The table below looks at the statistics for Google Analytics skills in IT jobs advertised for the East Midlands region. Included is a guide to the average salaries offered in IT jobs that have cited Google Analytics over the 3 months to 6 March 2015 with a comparison to the same period in the previous 2 years.

Location
3 months to
6 Mar 2015
Same period 2014 Same period 2013
Google Analytics
Rank 149 153 155
Rank change year-on-year
+4 +2
Permanent jobs citing Google Analytics 13 26 8
As % of all permanent IT jobs located in the East Midlands 0.42% 0.72% 0.29%
As % of the Business Applications category 6.25% 10.53% 3.23%
Number of salaries quoted 9 19 8
Average salary £28,500 £38,000 £28,750
Average salary % change year-on-year
-25.00% +32.17%
90% offered a salary of more than £22,500 £30,000 £22,800
10% offered a salary of more than £42,000 £38,000 £33,250
UK excluding London average salary £30,000 £34,500 £32,500
% change year-on-year
-13.04% +6.15%
Google Analytics
England

The following table is for comparison with the above and provides statistics for the entire Business Applications category in permanent jobs advertised in the East Midlands region.

Business Applications Category
East Midlands
Permanent IT job ads with a match in the
Business Applications category
208 247 248
As % of all permanent IT jobs located in the East Midlands 6.71% 6.84% 8.91%
Number of salaries quoted 165 192 197
Average salary £47,500 £47,500 £55,000
Average salary % change year-on-year
- -13.63%
90% offered a salary of more than £30,000 £37,350 £30,000
10% offered a salary of more than £62,500 £71,000 £65,500
UK excluding London average salary £50,000 £50,000 £47,500
% change year-on-year
- +5.26%

Google Analytics
Jobs Demand Trend in the East Midlands

This chart provides a 3-month moving total of permanent IT jobs citing Google Analytics across the East Midlands region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in the East Midlands

Google Analytics
Salary Trend in the East Midlands

This chart provides the 3-month moving average for salaries quoted in permanent IT jobs citing Google Analytics across the East Midlands region.

Google Analytics Salary Trend in the East Midlands

Google Analytics
Salary Histogram in the East Midlands

This chart provides a salary histogram for IT jobs citing Google Analytics across the East Midlands region over the 3 months to 6 March 2015.

Google Analytics Salary Histogram in the East Midlands

Google Analytics
Job Locations in the East Midlands

The table below looks at the demand and provides a guide to the average salaries quoted in IT jobs citing Google Analytics within the East Midlands region over the 3 months to 6 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Permanent
IT Job Ads
Average Salary
Last 3 Months
Average Salary
% Change
on Same Period
Last Year
Live
Job
Vacancies
Nottinghamshire +12 8 £25,000 -16.66%
Leicestershire +3 2 £28,500 -25.00%
Northamptonshire +2 2 £40,000 +28.00%
Derbyshire +17 1 £50,000 +63.93%
Google Analytics
England

Google Analytics
Top 30 Related IT Skills in the East Midlands

For the 6 months to 6 March 2015, IT jobs across the East Midlands region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics.

1 23 (100.00%) Google
1 23 (100.00%) Analytics
2 18 (78.26%) Marketing
3 12 (52.17%) Digital Marketing
4 11 (47.83%) HTML
4 11 (47.83%) E-Commerce
5 10 (43.48%) CSS
6 9 (39.13%) Analytical Skills
7 7 (30.43%) Degree
8 6 (26.09%) Pay per click
8 6 (26.09%) Competitor Analysis
8 6 (26.09%) Web Analytics
8 6 (26.09%) SEO
8 6 (26.09%) Time Management
9 5 (21.74%) Online Marketing
9 5 (21.74%) Social Media
9 5 (21.74%) Psychology
9 5 (21.74%) Email Marketing
9 5 (21.74%) B2B
9 5 (21.74%) B2C
10 4 (17.39%) Retail
10 4 (17.39%) Omniture
10 4 (17.39%) Mobile Commerce
10 4 (17.39%) Mobile App
11 3 (13.04%) Customer Analytics
11 3 (13.04%) Performance Monitoring
11 3 (13.04%) SiteCatalyst
11 3 (13.04%) Project Management
11 3 (13.04%) WebTrends
11 3 (13.04%) Finance

Google Analytics
Top Related IT Skills in the East Midlands by Category

For the 6 months to 6 March 2015, IT jobs across the East Midlands region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 2 (8.70%) SharePoint
1 2 (8.70%) SAS
2 1 (4.35%) Joomla!
2 1 (4.35%) WordPress
Applications
1 1 (4.35%) Spreadsheet
Business Applications
1 3 (13.04%) WebTrends
1 3 (13.04%) SiteCatalyst
2 1 (4.35%) Dynamics CRM
Development Applications
1 2 (8.70%) JIRA
General
1 18 (78.26%) Marketing
2 4 (17.39%) Retail
3 3 (13.04%) Banking
3 3 (13.04%) Finance
4 1 (4.35%) Publishing
Job Titles
1 7 (30.43%) Analyst
2 6 (26.09%) PPC Specialist
2 6 (26.09%) PPC Manager
2 6 (26.09%) PPC Analyst
2 6 (26.09%) PPC Executive
3 5 (21.74%) Content Manager
3 5 (21.74%) Marketing Manager
4 3 (13.04%) Web Analyst
5 2 (8.70%) E-Commerce Project Manager
5 2 (8.70%) E-Commerce Manager
5 2 (8.70%) Project Manager
6 1 (4.35%) Knowledge Analyst
6 1 (4.35%) Digital Marketing Executive
6 1 (4.35%) Administrator
6 1 (4.35%) Marketing Executive
6 1 (4.35%) Agile Project Manager
Libraries, Frameworks & Software Standards
1 11 (47.83%) HTML
2 10 (43.48%) CSS
Miscellaneous
1 9 (39.13%) Analytical Skills
2 5 (21.74%) Psychology
2 5 (21.74%) Social Media
3 4 (17.39%) Mobile App
4 1 (4.35%) Statistics
Processes & Methodologies
1 23 (100.00%) Analytics
2 12 (52.17%) Digital Marketing
3 11 (47.83%) E-Commerce
4 6 (26.09%) SEO
4 6 (26.09%) Time Management
4 6 (26.09%) Competitor Analysis
4 6 (26.09%) Web Analytics
4 6 (26.09%) Pay per click
5 5 (21.74%) Email Marketing
5 5 (21.74%) Online Marketing
5 5 (21.74%) B2B
5 5 (21.74%) B2C
6 4 (17.39%) Mobile Commerce
7 3 (13.04%) Project Management
7 3 (13.04%) Customer Analytics
7 3 (13.04%) Performance Monitoring
7 3 (13.04%) Content Management
8 2 (8.70%) Scrum
8 2 (8.70%) Agile Software Development
8 2 (8.70%) Agile Project Management
Programming Languages
1 2 (8.70%) SQL
Qualifications
1 7 (30.43%) Degree
Quality Assurance & Compliance
1 1 (4.35%) QA
Vendors
1 23 (100.00%) Google
2 4 (17.39%) Omniture
3 2 (8.70%) Microsoft
4 1 (4.35%) Coremetrics
Lincoln, Lincolnshire
Spring Technology
Salary: £20000.00 - £27000.00 per annum
Posted: 2 days ago