.87%) Twitter
15 19 (15.08%) HTML5
15 19 (15.08%) Web Analytics
15 19 (15.08%) Google Analytics
16 18 (14.29%) Advertising
16 18 (14.29%) Publishing
17 17 (13.49%) B2C
17 17 (13.49%) Linux
17 17 (13.49%) Retail
18 16 (12.70%) MVC
19 15 (11.90%) Git (software)
19 15 (11.90%) Web Marketing

SEO
Top Related IT Skills in West Yorkshire by Category

For the 6 months to 23 July 2014, IT jobs across the West Yorkshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 22 (17.46%) CMS
2 12 (9.52%) WordPress
3 4 (3.17%) Drupal
3 4 (3.17%) SharePoint
4 1 (0.79%) IIS
4 1 (0.79%) Node.js
4 1 (0.79%) Elasticsearch
Applications
1 35 (27.78%) Photoshop
2 12 (9.52%) Adobe Illustrator
3 2 (1.59%) MS Office
3 2 (1.59%) MS Excel
Business Applications
1 19 (15.08%) Google Analytics
2 5 (3.97%) Magento
3 1 (0.79%) Dynamics AX
3 1 (0.79%) osCommerce
Communications & Networking
1 5 (3.97%) Internet
2 4 (3.17%) Intranet
3 1 (0.79%) HTTP
Database & Business Intelligence
1 23 (18.25%) MySQL
2 3 (2.38%) SQL Server Analysis Services
3 1 (0.79%) Hadoop
3 1 (0.79%) NoSQL
3 1 (0.79%) HBase
3 1 (0.79%) Redis
3 1 (0.79%) Big Data
3 1 (0.79%) SQL Server
Development Applications
1 15 (11.90%) Git (software)
2 4 (3.17%) Subversion
3 2 (1.59%) Dreamweaver
4 1 (0.79%) Eclipse
4 1 (0.79%) Hudson
4 1 (0.79%) Jenkins
General
1 93 (73.81%) Marketing
2 18 (14.29%) Advertising
2 18 (14.29%) Publishing
3 17 (13.49%) Retail
4 9 (7.14%) Finance
5 6 (4.76%) Legal
6 5 (3.97%) Manufacturing
7 1 (0.79%) Dutch Language
7 1 (0.79%) French Language
7 1 (0.79%) German Language
Job Titles
1 32 (25.40%) Developer
2 18 (14.29%) PPC Specialist
2 18 (14.29%) PPC Manager
2 18 (14.29%) PPC Analyst
2 18 (14.29%) PPC Executive
3 14 (11.11%) Web Developer
4 10 (7.94%) Web Designer
4 10 (7.94%) Designer
5 9 (7.14%) Digital Account Director
5 9 (7.14%) Account Director
5 9 (7.14%) PHP Developer
6 8 (6.35%) SEO Specialist
6 8 (6.35%) SEO Analyst
6 8 (6.35%) Analyst
7 7 (5.56%) Web Manager
8 6 (4.76%) SEO Manager
9 5 (3.97%) Front-End Developer
9 5 (3.97%) Website Editor
10 4 (3.17%) .NET Developer
10 4 (3.17%) Senior Developer
Libraries, Frameworks & Software Standards
1 61 (48.41%) HTML
2 51 (40.48%) CSS
3 19 (15.08%) HTML5
4 13 (10.32%) jQuery
4 13 (10.32%) Sass
5 9 (7.14%) JSP
6 6 (4.76%) .NET
6 6 (4.76%) XML
6 6 (4.76%) XSLT
7 5 (3.97%) XSD
7 5 (3.97%) JSON
7 5 (3.97%) Struts
7 5 (3.97%) Zurb Foundation
7 5 (3.97%) Backbone.js
8 4 (3.17%) XHTML
9 3 (2.38%) Web Services
9 3 (2.38%) ASP.NET
9 3 (2.38%) CodeIgniter
9 3 (2.38%) ADO.NET Entity Framework
9 3 (2.38%) .NET Framework
Miscellaneous
1 37 (29.37%) Social Media
2 10 (7.94%) Digital Media
3 7 (5.56%) Blog
4 6 (4.76%) New Media
5 3 (2.38%) Mobile App
5 3 (2.38%) Economics
6 2 (1.59%) iPad
7 1 (0.79%) BBC
7 1 (0.79%) Open Source
Operating Systems
1 17 (13.49%) Linux
2 6 (4.76%) Android
2 6 (4.76%) Apple iOS
3 1 (0.79%) Windows
Processes & Methodologies
1 71 (56.35%) Analytics
2 68 (53.97%) Pay per click
3 44 (34.92%) Digital Marketing
4 26 (20.63%) Time Management
5 20 (15.87%) Competitor Analysis
5 20 (15.87%) B2B
5 20 (15.87%) E-Commerce
6 19 (15.08%) Web Analytics
7 17 (13.49%) B2C
8 16 (12.70%) MVC
9 15 (11.90%) Web Marketing
10 12 (9.52%) Web Design
11 11 (8.73%) Online Marketing
12 9 (7.14%) Content Management
13 8 (6.35%) Responsive Web Design
14 7 (5.56%) CRM
14 7 (5.56%) Project Management
15 6 (4.76%) Web Development
16 5 (3.97%) Link Building
17 4 (3.17%) Search Engine Marketing
Programming Languages
1 38 (30.16%) JavaScript
2 26 (20.63%) PHP
3 6 (4.76%) SQL
4 5 (3.97%) C#
5 3 (2.38%) VB.NET
6 1 (0.79%) Ruby
6 1 (0.79%) Bash Shell
6 1 (0.79%) Java
Qualifications
1 10 (7.94%) Degree
Quality Assurance & Compliance
1 1 (0.79%) QA
Vendors
1 49 (38.89%) Google
2 20 (15.87%) Facebook
2 20 (15.87%) Twitter
3 12 (9.52%) Yahoo!
4 10 (7.94%) Sony
5 7 (5.56%) Microsoft
6 6 (4.76%) Adobe
7 4 (3.17%) Zend
8 1 (0.79%) Omniture
Bradford, West Yorkshire
Authentic Recruitment
Salary: £24k - 27k per year + Commission + Benefits
Posted: 14 hours ago
Leeds, West Yorkshire
Fruition IT Resources Limited
Salary: £30000 - £35000 per annum + Excellent Benefits
Posted: 22 hours ago
Leeds, West Yorkshire
Searchability.co.uk
Salary: £22000 - £32000 per annum
Posted: Yesterday
Leeds, West Yorkshire
Spencer Knight Recruitment
Salary: Up to £40,000 per annum + Excellent benefits
Posted: Yesterday
Sowerby Bridge, West Yorkshire
Jagger Talent
Salary: From £18,000 to £22,000 per annum
Posted: Yesterday
Sowerby Bridge, Yorkshire
Recruiting.uk.com
Posted: 2 days ago
Wakefield, West Yorkshire
Saxon Recruitment Solutions
Salary: £24000 - £26000 per annum
Posted: 5 days ago
Leeds
Hays IT - Uk Posting account
Salary: £150.00 - £190.00 per day
Posted: 13 days ago
Bradford
Eclipse Legal Services
Salary: circa £20k per annum (based on skills and experience)
Posted: 22 days ago