The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the Leicestershire region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 25 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
25 May 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 73 75 92
Rank change year-on-year
+2 +17
Permanent jobs citing Google Analytics 1 5 7
As % of all permanent IT jobs located in Leicestershire 0.16% 0.71% 0.75%
As % of the Cloud Services category 1.72% 22.73% 13.73%
Number of salaries quoted 1 4 6
Median salary £32,500 £29,889 £38,000
Median salary % change year-on-year
+8.73% -21.34%
UK excluding London median salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Google Analytics
East Midlands

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the Leicestershire region.

Cloud Services Category
Leicestershire
Permanent IT job ads with a match in the
Cloud Services category
58 22 51
As % of all permanent IT jobs located in Leicestershire 9.15% 3.13% 5.48%
Number of salaries quoted 57 19 41
Median salary £40,000 £30,000 £38,000
Median salary % change year-on-year
+33.33% -21.05%
90% offered a salary of more than £35,000 £25,900 £28,000
10% offered a salary of more than £48,000 £45,000 £69,000
UK excluding London median salary £45,000 £45,000 £42,500
% change year-on-year
- +5.88%

Google Analytics
Jobs Demand Trend in Leicestershire

The demand trend of job ads across the Leicestershire region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Leicestershire

Google Analytics
Salary Trend in Leicestershire

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the Leicestershire region.

Google Analytics Salary Trend in Leicestershire

Google Analytics
Top 30 Related IT Skills in Leicestershire

For the 6 months to 25 May 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the Leicestershire region with a requirement for Google Analytics.

1 4 (100.00%) Google
1 4 (100.00%) Analytics
2 3 (75.00%) Coremetrics
3 2 (50.00%) SEO
3 2 (50.00%) E-Commerce
3 2 (50.00%) Project Management
3 2 (50.00%) Marketing
3 2 (50.00%) Digital Marketing
3 2 (50.00%) Algorithms
3 2 (50.00%) AdWords
4 1 (25.00%) Optimizely
4 1 (25.00%) Performance Optimisation
4 1 (25.00%) Pay per click
4 1 (25.00%) Performance Analysis
4 1 (25.00%) Analytical Skills
4 1 (25.00%) WordPress
4 1 (25.00%) Magento
4 1 (25.00%) Apache Solr
4 1 (25.00%) Visualisation
4 1 (25.00%) Website Architecture
4 1 (25.00%) Social Media
4 1 (25.00%) Data Visualisation
4 1 (25.00%) Tableau
4 1 (25.00%) Link Building
4 1 (25.00%) Joomla!
4 1 (25.00%) QA
4 1 (25.00%) QlikView
4 1 (25.00%) Email Marketing
4 1 (25.00%) Adobe
4 1 (25.00%) HTML

Google Analytics
Top Related IT Skills in Leicestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (25.00%) Apache Solr
1 1 (25.00%) Joomla!
1 1 (25.00%) WordPress
Business Applications
1 1 (25.00%) Magento
Cloud Services
1 2 (50.00%) AdWords
Database & Business Intelligence
1 1 (25.00%) MS Access
1 1 (25.00%) QlikView
General
1 2 (50.00%) Marketing
2 1 (25.00%) Advertising
Job Titles
1 3 (75.00%) Analyst
2 1 (25.00%) Digital Analyst
2 1 (25.00%) Digital Marketing Analyst
2 1 (25.00%) Digital Marketing Manager
2 1 (25.00%) E-Commerce Analyst
2 1 (25.00%) Junior
2 1 (25.00%) Junior Analyst
2 1 (25.00%) Junior Web Analyst
2 1 (25.00%) Marketing Analyst
2 1 (25.00%) Marketing Manager
2 1 (25.00%) SEO Analyst
2 1 (25.00%) Web Analyst
2 1 (25.00%) Web Analytics Analyst
Libraries, Frameworks & Software Standards
1 1 (25.00%) CSS
1 1 (25.00%) HTML
Miscellaneous
1 2 (50.00%) Algorithms
2 1 (25.00%) Analytical Skills
2 1 (25.00%) Social Media
2 1 (25.00%) Visualisation
Processes & Methodologies
1 4 (100.00%) Analytics
2 2 (50.00%) Digital Marketing
2 2 (50.00%) E-Commerce
2 2 (50.00%) Project Management
2 2 (50.00%) SEO
3 1 (25.00%) Competitor Analysis
3 1 (25.00%) Data Visualisation
3 1 (25.00%) Email Marketing
3 1 (25.00%) Link Building
3 1 (25.00%) Pay per click
3 1 (25.00%) Performance Analysis
3 1 (25.00%) Performance Optimisation
3 1 (25.00%) Stakeholder Management
3 1 (25.00%) Website Architecture
Programming Languages
1 1 (25.00%) SQL
Quality Assurance & Compliance
1 1 (25.00%) QA
Vendors
1 4 (100.00%) Google
2 3 (75.00%) Coremetrics
3 1 (25.00%) Adobe
3 1 (25.00%) Endeca
3 1 (25.00%) Omniture
3 1 (25.00%) Optimizely
3 1 (25.00%) Tableau
Leicestershire
ECOM
Salary: £35000 - £45000 per annum
Posted: 20 days ago