The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the East Midlands region. Included is a guide to the salaries offered in IT jobs that have cited Google Analytics over the 3 months to 26 May 2016 with a comparison to the same period over the previous 2 years.

3 months to
26 May 2016
Same period 2015 Same period 2014
Google Analytics (GA)
Rank 161 171 178
Rank change year-on-year
+10 +7
Permanent jobs citing Google Analytics 10 11 11
As % of all permanent IT jobs located in the East Midlands 0.32% 0.31% 0.30%
As % of the Cloud Services category 3.18% 5.16% 6.36%
Number of salaries quoted 10 9 10
Median salary £32,500 £32,277 £34,000
Median salary % change year-on-year
+0.69% -5.06%
90% offered a salary of more than £29,800 £23,300 £30,000
10% offered a salary of more than £37,500 £53,000 £38,000
UK excluding London median salary £32,500 £30,000 £30,000
% change year-on-year
+8.33% -
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in permanent jobs advertised in the East Midlands region.

Cloud Services Category
East Midlands
Permanent IT job ads with a match in the
Cloud Services category
314 213 173
As % of all permanent IT jobs located in the East Midlands 10.07% 5.97% 4.66%
Number of salaries quoted 271 190 135
Median salary £42,500 £45,000 £38,000
Median salary % change year-on-year
-5.55% +18.42%
90% offered a salary of more than £28,000 £25,000 £27,500
10% offered a salary of more than £57,500 £50,000 £57,500
UK excluding London median salary £45,000 £44,500 £42,500
% change year-on-year
+1.12% +4.70%

Google Analytics
Jobs Demand Trend in the East Midlands

The demand trend of job ads across the East Midlands region citing Google Analytics as a proportion of all IT jobs with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in the East Midlands

Google Analytics
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the East Midlands region.

Google Analytics Salary Trend in the East Midlands

Google Analytics
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Google Analytics within the East Midlands region over the 3 months to 26 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Median Salary
Last 3 Months
Median Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Northamptonshire +18 5 £32,500 -38.09% 1
Nottinghamshire -1 3 £37,500 +66.66%
Leicestershire +1 1 £32,500 +8.73% 1
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the East Midlands

For the 6 months to 26 May 2016, IT jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all job ads across the East Midlands region with a requirement for Google Analytics.

1 14 (100.00%) Google
1 14 (100.00%) Analytics
2 12 (85.71%) Marketing
3 9 (64.29%) SEO
4 7 (50.00%) Pay per click
5 6 (42.86%) Internet
5 6 (42.86%) Email Marketing
6 5 (35.71%) Internet Marketing
6 5 (35.71%) Digital Marketing
6 5 (35.71%) Web Analytics
7 3 (21.43%) Coremetrics
7 3 (21.43%) Business Intelligence
7 3 (21.43%) Adobe
7 3 (21.43%) HTML
7 3 (21.43%) CSS
7 3 (21.43%) Visualisation
7 3 (21.43%) Social Media
7 3 (21.43%) Analytical Skills
7 3 (21.43%) Data Visualisation
8 2 (14.29%) CSS3
8 2 (14.29%) Facebook
8 2 (14.29%) Twitter
8 2 (14.29%) Responsive Web Design
8 2 (14.29%) LESS
8 2 (14.29%) Algorithms
8 2 (14.29%) Dashboard Development
8 2 (14.29%) HTML5
8 2 (14.29%) Online Marketing
8 2 (14.29%) Sitecore
8 2 (14.29%) jQuery

Google Analytics
Top Related IT Skills in the East Midlands by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (7.14%) Apache Solr
1 1 (7.14%) Joomla!
1 1 (7.14%) SAS
1 1 (7.14%) WordPress
Applications
1 1 (7.14%) SPSS
Business Applications
1 1 (7.14%) Magento
Cloud Services
1 2 (14.29%) AdWords
Communications & Networking
1 6 (42.86%) Internet
Database & Business Intelligence
1 1 (7.14%) MS Access
1 1 (7.14%) QlikView
General
1 12 (85.71%) Marketing
2 2 (14.29%) Manufacturing
3 1 (7.14%) Advertising
3 1 (7.14%) Finance
Job Titles
1 10 (71.43%) Analyst
2 5 (35.71%) Web Analyst
3 4 (28.57%) SEO Analyst
4 3 (21.43%) Insight Analyst
4 3 (21.43%) Web Analytics Analyst
5 2 (14.29%) Digital Analyst
5 2 (14.29%) Digital Marketer
5 2 (14.29%) Digital Marketing Analyst
5 2 (14.29%) Marketing Analyst
5 2 (14.29%) PPC Analyst
6 1 (7.14%) Coordinator
6 1 (7.14%) Digital Marketing Manager
6 1 (7.14%) E-Commerce Analyst
6 1 (7.14%) Junior
6 1 (7.14%) Junior Analyst
6 1 (7.14%) Junior Web Analyst
6 1 (7.14%) Marketing Manager
Libraries, Frameworks & Software Standards
1 3 (21.43%) CSS
1 3 (21.43%) HTML
2 2 (14.29%) CSS3
2 2 (14.29%) HTML5
2 2 (14.29%) jQuery
2 2 (14.29%) LESS
Miscellaneous
1 3 (21.43%) Analytical Skills
1 3 (21.43%) Social Media
1 3 (21.43%) Visualisation
2 2 (14.29%) Algorithms
Processes & Methodologies
1 14 (100.00%) Analytics
2 9 (64.29%) SEO
3 7 (50.00%) Pay per click
4 6 (42.86%) Email Marketing
5 5 (35.71%) Digital Marketing
5 5 (35.71%) Internet Marketing
5 5 (35.71%) Web Analytics
6 3 (21.43%) Business Intelligence
6 3 (21.43%) Data Visualisation
7 2 (14.29%) B2C
7 2 (14.29%) Dashboard Development
7 2 (14.29%) E-Commerce
7 2 (14.29%) Infographics
7 2 (14.29%) Online Marketing
7 2 (14.29%) Project Management
7 2 (14.29%) Responsive Web Design
8 1 (7.14%) Link Building
8 1 (7.14%) Performance Analysis
8 1 (7.14%) Performance Optimisation
8 1 (7.14%) Website Architecture
Programming Languages
1 2 (14.29%) JavaScript
1 2 (14.29%) PHP
1 2 (14.29%) SQL
Quality Assurance & Compliance
1 1 (7.14%) QA
Vendors
1 14 (100.00%) Google
2 3 (21.43%) Adobe
2 3 (21.43%) Coremetrics
3 2 (14.29%) Facebook
3 2 (14.29%) Sitecore
3 2 (14.29%) Twitter
4 1 (7.14%) Endeca
4 1 (7.14%) Microsoft
4 1 (7.14%) Omniture
4 1 (7.14%) Optimizely
4 1 (7.14%) Tableau
Northamptonshire
Capita plc
Posted: 3 days ago
Leicestershire
ECOM
Salary: £35000 - £45000 per annum
Posted: 21 days ago